Trackingplan’s pricing is built to scale with your traffic and organizational needs, using Monthly Active Users (MAUs) as the core usage metric. This makes costs predictable and tied to how much tracking data your business generates.
Trackingplan also offers special plans and partner programs for agencies, optimized for managing multiple clients. We support two main ways to work with partners:
- Internal Use Model: Agencies buy a pooled license based on total MAUs and use Trackingplan across client accounts. Pricing is ad‑hoc with volume discounts, and agencies can choose how (or whether) to bill end clients for the service.
Referral / Revenue Share Model: Agencies can refer clients and earn recurring revenue (e.g., ~30% share) while supporting sales, onboarding, or bundling Trackingplan into their services. Pricing in this model scales with MAUs and includes volume discounts, support, and potential proof‑of‑concept pilots.
Agency perks include:
- Volume discounts compared to solo clients.
- The ability to offer Trackingplan as a value‑add service (e.g., data quality monitoring included in analytics or performance packages).
- Support for proof‑of‑concept setups to demonstrate ROI to clients before full commitment.
Trackingplan has 3 pricing editions. A free trial of Trackingplan is also available. Look at different pricing editions below and see what edition and features meet your budget and needs.
Pricing information for Trackingplan is supplied by the software provider or retrieved from publicly
accessible pricing materials. Final cost negotiations to purchase Trackingplan must be conducted with the
seller.
Free trial and special pricing and volume discounts for agencies are available.
Pricing information was last updated on February 18, 2026
