--- title: Word on The Block Reviews meta_title: 'Word on The Block Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 17 reviews by the users' company size, role or industry to find out how Word on The Block works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 17 scale: '5' date_modified: '2026-07-13' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Word on The Block Reviews **Vendor:** Word On The Block **Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Average Rating:** 4.8/5.0 **Total Reviews:** 17 ## About Word on The Block Word on the Block is the easiest, most efficient way to access the influencer marketing world. Tell us who your target influencer is and we start immediately optimizing to find the perfect group of creators to match your brand. Once creators are selected, we manage the entire campaign process for you, from contracting to payment. ## Word on The Block Pros & Cons **What users like:** - Users commend Word on The Block for their **successful campaign management** and excellent responsiveness, fostering strong partnerships. (3 reviews) - Users value the **swift communication** from Word on The Block, enhancing collaborations and business partnerships significantly. (2 reviews) - Users appreciate the **friendly and responsive customer support** of Word on The Block, facilitating successful campaign collaborations. (2 reviews) - Users value the **ease of use** of Word on The Block, simplifying contracting and payment processes significantly. (2 reviews) - Users value the **strong partnerships** with Word on The Block, appreciating their reliability and exciting collaboration opportunities. (2 reviews) - Response Time (2 reviews) - Users love the **time-saving features** of Word On The Block, enhancing efficiency in influencer marketing efforts. (2 reviews) - Users commend the **reliability and responsiveness** of Word on The Block, enhancing their affiliate marketing experience significantly. (1 reviews) - Campaign Management (1 reviews) - Dashboard Usability (1 reviews) **What users dislike:** - Users find the **initial complexity in account creation** challenging but manageable with time and better organization. (1 reviews) - Users find the **learning curve challenging** as it introduces a different approach to influencer marketing. (1 reviews) - Users find the **navigation issues** challenging, especially when managing multiple creators and brand deals on the platform. (1 reviews) ## Word on The Block Reviews ### 1. Couldn't recommend Word on The Block more. **Rating:** 4.5/5.0 stars **Reviewed by:** Hunter K. | Founder & CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** March 08, 2025 **What do you like best about Word on The Block?** Word on the Block is a fantastic partner, connecting us with great campaigns and brands. They're highly responsive, and they have a nice dashboard helping manage payments and campaigns. In a world where everything has a platform, I also like that they don't force you to work directly through their dashboard if you don't want to. You can chat with them outside of it as well, which is great for human interaction. **What do you dislike about Word on The Block?** There’s nothing to dislike—if anything, I just wish we could do even more deals with them! **What problems is Word on The Block solving and how is that benefiting you?** They supply a bevy of brands and campaigns to work with having great support and people to work with. ### 2. EKHO Inc. -- Our experience working with Word On The Block **Rating:** 5.0/5.0 stars **Reviewed by:** Lucas D. | President of Creator Relations, Small-Business (50 or fewer emp.) **Reviewed Date:** December 10, 2024 **What do you like best about Word on The Block?** Word On The Block has been a consistent partner of EKHO for a few years now. They are reliable, great at communication, and always have new exciting business opportunities for us to partner on. Specifcally, my experience working with Charlie and Tyler has been a memorable one. We are excited to continue to grow our relationship with Word on The Block going into 2025! **What do you dislike about Word on The Block?** I have no complaints regarding Word on The Block. In the event that we encounter any hiccups regarding our business togehter, they always work diligently to find a solution and are trasparent with their efforts! **What problems is Word on The Block solving and how is that benefiting you?** We are always looking for new campaigns to work on, as we have numerous artists, celebrities, and influencers that we work with. Word On The Block always helps us find relevant campaigns that compensate well, and they will continue to be a vital partner to EKHO's business endeavors. ### 3. Incredible collaborative and responsive team! **Rating:** 4.0/5.0 stars **Reviewed by:** Kimberly G. | Talent Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** December 26, 2024 **What do you like best about Word on The Block?** I love working with the Word on the Block team - they are super friendly, responsive, and most importantly, their focus is on creating successful campaigns that make sense for all parties involved. They are not in the business for quick wins that could potentially burn bridges, they work with both parties to ensure everyone is on the same page as far as expectations and deliverables go. **What do you dislike about Word on The Block?