--- title: ServiceNow CPQ Reviews meta_title: 'ServiceNow CPQ Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 69 reviews by the users' company size, role or industry to find out how ServiceNow CPQ works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 69 scale: '5' date_modified: '2026-07-29' parent_category: name: Quote Management url: https://www.g2.com/categories/quote-management --- # ServiceNow CPQ Reviews **Vendor:** ServiceNow **Category:** [CPQ Software](https://www.g2.com/categories/cpq) **Average Rating:** 4.3/5.0 **Total Reviews:** 69 ## About ServiceNow CPQ ServiceNow CPQ is an end-to-end omnichannel CPQ platform designed to drive sales performance and enable optimized customer experiences for any business selling complex products or services. Embedded with first-to-market AI innovation, ServiceNow CPQ is an API-first, fully composable solution that combines dynamic product discovery, a proprietary configuration and solving engine, centralized transaction management, customized pricing logic, and flexible customer agreements. ## ServiceNow CPQ Pros & Cons **What users like:** - Users applaud the **ease of use** of ServiceNow CPQ, highlighting its intuitive interface and smooth integration into workflows. (5 reviews) - Users value the **intuitive interface** of ServiceNow CPQ, making it easy for anyone to use effectively. (4 reviews) - Users value the **guided selling feature** of ServiceNow CPQ, significantly reducing quote corrections and streamlining approvals. (4 reviews) - Users love the **easy integrations** of ServiceNow CPQ, enabling seamless workflow adjustments for enhanced productivity. (3 reviews) - Users find the **easy setup** of ServiceNow CPQ allows for quick integration and a user-friendly experience. (3 reviews) - Users value the **easy integrations** of Logik.ai, which seamlessly enhance workflow efficiency and user experience. (3 reviews) - Automation (2 reviews) - Automation Features (2 reviews) - Capabilities (2 reviews) - Users appreciate the **real-time customization** capabilities of ServiceNow CPQ, enhancing user experience and efficiency in configurations. (2 reviews) **What users dislike:** - Users face a **complex setup** , with a steep learning curve and integration challenges impacting the overall experience. (3 reviews) - Users find the **steep learning curve** challenging, particularly with advanced features and integrations during setup. (3 reviews) - Users experience frequent **integration issues** , especially with Salesforce and ServiceNow, leading to potential functionality bugs. (2 reviews) - Users note a **lack of guidance** in utilizing ServiceNow CPQ effectively, making implementation challenging without expert help. (2 reviews) - Users note the **required expertise** for Logik.ai, emphasizing the need for advanced knowledge and planning to maximize its potential. (2 reviews) - Steep Learning Curve (2 reviews) - Users experience **bug issues** with the Salesforce-Logik.ai interface, hindering smooth interactions and overall usability. (1 reviews) - Users find Logik.ai to be too **complex for business users** and lacking essential document generation features. (1 reviews) - Connectivity Issues (1 reviews) - Inaccuracy Issues (1 reviews) ## ServiceNow CPQ Reviews ### 1. Amazing product configurator. **Rating:** 5.0/5.0 stars **Reviewed by:** Mukesh R. | Software Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** July 25, 2024 **What do you like best about ServiceNow CPQ?** Easy to work and easy to understand. Nice training material. By seeing only training material someone can learn entire cpq process. **What do you dislike about ServiceNow CPQ?** In trainings they should also include demo of products that they created while curriculam design, in salesforce. **What problems is ServiceNow CPQ solving and how is that benefiting you?** It is solving my slow loading configuration problem, which i was facing with standalone cpq. Also product configuration is very easy here, by creating some rules. ### 2. Constantly Innovating **Rating:** 5.0/5.0 stars **Reviewed by:** Derek M. | Executive Director - Information Technology, Enterprise (> 1000 emp.) **Reviewed Date:** October 24, 2024 **What do you like best about ServiceNow CPQ?** Being a fairly young product in compared to competitors in the industry, Logik was built from the ground up with a modern architecture (API first, attribute based) that makes it extremely flexible and performant. As it relates to the configurator, their capabilities exceeded compitotor products out of the gate, and continues to increase in at a rapid pace. I credit that to their platform, and their willingness to listen and act on challenges that various customers face. The Logik team's cumulative experience as it relates to CPQ across multiple industries puts them in a position to be a trusted advisor around how to successfully implement quote-to-cash processes with best practices in mind. As it relates to user experience, there is zero lag within logik, and the ability to easily build workflow within the configurator, create a guided experience for sellers, and quickly show where there are rule conflicts, or opportunities to upsell is excellent, and continues to get better as they invest further in AI capbilities. Outside of core functionality for users, they pride their organization has in their administrative function, and the ability to make changes to models with greater speed is a huge selling point. Updating product catalogs to introduce new products, or making changes to existing offerings is often time consuming, and results in frustration and lack of understanding on why it takes so long from executive leadership in Product/Sales/Finance/etc. Logik's administration cuts down that time significantly, removing technical roadblocks when it comes to releasing a product and ultimately being able to get a sales order in your customers hands quickly. **What do you dislike about ServiceNow CPQ?