--- title: Upland Kapost Reviews meta\_title: 'Upland Kapost Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 42 reviews by the users' company size, role or industry to find out how Upland Kapost works for a business like yours. aggregate\_rating: rating\_value: 4.0 review\_count: 42 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Content Marketing url: https://www.g2.com/categories/content-marketing --- # Upland Kapost Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Upland Kapost but has limited features. Are you part of the Upland Kapost team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Upland Kapost is content operations management software that helps B2B marketing teams plan, produce, distribute, and analyze content all in one place. The solution enables marketers to easily manage the full content lifecycle so they can deliver the best experience at each stage of the customer journey. Customers love Upland Kapost for its go-to-market alignment, multi-channel distribution, and consistent content delivery. Learn more at www.uplandsoftware.com/kapost/ * * * Seller [Upland Software](https://www.g2.com/sellers/upland-software) Discussions [Upland Kapost Community](https://www.g2.com/products/upland-kapost/discuss) Solution Type All-in-One Overview by Jamie Kezeor Show More ## Pricing Pricing provided by Upland Kapost. ### Kapost Marketing Operating System $3,500 per month [ View More Pricing Information ](https://www.g2.com/products/upland-kapost/pricing) ## Top-Rated Alternatives [ ![Contently](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Contently") Contently 4.6/5(96) ](https://www.g2.com/products/contently/reviews) [ ![Skyword360](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Skyword360") Skyword360 4.3/5(197) ](https://www.g2.com/products/skyword360/reviews) [ ![Bynder](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bynder") Bynder 4.5/5(1,165) ](https://www.g2.com/products/bynder/reviews) [ View All Alternatives ](https://www.g2.com/products/upland-kapost/competitors/alternatives) ## User Insights Average based on 42 real user reviews. Implementation Time 1 month Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Enterprise (\> 1000 emp.) 1/30/2017 "Quick to expand and accommodate for a growing company." 4/5 What do you like best about Upland Kapost? Kapost has allowed us to cross segment and exponentially grow and track our marketing. It also allows us to proactively monitor and adjust deadlines, assignments, and kinds of content. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? Sometimes there are bad bugs where it delays/stops our work but their customer service is prompt and rarely do we have the same problem twice. Review collected by and hosted on G2.com. Recommendations to others considering Upland Kapost: The cost is worth it to growing companies but may not be the most cost effective for very small teams. It's helped us expand internally, and add users as we grew quickly and needed a way to hold everyone accountable and hit content deadlines. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? we can have employees working collaboratively on content and turn projects around faster than we had prior. It allows everyone to be working at their own pace but accomplish a lot as a whole. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 10/18/2016 "Great content management tool" 4.5/5 What do you like best about Upland Kapost? We used this tool at my previous company. It's a great tool for content management and organizing multiple projects. Before using Kapost, my team would constantly be losing track of what was going out and when. This is a great tool for organizing our workflow and ensuring that things don't fall off the radar. This tool allows us to produce more content in a more efficient way. It also does what a lot of smaller tools would do combined, so the all-in-one aspect is a bonus. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? The platform could have allowed for more customization. Not every feature needed to be utilized and I think the user interface could have been more streamlined if it would have allowed for the removal of some of these. It can be a little overwhelming, especially as someone who had never used a tool like this in the past. Review collected by and hosted on G2.com. Recommendations to others considering Upland Kapost: It's a great tool and easy to use once you get familiar with it. It's very easy to get overwhelmed by some of the features. But it really did help to streamline the workflow and content creation process. In comparison to some of the tools I use at my current company, Kapost is a much more user friendly tool. It does the job of what a few smaller tools would do combined, so I do like the all-in-one aspect. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? Our company was using it to streamline the content production and distribution process. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Akshat G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akshat G.") AG Akshat G. E Mid-Market (51-1000 emp.) 7/29/2016 "Marketing strategy tool for businesses!" 