Articles

Global supply chains are being severely affected by the COVID-19 (coronavirus) outbreak.

It takes a village to raise a child, and it often takes stockholders to lift a company off the ground.

What is social learning? Social learning in business software refers to functionality that enables employees to learn from each other through engaging in collaborative activities. This can take a variety of forms, including employees sharing insights with team members, observing other learners, and engaging with views held by different people. 

What is a webhook? A webhook is a type of API, or application programming interface, which allows a given web application to send data to another application when predefined events occur. While most APIs handle two-way data exchanges between disparate software based on user requests, webhooks send data one-way when certain events occur. For example, a webhook might send the length of time a user spent on a page whenever a user leaves the page. Webhooks can also be called “web callbacks” or “HTTP Push APIs”.Developers use webhooks along with other APIs to create and manage connections between their own software and other applications. Because webhooks send data triggered by events, they are typically favored over APIs when the developer wants to accumulate data over time. By contrast, APIs tend to be more useful when developers want data sharing to occur at instances defined by user behavior. While other types of APIs make requests for data and return a result, webhooks passively wait for data events to occur.To set up a webhook, clients create a webhook URL which they provide to the webhook provider. From then on, the providing webhook sends data to that webhook URL for ingestion by the client’s application. The client’s application validates incoming webhook requests to ensure that the incoming data is from the provider and not a security threat, then receives the data.Like other APIs, the information that can be monitored and sent by a given webhook is governed and understood by both the host site and the client site via comprehensive documentation. This mutual “contract” allows both parties to protect sensitive data, as a webhook will package no more data than is necessary to fulfill the webhook owner’s desired output. In this way, neither application fully exposes its own or its users’ data.

The disruption brought on by COVID-19 thrust marketers into a new reality and environment where we’re being called upon to not only perform – and in some cases – over-perform, all to support our market-facing teams in sales and client success.

Hacking, an act viewed with immense suspicion, has a legal twin, which is an integral part of any good cybersecurity program.

Sales reps spend a surprising amount of time not selling.

“Please don’t touch”.

Communication has always been the most significant part of human expression and interaction. And unless we end up like the people from Wall-e who sit in front of a television all day, it always will be.

Alright. You started your small business and everything seems to be going pretty well.