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Customer Data Platforms (CDP)
SAP Customer Data Platform
SAP Customer Data Platform Features

Sojourn Solutions

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Sojourn Solutions

SAP Customer Data Platform

By SAP

4.4/5

(56)

4.4 out of 5 stars

1 star

0%

How would you rate your experience with SAP Customer Data Platform?

See all 56 SAP Customer Data Platform reviews

Sojourn Solutions

You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.

Sojourn Solutions

SAP Cus... Reviews

SAP Customer Data Platform Features

Data Sourcing (4)

Data Enrichment: As reported in 35 SAP Customer Data Platform reviews. Uses external data sources to improve customer profiles.
Expandability: Can be updated to accept new sources and types of data. 31 reviewers of SAP Customer Data Platform have provided feedback on this feature.
Content Marketing: Can act as a content marketing platform. This feature was mentioned in 33 SAP Customer Data Platform reviews.
Multiple Devices: Based on 33 SAP Customer Data Platform reviews. Can engage with customers across any device with a consistent message.

Intelligence (3)

Marketing Metrics: Provides analysis of marketing program ROI and efficiency. 27 reviewers of SAP Customer Data Platform have provided feedback on this feature.
Predictive Modeling: As reported in 32 SAP Customer Data Platform reviews. Predicts outcomes based on statistical models; can give insight to "what-if" scenarios.
Recommendation Engine: Uses artificial intelligence to provide suggestions based on desired outcomes. This feature was mentioned in 31 SAP Customer Data Platform reviews.

Sojourn Solutions

You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.

Sojourn Solutions

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