--- title: Word on The Block Reviews meta\_title: 'Word on The Block Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 17 reviews by the users' company size, role or industry to find out how Word on The Block works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 17 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- ### Word on The Block Pros and Cons: Top Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users commend Word on The Block for their **successful campaign collaborations** and exceptional communication with partners. [(3 mentions)](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1276940&qs=pros-and-cons#reviews) Users appreciate the **swift communication** from Word on The Block, enhancing their collaborative partnerships and opportunities. [(2 mentions)](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1276977&qs=pros-and-cons#reviews) Users praise the **responsive customer support** of Word on The Block, enhancing campaign success and collaboration. [(2 mentions)](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1972670&qs=pros-and-cons#reviews) Users find Word on The Block to be **very user-friendly** , streamlining contracting and payments efficiently. [(2 mentions)](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1276915&qs=pros-and-cons#reviews) Users value the **strong partnerships** offered by Word on The Block, appreciating reliable communication and exciting opportunities. [(2 mentions)](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1276852&qs=pros-and-cons#reviews) Users find the **initial account setup complex** , wishing for a streamlined management view for easier access. [(1 mentions)](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1972668&qs=pros-and-cons#reviews) Users mention a **steep learning curve** with Word on The Block, adapting to its unique approach in influencer marketing. [(1 mentions)](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1972671&qs=pros-and-cons#reviews) Users find the **navigation tricky** , especially when managing multiple creators and brand deals on the platform. [(1 mentions)](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1972669&qs=pros-and-cons#reviews) ### Top Pros or Advantages of Word on The Block ##### 1. Success Achievement Users commend Word on The Block for their **successful campaign collaborations** and exceptional communication with partners. [ See 3 mentions ](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1276940&qs=pros-and-cons#reviews) See Related User Reviews ![Hunter K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hunter K.") HK Hunter K. Small-Business (50 or fewer emp.) 4.5/5 "Couldn't recommend Word on The Block more." What do you like about Word on The Block? Word on the Block is a fantastic partner, connecting us with great campaigns and brands. They're highly responsive, and they have a nice dashboard hel ![Kimberly G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kimberly G.") KG Kimberly G. Small-Business (50 or fewer emp.) 4.0/5 "Incredible collaborative and responsive team!" What do you like about Word on The Block? I love working with the Word on the Block team - they are super friendly, responsive, and most importantly, their focus is on creating successful camp ##### 2. Communication Users appreciate the **swift communication** from Word on The Block, enhancing their collaborative partnerships and opportunities. [ See 2 mentions ](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1276977&qs=pros-and-cons#reviews) See Related User Reviews ![Lucas D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lucas D.") LD Lucas D. Small-Business (50 or fewer emp.) 5.0/5 "EKHO Inc. -- Our experience working with Word On The Block" What do you like about Word on The Block? Word On The Block has been a consistent partner of EKHO for a few years now. They are reliable, great at communication, and always have new exciting b ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 4.0/5 "Great experience working with their team!" What do you like about Word on The Block? They have great brand partnership opportunities for our creators! Swift communication as well. ##### 3. Customer Support Users praise the **responsive customer support** of Word on The Block, enhancing campaign success and collaboration. [ See 2 mentions ](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1972670&qs=pros-and-cons#reviews) See Related User Reviews ![Kimberly G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kimberly G.") KG Kimberly G. Small-Business (50 or fewer emp.) 4.0/5 "Incredible collaborative and responsive team!" What do you like about Word on The Block? I love working with the Word on the Block team - they are super friendly, responsive, and most importantly, their focus is on creating successful camp ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Streamlines Influencer Marketing Campaigns" What do you like about Word on The Block? Word on The Block's platform itself is incredibly easy to use plus having the ability to connect with the management team via email makes the entire p ##### 4. Ease of Use Users find Word on The Block to be **very user-friendly** , streamlining contracting and payments efficiently. [ See 2 mentions ](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1276915&qs=pros-and-cons#reviews) See Related User Reviews ![Kayla S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kayla S.") KS Kayla S. Small-Business (50 or fewer emp.) 5.0/5 "Great experience using Word on the Block for Influencer Campaigns" What do you like about Word on The Block? Word on the Block is very user friendly and makes the contracting, approval process, and payment quick and easy. It reduces the amount of emails back ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Streamlines Influencer Marketing Campaigns" What do you like about Word on The Block? Word on The Block's platform itself is incredibly easy to use plus having the ability to connect with the management team via email makes the entire p ##### 5. Partnerships Users value the **strong partnerships** offered by Word on The Block, appreciating reliable communication and exciting opportunities. [ See 2 mentions ](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1276852&qs=pros-and-cons#reviews) See Related User Reviews ![Lucas D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lucas D.") LD Lucas D. Small-Business (50 or fewer emp.) 5.0/5 "EKHO Inc. -- Our experience working with Word On The