# PANBlast Reviews
**Vendor:** BLASTmedia  
**Category:** [PR Firms ](https://www.g2.com/categories/pr-firms)  
**Average Rating:** 4.9/5.0  
**Total Reviews:** 56
## About PANBlast
PANBlast (formerly BLASTmedia) is a wholly owned division of PAN, a global, integrated, brand-to-demand agency forged from PR. PANBlast is dedicated to serving emerging to high-growth AI-native companies and B2B SaaS brands like Movable Ink, Model N and Mood Media, applying a deep understanding of the unique challenges in scaling a SaaS business and how PR impacts four primary pillars: investors, employees, partners, and customers.




## PANBlast Reviews
  ### 1. PANBlast: Effective, Thoughtful, and Simply the Best

**Rating:** 5.0/5.0 stars

**Reviewed by:** David T. | Law Enforcement Instructor, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 30, 2026

**What do you like best about PANBlast?**

PANBlast is effective, thoughtful, engaged and simply the best I have experienced!

**What do you dislike about PANBlast?**

There is nothing I dislike about PANBlast.  They are the best of the best!

**Recommendations to others considering PANBlast:**

If you are looking for a marketing company to change the trajectory of your business for the better, PANBlast is the best of the best! They took my engagements from next to nothing to podcasts with over 5 thousand listeners to television interviews in NYC!  Their attention to details and commitment to excellence is unmatched!  The team treated me like one of their own and I truly trusted them with my reputation and the reputation of my company!

**What problems is PANBlast solving and how is that benefiting you?**

PANBlast created several INCREDIBLE opportunities for me to discuss the company I represented and more importantly, solutions with thought leadership!  The greatest problem I had that PANBlast solved was leading, guiding and directing me in the engagements in a way that was both effective and measurable.

  ### 2. A Trusted PR Partner with an Outstanding Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rishika M. | Chief Strategy Officer, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 12, 2025

**What do you like best about PANBlast?**

The team at PANBlast is exceptional - thoughtful, responsive, and genuinely invested in our success. They consistently provide smart, practical advice and bring a high level of professionalism and energy to everything they do. Working with them feels seamless and collaborative, and they are a pleasure to partner with.

**What do you dislike about PANBlast?**

Nothing significant, our experience has been very positive. Any challenges have been minor and handled quickly and professionally by the team.

**Recommendations to others considering PANBlast:**

PANBlast is an excellent choice for companies looking for a US-focused PR partner, especially in the SaaS space. They combine strong strategic thinking with hands-on execution and a deep understanding of the market. If you’re looking for a knowledgeable, responsive team that truly understands how to position and scale SaaS brands in the US, PANBlast is one of the best agencies to work with.

**What problems is PANBlast solving and how is that benefiting you?**

PANBlast helps us navigate the complexities of PR strategy, positioning, and media engagement with clarity and confidence. They provide thoughtful, data-driven advice and act as a true strategic partner rather than just an execution agency. Their team brings deep market insight, strong media relationships, and a proactive approach that ensures our messaging is clear, consistent, and impactful. 
As a result, we’ve seen stronger visibility, more effective storytelling, and a significant reduction in the time and internal effort required to manage PR, allowing us to focus on our core business with confidence.

  ### 3. Making our marketing team look really good

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mousa A. | Sr Director of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 02, 2026

**What do you like best about PANBlast?**

I really value PANBlast's expertise, their efficient process, and the strategic counsel they provide on our bi-weekly calls. Their writing expertise and the comprehensive meeting recaps they deliver are also excellent. Their media relations, byline program, and data services have been tremendously valuable too. Over the last several months, they have been instrumental in generating over 10 Tier 1 and 1 earned media pieces for both our CEO and several of our customers, demonstrating their exceptional service.

**What do you dislike about PANBlast?**

Not much to be honest.

**What problems is PANBlast solving and how is that benefiting you?**

PANBlast helps raise our brand profile, generate awareness, and drive engagement to accelerate growth and establish us as industry leaders. Their strategic counsel aids in effectively allocating resources to generate PR coverage, especially against competitors.

  ### 4. Exceptional PR Services with Impactful Results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dave H.

**Reviewed Date:** January 13, 2026

**What do you like best about PANBlast?**

I have been pleased with everything we've done with PANBlast. The PANBlast team focused on really understanding our business goals and objectives, and they brought creative and appropriate communications programs to support those efforts. They did an outstanding job delivering high-quality content aligned with our messaging and goals. Their reporting on results was top-notch, and they worked hard to deliver creative concepts that could help us stand out in a very crowded market.

**What do you dislike about PANBlast?**

Nothing comes to mind

**What problems is PANBlast solving and how is that benefiting you?**

PANBlast helps us build awareness and differentiation in two markets and enhance our executives' profiles. They understand our business goals and provide creative communications programs. Their high-quality content aligns with our goals, and their creative concepts help us stand out.

  ### 5. Metrics-Driven PR with Proactive Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Katie O. | Associate Marketing Manager, Information Services, Enterprise (> 1000 emp.)

**Reviewed Date:** February 17, 2026

**What do you like best about PANBlast?**

I was impressed by PANBlast's dedicated focus on B2B tech companies and their metrics-driven approach. Their reasonable price point and the people I met were key factors in choosing them. They were instrumental in our Series A announcement, product launches, thought leadership, and driving awareness of joint offerings. I appreciated their flexibility in taking feedback and the fact that they both drafted content and led outreach to media, which saved me time before hiring a full-time content marketer and got us placements we couldn't have achieved otherwise. Their team is very responsive, proactive, and helpful.

**What do you dislike about PANBlast?**

N/A

**What problems is PANBlast solving and how is that benefiting you?**

n/a

  ### 6. Professional, Personable PR Management That Feels Like a Trusted Friend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andrew C. | Content Strategist, Telecommunications, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 07, 2025

**What do you like best about PANBlast?**

Their professionalism, yet personable style of PR management. They feel like a good friend that looks out for you, but isn't afraid to tell you when something is a bad idea.

**What do you dislike about PANBlast?**

Nothing comes to mind as a drawback; they've been great.

**What problems is PANBlast solving and how is that benefiting you?**

PANBlast has been our PR agency for several years now, and they consistently deliver great results for us. Unlike other agencies I've worked with in the past, this team takes to heart the word, "partnership." For example, they've demonstrated a high degree of professionalism, strategic thinking that mirrors our internal goals, and quality of work. They've also been invaluable in sourcing new media opportunities for us that contribute to improved visibility among our target audiences.

