[ OroComm... Reviews ](https://www.g2.com/products/orocommerce/reviews) [ OroComm... Reviews ](https://www.g2.com/products/orocommerce/reviews) # OroCommerce Features ##### ## Platform (20) Customization Allows administrators to customize to accommodate their unique processes. Includes ability to create custom objects, fields, rules, calculations, and views. Workflow Capability Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. User, Role, and Access Management Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. Internationalization Enables users to view and transact business with the same content in multiple languages and currencies. Sandbox / Test Environments Allows administrators to easily develop and test changes to the CRM deployment. After changes are made admins can easily migrate the changes into the "live" or "production" environment. Document & Content Mgmt. Allows consuming, publishing and editing content from a central interface. Content management for CRM systems might include presentations, documents, images and other related electronic files. Performance and Reliability Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. Output Document Generation Allows administrators to create templates that enable users to quickly generate dynamic documents in various formats based on the data stored in the application. APIs System provides well documented API's that can be used to integrate to any 3rd Party or internal system. Customization Product provides tools to customize web store front, business process, etc. to meet unique business needs. Integrations to Add-on Tools Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software. User Management Enables customers to update their own user information, settings and preferences. Reporting / Analytics Provides standard and ad-hoc reporting ability to meet business requirements Security Software provides appropriate tools and certifications to protect against fraud and malicious attacks Multi-Site Management Features that enable creation and maintenance of micro sites, sub-sites using the same instance of the software. Admin Access Rights Provides ability to control editing rights by product category, geography etc. Test-to-Product Migration Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site Internationalization Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation Cross Browser Support Enables store or site to provide the same user experience in all browsers and browser versions. Performance and Reliability Software performs well and runs with minimal unscheduled downtime Show More ##### ## Sales Force Automation (9) Contact & Account Management Store and retrieve information associated to customer contacts and accounts. Track company-wide communication and information about contacts and accounts. Partner Relationship Mgmt. (PRM) Manage partners by tracking channel partner leads and sales opportunities. Provide a partner portal to collaborate with channels on sales opportunities and to share product, pricing, quoting, ordering, and training information Opportunity & Pipeline Mgmt. Manage sales opportunities through their lifecycle from lead to order. Track stages, values, and probabilities of close. Manage sales pipelines by individual sales rep, team, region, and company-wide. Task / Activity Management Manage and track tasks and activities. Assign due dates and integrate to calendars to manage daily schedules and priorities. Territory & Quota Management Assign and manage sales quotas and territories. Track progress against quotas. Change as needed. Desktop Integration Allows users to sync their Email, Calendar and Contact tools with their CRM system. Includes Microsoft Outlook and Google integration. Product & Price List Management Enter product/part numbers and manage the prices associated with them. Typically functionality allows users to add products and prices to opportunities and quotes if these modules are provided within the same system. Quote & Order Management Allows users to create a quote to be provided to a customer that contain at least products, prices and associated discounts. Order management allows users to process orders that contain products, prices and associated discounts. Customer Contract Management Management of contracts made with customers. Contract management includes negotiating the terms and conditions in contracts and ensuring compliance with the terms and conditions, as well as documenting and agreeing on any changes or amendments that may arise during its implementation or execution. Show More ##### ## Marketing Automation (4) Email Marketing Allows users to send email to contacts in bulk. Common features include: Built in Email templates, social media integration, Subscriber list management, sign up forms, success rate reports, AB testing and auto-responders. Campaign Management Optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time. Lead Management Allows users to manage and track leads though a process. The lead process typically involves steps such as: 1. Lead Generation, 2. Customer Inquiry, Inquiry Capture, Lead Filtering, Lead Grading, Lead Distribution and Lead Qualification. Marketing ROI Analytics Enables analysis of effectiveness of an organizations various marketing activities Show More ##### ## Customer Support (5) Case Management Tracks issues/help requests reported by customers through the resolution process. Customer