# SumAll Reviews
**Vendor:** SumAll  
**Category:** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics)  
**Average Rating:** 3.8/5.0  
**Total Reviews:** 15
## About SumAll
SumAll brings together data science, design, engineering, &amp; marketing to build tools that anybody can use.




## SumAll Reviews
  ### 1. The All-in-one Data Science and Marketing Solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Babita C. | Search Engine Optimization Expert, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 27, 2023

**What do you like best about SumAll?**

SumAll is the exceptional platform that combines data science and marketing to user friendly tool. The platform versatiltity allow anyone to utelize its features effectively and also this tool significiantly improved our decision-making process and helped us gain valuable insights into our business performance.

**What do you dislike about SumAll?**

Honestly, SumAll has proven to be valuble asset with it's data-driven tools and user friendly interface, that's why I don't have any major dislike about SumAll.

**What problems is SumAll solving and how is that benefiting you?**

SumAll is solving the problem od data analysis and decision-making by bringing together data science, design, engineering and marketing, benefits us with valuable insights and enhanced business performance. I would highly recommeded it.

  ### 2. SumAll is the a Social Media Manager's BFF

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 29, 2018

**What do you like best about SumAll?**

the best thing that I like about SumAll is a daily diary/summary of your social media account activity. I get a breakdaown of view, likes and clicks across all of my social media accounts for multiple companies.

**What do you dislike about SumAll?**

Nothing. In the beginning of signing up to SumAll, I thought I was getting to many email, but I just had to reset my notification settings.

**Recommendations to others considering SumAll:**

SumAll makes it easy to keep track of all your social media channels, great for small business owners and entrepreneurs who do their own marketing.

**What problems is SumAll solving and how is that benefiting you?**

The biggest problem that SumAll solved was having a full report for over 6 facebook pages, 3 twitter accounts and 5 instagram accounts. SumAll integrates all of my  social media account activity into one daily report. 

  ### 3. Great tool for social media marketers that want a visual display of their social data.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 02, 2015

**What do you like best about SumAll?**

SumAll makes it simple for social media managers to see the success of campaigns that take place across multiple platforms.

**What do you dislike about SumAll?**

I have occasionally been disappointed by not being able to compare specific variables that I use to compare performance across platforms, and that has made me question SumAll's usefulness at times when compared with tools like Social Sprout.

**What problems is SumAll solving and how is that benefiting you?**

We have used the intelligence gained from our SumAll integration to increase membership in our organization. Specifically, we were able to develop better quality of content for distribution to prospective members with the insights provided by SumAll.

  ### 4. A place where you can gather a lot of data together about social media

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.)

**Reviewed Date:** March 29, 2016

**What do you like best about SumAll?**

I believe it is beautiful, intuitive, effective

**What do you dislike about SumAll?**

It is not like my place, I also believe it is very expensive for its value

**Recommendations to others considering SumAll:**

It is a great place in general terms. As I said, I don't believe it worths that amount of money but it is good though if you really are going to use it as main tool. That is not my case as a normal user

**What problems is SumAll solving and how is that benefiting you?**

Social research, social analytics

  ### 5. Effective multi-purpose one-stop shop for social analytics

**Rating:** 3.5/5.0 stars

**Reviewed by:** Rosie D. | Senior Social Media Analyst, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 17, 2015

**What do you like best about SumAll?**

Firstly, SumAll allows you to connect a diverse range of social media, eCommerce and advertising platforms, with the opportunity to compare like-for-like metrics, making it easy to glean insights across multiple channels. This is especially useful when comparing different platforms across the same brand, for agency reporting. 

Secondly, the easy to use interface makes viewing and downloading data simple and quick. CSV download options allow you to manipulate data to suit your needs, whilst PNG downloads do all the work for you!

Thirdly, the extent of metrics you're able to track covers everything you will need, tailored to suit each platform e.g. retweets for Twitter, advocacy activity for Instagram and fans on Facebook. 

**What do you dislike about SumAll?**

SumAll does not currently offer the option of creating custom dashboards, allowing you to add and edit widgets, for simple tracking over time. 

Grouping channels is also not possible, which would be very helpful, especially when dealing with 10's of different accounts! For example, a brands Facebook, Twitter and Instagram accounts grouped into one section in the side bar, allowing easy navigation.

There are currently only 2 forms of data visualisation, chart view (old version) and the new version, which I find complicates things too much. The beauty of chart view was simplicity, I hope this doesn't retire soon!


**Recommendations to others considering SumAll:**

Make sure you connect straight away, as data is only collected from set up!

**What problems is SumAll solving and how is that benefiting you?**

Benefits of using SumAll include quick data collection and download speeds, simple interface for easy comparisons between channels and brands, choice of 2 different download formats to suit your needs, every basic social metric you would need and the opportunity to add a variety of social, eCommerce and ad platforms.