  ### 7. A true PR partnership

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeni B. | VP, Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about PANBlast?**

PANBlast is a strategic, collaborative, and genuinely trustworthy partner. What I appreciate most is how proactive and intentional they are - they don't wait for us to tell them what to do, they come up with fresh ideas and innovative approaches. They're knowledgeable about our industry (SaaS, martech) and communicative about everything they're doing. The team is efficient and organized, and persistent in helping us refine our PR strategy, while being agile enough to pivot when needed.

**What do you dislike about PANBlast?**

It's hard to find fault. They are so thorough and strategic, we've become dependent on them. When we see lulls in media coverage, it's generally because we're in a quiet news cycle internally or there are macro factors at play.

**Recommendations to others considering PANBlast:**

Do it, especially if you don't have in-house PR expertise. They're collaborative partners who will become an extension of your team. Come prepared to be strategic - they want to understand your business goals and will be proactive about driving results. Trust their process. They're innovative thinkers who consistently deliver and prioritize quality over quantity. If you want a team who's just responsive to your requests, look elsewhere. If you want trustworthy, knowledgeable partners who are intentional about driving real business impact, PANBlast is your answer.

**What problems is PANBlast solving and how is that benefiting you?**

We don't have an in-house PR team, and PANBlast has filled that gap perfectly for 3+ years. They bring fresh ideas, work directly with our thought leaders to craft compelling stories, and help set our annual PR strategy and OKRs. They're incredibly organized, always on time, and know their stuff. They are genuinely kind people who go out of their way to help us (and you can tell this is org- and culture-wide characteristic). They collaborate with our marketing leadership to make sure everything aligns with our broader goals. Having PANBlast as our PR partner has allowed us to punch above our weight in the marketplace.

  ### 8. A True PR Partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sue F. | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 23, 2025

**What do you like best about PANBlast?**

The team were wonderful. It's critical for me that the people I work with are genuinely good humans. The alignment of KPIs, level of accountability and reporting was great, and allowed me to simply present to my exec team "as is".

**What do you dislike about PANBlast?**

Nothing. Although I wish they were in Australia too!

**Recommendations to others considering PANBlast:**

I highly recommend Jake Doll and the team at PANBlast if you're looking for a team that not only understand the media landscape, but are also passionate about technology and the verticals the teams work within.

**What problems is PANBlast solving and how is that benefiting you?**

I engaged PANBlast to support me with a major product launch initiative in the very crowded tech market, and generally supporting us by raising our awareness across the US. The team were like an extension of my own, and consistently looked for opportunities, expert comment responses, thoughts, ideas, and pushed us to stretch our thinking around our POV.

  ### 9. A True PR Partner—Always Ready to Help at a Moment’s Notice

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Enterprise (> 1000 emp.)

**Reviewed Date:** February 06, 2026

**What do you like best about PANBlast?**

They are truly your PR partner and happy to help at a moments notice!

**What do you dislike about PANBlast?**

There isn't anything I dislike about PANBlast.

**Recommendations to others considering PANBlast:**

Perfect agency for anyone looking to start and increase their PR initatives.

**What problems is PANBlast solving and how is that benefiting you?**

PANBlast is helping PAR increase our brand awareness through impactful and strategic media coverage.

  ### 10. Amazing team with amazing results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dustin D. | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 21, 2025

**What do you like best about PANBlast?**

Proactive team who gets a lot done, quickly! Doesn't overpromise, but constantly overdelivers!

**What do you dislike about PANBlast?**

No real downside, they've been great to work with!

**Recommendations to others considering PANBlast:**

If you're looking for a scrappy team who will get you real results, PANBlast is one of the best PR teams I've had the pleasure of working with.

**What problems is PANBlast solving and how is that benefiting you?**

PANBlast is helping our thought leaders shine, positioning them (and thereby our business) as an expert and a valuable asset for our partners and prospects.

  ### 11. Effective, proactive + professional team!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Elena K. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 04, 2025

**What do you like best about PANBlast?**

The team is friendly, proactive and effective. Everyone on the team is well versed in B2B tech and is constantly bringing new opportunities to the table.

**What do you dislike about PANBlast?**

PR can be fickle but to no fault of the PANBlast team.

**Recommendations to others considering PANBlast:**

Jump on opportunities as they are proposed to you! PANBlast seeks out and creates a lot of media opps.

**What problems is PANBlast solving and how is that benefiting you?**

PANBlast has led our PR program for multiple years and landed us significant media placements across the B2B media landscape.

  ### 12. A critical partner for our PR program

**Rating:** 5.0/5.0 stars

**Reviewed by:** Theresa H. | Director of Communications, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 11, 2024

**What do you like best about PANBlast?**

The team members assigned to our account are the best part of BLASTmedia. They worked hard to learn our industry and learned it better than any marketing/demand gen/SEO agency partner we've had before that faced a similar obstacle of understanding our niche. 

Because of BLAST's contract structure, the team is not limited to a set number of hours or projects for us. They are prompt in responding to rapid response opportunities. 

Another thing I appreciate is their willingness to push back on a strategy that we recommend that they don't agree with. Many agencies would just do what they are asked, but BLAST is willing to give candid feedback to lead to the best result. 

Finally, the team is just fun to work with and I've looked forward to our biweekly calls.

**What do you dislike about PANBlast?**

I don't have anything I really dislike about BLASTmedia.

**Recommendations to others considering PANBlast:**

Make sure you have a dedicated team member in-house managing the partnership. There are many moving parts that need collaboration - approval of written content, quote generation from thought leaders, and more. If you don't have at least one person in-house committed to the partnership then it will be much more difficult to be successful.

**What problems is PANBlast solving and how is that benefiting you?**

As a communications team of one, BLASTmedia is critical for us to achieve our PR goals. They are thought partners in strategy and important executors of our outreach to reporters, PR reporting, and OKR process. With Blast, we've gotten coverage in the Washington Business Journal, BBC, Huffington Post, key industry publications, and more.

  ### 13. Great people and great results

**Rating:** 4.0/5.0 stars

**Reviewed by:** Michelle D. | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 12, 2024

**What do you like best about PANBlast?**

Smart and patient account team who really became an extension of our own team. They got us into pretty much every target pub and were incredibly easy to work with along the way.

**What do you dislike about PANBlast?**

Nothing comes to mind, they did exactly what we hired them to do.

**What problems is PANBlast solving and how is that benefiting you?**

The PANBlast team were integral in growing our media coverage and brand recognition.

  ### 14. Impactful -- Looking to Grow SOV? 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michaela D. | Chief Marketing Officer, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 28, 2024

**Describe the project or task PANBlast helped with:**

Blast did an amazing job helping a Series A startup move swiftly into media, then collaborated to build a strategy that would drive our SOV from <1% to almost that of the Gorilla in our Space. 

