MEDDIC Sales Training Reviews & Provider Details

Name: MEDDIC Sales Training
Rating: 4.4 (18 reviews)

MEDDIC Academy is a sales training, certification, and leadership development company focused on complex B2B and enterprise sales. We help revenue teams improve opportunity qualification, deal execution, forecast accuracy, sales coaching, and alignment around customer business outcomes. Our programs are designed for sales organizations that sell complex solutions, manage multiple stakeholders, navigate long decision processes, and need more consistency in how opportunities are qualified, coached, forecasted, and won. MEDDIC Academy provides training and certification in MEDDIC, MEDDICC, and MEDDPICC sales methodologies through online courses, live workshops, certification programs, manager enablement, trainer certification, and enterprise programs. We also offer Infinite Sales Leadership, a leadership development program for sales managers, revenue leaders, and executives who want to improve coaching, inspection, team discipline, and sales execution. Our training serves account executives, sales managers, customer success teams, sales enablement teams, sales leaders, and global revenue organizations. Learners and teams use MEDDIC Academy programs to build a common sales language, identify real business pain, quantify value through metrics, engage decision makers, develop champions, understand decision criteria, map decision processes, and qualify opportunities more consistently. MEDDIC Academy offers both self-paced online learning and instructor-led workshops. Programs can be used by individual sales professionals pursuing certification, by managers looking to improve deal coaching and forecast discipline, or by enterprise teams seeking a shared methodology across regions, segments, and roles. The core training covers the essential elements of MEDDIC and MEDDPICC, including Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion, Paper Process, Implicated Pain, and Competition. Additional modules address topics such as ROI, champion development, deal reviews, qualification discipline, opportunity strategy, and sales leadership. The objective is not only to teach terminology, but to help sales teams apply the methodology in real opportunities. MEDDIC Academy programs are built to improve the way sellers qualify deals, managers coach opportunities, and revenue teams execute across complex sales cycles. MEDDIC Academy was founded in 2017 and is led by Darius Lahoutifard, a former PTC sales leader and author of Always Be Qualifying. The company combines practical field experience, structured methodology, certification, and leadership development to help B2B sales teams improve sales execution. Learn more at https://meddic.academy.

Seller

MEDDIC Academy

Discussions

MEDDIC Sales Training Community

Overview by

Darius Lahoutifard

Pricing

Pricing provided by MEDDIC Sales Training.

Free Introduction to MEDDIC and MEDDPICC

Free

1 user With One-Time Purchase

Full MEDDPICC Certification

$297.00

1 user With One-Time Purchase

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User Insights

Average based on 18 real user reviews.

Typical contract price

$0k - $0k

With One-Time Purchase

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Jason W.

Restaurant Consultant

Enterprise (> 1000 emp.)

6/17/2026

"Exceptional training"

5/5

What do you like best about MEDDIC Sales Training?

The parts of MEDDIC are easy to remember. Review collected by and hosted on G2.com.

What do you dislike about MEDDIC Sales Training?

Nothing really. I think it is a great way to look at the sales process in it's entirety. Review collected by and hosted on G2.com.

Britni B.

Executive Member

Enterprise (> 1000 emp.)

4/1/2025

"Wildly valuable in clear, quick bursts of knowledge"

5/5

What do you like best about MEDDIC Sales Training?

Having a sales strategy that many other executives and enterprises are using keeps the language similar across teams/companies/etc. I took the MEDDPICC version which to me a more comprehensive strategy is absolutely valuable to making sure we're doing what's right with our customers to win. Clearly knowing what holes we need to fill makes our jobs easier Review collected by and hosted on G2.com.

What do you dislike about MEDDIC Sales Training?

Not that it really deters the learning, but I would love to see interactive examples at the end of each section to actually put the knowledge into play. Would help my brain solidify the knowledge more. Review collected by and hosted on G2.com.

Recommendations to others considering MEDDIC Sales Training:

Do it - what are you waiting for? Review collected by and hosted on G2.com.

What problems is MEDDIC Sales Training solving and how is that benefiting you?

I loved how heavy hitting the content was in a short amount of time. Everything was easy to follow, packed a punch and would highly recommend. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

1/31/2023

"Solid Training to Help Drive Sales Forward"

4/5

What do you like best about MEDDIC Sales Training?

I like the training because it is very interactive and easy to understand. Teaches you skills you can put into practice right away on your existing pipeline and to think about for future opportunities. Review collected by and hosted on G2.com.

What do you dislike about MEDDIC Sales Training?

Not a huge fan of computer training and can find myself getting distracted during the lessons. Review collected by and hosted on G2.com.

Recommendations to others considering MEDDIC Sales Training:

Use it right away to test how real your current pipeline is. Use it early in the discovery phase to understand how much time you should spend on different prospecting efforts and accounts. Review collected by and hosted on G2.com.

What problems is MEDDIC Sales Training solving and how is that benefiting you?

MEDDIC is solving the problem of knowing all the essential info you need to close large complex deals in SaaS. It helps sellers look at all the critical components required to close the sale and helps ensure they are working with their prospects to validate this information throughout the sales cycle. Personally, I have found when I can complete all acronyms in MEDDIC this means that I am very likely to win the business. Review collected by and hosted on G2.com.

Ahmed S.

Territory Manager

Enterprise (> 1000 emp.)

2/3/2023

"One of the best Sales Trainings"

5/5

What do you like best about MEDDIC Sales Training?

Very helpful for account executives especially in the tech industry Review collected by and hosted on G2.com.

What do you dislike about MEDDIC Sales Training?

Nothing, the course is amazing. I would recommend applying the knowledge right away Review collected by and hosted on G2.com.

