PostHog Features
Metrics (14)
Sessions - Digital Analytics
Accurately measure total web traffic and present data elegantly. 378 reviewers of PostHog have provided feedback on this feature.
Engagement
Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc. 367 reviewers of PostHog have provided feedback on this feature.
Entry and Exit Pages
Based on 364 PostHog reviews. Accurately determine where most people enter your site and where they leave and present data elegantly.
Standard Event Tracking
Software automatically tracks standard user actions. 372 reviewers of PostHog have provided feedback on this feature.
Custom Event Tracking
Able to set up custom variables to track any user activity on the site. 360 reviewers of PostHog have provided feedback on this feature.
Retention
Based on 349 PostHog reviews. Accurately measure bounce rate.
Return
Track user return rates and related metrics. This feature was mentioned in 334 PostHog reviews.
Conversions
As reported in 337 PostHog reviews. Track what proportion of users convert via a certain action.
Funnels
As reported in 345 PostHog reviews. See how many users proceed down a certain path to conversion.
Engagement
Based on 107 PostHog reviews. Configures and accurately measures an appropriate measure of engagement, such as average session length.
Exit Tracking
Accurately determines where users close the app during their sessions. 100 reviewers of PostHog have provided feedback on this feature.
Retention
As reported in 107 PostHog reviews. Accurately measures bounce rate.
Return
Based on 100 PostHog reviews. Tracks user return rates and related metrics.
Conversions
As reported in 102 PostHog reviews. Tracks what proportion of users convert via a certain action.
Reporting (7)
Real-Time Reporting
As reported in 369 PostHog reviews. Obtain live data for who is currently accessing your site.
Trending
As reported in 341 PostHog reviews. Report on how any user activity has changed over time.
Retroactive Reporting
Based on 333 PostHog reviews. Report on user activity in the past and set up predictive models for the future.
Segmentation
Break down a population of users by demographics, sequence actions, time, and able to build custom segments. 337 reviewers of PostHog have provided feedback on this feature.
Mobile Reporting
Analytic tools are also available for mobile and tablet versions of websites. 303 reviewers of PostHog have provided feedback on this feature.
Unification Across Devices
As reported in 299 PostHog reviews. Able to unify user data across devices, recognizing returning users.
Custom Reports and Dashboards
Allows users to easily build customized reports and dashboards. This feature was mentioned in 341 PostHog reviews.
Other (7)
User Data
As reported in 340 PostHog reviews. Able to access user-specific data such as location, language, gender, and activity while on the site.
Site Search Reporting
Report on keywords used in internal searches. This feature was mentioned in 291 PostHog reviews.
Load Time Monitoring
Track load times on different devices and systems. This feature was mentioned in 289 PostHog reviews.
Campaign Tracking
As reported in 276 PostHog reviews. Analyze inbound marketing traffic to identify which campaigns are working best.
E-Commerce
Track revenue and transactions. 252 reviewers of PostHog have provided feedback on this feature.
Promotional Messages
Based on 244 PostHog reviews. Able to deploy promotional or other pop-up messages based on user actions.
Administration Alerts
As reported in 250 PostHog reviews. System can self-monitor critical metrics and alert administrators when they reach concerning levels.
Administration (4)
API / Integrations
As reported in 298 PostHog reviews. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.
QA Testing
Able to test that event and variable setup are reporting data accurately. 264 reviewers of PostHog have provided feedback on this feature.
Performance and Reliability
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond. This feature was mentioned in 319 PostHog reviews.
User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. 308 reviewers of PostHog have provided feedback on this feature.
User Identification (3)
Demographics
Identifies user demographics like gender or age. This feature was mentioned in 108 PostHog reviews.
User Segmentation
As reported in 106 PostHog reviews. Enables the view of analytic data based on user segment.
Geolocation
As reported in 104 PostHog reviews. Identifies users locations.
Tracking & Reporting (6)
Custom Event Tracking
As reported in 110 PostHog reviews. Enables you to define custom events for analysis.
Real-Time Insights
Based on 105 PostHog reviews. Provides real-time reports.
Attribution
Measures user acquisition analytics. This feature was mentioned in 94 PostHog reviews.
Dashboard
As reported in 112 PostHog reviews. Provides a holistic summary of your data.
User Path Tracking
Based on 103 PostHog reviews. Displays a users progress throughout specific paths in an application.
User Activity History
Displays a users activity history. 105 reviewers of PostHog have provided feedback on this feature.
User Behavior (3)
Click Tracking
As reported in 395 PostHog reviews. Tracks where users are clicking on a web page.
Mouse Movement
Tracks mouse movement over a web page. This feature was mentioned in 379 PostHog reviews.
Frustration Tracking
Based on 332 PostHog reviews. See where users experience the most difficulty on a web page.