**What do you like best about PANBlast?**

Blast always found creative ways to get our company into the press, landing media like: Forbes, FastCompany, INC., Huffington Post, and Entrepreneur

**What do you dislike about PANBlast?**

Being a solid mid western group of professionals at times they may have been too customer focused and not tough enough when asked for too much.

**What problems is PANBlast solving and how is that benefiting you?**

Awareness, increased credibility, talent acquisition, market validation 

  ### 15. Exceeded expectation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christopher H. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 18, 2024

**What do you like best about PANBlast?**

The support is fantastic, great communication and reporting on wins. We have been assigned a talented team that always delivers and will push our team to ensure we're driving results.

**What do you dislike about PANBlast?**

From a PR perspective, there's nothing I can say here. As with all PR agencies, connecting the dots between PR and lead generation will always be a challenge but I understand that the Blast team are currently working on that too.

**Recommendations to others considering PANBlast:**

If you need to grow your SaaS brand, choose Blast.

**What problems is PANBlast solving and how is that benefiting you?**

As a relative newcomer in our space, we are always trying to get our name and brand out there. Blast has been instrumental in the creation and execution of our PR strategy, helping to build our brand and get Olive's name featured across the industry.

  ### 16. A result driven, trusted SaaS PR agency

**Rating:** 4.5/5.0 stars

**Reviewed by:** Amalendu M. | VP Operations at Lifelike Studios, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 25, 2023

**What do you like best about PANBlast?**

The dedication of the team. The creative and thoughtful guidance, promptly understanding the requirement of business. Very patiently listens to the critical feedbacks. They had allocated a very supportive team who are in constant communication with our team. They are simply very impressive.

**What do you dislike about PANBlast?**

We actually do not have any dislike about BLASTmedia team. Whenever we had any feedback and communicated them, they came with another robust solution.

**Recommendations to others considering PANBlast:**

If you have budget, definitely go for BLASTmedia.

**What problems is PANBlast solving and how is that benefiting you?**

BLAST media thoughtfully guided us to manage the media to become highlight in broader media circle. The team researched very patiently and efficiently and managed very strategically the journalists, media houses, all the announcements etc to shape the public perception. We definitely get success on brand reputation, media relation and communicate our story.

  ### 17. Amazing team to work with!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Haley S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 20, 2023

**What do you like best about PANBlast?**

Their ability to craft a narrative that resonated with the target audience while garnering positive attention from key influencers and media outlets was commendable.

**What do you dislike about PANBlast?**

There is nothing negative to say about BLASTmedia.

**What problems is PANBlast solving and how is that benefiting you?**

As a B2B2C company, one of our challenges was navigating the relationships between business and end consumers. BLASTmedia excels in bridging this gap by strategically positioning our brand and products in the market, fostering trust among both our business partners and the end consumers.

  ### 18. A Professional, Attentive Firm That Really Understood Our Business

**Rating:** 4.5/5.0 stars

**Reviewed by:** Travis L. | Director of Brand & Communications, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 02, 2023

**What do you like best about PANBlast?**

I liked best their attention to detail, immediate understanding of our business, and organized approach to communications and solving our business's challenges.

**What do you dislike about PANBlast?**

I don't have any dislikes about working with BLASTmedia. All of my experience with them has been positive. Occasionally there would be a request for a quick turnaround but that is to be expected when dealing with trade publications and media outlets.

**Recommendations to others considering PANBlast:**

If you are considering working with a BLASTmedia, here are some recommendations to help you make an informed decision:

Clearly Define Your Goals: Before approaching BLASTmedia, clearly define your objectives and what you hope to achieve through PR efforts. 

Evaluate Expertise and Services: Assess BLASTmedia's expertise in areas such as media relations, crisis management, social media, or influencer marketing, depending on your needs. 

Consider Compatibility: Evaluate the cultural fit between your organization and BLASTmedia.

**What problems is PANBlast solving and how is that benefiting you?**

We have worked with BLASTmedia for close to 2 years and they have helped us address the following problems:

Reputation Management: BLASTmedia helped manage and enhance our organization's reputation, shaping public perception, building positive brand associations, and mitigating any negative publicity or crises that arose.

Media Relations: BLASTmedia specialized in building relationships with journalists, editors, and media outlets for our company. They facilitated media coverage and helped position us in the news, trade publications, and podcasts.

Brand Building: BLASTmedia worked to create and maintain a strong brand image for Learning A-Z. They developed brand positioning, crafted compelling brand stories, and ensured consistent messaging across different communication channels. B 

Thought Leadership: BLASTmedia helped position key executives and experts within Learning A-Z as thought leaders in our respective field. They identified opportunities for speaking engagements, industry awards, and media interviews, establishing our organization's representatives as credible and knowledgeable authorities.

  ### 19. A leading PR firm for any B2B SaaS business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Drew B. | CEO, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 20, 2019

**Describe the project or task PANBlast helped with:**

BLASTmedia has been a partner of ours for a number of years and helped us successfully launch a number of different companies, funding announcements, and helped us launch our $100M funding round with great success.  

**What do you like best about PANBlast?**

We lean heavily on BLASTmedia's strengths in media relations, content marketing, and strategic thought leadership over the years. 

Their focus on B2B SaaS also brings an expertise that is hard to find in an agency — they've done more SaaS product launches and funding rounds than you could count and know the ins and outs of SaaS marketing and business strategies that make them a strategic value-add partner and not just an agency. 

**What do you dislike about PANBlast?**

Like with any PR agency or PR strategy, it can be hard to quantifiably measure the impact and success at times. Without having a long-term vision for PR, it can be hard to see if the strategy is truly effective at achieving goals and having impact.

**What problems is PANBlast solving and how is that benefiting you?**

We have worked with BLASTmedia on strategic communications campaigns, media relations, contributed content strategies, media pitching, media coaching, funding announcements, key leadership hire announcements, company launches, product launches, thought leadership campaigns, and more. 

We have found major success in media relations and coverage, brand awareness, share of voice impact, and referral-sourced traffic from media efforts. Our work has also had a major impact in the brand reputation, helping to solidify and tell our story, and help our companies look and act as much more mature companies. 

  ### 20. A business partner more than an agency

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ryan M. | Marketing Communications Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 24, 2023

**What do you like best about PANBlast?**

The people. Everyone we've had the chance to work with has been smart, kind, creative, and highly invested in thinking outside the box to move our message forward.