Support Portal Provides a convenient way for customers to get answers to inquiries, post service issues, place orders, view order histories, and gain access to other information contained in the knowledge base. Knowledge Base Information repository that provides a means for information to be collected, organized, shared, searched and utilized. Allows customers to get answers to common questions. Call Center Features Allows customer support professionals access to all information required to support the customer including customer information, case history and related customer social activity. Common features include: call recording, analytics, workforce management, call script management, and compliance management. Support Analytics Enables analysis of customer support activities to optimize customer support professionals, processes and tools. Show More ##### ## Integration (3) Data Import & Export Tools Ability to input, modify and extract data from the application in bulk through a structured file. Integration APIs Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications. Breadth of Partner Applications To what extent are there partner applications readily available for integrating into this product? Partner applications typically provide complementary, best of breed functionality not offered natively in this product. Show More ##### ## Mobile & Social (3) Social Collaboration Features Enables multiple users to interact by sharing information to achieve a common goal. Social collaboration focus's on the identification of groups and collaboration spaces in which messages are explicitly directed at the group and the group activity feed is seen the same way by everyone Social Network Integration Use public social networks to listen and engage with customers. Allows users to filter what’s important and respond quickly. Often this functionality allows questions and requests from customers on social networks to case management. Mobile User Support Allows software to be easily used on multiple mobile devices include phone and tablet devices. Show More ##### ## Reporting & Analytics (3) Reporting Enables reporting of all data contained within the system. Typically contains standard reports as well as the ability to create ad-hoc reports. Dashboards An easy to read, often single page, real-time user interface, showing a graphical presentation of the current status and historical trends of an organization’s Key Performance Indicators (KPIs) to enable instantaneous and informed decisions to be made at a glance Forecasting Enables projection of sales revenue, based on historical sales data, analysis of market surveys and trends, and salespersons' estimates. Show More ##### ## Merchandising/Marketing (7) Storefront Design Tools Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience Product Visualization Ability to display and manage photos, 3D views, videos etc for each product Recommendations / Personalization Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc Promotions and Discounts Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes. Shopping Cart Abandonment Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart. Product Reviews Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products SEO Provides tools to drive traffic to pages via organic search Show More ##### ## Product Catalog (4) Content Management Ability to add/update products, product pricing, product information and other content included on eCommerce site. Product Configuration Ability to all users select options to configure the product or select product options. For example, color, size, etc. Product Search and Filtering Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting Intangible Products Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc. Show More ##### ## Order Process (8) Checkout Process Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts. Shipping Options Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies. Tax Display and Processing Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions. Payment Processing Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality. Order Management Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time. Returns / Refunds Functionality to allow users to process returns/refunds either via self service or contacting customer service. Inventory Management Displays inventory levels of products in real time. Displays inventory by location if required. Multi-Channel Fulfillment Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up. Show More ##### ## Multi-Channel Support (7) Omnichannel Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel. Mobile Features that enable customers to easily to shop for products using a mobile device. Social Commerce Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform. Customer Service Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support. Store Locator Enable customers to locate and navigate to physical locations by zip code, city or GPS 3rd-Party Store Integration Integrates/Syncs your product catalog to major on line retailers such as Amazon, Ebay, etc. to make it easy to administer selling products via 3rd party channels B2B Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc. Show More ##### ## Vendor Tools (4) Live Chat Provides a live chat where vendors can immediately connect with customers. Food Delivery Support Platform can be used to create a food