---
title: SmarkLabs Reviews
meta_title: 'SmarkLabs Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 13 reviews by the users' company size, role or industry to
  find out how SmarkLabs works for a business like yours.
aggregate_rating:
  rating_value: 4.9
  review_count: 13
  scale: '5'
date_modified: '2026-05-05'
parent_category:
  name: Inbound Marketing
  url: https://www.g2.com/categories/inbound-marketing
---

# SmarkLabs Reviews
**Vendor:** SmarkLabs  
**Category:** [Content Marketing Agencies ](https://www.g2.com/categories/content-marketing-agencies)  
**Average Rating:** 4.9/5.0  
**Total Reviews:** 13
## About SmarkLabs
SmarkLabs is a growth-driven marketing agency for emerging B2B companies. We believe in the alignment of sales and marketing, and emphasize outcomes over outputs. Focused on complete funnel development, we utilize inbound and account-based marketing to contribute strategies and tactics that fuel growth. Our ideal clients have specific objectives and seek bottom-line results, and prioritize quick, decisive action to accomplish their goals. We&#39;re accountable, innovative, scrappy, and driven to help you succeed. Interested? Check out our services: https://www.smarklabs.com




## SmarkLabs Reviews
  ### 1. Best for marketing automation and B2B business strategies.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Stephney A. | Talent Acquisition Manager UK+ (Calvin Klein & Tommy Hilfiger), Enterprise (> 1000 emp.)

**Reviewed Date:** October 14, 2020

**Describe the project or task SmarkLabs helped with:**

SmarkLabs is an excellent application in putting the great business efforts in our company. We can use this amazing tool to get authentic and strong business support. The tool is very much effective to implement business promotions on small scale.

**What do you like best about SmarkLabs?**

SmarkLabs is a very beneficial application for B2B companies and automating the market developmental process. We can plan the whole development at the highest rate of promotional values. So, we can get the whole developmental process within our system. The business ideas are always unique and helpful for B2B companies.

**What do you dislike about SmarkLabs?**

If we consider its benefits then, there is nothing that much bad in this application. The tool can handle the B2B scale and is needs more improvement for B2C infra-structure. Its developmental process is a bit slow and one can’t find the advanced promotional ideas at once.

**What problems is SmarkLabs solving and how is that benefiting you?**

Its support and back up to the system is very authentic with good managing skills. The data and production detail is implemented easily. Everything is running smoothly and can find the advance developmental by using its paid version. So, the whole system and its development is managed with excellent and remarkable qualities.

  ### 2. Explainer video for our company and product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Scott R. | President, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 22, 2019

**Describe the project or task SmarkLabs helped with:**

We needed a short ~2 minute explainer video.  Our space and product are complex, and it is still early market so no baseline understanding of the space we could leverage, which made the project that much more challenging.

**What do you like best about SmarkLabs?**

the team was great.   we moved very quickly from an intro call to several iterations on the script to draft and then finished product in 5 weeks.  Agile approach - every review was focused around a version of the deliverable, which kept everyone on point as to both the messaging and visuals.  They refactored our initial script to tell our story much more concisely and effectively.   They were very accommodating on changes we needed throughout the process, and worked through them quickly.

**What do you dislike about SmarkLabs?**

nothing.  The only suggestion would be to have a single change log / punch list we could jointly review to keep everyone on the same page as things got hectic towards the end of the project.

**What problems is SmarkLabs solving and how is that benefiting you?**

Simply communicating our company/product differentiation and value proposition.

  ### 3. Very organized and responsive every step of the way

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Investment Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 22, 2019

**Describe the project or task SmarkLabs helped with:**

Animated video

**What do you like best about SmarkLabs?**

Organization, responsiveness, professionalism

**What do you dislike about SmarkLabs?**

Can't think of anything really. Maybe cost?

**What problems is SmarkLabs solving and how is that benefiting you?**

Major creative/design help

  ### 4. Great collaborators

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bob V. | Partner, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 01, 2019

**Describe the project or task SmarkLabs helped with:**

Created an animated awareness video.

