Articles

What is polling? Polling normally serves as a function of survey software as a way to conduct research or to gather data on feedback and opinions of those who are polled. It can help businesses collect data on employee opinions about certain training, the hiring process, company events, customer service, etc. This can also be used in the context of polling outside the business to gain insight into how participants feel about products, services, events, etc., that the business provides to the participants. 

Whether you’re the owner of a local bakery or the social media manager at a Fortune 500 company, I’ll bet you’ve realized your brand needs a Facebook Page.

Imagine you can educate a global audience, capture high-quality leads, and train your remote team – all from the comfort of your desk. Webinars, a blend of "web" and "seminar," are powerful online workshops or conferences that can achieve all of this and more.

When it comes to evaluating software and its usability, there’s alpha testing, beta testing, and gamma testing. Are all three really necessary?

Businesses generate and store tons of data every day, but what happens to this data after it’s stored?

It’s been over six months since G2 published its 2021 digital trends series. That means more than half a year ago, my fellow analysts and I put our most overconfident hats on and called some shots for our respective B2B software markets.

What is social learning? Social learning in business software refers to functionality that enables employees to learn from each other through engaging in collaborative activities. This can take a variety of forms, including employees sharing insights with team members, observing other learners, and engaging with views held by different people. 

What is resource allocation? Resource allocation is the process of taking available company resources and strategically assigning them to meet several uses and goals. This includes distributing project tasks, observing workloads, tracking and adapting to unexpected changes, updating priorities, staying within budget, ensuring accuracy in project timing, and more. 

Online shopping, once a novelty, has now become a staple in our daily lives.

There are more than three billion social media users today, with 11 people creating an account every second. What does this mean?