**What do you dislike about PANBlast?**

I can't honestly think of anything that I dislike about the team at BLASTmedia. When we surfaced different needs about our organization, they responded to feedback effectively and made sure that our needs were met.

**Recommendations to others considering PANBlast:**

When requests are submitted or content review is requested, you will find that BLASTmedia doesn't let things fall through the cracks.

**What problems is PANBlast solving and how is that benefiting you?**

Our organization serves a wide range of regulated industries, so as such we needed to find our voice as an expert to reputable media outlets and customers who might benefit from our service. BLASTmedia acts as a true part of our company, helping us reach new audiences, and is invested in our success.

  ### 21. A trusted media partner for a growing SaaS company

**Rating:** 5.0/5.0 stars

**Reviewed by:** Judith R. | Head Of Corporate Communications, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 24, 2023

**What do you like best about PANBlast?**

We love the BLASTmedia team. They are accommodating, thoughtful in their approach, accessible, and always willing to pitch in and help. They take critical feedback seriously and always look to hone their approach. We love working with our team and feel lucky to have such strong partners at our side.

**What do you dislike about PANBlast?**

We wish we had a bigger budget so we could involve BLASTmedia on more projects, but it's something we can strive towards in the future.

**Recommendations to others considering PANBlast:**

Whether you are an up-and-coming or a long-time SaaS leader, BLASTmedia is an excellent media partner to consider. They know the tech landscape well, have great relationships with reporters, and act quickly to win new opportunities. Someone recently said they hustle for their clients, which I agree with. They are go-getters!

**What problems is PANBlast solving and how is that benefiting you?**

BLASTmedia has done a great job getting our company on the map and on the radar of niche and broader tech media. Starting from very minimal media coverage with an agency partner running its course, BLASTmedia turned things around quickly and thoughtfully with a strategic approach that keeps paying dividends. We've seen significant media coverage, positive media sentiment, and a happy and engaged leadership team who is pleased with our media strategy.

  ### 22. Just a great team to work with!!  Highly flexible, with great ideas and they listen too.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mark G. | Sr. Director Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 14, 2022

**What do you like best about PANBlast?**

Depth of knowledge and business insights into how to meet our objectives.  Oh, and did I say how driven they are to meet deliverables?

**What do you dislike about PANBlast?**

Not the cheapest around, but I found them VERY worth the money, always delivered a great ROI for us.

**Recommendations to others considering PANBlast:**

This is an agency that given the chance, I would absolutely use again.

**What problems is PANBlast solving and how is that benefiting you?**

We needed to quickly shift gears, as we had a major internal shift in management.  The BlastMedia team stepped up and got me up to speed quickly.  In fact, in under 3 months, we went from a laggard in our metrics to best in class.  Their insights, advice, flexibility and ability to deliver quickly are just amazing.  A special call out to Jake Doll for all his support.

  ### 23. Great

**Rating:** 5.0/5.0 stars

**Reviewed by:** Megan P. | Director of Corporate Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 03, 2022

**What do you like best about PANBlast?**

Our team. They care. You can't pay for that. I'm sure they go above and beyond for us often, and it is very much appreciated. We have constant communication and while our team is large, we are clear on who does what. Shout out to Grace, Kelsey, Zach, and Ryan!

**What do you dislike about PANBlast?**

We are going to switch gears from speaking engagements to social strategy because those efforts weren't producing the results we had hoped for. Looking forward to kicking that off.

**Recommendations to others considering PANBlast:**

B2B Software PR is hard. Give the team time to get up and running. Do story mining sessions often and ensure you give your team access to all the content you create and insights into business decisions so they can be successful.

**What problems is PANBlast solving and how is that benefiting you?**

Blast help us manage our media relations, thought leadership, awards, and speaking engagement strategies. Their process-oriented, creative, and thoughtful approach ensures that the many moving pieces stay organized and over the finish line.

  ### 24. Incredible strategic partnership

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lauren M. | VP, Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 12, 2022

**What do you like best about PANBlast?**

The BLASTmedia team is extremely responsive and invests the time to stay deeply engaged in our business. They truly feel like an extension of our marketing operation!

**What do you dislike about PANBlast?**

No downsides to mention. We've had an extremely positive experience working with BLASTmedia.

**What problems is PANBlast solving and how is that benefiting you?**

We've partnered with BLASTmedia to help us increase word-of-mouth and general awareness and esteem around our company, our products, and our team. We operate in a very competitive market with several big brands, and BLASTmedia has helped us differentiate and stay relevant and top-of-mind.

  ### 25. An energetic, collaborative team

**Rating:** 4.5/5.0 stars

**Reviewed by:** Valentina K. | Director, Growth & Communications, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 03, 2022

**What do you like best about PANBlast?**

Proactive team who are constantly looking and listening out for opportunities to pitch to relevant media, and coming up with interesting angles and ideas to secure coverage.

**What do you dislike about PANBlast?**

N/A if you feedback about something that's not working, it's listened to, taken seriously and actioned. The team doesn't just want to do a good job, they want to do a great job.

**Recommendations to others considering PANBlast:**

This is a team of very passionate, smart people so brainstorm with them, bounce ideas off of them, and be honest with them if there's something you don't feel is working.

**What problems is PANBlast solving and how is that benefiting you?**

Support with profile raising and securing coverage across pre-identified media outlets.

  ### 26. Fast results, fantastic team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 03, 2022

**What do you like best about PANBlast?**

- Powerful team of 5-7 supporting team members 
- Regular performance check ins
- Open to constructive feedback 
- Creative and dedicated 
- Supportive and knowledgeable

**What do you dislike about PANBlast?**

- Would love to see some more tenure on the team 
- PR takes time ... wish we could wave a magic wand and see our results a year from now

**Recommendations to others considering PANBlast:**

If you are in SaaS technology - you have found the right PR team.

**What problems is PANBlast solving and how is that benefiting you?**

BlastMEDIA is driving our PR and brand expansion in North America. The team brings strategy and creativity to our GTM plans. The collaboration and communication are top-notch and well worth the investment. Grateful to have their support - highly recommend!

  ### 27. Bolstered the online presence we were looking for

**Rating:** 5.0/5.0 stars

**Reviewed by:** Patrick S. | Managing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 02, 2022

**Describe the project or task PANBlast helped with:**

We engaged Blastmedia to assist with building an online brand and presence in the wealth management and financial planning space. The project was budgeted for 12 months and started in April 2021. The focus was across multiple social media platforms and included building online thought leadership, brand awareness (press releases) and forcing us internally to "celebrate our wins" across our business and get them published.

