Articles

Sales operations teams are an essential piece of the sales department puzzle. For sales representatives to properly dedicate focus to making sales, operations teams ensure that representatives are equipped with the right tools and datasets and prevent potential sales pipeline roadblocks by implementing proper sales planning.

Supply chain technology is like a puzzle—most of the time, companies must combine multiple pieces to cover their needs. Only a few vendors can provide all or most pieces of the puzzle, and the cost of buying and implementing everything is prohibitive to most companies.

This post is one part of G2's 2020 digital trends series. Read more about G2’s approach to digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer.

For my November monthly column, I wanted to focus on a key takeaway of the AdExchanger Programmatic I/O conference in New York: the influence of supply path optimization (SPO) on programmatic advertising.

What is a dashboard? Dashboards, especially those with real-time data, are a central feature of analytics platforms. Even less full-featured data visualization software products often include dashboards that users can interact with to explore business data. Users can program their analytics software to display metrics of their choice and create multiple dashboards that show analytics related to specific teams or initiatives. From predictive analytics of website traffic to customer conversion rates over a specified period of time, users can pick and choose their preferred metrics to feature in dashboards and create as many dashboards as necessary. 

The term “freelancer” means different things to different people, as there is no set industry, style, or career path in which freelancers have to work.

Ask 10 people to design a logo for you and they’ll all charge you a different price.

The coronavirus pandemic has compelled consumers to stay home in quarantine, driving some brick and mortar stores to either move online or adopt a combination of both in-store (curbside pickup) and online sales methods for the first time. 

Do you know the current health of your compliance program?

Sometimes, two or three colors just look right together. We can’t explain why, but we know it’s right.