Block" What do you like about Word on The Block? Word On The Block has been a consistent partner of EKHO for a few years now. They are reliable, great at communication, and always have new exciting b ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 4.0/5 "Great experience working with their team!" What do you like about Word on The Block? They have great brand partnership opportunities for our creators! Swift communication as well. ### Top Cons or Disadvantages of Word on The Block ##### 1. Complexity Users find the **initial account setup complex** , wishing for a streamlined management view for easier access. [ See 1 mentions ](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1972668&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 4.0/5 "Great experience working with their team!" What do you dislike about Word on The Block? It was tough in the beginning to create different accounts for our creators, but overall once we got the flow it was okay. It would be great if there ##### 2. Learning Curve Users mention a **steep learning curve** with Word on The Block, adapting to its unique approach in influencer marketing. [ See 1 mentions ](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1972671&qs=pros-and-cons#reviews) See Related User Reviews ![Kayla S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kayla S.") KS Kayla S. Small-Business (50 or fewer emp.) 5.0/5 "Great experience using Word on the Block for Influencer Campaigns" What do you dislike about Word on The Block? I don't dislike anything about it. If anything, maybe the learning curve since it is just a different way of operating in influencer marketing. ##### 3. Navigation Issues Users find the **navigation tricky** , especially when managing multiple creators and brand deals on the platform. [ See 1 mentions ](https://www.g2.com/products/word-on-the-block/reviews?filters%5Bsentiment_snippet%5D=1972669&qs=pros-and-cons#reviews) See Related User Reviews ![Kimberly G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kimberly G.") KG Kimberly G. Small-Business (50 or fewer emp.) 4.0/5 "Incredible collaborative and responsive team!" What do you dislike about Word on The Block? The platform can be a bit tricky to navigate if you are an agency that works with multiple creators and brand deals. ## Top-Rated Alternatives [ ![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater") Meltwater 4.1/5(2,669) ](https://www.g2.com/products/meltwater/reviews) [ ![impact.com](https://images.g2crowd.com/uploads/product/hd_favicon/9a208043d1d4a5af8252dfcbeeebd301/impact-com.svg "impact.com") impact.com 4.4/5(2,404) ](https://www.g2.com/products/impact-com/reviews) [ ![PartnerStack](https://images.g2crowd.com/uploads/product/hd_favicon/ec4eaf5eb8917df22689476df3552a82/partnerstack.svg "PartnerStack") PartnerStack 4.7/5(938) ](https://www.g2.com/products/partnerstack/reviews) [ View All Alternatives ](https://www.g2.com/products/word-on-the-block/competitors/alternatives) ![Hunter K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hunter K.") HK Hunter K. Founder & CEO Small-Business (50 or fewer emp.) 3/8/2025 "Couldn't recommend Word on The Block more." 4.5/5 What do you like best about Word on The Block? Word on the Block is a fantastic partner, connecting us with great campaigns and brands. They're highly responsive, and they have a nice dashboard helping manage payments and campaigns. In a world where everything has a platform, I also like that they don't force you to work directly through their dashboard if you don't want to. You can chat with them outside of it as well, which is great for human interaction. Review collected by and hosted on G2.com. What do you dislike about Word on The Block? There’s nothing to dislike—if anything, I just wish we could do even more deals with them! Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? They supply a bevy of brands and campaigns to work with having great support and people to work with. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Lucas D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lucas D.") LD Lucas D. President of Creator Relations Small-Business (50 or fewer emp.) 12/10/2024 "EKHO Inc. -- Our experience working with Word On The Block" 5/5 What do you like best about Word on The Block? Word On The Block has been a consistent partner of EKHO for a few years now. They are reliable, great at communication, and always have new exciting business opportunities for us to partner on. Specifcally, my experience working with Charlie and Tyler has been a memorable one. We are excited to continue to grow our relationship with Word on The Block going into 2025! Review collected by and hosted on G2.com. What do you dislike about Word on The Block? I have no complaints regarding Word on The Block. In the event that we encounter any hiccups regarding our business togehter, they always work diligently to find a solution and are trasparent with their efforts! Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? We are always looking for new campaigns to work on, as we have numerous artists, celebrities, and influencers that we work with. Word On The Block always helps us find relevant campaigns that compensate well, and they will continue to be a vital partner to EKHO's business endeavors. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Kimberly G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kimberly G.") KG Kimberly G. Talent Manager Small-Business (50 or fewer emp.) 12/26/2024 "Incredible collaborative and responsive team!" 4/5 What do you like best about Word on The Block? I love working with the Word on the Block team - they are super friendly, responsive, and most importantly, their focus is on creating successful campaigns that make sense for all parties involved. They are not in the business for quick wins that could potentially burn bridges, they work with both parties to ensure everyone is on the same page as far as expectations and deliverables go. Review collected by and hosted on G2.com. What do you dislike about Word on The Block? The platform can be a bit tricky to navigate if you are an agency that works with multiple creators and brand deals. Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? Getting in touch with brands for campaign opportunities that we would not normally have access to. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Kayla S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kayla S.") KS Kayla S. Senior Sales Executive Small-Business (50 or fewer emp.) 12/4/2024 "Great experience using Word on the Block for Influencer Campaigns" 5/5 What do you like best about Word on The Block? Word on the Block is very user friendly and makes the contracting, approval process, and payment quick and easy. It reduces the amount of emails back and forth and provides all of the information you need to create the content. Overall, a great tool. Review collected by and hosted on G2.com. What do you dislike about Word on The Block? I don't dislike anything about it. If anything, maybe the learning curve since it is just a different way of operating in influencer marketing. Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? Great way to receive the data from previous campaigns- it saves you time and puts everything in one place. Keeping everything organized when you are in the middle of a campaign. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 12/3/2024 "Streamlines Influencer Marketing Campaigns" 5/5 What do you like best about Word on The Block? Word on The Block's platform itself is incredibly easy to use plus having the ability to connect with the management team via email makes the entire process of working with the them a breeze! Review collected by and hosted on G2.com. What do you dislike about Word on The Block? There's very little, if anything that is to be disliked when it comes to working with this team! The management team is incredibly responsive so any issues that do arise are handled within a day or less. Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? Working with Word on The Block has drastically lowered the time it takes to complete campaigns from start to finish and minimizes the back and forth required to obtain briefs, links, codes, etc. by having everything readily accessible on the platform. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic BG Ben G. Marketing Manager Mid-Market (51-1000 emp.) 6/10/2024 "Top notch across the board" 5/5 What do you like best about Word on The Block? They are great to work with, very accommodating, understanding, flexible, and easy to work with. They are experts in influencer marketing, helping us test our theories and provide feedback and analytics in real time. Their dashboard helps me monitor progress, so I have visibility into the entire workflow, without having to do any of the work. They are a great partner that we hope to continue to expand with. Review collected by and hosted on G2.com. What do you dislike about Word on The Block? Honestly, nothing. They were excellent all around. Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? We were having trouble engaging the right influencers, even with software to help us find them, we still had to reach out, pitch ourselves and hope for a response. Pricing was all over the place and it was too time consuming and hard to organize. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Shaul W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shaul W.") SW Shaul W. Social Content Director Enterprise (\> 1000 emp.) 7/9/2024 "Great team built a great platform" 5/5 What do you like best about Word on The Block? Word on the Block was instrumental in helping us get our creator program off the ground. They've built a great platform and are a great team to work with. The platform is clear, intuitive, and insightful, and the team makes building a creator network a breeze. Review collected by and hosted on G2.com. What do you dislike about Word on The Block? Nothing to dislike here. Seth, Tyler, Charlie & co are the best out there. Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? Sourcing influencers is one of the biggest challenges for any influencer manager. Word on the Block's platform and team make this easy. And are a lifesaver for launching any influencer campaign. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 12/4/2024 "Great experience working with their team!" 4/5 What do you like best about Word on The Block? They have great brand partnership opportunities for our creators! Swift communication as well. Review collected by and hosted on G2.com. What do you dislike about Word on The Block? It was tough in the beginning to create different accounts for our creators, but overall once we got the flow it was okay. It would be great if there was a "manager" view where we could represent all creators from just one page. Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? It is a platform for us to management brand partnerships. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 6/9/2024 "The best influencer marketing service I’ve come across" 5/5 What do you like best about Word on The Block? The people at Word on the Block are amazing to work with, their platform is easy to use and provides exactly what we need. They take care of the work I dreaded doing, and I maintain control over the most important elements. Their process is exactly what we needed, and their price is transparent and fair. Review collected by and hosted on G2.com. What do you dislike about Word on The Block? That I didn’t find them sooner! They should get their name out there more Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? It took too much work for my team to sift through lists of influencers, communicate with each, manage contracts, schedules, drafts. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Apparel & Fashion](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Apparel & Fashion") UA Verified User in Apparel & Fashion Enterprise (\> 1000 emp.) 6/13/2024 "Levels above the other options" 5/5 What do you like best about Word on The Block? I started working with Word On The Block a few months ago. It's reliable, easy to use, and has saved me quite a bit of time. It's levels above the influencer marketing platforms I've tried. The Word On The Block team has a deep understanding of the influence marketing process, what it takes to make it successful, and is always willing to answer my questions. Cannot recommend their platform enough. Review collected by and hosted on G2.com. What do you dislike about Word on The Block? Nothing comes to mind after only several months on the platform. The onboarding process is seamless, I just wish I knew about WOTB sooner. Review collected by and hosted on G2.com. What problems is Word on The Block solving and how is that benefiting you? Helping connect me with influencers who align with my brand. Review collected by and hosted on G2.com. 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