**What do you like best about PANBlast?**

The Team . . . very competent and professional in their approach. Very knowledgeable about how best to get things done to achieve your goals. Focused on Key Results.

**What do you dislike about PANBlast?**

In the beginning, we had some turnover on the team, but our main contact stayed with us and the new team members were competent and professional.

**Recommendations to others considering PANBlast:**

During the sales and discovery process, engage them and let them in to see where they can help you the most.

**What problems is PANBlast solving and how is that benefiting you?**

We needed to build our online presence and we have done that; still more to do, but we have a solid foundation for the work ahead of us.

  ### 28. A trusted and ROI-driven agency partner with expertise in SaaS PR

**Rating:** 5.0/5.0 stars

**Reviewed by:** Taylor M. | Sr. Director Brand Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 01, 2022

**Describe the project or task PANBlast helped with:**

BLASTmedia is our PR agency of choice. They currently manage our corporate PR strategy, including press release writing, distribution, pitching, media relations, and thought leadership.  We are also in the process of expanding our services with BLASTmedia to include speaking, awards, and possibly some media content support.

**What do you like best about PANBlast?**

BLASTmedia is relentlessly focused on driving ROI and actual value that supports our organization's growth. I currently do not have an in-house PR team. BLASTmedia serves as my go-to trusted partner on all things PR strategy, execution, and reporting. The team regularly goes above and beyond to understand our company OKRs and support those outcomes with PR. The team feels like a true partner, not just an agency checking the services box.

**What do you dislike about PANBlast?**

I have no dislikes. When we first kicked off, there was a learning curve on writing projects specific to our thought leaders (to be expected). As they learned tone/voice/messaging/etc. they have been quick to adjust and take the steps needed to better understand our thoughts leaders, and execs for future projects.

**What problems is PANBlast solving and how is that benefiting you?**

Our main goals are to increase brand awareness and our thought leadership presence among target audiences. We're keenly interested in total media coverage, website backlinks, and referral traffic. BLASTmedia consistently meets or exceeds these targets QoQ. These results tie back to our larger marketing goals of growing awareness, pipeline, and adding new customers.

  ### 29. A results-driven agency that truly gets B2B SaaS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Allison R. | Marketing Communications Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 30, 2022

**Describe the project or task PANBlast helped with:**

Blastmedia is our PR agency of record. They manage our press releases (writing, distribution and pitching), media relations, awards and speaking submissions,  and provide some assistance with social media posts.

**What do you like best about PANBlast?**

They are very focused on getting results. We achieve our quarterly coverage goals nearly every quarter. They also understand my needs and provide materials that need my review well in advance of the deadline.  I don't have an internal PR team, but Blastmedia serves the role of "my team."

**What do you dislike about PANBlast?**

At times, their writing has slightly missed the mark, which we've discussed. Their true strength is getting media results, which is why we hired them, and they do deliver in this area.

**What problems is PANBlast solving and how is that benefiting you?**

Since hiring Blastmedia, we've doubled our media coverage. We've also been covered in a broader set of publications. Aside from sheer volume of coverage, we've realized a greater variety of coverage, including bylined articles, features, mentions, podcasts, etc.

  ### 30. Data and Results-Driven SaaS PR Firm

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tim T. | Chief Marketing Officer, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 27, 2022

**Describe the project or task PANBlast helped with:**

BLASTmedia is on my list of outside resources to call when I arrive at a new company. They provide strategic public relations services that include pitch strategy, media outreach, writing of press releases, thought leadership articles, and the evaluation/metrics tied to the impact of the services.

**What do you like best about PANBlast?**

I'm impressed by their desire to deliver value, not just services. I like their proactive focus on ROI. I appreciate their focus on the needs of SaaS companies.

**What do you dislike about PANBlast?**

I don't have any dislikes. On occasion, if I had concerns about the quality of a writing project or use of a resource, I share them in real-time. They are quick to adapt.

**What problems is PANBlast solving and how is that benefiting you?**

The problems they help solve are related to brand awareness and brand credibility within an industry or target market. Benefits include articles in business and trade publications that create or enable new business opportunities. Also, success in solving these problems supports growth in website traffic and search engine optimization and smoothing the path for sales conversations while reducing risk with new prospects when introducing the company's solutions.

  ### 31. Gave our Share of Voice a strong boost

**Rating:** 3.5/5.0 stars

**Reviewed by:** Yashaswini K. | Communications Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 08, 2022

**Describe the project or task PANBlast helped with:**

BLASTmedia helped us establish our brand presence in the US media tech market through partnership announcements and general media coverage.

**What do you like best about PANBlast?**

They're agile and responsive and incredibly easy to work with. They were able to give our brand presence a strong boost in the target market.

**What do you dislike about PANBlast?**

We could have used more support from them in reaching mainstream business media.

**What problems is PANBlast solving and how is that benefiting you?**

Within a year of engaging their services, our Share of Voice (SOV) in the US media tech market increased from 5% to 20%.

  ### 32. A BLASTmedia success story

**Rating:** 5.0/5.0 stars

**Reviewed by:** Paul B. | President Audio OOH and Chief Strategy Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 04, 2020

**Describe the project or task PANBlast helped with:**

BLASTmedia successfully managed the press release and distribution for our most recent new grocery retailer partnership.

**What do you like best about PANBlast?**

Collaboration with our team to ensure the right message is delivered to the most impactful audience.

**What do you dislike about PANBlast?**

There is the occasional team change that forces our renewed education of team members.

**Recommendations to others considering PANBlast:**

Challenge your account team to learn, grow and challenge you openly.

**What problems is PANBlast solving and how is that benefiting you?**

As a brand marketing-focused team, we need this larger PR team that we can afford to manage internally.

  ### 33. Great Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Taylor U. | Public Relations Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 03, 2021

**Describe the project or task PANBlast helped with:**

BLASTmedia is focusing on our thought leadership efforts. Many other vendors in our space do not spend much time in this area. Keeping this top of mind allows for us to remain top of mind and differentiate ourselves.

**What do you like best about PANBlast?**

BLASTmedia is very easy to work with. I have been lucky enough to work with BLASTmedia while at 2 different companies. I transferred into a Public Relations role recently, and they have treated me with respect while learning the ropes. We have a delightful relationship.

**What do you dislike about PANBlast?**

Sometimes delivery of assets and drafts are slow.

**What problems is PANBlast solving and how is that benefiting you?**

BLASTmedia is helping us increase our mentions across the industry. We are pushing to reach some tough goals & they are great at helping us deliver.