** Nothing to note as of today. I look forward to watching how they will continue to evolve in the CPQ space. **What problems is ServiceNow CPQ solving and how is that benefiting you?** We were looking at logik to solve various problems, specifically where we needed performance for particularly complicated sales motions that involved selling to multiple customer sites that could each have their own unique BOMs, scaling to high amounts of complexity. ### 3. Transform Customer and Seller Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Balganesh K. | Front Office & Web Solutions Manager, Enterprise (> 1000 emp.) **Reviewed Date:** April 29, 2023 **What do you like best about ServiceNow CPQ?** Great team with great vision and a product that continues to deliver on its promise of efficient product configuration that empowers sellers and customers to quickly tailor products to their specific needs and preferences, resulting in a streamlined and satisfying purchasing experience. **What do you dislike about ServiceNow CPQ?** there is really nothing I dislike about Logik.io **What problems is ServiceNow CPQ solving and how is that benefiting you?** Implementing an easy-to-manage and integrated product configurator and fast and efficient Quoting experience: - Helps expedite the ordering process for both sellers and customers - Improves the user experience for both sellers and customers - Reduces the time and effort required by knowledge engineers to configure products - Results in significant efficiency gains for the company - Can be seamlessly integrated with e-commerce platforms for easy exposure and accessibility. - Transaction Manager will be a game changer when managing large and complex quotations with lightning speed which is currently not seen in the industry ### 4. Positive software review **Rating:** 5.0/5.0 stars **Reviewed by:** Frank F. | Internal software tech., Small-Business (50 or fewer emp.) **Reviewed Date:** November 04, 2024 **What do you like best about ServiceNow CPQ?** I like the customisation that you are able to build for any complex configuration and complex pricing calculations. it is easy to use, configure. I manged and i didnt even know java code before, but was able to get by. Customer support is very quick and effecient, we ill use this for most if not all of our sales going forward. **What do you dislike about ServiceNow CPQ?** A few limitations that we ran into during development, nothing major. No software out there is limitless. AI doesnt know the specifics of the light java version for assistance in code writing. **What problems is ServiceNow CPQ solving and how is that benefiting you?** Custo configuration of product required per each unique structure ### 5. Responsive, helpful advocate for building out our complex CPQ project **Rating:** 4.5/5.0 stars **Reviewed by:** Linda G. | Business Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** November 04, 2024 **What do you like best about ServiceNow CPQ?** Logik.io has met the technical challenges of what we needed for our make to order customized products. They have been quick to respond to questions and have been an advocate for pushing the project forward with our installation vendor. **What do you dislike about ServiceNow CPQ?** While the Salesforce-Logik.io interface works, there have been a few hiccups in the interface between them. This is a work in progress, and I expect it to get better. **What problems is ServiceNow CPQ solving and how is that benefiting you?** We are a plastic container manufacturing company, and a segment of our business is quoting and designing new products. Logik.io allows us to bring this part of pricing into the Salesforce quoting structure. ### 6. A Great Platform to customize CPQ Solution **Rating:** 5.0/5.0 stars **Reviewed by:** Bhavya J. | Salesforce Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** September 04, 2024 **What do you like best about ServiceNow CPQ?** It helps to customize complex CPQ configurations in easy way. Super easy and flexible in terms of implementation and customization. Can be easily integrated with CPQ. More over the Customer support team of Logik.Io is really great and helping. **What do you dislike about ServiceNow CPQ?** Currently there are less customization is availble in terms of UI Can be added some more. **What problems is ServiceNow CPQ solving and how is that benefiting you?** Dynamic Product selection and recomendation of the correct products which can be selected to-gether. Auto selection of the products depend on other selection. ### 7. Excellent add on tool for complex quoting needs **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Medical Devices | Enterprise (> 1000 emp.) **Reviewed Date:** November 05, 2024 **What do you like best about ServiceNow CPQ?** We really liked the logic capabilities related to supporting complex quoting needs on top of salesforce cpq. **What do you dislike about ServiceNow CPQ?** We had some challenges integrating logic with our sap systems **What problems is ServiceNow CPQ solving and how is that benefiting you?