** The platform can be a bit tricky to navigate if you are an agency that works with multiple creators and brand deals. **What problems is Word on The Block solving and how is that benefiting you?** Getting in touch with brands for campaign opportunities that we would not normally have access to. ### 4. Great experience using Word on the Block for Influencer Campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Kayla S. | Senior Sales Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** December 04, 2024 **What do you like best about Word on The Block?** Word on the Block is very user friendly and makes the contracting, approval process, and payment quick and easy. It reduces the amount of emails back and forth and provides all of the information you need to create the content. Overall, a great tool. **What do you dislike about Word on The Block?** I don't dislike anything about it. If anything, maybe the learning curve since it is just a different way of operating in influencer marketing. **What problems is Word on The Block solving and how is that benefiting you?** Great way to receive the data from previous campaigns- it saves you time and puts everything in one place. Keeping everything organized when you are in the middle of a campaign. ### 5. Streamlines Influencer Marketing Campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** December 03, 2024 **What do you like best about Word on The Block?** Word on The Block's platform itself is incredibly easy to use plus having the ability to connect with the management team via email makes the entire process of working with the them a breeze! **What do you dislike about Word on The Block?** There's very little, if anything that is to be disliked when it comes to working with this team! The management team is incredibly responsive so any issues that do arise are handled within a day or less. **What problems is Word on The Block solving and how is that benefiting you?** Working with Word on The Block has drastically lowered the time it takes to complete campaigns from start to finish and minimizes the back and forth required to obtain briefs, links, codes, etc. by having everything readily accessible on the platform. ### 6. Top notch across the board **Rating:** 5.0/5.0 stars **Reviewed by:** Ben G. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 10, 2024 **What do you like best about Word on The Block?** They are great to work with, very accommodating, understanding, flexible, and easy to work with. They are experts in influencer marketing, helping us test our theories and provide feedback and analytics in real time. Their dashboard helps me monitor progress, so I have visibility into the entire workflow, without having to do any of the work. They are a great partner that we hope to continue to expand with. **What do you dislike about Word on The Block?** Honestly, nothing. They were excellent all around. **What problems is Word on The Block solving and how is that benefiting you?** We were having trouble engaging the right influencers, even with software to help us find them, we still had to reach out, pitch ourselves and hope for a response. Pricing was all over the place and it was too time consuming and hard to organize. ### 7. Great team built a great platform **Rating:** 5.0/5.0 stars **Reviewed by:** Shaul W. | Social Content Director, Enterprise (> 1000 emp.) **Reviewed Date:** July 09, 2024 **What do you like best about Word on The Block?** Word on the Block was instrumental in helping us get our creator program off the ground. They've built a great platform and are a great team to work with. The platform is clear, intuitive, and insightful, and the team makes building a creator network a breeze. **What do you dislike about Word on The Block?** Nothing to dislike here. Seth, Tyler, Charlie & co are the best out there. **What problems is Word on The Block solving and how is that benefiting you?** Sourcing influencers is one of the biggest challenges for any influencer manager. Word on the Block's platform and team make this easy. And are a lifesaver for launching any influencer campaign. ### 8. Great experience working with their team! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** December 04, 2024 **What do you like best about Word on The Block?** They have great brand partnership opportunities for our creators! Swift communication as well. **What do you dislike about Word on The Block?** It was tough in the beginning to create different accounts for our creators, but overall once we got the flow it was okay. It would be great if there was a "manager" view where we could represent all creators from just one page. **What problems is Word on The Block solving and how is that benefiting you?** It is a platform for us to management brand partnerships. ### 9. The best influencer marketing service I’ve come across **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** June 09, 2024 **What do you like best about Word on The Block?