  ### 34. Exceptional PR Agency for B2B SaaS That Drives Real Business Results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Melissa S. | CMO, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 13, 2021

**Describe the project or task PANBlast helped with:**

BLASTmedia is our PR agency of record at Litmus. We hired them a year ago to amplify our brand and thought leadership. The results they have delivered have far exceeded my expectations in every way possible.BLAST has garnered more media coverage than I can even count, proactively placed our thought leaders on podcasts, and increased traffic to and engagement with our corporate website.

**What do you like best about PANBlast?**

BLAST understands the unique challenges of B2B SaaS organizations. They are incredibly strategic and know precisely how to build a comprehensive and effective PR program that aligns with our business goals, helping us drive awareness, increase pipeline, and acquire new customers.

**What do you dislike about PANBlast?**

I started my marketing career in the agency world, so I'm a very discerning customer in this area. I cannot think of one thing I don't like.

**Recommendations to others considering PANBlast:**

If you are a B2B SaaS company, you'll find a great partner in BLASTmedia. I would enthusiastically recommend them and look forward to the future with BLAST as my partner.

**What problems is PANBlast solving and how is that benefiting you?**

Our primary goals are to amplify our brand and thought leadership with the key audiences and prospects. Every quarter, we set specific metrics such as media coverage, share of voice, website links, etc., and they exceed the targets every month. The results go straight to the bottom line: increased awareness, brand preference, pipeline, and new customers.

  ### 35. Excellent and Thorough Service!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bridget J. | Senior Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 06, 2021

**Describe the project or task PANBlast helped with:**

It was a pleasure for Pattern89 to work with the BLASTmedia team. They achieved their quarterly KPIs to help grow our brand. Their team was also thorough, inquisitive, and helpful in brainstorming ideas for content and coverage.

**What do you like best about PANBlast?**

The customer service our dedicated team provided.

**What do you dislike about PANBlast?**

Can't say there was much of a downside. I was sad to say goodbye to their team, once Pattern89 was acquired. They were a pleasure to work with!

**What problems is PANBlast solving and how is that benefiting you?**

They helped me think through data research and content in very valuable ways. With their assistance, the Pattern89 team was able to expand our research to include data that was more actionable to our target audiences.

  ### 36. A great, smart team with their finger on the pulse of B2B tech

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nicole  K. | Director, Content Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 14, 2021

**Describe the project or task PANBlast helped with:**

Our partners at BLASTmedia have been essential to helping us grow our share of voice in our market and manage media relations for our high-growth organization.

**What do you like best about PANBlast?**

I love that BLAST is a women-led organization, with a talented and attentive team who puts their clients first. I've worked with the BLAST team at my last 3 companies and my experience has been largely positive across the board.

**What do you dislike about PANBlast?**

I really have nothing to add as a dislike.

**Recommendations to others considering PANBlast:**

I highly recommend BLAST as an agency with deep expertise in B2B SaaS (and related) businesses.

**What problems is PANBlast solving and how is that benefiting you?**

As our company and industry grows at a rapid pace, there is a lot to juggle from a media and communications perspective. Having BLAST as part of our extended team helps us not only secure more media coverage and expand our thought leadership footprint, but to manage the high volume of incoming and outgoing communications we have to manage.

  ### 37. Great PR Company for B2B

**Rating:** 5.0/5.0 stars

**Reviewed by:** Allison D. | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 03, 2020

**Describe the project or task PANBlast helped with:**

BLASTmedia helped increase my company's media footprint in both trade and national publications as well as become more aggressive from a PR standpoint. Before, our approach to PR took a backseat to everything we did. But now, with the support of BLASTmedia, we're able to go after opportunities we never had the bandwidth to support as well as develop a full PR strategy.

**What do you like best about PANBlast?**

The level of support and the comprehensive and regular reporting and analytics reports we get from BLAST. The team we work with at BLAST is truly like an extension of our internal team.

**What do you dislike about PANBlast?**

We've had an amazing experience with BLAST media and have no complaints whatsoever.

**What problems is PANBlast solving and how is that benefiting you?**

With BLAST we're able to be more strategic about how we use PR. Instead of just releasing press releases every so often, we worked with BLAST to develop a comprehensive plan that enables us to garner more media attention than ever before. We're still in the beginning stages of our relationship with BLAST, but are looking forward to continued success!

  ### 38. Excellent, scrappy, creative PR firm

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dylan T. | Founder and Editor-in-Chief, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 16, 2020

**Describe the project or task PANBlast helped with:**

Blast has helped us with basic PR (awareness, press releases, gaining media coverage, and thought leadership) for about 6 months. This has included several press releases and news events.

**What do you like best about PANBlast?**

Strategic insights, tactical execution skills, organized, fun to work with. Has generated a series of high-quality PR hits and thought leadership placements. Good writers. Very good value compared with bigger coastal PR firms.

**What do you dislike about PANBlast?**

Lacks some of the cachet of big West coast tech PR firms. Not quite as fluent with the technical aspects of our product as I might like.

**What problems is PANBlast solving and how is that benefiting you?**

Solving: Lack of awareness, lack of consistency in media coverage, lack of backlinks to our site
Benefits: Coverage, awareness, increased website traffic, news and thought leadership assets that our sales team can use

  ### 39. A focused, ROI driven media agency purpose built for SaaS companies. Highly recommended.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Justin S. | VP of Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 19, 2020

**Describe the project or task PANBlast helped with:**

BLASTmedia is our agency of record. They've helped us with product announcements, fundraising announcements, and general media coverage for the past year.

**What do you like best about PANBlast?**

They're extremely pragmatic. They don't deal with fluff and vanity metrics. They're laser focused on how they can drive value, which is fantastic.

**What do you dislike about PANBlast?**

They don't have any downsides that aren't present with any other media agency. Sometimes they'll over index on reporting domain level metrics instead of the particular URL or section. For example, bizjournals.com is always reported at the parent domain, not our region's subdomain, which is much much smaller.

**What problems is PANBlast solving and how is that benefiting you?**

We are able to get coverage for our messaging in trade publications that matter to our buyers. We've also been able to drive links back to our site, which helps move the ball forward in organic search.

  ### 40. Measurable results driven by a fun, engaging team of PR professionals

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sara B. | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 22, 2020

**Describe the project or task PANBlast helped with:**

BLASTmedia is our PR agency. They prepare,  execute, manage, and report on our annual media strategy.

**What do you like best about PANBlast?**

I appreciate how easy they are to work with. The team dedicated to our account quickly got up to speed on who we are as a company, our goals, and the key messages we want to deliver across top tier and vertical market publications. Our lead PR manager keeps us informed and on track to meet our quarterly goals. Everyone I've interacted with at BLASTmedia is dialed in to media trends and contextualizes our company message within the overall landscape.

