--- title: Trend Reviews meta_title: 'Trend Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 64 reviews by the users' company size, role or industry to find out how Trend works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 64 scale: '5' date_modified: '2026-07-07' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Trend Reviews **Vendor:** Trend **Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Average Rating:** 4.5/5.0 **Total Reviews:** 64 ## About Trend Trend is an image and video creative services platform. We've simplified the way that brands source content ranging from product photography, lifestyle photos/videos, product action photos/videos, unboxings, testimonials, and more! Our network of opted-in curated creators gives you the ability to run dozens of content projects every month making sourcing high-quality, converting content quickly and pain-free. Campaigns are completed fast due to Trend's industry-first apply process. Instead of searching for creators, our network applies to your campaign within minutes of posting. With Trend, brands also receive full licensing rights to the content that they can repurpose for any marketing efforts. Become the visual content hero on your team by leveraging Trend! ## Trend Reviews ### 1. High quality influencers & content **Rating:** 5.0/5.0 stars **Reviewed by:** Chelsea K. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 25, 2020 **What do you like best about Trend?** This site connected me to high quality influencers and generated content for a good price. **What do you dislike about Trend?** The only thing I can say is that there were a few too many marketing emails at the beginning. **What problems is Trend solving and how is that benefiting you?** Brand awareness and high quality images and videos for sharing on social media. ### 2. First time Trend user **Rating:** 5.0/5.0 stars **Reviewed by:** Lia S. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 01, 2020 **What do you like best about Trend?** Not having to search for Influencers on my own. **What do you dislike about Trend?** I would like have more communication with potential Influencers before approving them for a campaign. **Recommendations to others considering Trend:** The Trend business model will work well for start ups who are budget conscious. **What problems is Trend solving and how is that benefiting you?** I'm getting the brand exposure that we need as a new business. ### 3. Great way to work with influencers for a reasonable price! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** September 24, 2020 **What do you like best about Trend?** The fact that the platform is credit based, with no contract requirements was a huge selling point for us. **What do you dislike about Trend?** Would have loved to have been able to target influencers by specific categories a bit more, (ie food/wellness/nutrition as opposed to general and fashion). **What problems is Trend solving and how is that benefiting you?** We were able to generate some unique UCG for our newly launched social platform. It was helpful to have a pool of influencers to choose from as opposed to seek them out ourselves. ### 4. Impressed With Trend.io! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** August 24, 2020 **What do you like best about Trend?** Trend has easy to use features on the platform! **What do you dislike about Trend?** I wish there was an option to see more influencers other than the ones that join our campaign! **Recommendations to others considering Trend:** Make sure you still communicate with the influencers using the message tool! **What problems is Trend solving and how is that benefiting you?** There is time saved when it comes to sending guidelines + tracking to influencers! ### 5. Easy and FAST **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2020 **What do you like best about Trend?** Really easy casting process and quick turnaround from the creators! **What do you dislike about Trend?** Not a lot of options for filtering talent **What problems is Trend solving and how is that benefiting you?** Time saver in pitching and communication with talent. ### 6. Awesome! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** August 14, 2020 **What do you like best about Trend?** Great team. Helpful and easy to work with. The software is pay as you go style, its great and really helps you gather and build content according to your budget. The influencers themselves, range from good to....not so good. First campaign definitely still went well. **What do you dislike about Trend?** Maybe some more screening of influencers. **What problems is Trend solving and how is that benefiting you?** Gathering content and advertising material. ### 7. Easy to use **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** August 24, 2020 **What do you like best about Trend?** It's a great way to get content at a reasonable price **What do you dislike about Trend?** You have to be very specific with the type of content you want posted, and it's still a bit difficult to control the content **Recommendations to others considering Trend:** Be very speicific about the type of content you want **What problems is Trend solving and how is that benefiting you?** Inexpensive UGC / testimonial type video ### 8. Easy to use! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** July 17, 2020 **What do you like best about Trend?** Great support and really easy to set up, I like their platform. **What do you dislike about Trend?** The influencers on the platform seem like they post a ton of prodcuts/ads so you won't really stand out but its a really affordable way to create UGC. Also, there's no deadline really so you need to be the one to follow up with all the influencers. **What problems is Trend solving and how is that benefiting you?** Creating much needed video content. ### 9. Everything in one place-absolutely love TREND. **Rating:** 5.0/5.0 stars **Reviewed by:** Tamara T. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 03, 2020 **What do you like best about Trend?** Having everything in one place has made my job so much easier! **What do you dislike about Trend?** there is no place to see past purcases for billing and reporting purposes **What problems is Trend solving and how is that benefiting you?** During pandemic, we've cancelled photo shoots, so we have been grateful to have new content. ### 10. Very easy to use, quick and attentive staff to handle questions **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.) **Reviewed Date:** June 12, 2020 **What do you like best about Trend?** Trend is very easy to use. It allows you to find content creators and influencers that match your brands personality. We have used a number of the content piece created in our social media. **What do you dislike about Trend?** It fails to capture all of the analytics of all the contributors posts. So the numbers are lower than what they could be. It forces you to write a review for each contributor. I would prefer to not write a review for bad contributors. It would be great if their pool of contributors grew larger. **Recommendations to others considering Trend:** It's very simple to use, and if there are issues the staff is very helpful. **What problems is Trend solving and how is that benefiting you?** Content for social media. ### 11. Influencer Marketing Game Changer **Rating:** 4.5/5.0 stars **Reviewed by:** Samantha M. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 03, 2020 **What do you like best about Trend?** The time and resources saved by searching and vetting out influencers is phenomenal. I’ve cut hours of work out of this process by using Trend. Influencers come to you vs. searching for them organically. **What do you dislike about Trend?** Would love to have a more robust reporting document that is more visual. **Recommendations to others considering Trend:** Start with a small campaign that is simple. Make a goal for your campaign (x number of influencers, x total engagement, x number of great content to repurpose). Use your content for organic and paid social strategy. **What problems is Trend solving and how is that benefiting you?** Time in searching for influencers. Tracking and communication. All done in the tool vs. email. Approval of content. Done in the tool vs. searching for it on the platform. ### 12. Good platform to connect with content creators **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** October 14, 2020 **What do you like best about Trend?** Seamless transactions for creating content **What do you dislike about Trend?** Quality of content can vary within the same campaign **What problems is Trend solving and how is that benefiting you?** Not having to constantly go back and forth over miscellaneous issues ### 13. Easy to use - highly recommend! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** July 07, 2020 **What do you like best about Trend?** Easy to use platform to find influencers. I love that they have the ability to vet quality IG influencers without dealing with the hassle. The software is easy to use. **What do you dislike about Trend?** Would like an easier way to download all of the additional assets that the influencers provide vs a bulk zip folder. **What problems is Trend solving and how is that benefiting you?** Creating UGC content for my ads campaigns and IG feeds ### 14. Unique Experience **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2020 **What do you like best about Trend?** That you get an influencer post as well as owning the content **What do you dislike about Trend?** The amount/quality of influencers is limited **What problems is Trend solving and how is that benefiting you?** Getting user generated content ## Trend Discussions - [I like Trend but I would love for it to be and app for brands as well. Is there plans to do this or is there another service that has an app for brands as well?](https://www.g2.com/discussions/30054-i-like-trend-but-i-would-love-for-it-to-be-and-app-for-brands-as-well-is-there-plans-to-do-this-or-is-there-another-service-that-has-an-app-for-brands-as-well) - [View Trend pricing details and edition comparison](https://www.g2.com/products/trend/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-22+04%3A58%3A40+-0500&secure%5Bsession_id%5D=15dbb59f-a4c0-4747-b41c-879080a90cab&secure%5Btoken%5D=9f55f18273ff550359ef49661b501025eb270a3589b6ef93a71d3cd135987901&format=llm_user) ## Trend Features **Content Creation** - Content Creation Tools - Content Curation - Buyer Personas - Content Management **Visual UGC** - Campaign Customization - Widget Customization - Widget - Media Library **Influencer Marketing** - User-Generated Content (UGC) Management - Content Approval - Data Importing and Exporting Tools **Planning** - Scheduling Integration **Optimization** - SEO - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Integrations** - Social Media - Content Creation - Marketing Automation - Rights Management **Publishing** - Execute Content Publication **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Logistics** - Customizable Templated Workflows - Internal Communication - Version Control - Editing and Approval Tools - Distribution Features - Integrations & APIs - User, Role, and Access Management **Support** - Onboarding - 24/7 Client Support **Social Media** - Social Media Integration **Planning** - Collaborative Editorial Calendars / Scheduling Content **Performance** - UGC Analytics - Lazy-Loading **Generative AI** - AI Text Generation - AI Text Generation - AI Text Summarization - AI Text-to-Image - AI Text-to-Video **Agentic AI - Content Creation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making ## Top Trend Alternatives - [#paid](https://www.g2.com/products/paid-paid/reviews) - 4.7/5.0 (420 reviews) - [GRIN](https://www.g2.com/products/grin/reviews) - 4.5/5.0 (482 reviews) - [Insense](https://www.g2.com/products/insense/reviews) - 4.5/5.0 (374 reviews)