  ### 6. Good product but usability needs to be improved

**Rating:** 3.0/5.0 stars

**Reviewed by:** Serena M. | Head Of Digital, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 15, 2015

**What do you like best about SumAll?**

The fact that you can visualize all of  your social streams and analytics on the same panel, all together, on a timeline.
At a glance, you have the situation under control. 

**What do you dislike about SumAll?**

Quite often I have problems logging in - I'm logged out each time I leave the page and then I  try to log in and get stuck. Not sure if it's only my problem.

Also the interface got a bit crowded. I liked the old one better (social streams viewed on a timeline) . Now it takes me some time to shift back to the old visualization

**Recommendations to others considering SumAll:**

you can keep track of your social analytics from the same place, very handy

**What problems is SumAll solving and how is that benefiting you?**

I'm a marketer for my own tech startup. I try to track what are the best sources of traffic to my landing 

  ### 7. Great, Easy, Simple Social Analytics for everybody

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 21, 2015

**What do you like best about SumAll?**

I used SumAll very early as a test and sticket to it since then since it's straight forward to use, offers great automated insights and is easy to connect to multiple social accounts. I'm impressed by the speed the product/service evolves. It's simple to set up - no setup at all apart from connection of the social accounts - which helps you to get started straight away. I use it for most of my clients as a quick start.

**What do you dislike about SumAll?**

User Ignterface didn't improve much, I would imagine and wish for an easier way to use it and get the data shown I need. raphs etc

**Recommendations to others considering SumAll:**

Continue to keep it simple

**What problems is SumAll solving and how is that benefiting you?**

Data-driven insights, learnings and graphs.

  ### 8. SumAll review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Mallory S. | Corporate Marketing Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 14, 2015

**What do you like best about SumAll?**

I liked that it conveniently displayed multiple chains of social feeds within one screen to easily assess basic level results.

**What do you dislike about SumAll?**

It gives a nice overview but does not delve deep into analysis across multiple streams

**Recommendations to others considering SumAll:**

I was using the free level, I have not tried the paid version, which I assume has extended material. My advice would be to explore further, but take into consideration what objectives you are looking to meet prior to using the platform. This way, you will be able to measure whether or not this tool meets your expectations.

**What problems is SumAll solving and how is that benefiting you?**

Social communication for a private owned business. Makes reviewing with clients easy, and graphs and easily comprehendible information is displayed

  ### 9. Absolutely fantastic. Great analytics that delivered just what I needed.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jandra S. | Digital Media Coordinator, Public Relations and Communications, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 11, 2014

**What do you like best about SumAll?**

I loved the compiled analytics page that would give me an up-to-date snapshot of all the social media accounts we had plugged into our Sumall account.

**What do you dislike about SumAll?**

The graphs were a hit or miss. Sometimes they wouldn't work, which was frustrating. Also, Sumall would occasionally not register our reach for a day - which would be okay, except they never said HOW they were measuring that reach. It made it seem like it wasn't very accurate at times when one day we'd have a reach of zero (and we knew we didn't have that).

**Recommendations to others considering SumAll:**

If you want a great all-in-one analytics program, SumAll is a fantastic choice. My favorite part was that they calculated potential reach. In a world where one person with 300k followers can retweet your tweet - and some analytic programs will only count that as a reach of one (the person who retweeted it), it's nice to see the potential reach added on. Granted, it's no guarantee that those 300k followers saw it, but it's safe to assume that more than one person was reached from that. SumAll was easy to use, visually pleasing, and a great all-in-one analytics program.

**What problems is SumAll solving and how is that benefiting you?**

We were using Sumall to measure our reach and effectiveness on social media. It helped us immensely to track campaigns and determine which was the most effective. It was a great tool for helping us measure our social media ROI, as well as telling us which social media platform worked best with our brand. 

  ### 10. Good Basic start

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 20, 2015

**What do you like best about SumAll?**

The free version includes charts and metrics on 4 accounts and it is focusing on the weekly basis which is good if you want a quick overview perfomance

**What do you dislike about SumAll?**

Most features are available on the paid version
The frequency of posts does not mean better engagement, it should not count as a better performance just because it happened and we make more posts one week


**What problems is SumAll solving and how is that benefiting you?**

Engagement and social media activity metrics
Quick track of numbers and comparison with previous week

  ### 11. Great resource for measuring and tracking your social media impact

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 15, 2015

**What do you like best about SumAll?**

It have all the top social media accounts such as facebook, twitter, instagram and more. It sends weekly emails to show your progress, and you can create custom charts and graphs.

**What do you dislike about SumAll?**

I would like it to include pinterest. I sometimes find it confusing to navigate.

**What problems is SumAll solving and how is that benefiting you?**

We have used it to see how our various platforms are progressing, which content is most effective and show ROI on social media.