A/B Testing (2)
Split URL Testing
Based on 287 PostHog reviews. Split web traffic to a page between two different URLs.
Data Analysis
Offers insights into relationships between user information and user behavior. 335 reviewers of PostHog have provided feedback on this feature.
Visitor Information (2)
User Identification
Collects user information (location, IP address, email, etc.). This feature was mentioned in 381 PostHog reviews.
Search Box
As reported in 342 PostHog reviews. Search sessions by keywords or IP address.
Product Analytics (8)
Account-Level Analytics
As reported in 429 PostHog reviews. Ability to see analytics at the account level.
User-Level Analytics
Ability to see analytics at the user level. This feature was mentioned in 474 PostHog reviews.
Segmentation
Ability to compare usage across segments such as role, company size, etc. 424 reviewers of PostHog have provided feedback on this feature.
Funnels
As reported in 443 PostHog reviews. See how users move though a product via grouped page sequences
Alerts
Receive automated alerts and reports based on gains or losses in performance. This feature was mentioned in 382 PostHog reviews.
Multi-Product Analytics
Based on 366 PostHog reviews. View analytics for multiple products in a single dashboard, including cross-product engagement
User Scoring
Scores customers and visitors to identify at-risk or thriving accounts. This feature was mentioned in 365 PostHog reviews.
Integrations
As reported in 400 PostHog reviews. Breadth and functionality of integrations with third-party products.
Management (3)
Flag Management
Based on 181 PostHog reviews. Grants users a centralized dashboard for organized feature flag management.
Rollout & Rollback Control
Grants users granular control over feature rollouts and rollbacks. 156 reviewers of PostHog have provided feedback on this feature.
Monitoring
As reported in 162 PostHog reviews. Allows users to track the status of deployed features and application performance via automated alerts.
Functionality (3)
Multi-Environment Control
Empowers users to smoothly deploy features in a variety of environments. This feature was mentioned in 148 PostHog reviews.
Feature Testing
Based on 174 PostHog reviews. Allows teams to test features in production for select target groups without deploying.
Low-Code Interface
Based on 166 PostHog reviews. Presents users with a low-code interface to build and maintain feature management systems.
Analytics (2)
Reporting and Analytics
Provides reporting and analytics tools to quantify the results of the experiment. 116 reviewers of PostHog have provided feedback on this feature.
Heatmaps
As reported in 111 PostHog reviews. Provides heatmap functionality to assess what parts of the website visitors are engaging with most.
Experimental Design (3)
Multivariate testing capacities
Allows for the testing of multiple variables at a time during a single test. 101 reviewers of PostHog have provided feedback on this feature.
Concurrent Testing
As reported in 98 PostHog reviews. Allows multiple experiments to be deployed simultaneously.
Mobile Testing
As reported in 95 PostHog reviews. Allows mobile web pages to be tested during A/B experiments.
Computing (1)
Little to No Coding
Based on 114 PostHog reviews. Requires little to no knowledge of coding. Usually this means it comes with prewritten code.
Agentic AI - Session Replay (1)
Cross-system Integration
Works across multiple software systems or databases 65 reviewers of PostHog have provided feedback on this feature.
Agentic AI - A/B Testing (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input 10 reviewers of PostHog have provided feedback on this feature.
Cross-system Integration
Works across multiple software systems or databases 11 reviewers of PostHog have provided feedback on this feature.
Adaptive Learning
Based on 11 PostHog reviews. Improves performance based on feedback and experience
Proactive Assistance
As reported in 10 PostHog reviews. Anticipates needs and offers suggestions without prompting
Agentic AI - Product Analytics (4)
Autonomous Task Execution
Based on 94 PostHog reviews. Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases 94 reviewers of PostHog have provided feedback on this feature.
Adaptive Learning
As reported in 93 PostHog reviews. Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting This feature was mentioned in 94 PostHog reviews.
Agentic AI - Digital Analytics (4)
Autonomous Task Execution
As reported in 30 PostHog reviews. Capability to perform complex tasks without constant human input
Cross-system Integration
As reported in 30 PostHog reviews. Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting This feature was mentioned in 30 PostHog reviews.
Decision Making
Makes informed choices based on available data and objectives 31 reviewers of PostHog have provided feedback on this feature.
Technology Glossary Features
View definitions of the features and discover new technology terms.
Mobile reporting is a business intelligence solution that allows users to access analytics on mobile devices. Learn more about the benefits and uses.
Promotional messages are used by businesses to advertise a product, event, or special offer to their customers. Learn more about promotional messages, their best practices, and how marketers can create promotional campaigns with SMS marketing software.
User segmentation is the action of separating different users into specific groups, or segments, based on common characteristics.