Dan B.

Digital Solutions Utility Analytics

Enterprise (> 1000 emp.)

5/4/2022

"MEDDIC Sales Training Gives You the Tools to Effectively Manage Complex Sales Cycles"

5/5

Describe the project or task MEDDIC Sales Training helped with:

MEDDIC helps focus on the key elements of the sales process. From providing relevant metrics to the discovery meeting to understanding why deals stall and how to overcome those challenges. Review collected by and hosted on G2.com.

What do you like best about MEDDIC Sales Training?

Work at your own pace and section reviews to ensure you understand the content before moving ahead Review collected by and hosted on G2.com.

What do you dislike about MEDDIC Sales Training?

One example was given but a few more would have been helpful Review collected by and hosted on G2.com.

Recommendations to others considering MEDDIC Sales Training:

MEDDIC/MEDDPICC is an independent solution that can be leveraged with other Sales Methodologies to extend the functionality of those learned processes. Review collected by and hosted on G2.com.

What problems is MEDDIC Sales Training solving and how is that benefiting you?

Stay within the lines of what your products and services can deliver now vs future development Review collected by and hosted on G2.com.

Sal P.

SVP Client Technology Solutions

Enterprise (> 1000 emp.)

2/17/2022

"Great course with compelling insights & benefits for having a continuous qualification process."

5/5

Describe the project or task MEDDIC Sales Training helped with:

This course provides clear and valuable information at every step of the MEDDPICC qualification process. Easy to follow and thought-provoking content. This will make our seller's sales efforts more effective and realistic and accurate forecasts. Review collected by and hosted on G2.com.

What do you like best about MEDDIC Sales Training?

clearly defined steps, benefits and value Review collected by and hosted on G2.com.

What do you dislike about MEDDIC Sales Training?

it would be good to have mini quizzes to confirm sellers are retaining everything Review collected by and hosted on G2.com.

What problems is MEDDIC Sales Training solving and how is that benefiting you?

We are solving for a more structured continuous qualification process. We see benefits of not focusing on unqualified deals, no surprises in late-stage sales, and more accurate forecasts. Review collected by and hosted on G2.com.

Verified User in Medical Devices

Mid-Market (51-1000 emp.)

4/19/2022

"Simple Sales Training with Simple Examples. Google will get you all the MEDDIC information needed"

0/5

Describe the project or task MEDDIC Sales Training helped with:

MEDDIC Sales Training felt like a waste of time and money. Use Google instead Review collected by and hosted on G2.com.

What do you like best about MEDDIC Sales Training?

defined a good format for a SIMPLE sales process with SIMPLE solutions Review collected by and hosted on G2.com.

What do you dislike about MEDDIC Sales Training?

the training/trainer did not use company-specific examples. The trainer used very generic products/solutions for training. did not find value in training Review collected by and hosted on G2.com.

Recommendations to others considering MEDDIC Sales Training:

tailor your training to the company you're training. the training used very simple example solutions. training also consisted of just videos that were not engaging. Review collected by and hosted on G2.com.

What problems is MEDDIC Sales Training solving and how is that benefiting you?

training/trainer did not tailor MEDDIC training to my company's needs. felt like a waste of time. Review collected by and hosted on G2.com.

Verified User in Computer Software

Enterprise (> 1000 emp.)

3/6/2022

"---"

5/5

Describe the project or task MEDDIC Sales Training helped with:

Coaching our sales staff! Review collected by and hosted on G2.com.

What do you like best about MEDDIC Sales Training?

Ability to quantify deals in a systematic method. Review collected by and hosted on G2.com.

Rob C.

Account Executive

Mid-Market (51-1000 emp.)

5/26/2021

"One of the best online course for MEDDIC sales training, great move for any sales career"

5/5

Describe the project or task MEDDIC Sales Training helped with:

I never received any training from my companies around the MEDDIC methodology, and most open jobs were looking for MEDDIC training. The courses allowed me to understand all concepts of the MEDDIC sales process. Review collected by and hosted on G2.com.

What do you like best about MEDDIC Sales Training?

I enjoyed the video presentations and how each course is laid out. Review collected by and hosted on G2.com.

What do you dislike about MEDDIC Sales Training?

I think there could be more takeaway materials that you could use daily in your role. They might be on the platform but just missed it. Review collected by and hosted on G2.com.

Recommendations to others considering MEDDIC Sales Training:

I would talk with the team while signing up so you know the full benefits and billing as part of the process. You will get the most out of it. Review collected by and hosted on G2.com.

What problems is MEDDIC Sales Training solving and how is that benefiting you?

I can run a sales cycle more thoughtfully and forecast my opportunities with more accuracy. Review collected by and hosted on G2.com.

Verified User in Computer Software

Enterprise (> 1000 emp.)

7/30/2021

"Valuable training with a wonderful team behind the service"

5/5

Describe the project or task MEDDIC Sales Training helped with:

MEDDIC helped our sales team onboard quickly and effectively. Review collected by and hosted on G2.com.

What do you like best about MEDDIC Sales Training?

It's valuable training, but the best part about MEDDIC Academy is the wonderful team behind the service. I worked directly with Megan L and she was always fast to respond, kind, and patient. Thank you Megan! Review collected by and hosted on G2.com.

What do you dislike about MEDDIC Sales Training?

MEDDIC Academy would benefit from a more robust reporting system to be able to see enrolled students' completion status by course. Review collected by and hosted on G2.com.

What problems is MEDDIC Sales Training solving and how is that benefiting you?

MEDDIC Sales Training was a great way to bolster our sales training for existing and new hires. Review collected by and hosted on G2.com.