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What Is a Lead? (+ How to Qualify One)

What Is a Lead? (+ How to Qualify One)

They’re at the center of every great relationship (and argument) between sales and marketing.
by Izabelle Hundrev
What is Direct Response Copywriting? 4 Key Elements

What is Direct Response Copywriting? 4 Key Elements

The instantaneous click. The quick browse. The purchase. An email marketer’s dream.
by Rob Browne
Hot POS Integrations in 2019 (+Which Ones Your Business Needs)

Hot POS Integrations in 2019 (+Which Ones Your Business Needs)

If you run a restaurant or retail store, you need a POS system to function.
by Lauren Fram
3 Ways to Strengthen WordPress Security (+Remain Unhackable)

3 Ways to Strengthen WordPress Security (+Remain Unhackable)

Imagine you wake up one morning to find the website you’ve worked so hard to create, manage, and market has been taken over by hackers.
by Mara Calvello
Admin Services

Admin Services

What are admin services? Admin services are practices geared toward the overall management of employees as a means to develop and maintain a productive workforce. These services are used to manage all administrative functions related to the recruitment, retention, and alignment of staff with organizational objectives.
by Keerthi Rangan
What is CRM? How It Helps Boost Sales and Efficiency

What is CRM? How It Helps Boost Sales and Efficiency

Getting a customer to buy your solution is only half the battle. 
by Mary Clare Novak
Symmetric Encryption: How to Ensure Security at a Faster Pace

Symmetric Encryption: How to Ensure Security at a Faster Pace

Security sometimes demands speed.
by Sagar Joshi
Time Theft: How to Know if Your Employees are Stealing Time

Time Theft: How to Know if Your Employees are Stealing Time

It’s a brand new workday. But do you know where your employees are?
by Mara Calvello
Two-Factor Authentication: A Valuable Addition to Account Security

Two-Factor Authentication: A Valuable Addition to Account Security

Humans are predictable. Sometimes, so are their passwords.
by Sagar Joshi
How Industry 4.0 Will Change Project Management

How Industry 4.0 Will Change Project Management

Project management software and methodologies are a form of automation that has been used in business for nearly 50 years. New technologies such as artificial intelligence (AI) and the Internet of Things (IoT) have the potential to automate project management—but, how far will they go?
by Gabriel Gheorghiu