  ### 12. Beautifully Built All-in-one Analytics Solutions: Ecommerce, Web, Social, Email, Ads, etc

**Rating:** 4.5/5.0 stars

**Reviewed by:** Evan D. | Head of Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 11, 2014

**What do you like best about SumAll?**

It has nearly everything I need.

Check out this screenshot: https://www.dropbox.com/s/fb90rz6hbrbmu99/Screenshot%202014-07-11%2011.56.21.png

They just rolled out Premium and it's only $19 per month to begin, which is pretty awesome.
It connects with the major email marketing tools, some SEO tools, most social networks (they were one of the first to connect with Google+), and tons of great ecommerce applications. This means you can measure an (estimated) sales funnel - or at the very least track corrolary spikes/dips in traffic, and see which social network(s)/email campaign(s)/landing pages are affecting what sales/traffic. I doubt there is a better analytics platform in existence for ecommerce.

It also connects with Bing Ads and Google Adwords.

**What do you dislike about SumAll?**

Still missing integration with LinkedIn (not even company pages or profiles). They've said this is because LinkedIn's stupid API does this refresh thing every month that basically kicks out anyone connected to it (in Hootsuite, for example, you have to reconnect your LinkedIn accounts every month). But it's unfortunate to have such vast capabilities... without LinkedIn.

Also, sometimes the platform can be a little glitchy. This was more true back when they were just getting launched. I've used Sumall since mid 2013. While it IS getting smoother, there are random periods of missing data every once in a while... which makes reporting to clients very difficult. I usually just export the data and give my best guess for a filler.

Also, they DESPERATELY need to enable grouping of accounts. They've told me this is in the roadmap for premium users, but it's not there yet, so connecting a lot of accounts turns it into a mess.

They also need to make it so you can reorder accounts in the left sidebar panel.

**Recommendations to others considering SumAll:**

Your data for most data points accumulates once you've connected - so go and get connected right away! Then let the data gather for a week or so, and prepare to be amazed.

**What problems is SumAll solving and how is that benefiting you?**

Ecommerce has long needed a solution like this. For social marketing - my primary use - it displays how social integrates with other content/digital marketing efforts (email, web traffic, paid search, etc), which is incredibly valuable to report to higher-ups and also to clients.

  ### 13. Great All-in-One Analytics Tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 08, 2015

**What do you like best about SumAll?**

I like being able to track all our social accounts on one dashboard and receiving the emailed weekly summary with comparative numbers from the past week and two weeks prior. 
It was also easy to set up and get running quickly.

**What do you dislike about SumAll?**

I dislike the inability to connect to LinkedIn. 

**What problems is SumAll solving and how is that benefiting you?**

SumAll is a huge time saver for me. I am able to get a quick, comprehensive view of how our content is reaching our audience. I like a tool that focuses on doing a specific task very well and I feel like with SumAll I have that tool.

  ### 14. SumAll - Fantastic data access but slow

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 08, 2015

**What do you like best about SumAll?**

Day-by-day data provision; particularly follower growth. 
Also do like the new layout

**What do you dislike about SumAll?**

The new layout is incredibly slow
It doesn't backdate to source data prior to when the account was added


**What problems is SumAll solving and how is that benefiting you?**

We report monthly on social platform growth, where there aren't backend tools or where we may not have access to these this tool is incredibly valuable. Key data areas are Twitter day-by-day follower growth (not provided by twitter back end) and Instagram analytics (also not 'yet' provided by IG).

  ### 15. SumAll Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Justin R. | Field Director, Non-Profit Organization Management, Enterprise (> 1000 emp.)

**Reviewed Date:** April 14, 2015

**What do you like best about SumAll?**

The caliber of talent is very high at SumAll.

**What do you dislike about SumAll?**

Response times for projects can be long.

**Recommendations to others considering SumAll:**

Be very specific, be adaptable, and follow up with your leads immediately.

**What problems is SumAll solving and how is that benefiting you?**

Launching STEM education workshops, new websites, and building business partnerships.


## SumAll Discussions
  - [What is SumAll used for?](https://www.g2.com/discussions/what-is-sumall-used-for)
  - [Not able to login to sumall data for my twitter handle](https://www.g2.com/discussions/25115-not-able-to-login-to-sumall-data-for-my-twitter-handle) - 1 upvote

- [View SumAll pricing details and edition comparison](https://www.g2.com/products/sumall/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+06%3A30%3A01+-0500&secure%5Bsession_id%5D=6e3abdba-0953-4e29-ac41-0013aecf6d7f&secure%5Btoken%5D=3e5777e3cf90c599bb88aa913bff1f50b8e5fe169a10776b313f1b8962bf3f99&format=llm_user)

## SumAll Features
**Social Analytics**
- Competitor Analysis
- Follower Analysis
- Post Performance
- Paid Campaign Tracking
- Attribution
- Hashtag Analytics
- Sentiment Analysis

**Reports & Dashboards**
- Report Customizability
- Report Exporting
- Scalability
- White Label

**Agentic AI - Social Media Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

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