4/5 What do you like best about Upland Kapost? Kapost has helped us easily coordinate and manage content creation. It helps us keep much better track of any tasks and see when the campaign goes live. It helps in keeping the entire team on the same page. It helps manage all content types like case studies, white papers, product brochures and helps streamline the overall marketing strategy. I also like how effortless it is to work together on articles piece with other team members. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? It would be nice to have an additional feature to modify the gallery to match with our brand design. Also, the search function can have better functionality to be able to seamlessly search through past content, through tags and filters. There is room for improvement in the insights part of Kapost where it will be useful to drill down to granular level of marketing metrics. Review collected by and hosted on G2.com. Recommendations to others considering Upland Kapost: It's a brilliant content marketing tool that helps with task management and content creation. It streamlines the overall content development process. The support team is very helpful and guides you through all the steps thoroughly. Consider starting with simple content material and a basic work glow to get folks used to the tool. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? Kapost has made the entire process of content creation and distribution more systematic and effective, while ensuring that no crucial intermediary steps are missed. Everyone in the team can see the progress of a particular project easily, thus improving the transparency at work. It has also become much easier to onboard new content writers and take them through the operational process quickly. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Small-Business (50 or fewer emp.) 1/29/2017 "Good if you have the time to populate" 2/5 What do you like best about Upland Kapost? The platform is visually pleasant and the Kapost on-boarding/ account team was very supportive. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? As an acid Gsuite and zapier user I didn't see anything about Kapost that couldn't be done using those tools. The way the platform is setup supports content marketing best practices but not something I needed a reminder on. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? We were searching for a way to easily manage input on content from multiple stakeholders, project manage content dev, and share our content with execs. Didn't really solve any of these problems as the product adoption outside of marketing was low. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Jake F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jake F.") JF Jake F. Social Media and Community Manager Printing Mid-Market (51-1000 emp.) 3/30/2016 "Kapost is a powerful content managing tool" 3.5/5 What do you like best about Upland Kapost? Kapost is an all-inclusive content manager that makes organizing product launches much easier and focused. Keeps the whole team on the same page. Very good for record keeping and accountability. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? Needs global search - search is fairly weak. Needs to sync with Google Drive (dev team is in process of working on this I believe). Video viewer is low quality. Word Press plug in is not both ways - only works for uploading. Plugins all around need to work better with interface. Can't plug in google calendar user interface is not exactly intuitive or well designed. Looks clean enough but could be much better. Notifications SUCK. They need to be more customizable and better organized. Review collected by and hosted on G2.com. Recommendations to others considering Upland Kapost: If you are a large marketing organization with a need to organize your projects and tasks, this is a good tool but its not the easiest to pick up. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? Workflow is much tighter and well organized. Processes or more systematic and are easily understood by the whole team. This has made running any project much nicer for the whole team. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Emily R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Emily R.") ER Emily R. Marketing Project Manager Printing Mid-Market (51-1000 emp.) 4/7/2016 "Kapost review from a project manager " 4.5/5 What do you like best about Upland Kapost? A great tool for multiple projects occurring at the same time. The company I work with will have over 20 to 30 projects going on at the same time. It has the great ability to template out the content and project pieces you routinely use. In addition, it has the ability to create custom fields that allow you to track the metadata of all our tasks and projects. One of the best parts I think about Kapost, is its accountability, it keeps everyone honest and tracks the commenting activity. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? There have been a few glitches, the integration with Google docs could be improved. It can be a little annoying when the wrong Google doc is attached to the content piece, because you have to delete and recreate the content piece. Review collected by and hosted on G2.com. Recommendations to others considering Upland Kapost: Absolutely have someone who focuses on Kapost solely, if nothing but in the beginning. The trainings are great and important. It is a bit confusing at first, but once you just dive in this tool will be a massive part of your team. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? Task management. The sheer volume of content our Marketing department creates and promotes is immense. This tool also allows us to see the calendar of our content, which helps with scheduling and organizing the content, in a way that will be the most helpful to the customers we serve. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Online Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Online Media") UO Verified User in Online Media Mid-Market (51-1000 emp.) 6/7/2016 "Great project management tool" 4.5/5 What do you like best about Upland Kapost? Kapost is a great tool for multiple departments co-managing projects. It provides visibility into the entire project's lifecycle from beginning to end. Numerous communication methods enable you to stay on task and informed on the latest changes within a project. Users can access all content in one place and a dashboard shows all tasks assigned to you that still need completed. Materials are easy to search, with a variety of filter categories to show only what you need and want to see. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? Organization -- unless a standardized naming convention for files is in place, large dumps of content can easily get 'lost' if not organized in a standardized manner for everyone involved. Also, ease of use and functionality is limited when sending out reviews to non-Kapost users. Review collected by and hosted on G2.com. Recommendations to others considering Upland Kapost: The software continues to improve -- Kapost does a great job listening to users and using their feedback when making improvements. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? Kapost is being used to manage a wide range of marketing content across three collaborating organizations (corporation, agency and publishing company). It has greatly helped increase visibility into marketing efforts, shows where projects stand in the pipeline and provides a central location to store and find all materials. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Brandon H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brandon H.") BH Brandon H. iSales Manager (Inside Sales Manager) Marketing and Advertising Mid-Market (51-1000 emp.) 5/28/2016 "Very quick way to access collateral " 4/5 What do you like best about Upland Kapost? In my experience, this has been the quickest and easiest way I've had access to to access sales collateral. Everything is laid out in categories and there is no searching through company intranets, SalesForce, etc then verifying it's up to date. It's simple to go into Kapost, find the category (or search) and then pull up the collateral that is the most recent. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? It might just be the way we are integrated, but I wish the collateral through Kapost could be sent through Marketo so we can track the open/clicks in the emails. I was not around when we implemented this, so I don't know if this is possible and we just aren't doing it that way. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? I manage reps who have to sell a wide range of products through a medium range sales cycle. We have so much data and collateral. It makes it easier for them to find what they need (or stuff they didn't know we had) at the right time. Email quality has improved. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Megan T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Megan T.") MT Megan T. Sales and Marketing Coordinator Information Technology and Services Mid-Market (51-1000 emp.) 3/15/2016 "Kapost is Awesome!" 5/5 What do you like best about Upland Kapost? Kapost allows our team to stay on track through their project management interface. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? Kapost changed a bunch of features in their content gallery recently and did not give us enough heads up on how this would affect our Salesforce integration. We had to scurry to fix a few things, but it all worked out. Review collected by and hosted on G2.com. Recommendations to others considering Upland Kapost: It is a great tool! It is my favorite project management tool I have used. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? Kapost allows us to churn out content faster than ever before. In an industry that is moving incredibly fast, we have to be able to keep up. Kapost also helps keep people accountable in real time; no one can fall behind on tasks when we have the ability to help keep people on track by using tasks. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Susan K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Susan K.") SK Susan K. Content Coordinator and Editor Information Technology and Services Mid-Market (51-1000 emp.) 1/18/2016 "Great for organization of teams and content but still some minor bugs" 3.5/5 What do you like best about Upland Kapost? Kapost, in my mind, has improved our marketing team in two big ways: through their workflow feature and through their very in-depth filtering functionality. Before Kapost, we didn't have a formal way of tracking what stage an asset was at in the workflow, and now it's very easy to see who has seen the document and what has been done. We use the "share task" feature to alert the next person that something needs to be done, and being able to set deadlines in Kapost removes a lot of ambiguity and keeps people on their toes more than informal verbal or email deadlines do. The filtering is also helpful because we're 5 years into our company and we've started to realize we have A LOT of content created. Now we can easily find things by assigning a myriad of tags, like target audience and difficulty of material. And finally, in the last week I've really gotten into the habit of emailing Kapost Support, and they are really fast to respond and really friendly people. Katie at Kapost made me a custom video to answer a question I had, and I think it's nice to have such individualized attention. Review collected by and hosted on G2.com. What do you dislike about Upland Kapost? We've come across several bugs that, while not central to our use of the product, occasionally slow down our process. We really rely on some other packages, like Salesforce, and we're having some issues right now sending certain content types (videos) to Salesforce unless they're embedded. You can't just link to YouTube. That's a very specific problem, though, but I think they're still in the process of fixing a lot of these more fine-detailed issues. The only major problem is the search functionality isn't as perfect as I would like. You can search by exact phrases only. Since one of the biggest strengths of Kapost as a CMS is how detailed you can get with tagging and filtering, it'd be great if one day the search function can work just as effectively for finding long-lost content. Review collected by and hosted on G2.com. Recommendations to others considering Upland Kapost: Make sure to make use of their support team. They're more than happy to help with any question big or small. Review collected by and hosted on G2.com. What problems is Upland Kapost solving and how is that benefiting you? The time-old adage is that time is money, and I think synchronizing our workflow has only increased how effectively content gets to publication. Things don't get lost in someone's inbox. Also, by being able to find our older content so easily (through their superb filtering functionality), we've been encouraged to see what's performing and repurpose our best content. It's only a shame to not do that, and Kapost makes organizing a large mass of content really easy. It's definitely helped us. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ## Pricing Options Pricing provided by Upland Kapost. ### Kapost Marketing Operating System $3,500 per month [ View More Pricing Information ](https://www.g2.com/products/upland-kapost/pricing) Upland Kapost Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_593835df38a32937806f1009656f5167/contently.png "Product Avatar Image") Contently 4.6/5(96) [ Compare Now ](https://www.g2.com/compare/contently-vs-upland-kapost) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_b6482c57c31162c52e6b962fecd9f398/uberflip-a-pathfactory-company.png "Product Avatar Image") Uberflip a PathFactory Company 4.2/5(341) [ Compare Now ](https://www.g2.com/compare/uberflip-a-pathfactory-company-vs-upland-kapost) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d952846954f2b5edb0c15b28372aafb4/skyword360.png "Product Avatar Image") Skyword 4.3/5(197) [ Compare Now ](https://www.g2.com/compare/skyword360-vs-upland-kapost) ##### ##### Upland Kapost Features Planning Collaborative Editorial Calendars / Scheduling Content [ View More Features ](https://www.g2.com/products/upland-kapost/features) ##### Categories on G2 [Content Creation](https://www.g2.com/categories/content-creation)[Customer Revenue Optimization](https://www.g2.com/categories/customer-revenue-optimization) ##### Explore More [What are the highest rated managed mobility services platforms for organisations transitioning from legacy systems and infrastructure?](https://www.g2.com/discussions/what-are-the-highest-rated-managed-mobility-services-platforms-for-organisations-transitioning-from-legacy-systems-and-infrastructure%20)[Which HR service delivery tools work well for a team without dedicated IT support that still needs to deliver a consistent, high-quality employee service experience?](https://www.g2.com/discussions/which-hr-service-delivery-tools-work-well-for-a-team-without-dedicated-it-support-that-still-needs-to-deliver-a-consistent-high-quality-employee-service-experience)[Which reputation management services platforms avoid common adoption failures after initial deployment?](https://www.g2.com/discussions/which-reputation-management-services-platforms-avoid-common-adoption-failures-after-initial-deployment) [best contact center software](https://www.g2.com/discussions/what-s-the-top-contact-center-software)[Best software to monitor network for SaaS companies](https://www.g2.com/discussions/best-software-to-monitor-network-for-saas-companies)[Salesforce Heroku vs Back4app vs Parse: which mobile backend as a service platform handles production scale without requiring a dedicated DevOps function?](https://www.g2.com/discussions/salesforce-heroku-vs-back4app-vs-parse-which-mobile-backend-as-a-service-platform-handles-production-scale-without-requiring-a-dedicated-devops-function) [Show MoreShow Less](javascript:void(0);)