That you can transform attributes and create new ones based on the events ingested. And that there are a lot of connectors for activating data. Also the new features about AI are really interesting Review collected by and hosted on G2.com.

It takes a lot of steps to create attributes and configure audiences, and the same goes for functions. Still, it’s good to know that new features are coming to improve this. Review collected by and hosted on G2.com.

I like that it is easy to use and understand and has a robust set of features available for marketers to take advantage of. Tealium has really helped our web and marketing get the information needed to make better marketing decisions. Review collected by and hosted on G2.com.

I really can't think of much that I dislike. Maybe consolidate the options available into a less intimidating UI so more users can grasp the products ability. Review collected by and hosted on G2.com.

I like the ease of customer data unification that helps us personalize marketing campaigns and its powerful audience building functionality makes creating and managing targeted customer segments seamless and efficient. Review collected by and hosted on G2.com.

I have not had any negative experiences so far with this platform everything meets our expectations from its functionality to the reliable customer support. Review collected by and hosted on G2.com.

I love how Tealium Customer Data Hub transforms data from the raw source to different tools we have inside the software. It's very good because we get rid of working time, and we don't need time to transform data. I also like how we can manipulate this data inside the tool. The integrations with emails are great because we can't keep up with all customer's data otherwise. With the software, it's very easy now. Review collected by and hosted on G2.com.

I would say integrations with Odoo EPR. Because, for example, we get some customers' information but not everything. And, unfortunately, we don't have some really good tools to do the integrations. So I would love to see more, more progress on that side. So mainly integration with ERPs. Review collected by and hosted on G2.com.

It’s easy to bring customer data in and get customer data out, and there are wide marketplace connectors available. The tracing capabilities also make it quick to debug issues when they come up. On top of that, I appreciate the proactive innovation and how well it keeps up with industry trends. Review collected by and hosted on G2.com.

There is currently no error log available, and there’s also no alerting in place if something goes wrong with the data flow. For example, if for any reason my tags and CAPI are put on hold and nothing is firing, I end up hearing about it from my vendor partners rather than from Tealium. Review collected by and hosted on G2.com.

It provides a reliable platform for unifying, segmenting and activating customer profile data which enables personalization of communication with customers across multiple channels. Review collected by and hosted on G2.com.

There are no features of this platform that I dislike the functionality is really great and the service and support met all our customer data management requirements. Review collected by and hosted on G2.com.

TiQ and Audience Stream. Customer Support is great. This helped removing the GTM and the website traffic is directly fed into Tealium. IVA data and data orchestration is cool. Review collected by and hosted on G2.com.

Nothing as yet. We took almost 18 months to started Tealium in its capacity. We are more to do with Tealium and so it is bit early to say as what is my dislike. Review collected by and hosted on G2.com.

Tealium has an incredible capacity, sorting and arranging relevant and valuable customer inputs, which can aid in the knowledge of your most precious asset. The information collected, can be shared in an easy flowing way, that can add value to the team, and its objectives. It automates what had to be done before, when trying to gain customer knowledge. Customer support could be better, but they at least have the patience to attend the user's questions. Review collected by and hosted on G2.com.

The learning curve is steep, and this can result in resistance during its implementation. Because this is not a widely implemented software solution where I work, ikt can be hard to find people who comfortably start using Tealium since day/week 1. This can also impact on the integration of Tealium throughout the company, particularly amongst older collaborators, who are less fluent in new technologies. The frequency of use can be hindered due to the fact that this software can lead to users making mistakes, leading to frequent re-logins needed/occurring. Review collected by and hosted on G2.com.

It helps target customers for the best profit by making sure they’re reached based on their profile and what they like or dislike, which supports retention. It’s also easy to use and straightforward to implement. Review collected by and hosted on G2.com.

I haven’t found any reason not to like CDH. I’m also not sure why this section requires 150 characters about things you dislike—it feels like it’s prompting negative feedback. Review collected by and hosted on G2.com.

Synergy with different silos, and the ability to structure it to the data illiterates. The marketing segmentation seems logical and achievable, and that distinguishes the hub from very technical platforms, Review collected by and hosted on G2.com.

I need to understand the workings with the different sponsors - from AWS, Linkedin, Epsilon, and others, how the fee structures are made to manage for the point of view of the CFO. Review collected by and hosted on G2.com.