** The people at Word on the Block are amazing to work with, their platform is easy to use and provides exactly what we need. They take care of the work I dreaded doing, and I maintain control over the most important elements. Their process is exactly what we needed, and their price is transparent and fair. **What do you dislike about Word on The Block?** That I didn’t find them sooner! They should get their name out there more **What problems is Word on The Block solving and how is that benefiting you?** It took too much work for my team to sift through lists of influencers, communicate with each, manage contracts, schedules, drafts. ### 10. Levels above the other options **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Enterprise (> 1000 emp.) **Reviewed Date:** June 13, 2024 **What do you like best about Word on The Block?** I started working with Word On The Block a few months ago. It's reliable, easy to use, and has saved me quite a bit of time. It's levels above the influencer marketing platforms I've tried. The Word On The Block team has a deep understanding of the influence marketing process, what it takes to make it successful, and is always willing to answer my questions. Cannot recommend their platform enough. **What do you dislike about Word on The Block?** Nothing comes to mind after only several months on the platform. The onboarding process is seamless, I just wish I knew about WOTB sooner. **What problems is Word on The Block solving and how is that benefiting you?** Helping connect me with influencers who align with my brand. ### 11. Game Changer **Rating:** 5.0/5.0 stars **Reviewed by:** Gaby H. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 25, 2023 **What do you like best about Word on The Block?** Word on the Block has truly transformed our approach to influencer-brand collaborations. In an industry overflowing with options, what sets them apart is their unwavering dedication to client satisfaction and their knack for truly understanding our needs. Their proactive and responsive approach has turned the complexities of influencer marketing into a smooth and enjoyable experience. It's a rare find to come across a platform where the team not only excels in their expertise but also radiates genuine kindness. If you're on the lookout for a partnership that seamlessly blends professionalism, creativity, and authentic support, look no further than Word on the Block. Their ability to bring your brand's vision to life through impactful influencer collaborations is truly unmatched. We can't thank them enough for their invaluable assistance and ongoing support! **What do you dislike about Word on The Block?** I've had absolutely no downsides to working with Word on The Block. They've only made my job easier. **What problems is Word on The Block solving and how is that benefiting you?** The biggest issue WOTB has solved for us is wasted time! I used to spend a ton of my time researching potential influecners to reach out to, then reaching out to them and negociating terms. It was a real hassle. Now I know WOTB can do the legwork for us and keep us up to date at the campaigns role out. ### 12. The secret weapon for your influencer marketing strategy **Rating:** 5.0/5.0 stars **Reviewed by:** Jake A. | Growth, Small-Business (50 or fewer emp.) **Reviewed Date:** August 02, 2023 **What do you like best about Word on The Block?** We went with Word on The Block to help us source 7 big influencers (over 100k followers), knowing that their recommendation of our client's fitness product would truly carry weight. They delivered in less than 2 weeks, sourcing us whitelisting and content deals with big names in the fitness industry. The influencer content & whitelisting that Word on The Block managed for us helped the client: - Reduce NCPA by 31% - Increase NC Revenue by 11% Never would have been possible without the Word on The Block platform. Highly recommend for any agency or DTC brand looking for influencer help from a very high touch team. **What do you dislike about Word on The Block?** Nothing. They knocked the campaign out of the park. **What problems is Word on The Block solving and how is that benefiting you?** We went with Word on The Block to help us source 7 big influencers (over 100k followers), knowing that their recommendation of our client's fitness product would truly carry weight. They delivered in less than 2 weeks, sourcing us whitelisting and content deals with big names in the fitness industry. The influencer content & whitelisting that Word on The Block managed for us helped the client: - Reduce NCPA by 31% - Increase NC Revenue by 11% Never would have been possible without the Word on The Block platform. Highly recommend for any agency or DTC brand looking for influencer help from a very high touch team. ### 13. Amazing influencer marketing experience **Rating:** 5.0/5.0 stars **Reviewed by:** Charlie E. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 03, 2023 **What do you like best about Word on The Block?** Word on the Block handled all the heavy lifted for us. They gave us control over the parts of the process we wanted control over, and they were an absolute pleasure to work with! I would recommend using them to anyone running an influencer marketing campaign. **What do you dislike about Word on The Block?