**What do you dislike about PANBlast?**

I haven’t come up against any issues that weren't immediately remedied. The BLASTmedia team is very open to feedback and has always responded immediately with compassion and solutions to any concerns that have come up for me.

**What problems is PANBlast solving and how is that benefiting you?**

In working with BLASTmedia, we’ve advanced our goal to become a recognized, sought-after expert on of-the-moment topics in our field. Over the course of our working relationship with BLASTmedia, our coverage and the number of backlinks to our website from pitched content have both measurably increased. In addition to a host of vertical market publications, we’ve been placed in multiple top-tier publications so far this year.

  ### 41. BLASTmedia huge help & great team to work with!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ashley C. | Official Member: Marketing Leader, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 17, 2020

**Describe the project or task PANBlast helped with:**

BLASTmedia is helping us get our name out there with brand awareness, thought leadership, PR, feature announcements and much more

**What do you like best about PANBlast?**

The best thing about BLASTmedia is the team we work with. They are so knowledgeable around all things PR in the SaaS space and they come to our calls with the best ideas. They really know how our company and CEO want to position ourselves from the story mining calls you go through when you get started.

**What do you dislike about PANBlast?**

There is nothing about BLASTmedia to dislike.

**What problems is PANBlast solving and how is that benefiting you?**

BLASTmedia is helping us with getting our brand and name out there. As a younger company, the BLASTmedia team and their PR has been a huge help to us and something a small marketing team can't handle alone.

  ### 42. A great partner for a fast growing business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2020

**Describe the project or task PANBlast helped with:**

We hired BLASTmedia to help us grow brand awareness around our newer company. We've worked with them to create a steady stream of momentum for our business through announcements, third-party/thought leadership placements, podcast interviews, and more.

**What do you like best about PANBlast?**

I love the collaboration between our two teams. When you're working with an agency, it's easy to feel the effect of being one of multiple clients. I don't feel that at all with our team at BLAST. They've spent a lot of time getting to know us as a brand and our goals and really work with us to get there. They truly feel like an extension of our team.

**What do you dislike about PANBlast?**

I'm very happy with the work we're doing with BLAST. If I could have anything else, it would just be more - but who doesn't want more of a good thing?

**Recommendations to others considering PANBlast:**

Bring as much information to the table as possible. They will be more successful the more information, goals, etc. you can bring to them.

**What problems is PANBlast solving and how is that benefiting you?**

As a two-person marketing team, it's hard to do all the things required to grow quickly. We made a strategic decision to invest in PR to help us grow brand awareness in the industry so we could focus on other areas of marketing. BLAST has been a huge asset to our team to help us continue the momentum we're building around other areas of the business.

  ### 43. BLASTmedia helped us maximize our PR ROI

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Logistics and Supply Chain | Enterprise (> 1000 emp.)

**Reviewed Date:** November 23, 2020

**Describe the project or task PANBlast helped with:**

We came to BLASTmedia after having a negative experience with a large global agency. Since switching, BLAST has become a true partner to and extension of our team. Their superior customer service and consistently solid earned media results have helped us maximize our PR ROI.

**What do you like best about PANBlast?**

Earned media results, customer service, understanding of our business and processes, proactivity in sharing media opportunities

**What do you dislike about PANBlast?**

The content BLAST has developed for us hasn't completely met our expectations. That said, they've been willing to work with my team to build a new content development process to ensure all materials are better aligned with our brand's voice and style. We've seen significant improvement.

**Recommendations to others considering PANBlast:**

Make sure you understand BLAST's full scope of services. They offer many capabilities outside of basic media realtions/PR where they can support.

**What problems is PANBlast solving and how is that benefiting you?**

PR and earned media are new to my company, so BLAST has been excellent in helping us showcase results and how PR can contribute to the business. As a result, our leadership team has bought into the idea of PR and is excited to engage in media opportunities instead of seeing them as a burden.

  ### 44. A True Partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 16, 2020

**Describe the project or task PANBlast helped with:**

BLASTmedia is an excellent media relations partner. Yes, they do all the typical PR activities, pitching, media relations, reporting, interview prep, etc. However, where they really excel is learning our industry, and going deep on our product knowledge so they have more than surface level understanding. They then use that knowledge to craft curated content and execute PR strategies.

**What do you like best about PANBlast?**

They are excellent advisors. A company never wants to be in a "media relations crisis" and if you are to find yourself in such a situation, I would want BLASTmedia on my team. 

They are an extension of our team.

They are willing to evolve how they work to match how we work. This means shared Slack channels, Google Hangouts and in the rare occasion we need them after 5pm or on the weekend they are incredibly responsive.

**What do you dislike about PANBlast?**

Nothing comes to mind. They have been a great partner for our small team.

**What problems is PANBlast solving and how is that benefiting you?**

We are a small team with very limited resources. We work on a quarterly basis to determine our objectives and they execute the strategies flawlessly. 

Their guidance and advice has been extremely valuable and help represent us well.

  ### 45. "I see you everywhere!"

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeremy R. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 22, 2020

**Describe the project or task PANBlast helped with:**

Brand awareness, opportunities to share industry knowledge and expertise, Press Releases, management of campaigns to maximize exposure

**What do you like best about PANBlast?**

They're a great team and are on top of measuring performance, communicating on a regular cadence. They became an extension of our company and certainly our marketing department / effort. Plus they're easy to work with (great culture fit)

**What do you dislike about PANBlast?**

The fact that I don't have them all to myself is probably the biggest "dislike", but that's not realistic

**Recommendations to others considering PANBlast:**

Open up and let them in. They're approachable, humble, and very knowledgeable. They want to help and see you succeed (at least that has been my experience)

**What problems is PANBlast solving and how is that benefiting you?**

It was important to create brand awareness from the launch of our product. Blast made it possible. As a result of their work, I am constantly approached by industry peers who say, "I see you everywhere!"

  ### 46. A refreshing GROUP of publicists

**Rating:** 4.5/5.0 stars

**Reviewed by:** Adrian C. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 02, 2020

**Describe the project or task PANBlast helped with:**

BLASTmedia is the agency of record for Smartling, a language translation management software and services company. We engaged BLASTmedia to provide PR support to help reposition our brand and services in the market place. The result of our work was pretty incredible, including 121% goal achievement of service-line sales that we were trying to grow.

**What do you like best about PANBlast?**

BLASTmedia didn't assign one person to our account. They didn't assign two people to our account or even three people to our account. For every check-in, there were FOUR people from BLASTmedia on the call. 