**What do you like best about SmarkLabs?**

We just launched an awesome animated video that immediately got lots of traction in the marketplace. SmarkLabs does a wonderful job of collaborating. They’re always open to suggestions and approach the assignment with a can-do attitude.


**What do you dislike about SmarkLabs?**

There was nothing to dislike...these guys are the most flexible team to work with.

**What problems is SmarkLabs solving and how is that benefiting you?**

Cost effective video development

  ### 5. Animated video looks fantastic

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chet C. | VP ETFs, Enterprise (> 1000 emp.)

**Reviewed Date:** March 20, 2019

**Describe the project or task SmarkLabs helped with:**

SmarkLabs created an animated video introducing one of the Bernstein ETFs

**What do you like best about SmarkLabs?**

SmarkLabs was very responsive, easy to work with and the finished product was fantastic

**What do you dislike about SmarkLabs?**

Never actually got to meet team in person

**What problems is SmarkLabs solving and how is that benefiting you?**

The animated video provides a unique way to introduce our Bernstein ETFs

  ### 6. Amazing Customer Service and Support!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 05, 2018

**Describe the project or task SmarkLabs helped with:**

SmarkLabs has worked with us regularly on our video content and production. They do the actual creation of the content, and assist in overall content strategy.

**What do you like best about SmarkLabs?**

Their level of customer service is amazing. They truly go above and beyond what is required with them. They have been happy to help with whatever is needed, even when I come to them with  last-minute requests for a quick turnaround time, or need edits from an old project. I'd highly recommend them to anyone. Every person I've worked with there is great!

**What do you dislike about SmarkLabs?**

There is truly nothing I can think of offhand that I dislike. They are even happy to jump on the phone for quick questions, which it seems like many companies don't do these days. 

**Recommendations to others considering SmarkLabs:**

You get a much better value with an ongoing service agreement. They appreciate that you are a regular customer, and show it with their level of service if you work with them on a continuous basis.

  ### 7. Inbound marketing strategy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gail P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2018

**Describe the project or task SmarkLabs helped with:**

After doing some research we were pretty sure we needed an inbound marketing strategy and settled on using Hubspot for the technology side of things, primarily because we met SmarkLabs at the same time. We knew our odds of succeeding were much stronger with SmarkLabs as a partner.. 

**What do you like best about SmarkLabs?**

The expertise SmarkLabs has in using the technology to leverage our messaging. I would also have to say they have pushed us to build out videos that describe the value our solutions bring. They are very fast and efficient at creating video content. Lastly, they have helped us build a process for delivering a newsletter every 2 weeks, by helping curate content. 

**What do you dislike about SmarkLabs?**

This is more a criticism of the technology side of things, it has continued to become more expensive that we thought. 

**Recommendations to others considering SmarkLabs:**

It takes effort on the company's side to get the true value.

  ### 8. Talented professionals & eager to learn our business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Craig Andrew S. | Business Development Executive, Management Consulting, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 20, 2017

**Describe the project or task SmarkLabs helped with:**

We have been thrilled with SmarkLabs since bringing them on board.  Their team is young, professional and consistently exceeding our expectations.  

**What do you like best about SmarkLabs?**

The collaboration tools used by the SmarkLabs team makes it easy to stay on top of communications, expectations and deliverables.  

**What do you dislike about SmarkLabs?**

Learning our business will take some time, but the team is doing a great job of researching our industry and creating some great content on our behalf.  We had instant positive feedback from our target audience.  

**Recommendations to others considering SmarkLabs:**

I highly recommend contacting SmarkLabs.

  ### 9. Great Explainer Video - Quick Turnaround & High Quality

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tim S. | Managing Partner, Staffing and Recruiting, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 16, 2017

**Describe the project or task SmarkLabs helped with:**

SmarkLabs built a 1 minute long Explainer Video for us with full animation and storyline.  We utilize the video frequently in email signatures, newsletters, social media, etc and have really gotten a positive return on it.  Their team has a very customer service focused, systematic process that I was impressed with.  Kept me in the loop the entire time and were thinking multiple steps ahead.  Quick turnaround on requests and couldn't be happier.

**What do you like best about SmarkLabs?**

I really enjoyed the quality of the work product and the process was thorough and smooth.