** I wish I found them sooner. They were hard to find, but once I did, I never looked back. **What problems is Word on The Block solving and how is that benefiting you?** Influencer marketing was a very arduous, disorganized and tedious process. I was thrilled at how easy it was with Word on the Block. They do the hard work for you, and the results were far better than the campaigns I've run with other services and internally. ### 14. A Stellar Influencer Marketing Experience with Word on the Block **Rating:** 5.0/5.0 stars **Reviewed by:** Sabrina M. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 03, 2023 **What do you like best about Word on The Block?** I am thrilled to share my appreciation for Word on The Block as our trusted influencer marketing partner. Word on the Block has demonstrated an unparalleled level of professionalism and creativity. Their team took the time to understand our brand identity and campaign objectives, ensuring that every collaboaration was tailored to our specific needs. **What do you dislike about Word on The Block?** nothing, I have enjoyed working with word on the block and I believe they take direction and can adapt to your brand needs well. **What problems is Word on The Block solving and how is that benefiting you?** They consistently source influencers who align perfectly with our brand values, resulting in authentic and impactful content that resonates with our target audience. Their expertise in identifying the right influencers has contributed significantly to the success of our campaigns. ### 15. Excellent Influencer Mktg agency **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 31, 2023 **What do you like best about Word on The Block?** They are very strong communicators. From the beginning to the end of our campaign, they kept us up-to-date on timing, contracts, etc. Incredibly scrappy, and willing to do the hard work required to get campaigns live. Very easy to work with! **What do you dislike about Word on The Block?** Was a great experience overall, but I'm excited to continue to see them develop their platform tracking mechanisms. They've made a lot of good progress so am sure it'll only continue to get better. **What problems is Word on The Block solving and how is that benefiting you?** It's really hard and time-consuming to build up an influencer program in-house - WOTB makes it so easy. ### 16. Influencer Marketing Made Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Stefan P. | Singer-Songwriter, Small-Business (50 or fewer emp.) **Reviewed Date:** September 28, 2022 **What do you like best about Word on The Block?** My experience with Word on the Block was incredibly positive, the team was highly communicative and set some realistic but exciting expectations for my campaign. I really appreciated the hands-on approach they took with really getting to know me, my brand, and my goals. **What do you dislike about Word on The Block?** As it is a newer platform they're still building their analytics and reporting so we didn't have an expansive view of the potential upside for using their services. **What problems is Word on The Block solving and how is that benefiting you?** Word on the Block is helping me reach a wider audience for my brand by targeting influencers who have consumers or fans that overlap with my brand's target audience. ### 17. Best New Company on the Block **Rating:** 5.0/5.0 stars **Reviewed by:** Doug G. | Co-Founder and CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** November 01, 2022 **What do you like best about Word on The Block?** Ease of use and accurate expectations. Ability to find diverse creators **What do you dislike about Word on The Block?** Still a small platform their growing base of creators is still in development **What problems is Word on The Block solving and how is that benefiting you?** Word on the Block boosted engagement and reach in a recent tik tok campaign we ran to promote our new album. Benefits were clear in our metrics ## Word on The Block Discussions - [Has anyone used Word on the Block?](https://www.g2.com/discussions/has-anyone-used-word-on-the-block) - 2 upvotes - [View Word on The Block pricing details and edition comparison](https://www.g2.com/products/word-on-the-block/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-16+08%3A20%3A43+-0500&secure%5Bsession_id%5D=8f716ebc-693c-4388-b893-47c57c5f3242&secure%5Btoken%5D=80b91a16ff17b01ccf0f70d5e8a6806c66dab1492a291168aa3b189facf6e238&format=llm_user) ## Word on The Block Features **Influencer Marketing** - Influencer Recruitment - Influencer Scoring - Audience Analysis - Influencer Segmentation - Influencer Collaboration - User-Generated Content (UGC) Management - Content Approval - Campaign Analytics - Reporting and Dashboards - Data Importing and Exporting Tools - Influencer Whitelisting - Influencer Compensation - Social Commerce - E-Commerce Integration **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Word on The Block Alternatives - [Meltwater](https://www.g2.com/products/meltwater/reviews) - 4.1/5.0 (2,627 reviews) - [impact.com](https://www.g2.com/products/impact-com/reviews) - 4.4/5.0 (2,324 reviews) - [PartnerStack](https://www.g2.com/products/partnerstack/reviews) - 4.7/5.0 (909 reviews)