** Complex quoting for our operation theater systems ### 8. Excellent CPQ Solution **Rating:** 4.5/5.0 stars **Reviewed by:** Joseph M. | Systems Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** July 22, 2024 **What do you like best about ServiceNow CPQ?** Easy to use and understand, and flexible enough to handle anything we want to do. **What do you dislike about ServiceNow CPQ?** There is nothing I dislike about this CPQ product. **What problems is ServiceNow CPQ solving and how is that benefiting you?** Logik is allowing us to quickly build powerful configurators for our products, and allowing us to better serve our customers. ### 9. LogicIO headless configurator **Rating:** 4.5/5.0 stars **Reviewed by:** Shantanu C. | Global Director Application Delivery and Support, Enterprise (> 1000 emp.) **Reviewed Date:** November 04, 2024 **What do you like best about ServiceNow CPQ?** Performance and integration with SF are beneficial **What do you dislike about ServiceNow CPQ?** Little technical for business users and no document generation capabilities **What problems is ServiceNow CPQ solving and how is that benefiting you?** Creatin specifications for commercial roofing jobs ### 10. Logik.io is a game-changer for CPQ/Commerce **Rating:** 5.0/5.0 stars **Reviewed by:** Marc P. | Chief Operating Officer, Enterprise (> 1000 emp.) **Reviewed Date:** October 04, 2023 **What do you like best about ServiceNow CPQ?** We're all in on Logik.io with over 25 logik professionals for a number of reasons. Logik is a game-changer for CPQ/Commerce and many of our complex manufacturing customers, allowing us to do things that just could not be done in standard Salesforce CPQ. There are numerous items our team could note about working with Logik, from the overall usability and functionality, to the continuous improvement and new features they rollout regularly in listening to customers and partners. Their headless API and overall architecture is great, but their documentation, including the commitment and discipline to keep documentation current and relevant, is outstanding. Internally, their team is simply the best we've ever worked with within the SFDC ecosystem. From Customer Success and Product Management to Training & Support, they are responsive, knowledgeable and committed to us as partners and more importantly to our end-customers and project teams. The Logik team understands the full stack of our solution/integrations and pays attention to the bigger picture, going above and beyond to support, communicate and lean in wherever possible. Their focus across the company is on the customer/partner and knowing that our success drives their success. The Logik.io product itself fills a critical transformational need, but their team fills a void that is missing in so many companies. They're not a vendor but a partner. **What do you dislike about ServiceNow CPQ?** There's definitely a learning curve with complicated integrations, but the product and UI has also come a long way in just the last year with new UI and features to make "administration" easier. For our complex manufacturing needs, there are definitely areas where advanced scripting and "Architect/Developer" skils are required. Deployments can be difficult to organize depending on the number of environments (dev, uat, prod) and volume of changes as there is not "source control" or easy way to selectively deploy some components, but much of that can be addressed via people and process (or by building your own backup/deploy tools as we've done)! **What problems is ServiceNow CPQ solving and how is that benefiting you?** Our implementation covers SFDC CPQ for complex manufacturing, which standard Salesforce CPQ just cannot handle... the C and P anyway. We also use visual 3D configuration for customers, partners and sales to drive the full process form leads and quotes to cash, fully configuring vehicles along with way with Sales, Visual and Manufacturing BOMs and complex pricing. ### 11. Logik IO - Headless Review **Rating:** 4.5/5.0 stars **Reviewed by:** Jessica C. | Business Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** October 04, 2023 **What do you like best about ServiceNow CPQ?** Logik is super configurable. Since beginning to use it to help improve our business processes across a few different subsidiaries, their support team has been available to help support me along the way. Once you understand how pieces of Logik work together, you can create the functionality to fit any need you may have. Based on feedback provided, and my use of it, there were a few improvements they've implemented since as well. I love that they consider the end user and their needs on how to make their product even better. **What do you dislike about ServiceNow CPQ?** For new users to the environment, and those that don't use Salesforce, but a headless setup, the original training attended (101) and then the advanced training, doesn't support learners. It was solely based with using Salesforce. There is also a huge jump from the intro to Logik and the advanced training. I feel learners could benefit from more detailed training that is broken down a bit more between beginner, intermediate, advanced. I've given feedback to the Logik team on this as well. I feel they could improve training for someone who isn't familiar with writing codes/scripts, but who will be the person who will manage the Logik Admin side of things. **What problems is ServiceNow CPQ solving and how is that benefiting you?