I know. You're reading this and thinking it's the most inefficient use of your PR retainer. It isn't. It's maximizing your efficiency. Four smart, eloquent, driven people joined every call to strategize how my brand could get more exposure across every news media channel. We came up with good ideas, quickly discarded bad ideas, and optimized when misunderstandings about our complex offering were leading people down the wrong path.

Plus, every one of them has a dog that made an appearance on Zoom calls from time to time. 🐶

**What do you dislike about PANBlast?**

Look. PR is tough. I used to do it myself. The hardest part about working with any agency is that they aren't actually on your team. PR has changed. There are 9x more publicist than journalists today, so it's competitive. I would like to see BLASTmedia come to me with more pitches that aren't necessarily focused on what we do that would get us more coverage. We went through a few lifecycles, so it's not like this didn't happen at all. Sometimes we were focused on niche publications and other times it was more broad. When you have in house PR, it's easier to get more stories from the field and leverage PR as a channel more organically than the traditional setup. And since PR is just one of many things I manage, it wasn't always my top priority.

**What problems is PANBlast solving and how is that benefiting you?**

We put together a brand campaign to help promote and sell a specific service line that we offer, and the team did amazing work. We got placement in Fast Company, Forbes, AdAge and Salesforce Marketing Cloudcast to name a few (Salesforce is one of my favorite interviews!). We realized 104% of our earned media goal achieved a stronger share of voice in the industry. And we get to promote a lot of different people at the company.

  ### 47. Very Postitive Experience - Great Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 04, 2020

**Describe the project or task PANBlast helped with:**

We wanted to build brand awareness for a B2B SaaS company

**What do you like best about PANBlast?**

Their team had great ideas, always arrived to meetings prepared. They did a great job of increasing their domain expertise to add additional value. Very creative approaches. You could tell they thought things through.

**What do you dislike about PANBlast?**

Nothing to add here. They exceeded our expectations.

**What problems is PANBlast solving and how is that benefiting you?**

BLASTmedia filled a critical role for us early on in our lifecycle, putting stepping stones in place to help us grow our brand awareness that still pay dividends. Their media contacts are deep and helped us earn credibility with valuable industry partners.

  ### 48. Great firm

**Rating:** 4.5/5.0 stars

**Reviewed by:** Eric S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2020

**Describe the project or task PANBlast helped with:**

BlastMedia helped us with a broad set of PR related projects ranging from traditional releases to facilitating interviews with industry leading publications, content features and more.

**What do you like best about PANBlast?**

They are super organized and very proactive. Our regular check-in calls were always productive and kept me and my team on track.

**What do you dislike about PANBlast?**

Nothing really comes to mind at the moment.

**Recommendations to others considering PANBlast:**

Excellent firm. Give them your vision and the information they need to be successful and they'll do a great job.

**What problems is PANBlast solving and how is that benefiting you?**

We're a small company and don't have the budget for someone full time in a PR / Marketing Communications role. That being said, building brand awareness is really important to us at this stage. Working with BlastMedia has really helped generate exposure for us.

  ### 49. BLASTmedia has exceeded our expectations and has become a true strategic partner for our company.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emily M. | Enterprise (> 1000 emp.)

**Reviewed Date:** May 07, 2020

**Describe the project or task PANBlast helped with:**

BLASTmedia was hired to provide strategic PR support aimed to increase brand awareness and establish our organization as a thought leader in (and beyond) the security industry.

**What do you like best about PANBlast?**

BLASTmedia is easily my favorite vendor - the team is professional, enthusiastic, organized and incredibly talented at what they do. They always come to meetings prepared with ideas to solve problems and make an impact.

**What do you dislike about PANBlast?**

There is nothing I dislike about BLASTmedia.

**Recommendations to others considering PANBlast:**

Hiring BLASTmedia should be a no-brainer. They're a delight to work with and truly deliver results.

**What problems is PANBlast solving and how is that benefiting you?**

BLASTmedia has helped us increase our share of voice and has established excellent relationships with industry trade publications that now look to us as a source for insights.

  ### 50. I've worked with a lot of PR agencies– BLASTmedia is nothing like them.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Justin K. | Vice President of Revenue Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 29, 2020

**Describe the project or task PANBlast helped with:**

BLAST oversaw the total scope of Sigstr's PR and Comms strategy for several years. They developed annual and quarterly plans with clear owners and indicators of success.

**What do you like best about PANBlast?**

BLAST is the best agency I've ever teamed up with. I've worked with PR agencies of all stripes and sorts– from massive Manhattan-based agencies to niche-specific boutiques– and I experienced the same thing with all of them: copy+paste PR plans that promised the woerd and were then overseen and executed by a rotating cast of AEs, none of whom tried to truly dig in to understand our company, our personnel, and what our company's mission and vision were. 

What BLAST offers is a high level of dedication, thoughtfulness, and throughput. The level of service and the results they repeatedly achieved were always impressive– and they didn't achieve it by working harder or throwing more bodies at challenges: they did it because they cared about us and our business a remarkable amount. The team at BLAST truly gives a damn about their clients and it absolutely shows up in the results they deliver.

**What do you dislike about PANBlast?**

Honestly– not a thing. I had an amazing relationship with BLAST and can't fault them for a thing.

**What problems is PANBlast solving and how is that benefiting you?**

At the outset, it was pretty standard B2B tech fare: brand awareness and amplification, executive visibility, and traffic and demand growth. As our business and relationship evolved, they were able to identify specific areas or moments in our company history worth changing the scope to help maximize every hour we had with them. I credit BLAST with a lot of Sigstr's growth as a MarTech brand.


## PANBlast Discussions
  - [What is BLASTmedia used for?](https://www.g2.com/discussions/what-is-blastmedia-used-for)

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## PANBlast Features
**Planning**
- Needs Assessment
- Resource Allocation
- Stayed within Budget
- Statement of Work
- Best Practices

**Delivery**
- Technical Expertise
- Met Deadlines
- Meeting Management
- Project Updates
- Scope Management
- Roll-out

**Team Quality**
- Change Management Skills
- Executive Presence
- Vertical Expertise
- Technology Partnerships

## Top PANBlast Alternatives
  - [Otter PR](https://www.g2.com/products/otter-pr/reviews) - 4.9/5.0 (202 reviews)
  - [SmartBug Media](https://www.g2.com/products/smartbug/reviews) - 4.8/5.0 (207 reviews)
  - [Walker Sands](https://www.g2.com/products/walker-sands/reviews) - 4.8/5.0 (32 reviews)

