Mid-Market Grid® for Subscription Management Software
Subscription Management Software Definition
Subscription management software helps companies track all activities related to the sale of subscription-based products. While software as a service (SaaS) is the most popular subscription type, more and more companies provide digital and even physical products as a subscription model. This type of software can be used by most departments of a subscription-based business, the most important being sales, marketing, and accounting.
Products in this category are offered either as a software suite or as standalone solutions. Suites combine multiple products such as subscription billing software and subscription revenue management software. Standalone software delivers all features for subscription management in one integrated system. Subscription management software integrates with other solutions like e-commerce platforms, payment gateways, and accounting software.
To qualify for inclusion in the Subscription Management category, a product must:
- Define and manage subscription plans for software as well as digital and/or physical products
- Manage pricing for subscription packages, as well as discounts and special offers
- Allow users to create custom plans, bundles, and multi-year arrangements
- Track the sales and revenue generated by subscription products
- Manage renewals, cancelations, and any other changes to subscriptions
- Identify new sales opportunities such as upsell and cross sell
- Store customer information, including billing, contracts, and payments
- Accommodate automatic payments from a number of different payment methods
Mid-Market Subscription Management Grid® Scoring Description
Products shown on the Mid-Market Grid® for Subscription Management have received a minimum of 10 reviews/ratings in
data gathered by March 01, 2022. Products are ranked by customer satisfaction (based on user reviews) and market
presence (based on market share, seller size, and social impact) and placed into four categories on the
Grid®:
- Products in the Leader quadrant are rated highly by G2 users and have substantial Market Presence scores. Leaders include: Sage Intacct, Chargebee, 2Checkout (now Verifone), and Chargify
- High Performing products have high customer Satisfaction scores and low Market Presence compared to the rest of the category. High Performers include: SaaSOptics and Fusebill
- Contender products have relatively low customer Satisfaction scores and high Market Presence compared to the rest of the category. While they may have positive reviews, they do not have enough reviews to validate those ratings. Contenders include: Zuora and Recurly
- Niche products have relatively low Satisfaction scores and low Market Presence compared to the rest of the category. While they may have positive reviews, they do not have enough reviews to validate those ratings. Niche products include: Ordway and Advantage
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obtained from sources believed to be reliable, G2 disclaims all warranties as to the accuracy,
completeness, or adequacy of such information and shall have no liability for errors, omissions, or inadequacies in such information.
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