** Business Process Improvement - saving team member time and effort when working live with a customer who is purchasing six to seven figure boats/yachts. ### 12. Make the Rules that work for You! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.) **Reviewed Date:** September 27, 2023 **What do you like best about ServiceNow CPQ?** I am impressed by the flexibility of the product and many differnt ways you can use Logik.io. Everytime I attend one of their webinars, I learn about another part of business and pricing configuration that could benefit from using Logik.io. I also appreciate their dedication to continued improvement of the product, making it faster, easier to use, easier to implement and creating great release notes along the way. Those elements build a lot of confidence in the long term viability and applicability of the product. **What do you dislike about ServiceNow CPQ?** No major concerns, though I'm not technical so I must rely on my IT team to make changes and understand business needs to set things up properly. **What problems is ServiceNow CPQ solving and how is that benefiting you?** Logik.io helps fit a need to enable quoting, scoping, and pricing conversations that are not simple. These processes are not one to one and you can imagine a customer buyer needing to see different details than the backend product rules that actually make their purchase possible. Sure that's an over simplification of what Logik.io does, but that's the point! They help make complex products or services easier to sell. ### 13. Powerful Tool with Smart Technology **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** October 18, 2023 **What do you like best about ServiceNow CPQ?** The configurability of Logik.io's solution is extremely powerful. It is capable of handling complex rules and order of operation requirements in order to generate our complex, customizable designs. The ability to guide designs for easy entry as well as the ease of integration into our other systems are great features as well as their team's support of their product features and custom projects. **What do you dislike about ServiceNow CPQ?** Some product limitations that prevent certain types of entry and displays of available options as well as some inability to completely apply branding guidelines present some areas for improvement **What problems is ServiceNow CPQ solving and how is that benefiting you?** Logik.io is allowing our team to provide guided, intelligent design capabilities to our customers that allows them to generate design drawing details as well as streamlining internal processes with their easy integration to CPQ. ### 14. Game changer for businesses that want to provide exceptional configuration experiences **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 04, 2023 **What do you like best about ServiceNow CPQ?** Logik.io easily integrates with Salesforce CPQ, enhancing the quoting and configuration process. Their tool easily enables complex product configurations through a configurable interface. Logik can drive headless experiences on any website, providing an exceptional customer experience. By implementing a solution like Logik, it will enable adaptability in your business's growth, accommodating increasingly complex configurations. **What do you dislike about ServiceNow CPQ?** Logik's only weakness is it's strength. They've created a new category of solving the "C" in CPQ. But as more businesses see the value, we expect Logik will continue to grow it's capabilities and deliver more value. **What problems is ServiceNow CPQ solving and how is that benefiting you?** Logik is solving complex product configuration (particularly for B2B businesses), improving the sales quoting process, and simplifying integration with Salesforce. That's benefiting our customers who need to scale their businesses in a post-pandemic environment. ### 15. Visualise your complex configurations **Rating:** 3.5/5.0 stars **Reviewed by:** Surya V. | Revenue Enablement Specialist, Enterprise (> 1000 emp.) **Reviewed Date:** February 23, 2023 **What do you like best about ServiceNow CPQ?** Logik gives a simple way to trasnalate braindump/brainmap the process flows to user experience and easily troubleshoot, amend and configure the heavy configurarions. **What do you dislike about ServiceNow CPQ?** At present Logik is compatable only with salesforce CPQ and B2B e-commerce. Would like to see the integrations expand to DealHub CPQ and also with the domination of Shopify - how does it translate to 3rd party inegrations. **What problems is ServiceNow CPQ solving and how is that benefiting you?** Logik gives a simple way to trasnalate braindump/brainmap the process flows to user experience and easily troubleshoot, amend and configure the heavy configurarions. ### 16. Configuration the way YOU want it **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.) **Reviewed Date:** October 06, 2023 **What do you like best about ServiceNow CPQ?** The ability to customize and configure our product the way we want it with the focus on the customer experience. **What do you dislike about ServiceNow CPQ?** Our development is taking a bit longer than anticipated, but that is in part due to the complexity of our product and design. So far, I don't have any dislikes but once we move into the production environment, that may change. **What problems is ServiceNow CPQ solving and how is that benefiting you?