**What do you dislike about SmarkLabs?**

I didn't have any issues with my experience with SmarkLabs and refer them to others.

**Recommendations to others considering SmarkLabs:**

We didn't utilize their full service package due to budget but see alot of value in applying more service offerings into a full service inbound/content marketing package.

  ### 10. Great full funnel agency to partner with!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bennett B. | Channel Account Manager, Internet, Enterprise (> 1000 emp.)

**Reviewed Date:** June 13, 2017

**Describe the project or task SmarkLabs helped with:**

SmarkLabs is one of my go to recommendations when it comes to a full funnel growth agency. Smark specializes in lead generation and driving as many MQLs and SQLs to your website. They care about closing deals and growing businesses specifically in the B2B Tech space. Brendan and his team are great to work with and will continue to recommend!

**What do you like best about SmarkLabs?**

Brendan and their team help in the full funnel of marketing and sales. Not only do they help drive new leads, him and his SDRs help qualify and close them for his clients. The full funnel experience and expertise clients are looking for.

**What do you dislike about SmarkLabs?**

Brendan and his team is technology agnostic.

**Recommendations to others considering SmarkLabs:**

Great growth agency. Priced fairly in market value and for the ROI they return.

  ### 11. Huge value

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kirk R. | CEO & Guide, Leisure, Travel & Tourism, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 14, 2017

**Describe the project or task SmarkLabs helped with:**

SmarkLabs helped us develop and execute a sales generation strategy. Almost immediately, we received qualified leads with prospective clients who were ready to talk.

**What do you like best about SmarkLabs?**

The SmarkLabs team is creative and driven to be a great value. They constantly tried new approaches, new targets and new messaging throughout their campaigns, so there was rarely a period where new leads weren't being generated. Their team is personable and eager to work with you.

**What do you dislike about SmarkLabs?**

I sincerely have no complaints about their service.

  ### 12. Inbound Agency with Experience in Healthcare

**Rating:** 4.5/5.0 stars

**Reviewed by:** Brian M. | Owner/Partner, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 21, 2017

**Describe the project or task SmarkLabs helped with:**

I've worked with Smark from a partner perspective for the past 4 years. They are unique in that, they not only have a strong understanding of building/launching inbound campaigns, but they excel at helping to create demand through sales acceleration. 

**What do you like best about SmarkLabs?**

Brendan is a delight to work with. He's responsive and professional.

**What do you dislike about SmarkLabs?**

I'm really sure how to answer this? They aren't a "large" agency if that's what you're looking for. 

  ### 13. A Winning Combo - Awesome Experience with Results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Katherine P. | Founder and CEO, Hospital & Health Care, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 23, 2017

**Describe the project or task SmarkLabs helped with:**

SmarkLabs has provided Corstrata with the vision and the implementation of a robust lead generation strategy. The SmarkLab team is accessible, knowledgeable, and responsive to our needs. We continually receive great reviews about our website - it's look, feel, and messaging. We have been very pleased with the design and messaging of our infographics and explainer videos.

**What do you like best about SmarkLabs?**

SmarkLab's collaborative approach of working with Corstrata as the client.

**What do you dislike about SmarkLabs?**

The fact that we are not able to implement all of Smark's great ideas faster.


## SmarkLabs Discussions
  - [What is SmarkLabs used for?](https://www.g2.com/discussions/what-is-smarklabs-used-for)

- [View SmarkLabs pricing details and edition comparison](https://www.g2.com/products/smarklabs/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-29+05%3A05%3A31+-0500&secure%5Bsession_id%5D=1f8c3f52-99a4-4b86-818d-7075b8e30609&secure%5Btoken%5D=641ffce0c1bf2247878030df4411abf612f9142654820f9429b3ac00735e48f6&format=llm_user)

## SmarkLabs Features
**Planning**
- Needs Assessment
- Resource Allocation
- Stayed within Budget
- Statement of Work
- Best Practices

**Delivery**
- Technical Expertise
- Met Deadlines
- Meeting Management
- Project Updates
- Scope Management
- Roll-out

**Team Quality**
- Change Management Skills
- Executive Presence
- Vertical Expertise
- Technology Partnerships

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