Triple Whale Pricing Overview

Yes. According to G2 data, Triple Whale offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features.

According to G2 data, Triple Whale pricing in 2026 starts at $1,490.00 and can reach $4,489.97 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Triple Whale's official pricing page for the most current details.

According to G2 reviews, Triple Whale's pricing is best suited for small-to-mid-market Shopify-based e-commerce brands actively spending on paid media across Meta, Google, and TikTok. G2 reviewers from retail, apparel, health and wellness, and luxury goods industries dominate the review base and report the strongest ROI. The Starter tier suits growing DTC brands needing reliable attribution, while the Advanced and Professional tiers appeal to scaling brands and marketing agencies managing multiple clients or stores. G2 users repeatedly caution that Triple Whale's pricing is hard to justify for stores generating under seven figures annually or startups with limited ad budgets, making revenue scale a key consideration before committing.

Triple Whale's free tier provides essential channel performance tracking, first- and last-click attribution, standard post-purchase surveys, a 12-month lookback window, and up to 10 users. Triple Whale's paid plans unlock significantly more capability: the Starter tier at $1,490/year adds the Triple Pixel for multi-touch attribution, unlimited users, unlimited lookback, influencer analysis, and ad budget management. The Advanced tier at $2,190/year layers in creative analytics, cohort analysis, product analytics, and custom dashboards. G2 reviewers consistently highlight the Triple Pixel as the most valued paid feature, particularly for recovering attribution visibility lost after Apple's iOS14 privacy updates, making the free tier insufficient for serious paid media management.

G2 reviewers of Triple Whale are largely split on value: the majority of high-rating reviewers acknowledge the cost is steep but consider it worthwhile, especially for resolving post-iOS14 attribution challenges. Phrases like 'not cheap but worth it' and 'you make that back by knowing where your advertising is bleeding' appear frequently. However, G2 users from smaller stores under seven figures in annual revenue consistently flag Triple Whale's pricing as difficult to justify, with several noting the a la carte add-on model compounds costs significantly. Reviewers have mentioned switching to or comparing Triple Whale against Madgicx, Northbeam, Rockerbox, and Hyros, generally finding Triple Whale competitively priced against those alternatives despite the premium cost.