** The ease of use and customization simpliefies our design process with the focus on ease of use for our external customers. ### 17. Logik.io is the future of product configuration **Rating:** 5.0/5.0 stars **Reviewed by:** Tyler D. | Director Of Technology, Mid-Market (51-1000 emp.) **Reviewed Date:** February 28, 2023 **What do you like best about ServiceNow CPQ?** Their technology is designed around how systems SHOULD classify their data. The same data that drives this engine drives functional and useful data analysis throughout the business. **What do you dislike about ServiceNow CPQ?** I really don't have any complaints at this point. The system does what I want and they are constantly working to improve. **What problems is ServiceNow CPQ solving and how is that benefiting you?** We have very complex product data and configuration rules. Each manufacturer is different and we have products which are very dangerous if not done correctly. So we need a product configurator that tightly controls those rules to make sure customers can't buy what they shouldn't while also increasing the time to market for getting new products in front of our customers. ### 18. Lightning Fast, Intuitive to Use, Advanced Configuration for Direct Sales, Channel Sales & eCommerce **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Building Materials | Mid-Market (51-1000 emp.) **Reviewed Date:** December 22, 2022 **What do you like best about ServiceNow CPQ?** Logik.io unifies configuration for any sales channel, whether it's an internal sales rep, a distributor/dealer, or a customer. For my customers and partners, we can now offer new buying experiences that are simple, intuitive and lightning fast. **What do you dislike about ServiceNow CPQ?** Logik is still a young company tackling significant problems. They have the right management team and roadmap to deliver tremendous value and success to their customers. **What problems is ServiceNow CPQ solving and how is that benefiting you?** Companies that have multiple configuration engines for different businesses or different sales channels can now consolidate into a single configuration engine that can be extended to any platform via Logik's headless architecture. This reduces number of systems to pay for and maintain going forward. ### 19. The best product configuration software for modern eCommerce business **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** July 29, 2022 **What do you like best about ServiceNow CPQ?** Using this logik.io E-Commerce platform, our customers are able to configure the product between the choices and elements, they can customize it and order online with the top-notch user experience **What do you dislike about ServiceNow CPQ?** We have migrated our E-Commerce platform from another vendor to logik.io, it would be good, if their product team can provide proper training before we start initiating the migration, it will minimize the business impact. **What problems is ServiceNow CPQ solving and how is that benefiting you?** The E-commerce platform has improved the customer experience, simplified the sales process, and increased online sales. Also, we appreciate their customer support. - [View ServiceNow CPQ pricing details and edition comparison](https://www.g2.com/products/servicenow-cpq/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-30+19%3A36%3A22+-0500&secure%5Bsession_id%5D=f087f2df-07d1-4641-83d2-afae9da70ed5&secure%5Btoken%5D=e3a188a8ccbcfe18404f58d89c0af52a45c7a50532f2c0ca77aa55ededca8926&format=llm_user) ## ServiceNow CPQ Integrations - [Jira Service Management](https://www.g2.com/products/jira-service-management/reviews) - [Microsoft Excel](https://www.g2.com/products/microsoft-excel/reviews) - [Oracle Database](https://www.g2.com/products/oracle-database/reviews) - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews) - [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews) - [ServiceNow IT Service Management](https://www.g2.com/products/servicenow-it-service-management/reviews) ## ServiceNow CPQ Features **Configuration - cpq** - Product Catalog - Guided Selling - Configuration Rules - Price Configuration - Visual Configuration **Configuration** - 3D Configurator - Real-time - Free-form **Customer Requirements** - Quoting - Configuration - Pricing **Pricing** - Pricing Flexibility - Discounting - Commerical Rules - Terms and Conditions - Approval Workflow - Renewals **Visualization** - 360 View - Interactive - Virtual Reality **Contracts** - Creation - Negotiation - Execution **Quoting** - Grouping - Version Control - Quote Document Generation - Ordering - Contracts **Integration** - E-commerce - Websites - APIs **Revenue** - Invoicing - Matching - Recognition **Admin** - Configuration Ease of Admin - Pricing Administration - Workflow Management - Document Management **Channels** - Mobile User Support - Channel Partner Support - eCommerce **Platform** - CRM Integration - Integration API - Internationalization - Scalability - Reporting and Dashboards - ERP Integration **Generative AI - cpq** - Dynamic Quoting - Dynamic Pricing - Personalized Sale Recommendations ## Top ServiceNow CPQ Alternatives - [Agentforce Revenue Management (formerly Salesforce Revenue Cloud)](https://www.g2.com/products/agentforce-revenue-management-formerly-salesforce-revenue-cloud/reviews) - 4.2/5.0 (1,408 reviews) - [DealHub AI](https://www.g2.com/products/dealhub-ai/reviews) - 4.7/5.0 (840 reviews) - [PandaDoc](https://www.g2.com/products/pandadoc/reviews) - 4.7/5.0 (3,440 reviews)