delivery service. Rental Service Support Platform can be used to create a rental service. Booking System Provides a built-in booking system. Show More ##### ## Customer Tools (2) Ratings and Reviews Allow customers to rate and review products or services they've purchased. Real-time Shipping Calculators Provides a calculator that determines shipping cost in real-time. Show More ##### ## Localization (2) Multi-Language Support Capable of translating and support different languages. Multi-currency Support Capable of converting and accepting different currencies natively. Show More ##### ## Software Offering (2) Standalone Software is available as a standalone product. Plugin Software is available as plugin for another web content management system. Show More ##### ## Headless Commerce (5) Decoupling Ability to disconnect the front office from the back office of an e-commerce platform REST APIs Provide APIs that allow for interaction with RESTful web services Data Orchestration Capture and manage data from multiple sources and syncronize it with the front end and back end Customization Allows developers to customize the platform using multiple programming languages Extensibility Include prebuilt integrations with multiple systems such as ERP and CRM Show More ##### ## Generative AI (3) AI Text Generation Allows users to generate text based on a text prompt. AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. Show More ##### ## Agentic AI - E-Commerce Platforms (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - CRM (7) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More [ ![Coevera](https://images.g2crowd.com/uploads/product/hd_favicon/158cff4b373ebc66321d73d3cd9818aa/coevera.svg "Coevera") Sponsored Coevera 4.6/5 (479) Visit Website ](javascript:void(0)) ## Top-Rated Alternatives [ ![BigCommerce](https://images.g2crowd.com/uploads/product/hd_favicon/1487565511/bigcommerce.jpg "BigCommerce") BigCommerce 4.2/5 (571) ](https://www.g2.com/products/bigcommerce/reviews) [ ![Shopify](https://images.g2crowd.com/uploads/product/hd_favicon/35dd8dc3f84d1a799e31ceacd386b12e/shopify.svg "Shopify") Shopify 4.4/5 (4,930) ](https://www.g2.com/products/shopify/reviews) [ ![Adobe Commerce (formerly Magento Commerce)](https://images.g2crowd.com/uploads/product/hd_favicon/d05e573f5a86935da5bdf3ce23fd5ac5/adobe-commerce-formerly-magento-commerce.svg "Adobe Commerce (formerly Magento Commerce)") Adobe Commerce (formerly Magento Commerce) 4/5 (583) ](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) [ View All Alternatives ](https://www.g2.com/products/orocommerce/competitors/alternatives) ## Technology Glossary Features View full feature definition View definitions of the features and discover new technology terms. [View Glossary](/glossary) [Intangible Products](/glossary/intangible-products-definition) Intangible products refer to company offerings that are not physical in nature. Learn more about intangible products, what falls into the category, and how to sell products that can’t be touched. [Checkout Process](/glossary/checkout-process-definition) The checkout process how a customer goes through to finalize a purchase when shopping online. Learn the checkout process and best practices to follow. [Case Management](/glossary/case-management) Case management refers to the processing of data and procedures for resolving cases. Learn more about case management, its benefits, and its applications. ##### Categories on G2 [ CRM ](https://www.g2.com/categories/crm)[ E-Commerce Platforms ](https://www.g2.com/categories/e-commerce-platforms)[ Marketplace ](https://www.g2.com/categories/marketplace) ##### Explore More [ Best industry-standard sales performance tools ](https://www.g2.com/discussions/best-industry-standard-sales-performance-tools)[ What's the best expense management software for small businesses ](https://www.g2.com/discussions/best-expense-management-software-for-small-businesses)[ Best document creation tools for legal and compliance teams ](https://www.g2.com/discussions/what-is-the-best-document-creation-tools-for-legal-and-compliance-teams) [ Which is the best accounts payable automation software for enterprises? ](https://www.g2.com/discussions/what-are-the-best-accounts-payable-automation-software-for-enterprises)[ What's the best app for handling purchasing in a tech company ](https://www.g2.com/discussions/what-s-the-best-app-for-handling-purchasing-in-a-tech-company)[ Pros and Cons Details ](https://www.g2.com/products/orocommerce/reviews?qs=pros-and-cons) Show More [ Best industry-standard sales performance tools ](https://www.g2.com/discussions/best-industry-standard-sales-performance-tools)[ What's the best expense management software for small businesses ](https://www.g2.com/discussions/best-expense-management-software-for-small-businesses)[ Best document creation tools for legal and compliance teams ](https://www.g2.com/discussions/what-is-the-best-document-creation-tools-for-legal-and-compliance-teams) [ Which is the best accounts payable automation software for enterprises? ](https://www.g2.com/discussions/what-are-the-best-accounts-payable-automation-software-for-enterprises)[ What's the best app for handling purchasing in a tech company ](https://www.g2.com/discussions/what-s-the-best-app-for-handling-purchasing-in-a-tech-company)[ Pros and Cons Details ](https://www.g2.com/products/orocommerce/reviews?qs=pros-and-cons)