# Matador Reviews **Vendor:** Matador.ai **Category:** [Automotive Marketing Software](https://www.g2.com/categories/automotive-marketing) **Average Rating:** 4.8/5.0 **Total Reviews:** 47 ## About Matador Welcome to the future of Marketing & Automation. Matador helps businesses create a personalized and engaging conversational experience for every customer interaction throughout the buying journey with Artificial Intelligence & Automation. Discover the benefits of automation with the added power of customization that instantly increases sales, improves productivity & provides the perfect customer experience. ## Matador Reviews ### 1. Matador’s AI Assistant Keeps Customers Engaged After Hours **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer G. | Marketing Manager, Automotive, Mid-Market (51-1000 emp.) **Reviewed Date:** May 13, 2026 **What do you like best about Matador?** Their AI assistant that responds to messages when we aren't able to respond right away. This also helps after hours so the customer doesn't feel like they're being ignored. **What do you dislike about Matador?** There isn't anything we dislike about Matador at the moment. **What problems is Matador solving and how is that benefiting you?** The AI assistant is responding to customers when we aren't able to right away. ### 2. Easy to Use and Integrate—Matador Fits Right In **Rating:** 4.5/5.0 stars **Reviewed by:** Jennifer K. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** April 10, 2026 **What do you like best about Matador?** Easy to use and integrate into our other systems **What do you dislike about Matador?** There isn't anything we don't like about Matador **What problems is Matador solving and how is that benefiting you?** The AI agent helps us respond to customers sooner. Especially after hours. ### 3. Wow. What an impressive system **Rating:** 5.0/5.0 stars **Reviewed by:** Ken L. | Marketing, CRM and Data Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 29, 2023 **What do you like best about Matador?** Michael and Serge, I want to thank you for the incredible hard work you both poured into setting up and launching our new AI system. We are all overjoyed to share that yesterday's launch surpassed our wildest expectations, and the feedback from our customers has been nothing short of fantastic! Two save-a-deals were converted to sales yesterday, along with tons of great data from our customer's interactions with the tool. Thank you for your unwavering dedication, lightning-fast responsiveness, and for delivering a top-notch solution **What do you dislike about Matador?** Nothing. Supprt is great. Product is great. The team at Matador is responsive and helpful **What problems is Matador solving and how is that benefiting you?** Lead handling, FTC and California compliant SMS, showroom visit follow up and post sale follow up ### 4. It is a beautiful process that actually works **Rating:** 5.0/5.0 stars **Reviewed by:** Kolbe P. | Mid-Market (51-1000 emp.) **Reviewed Date:** December 29, 2023 **What do you like best about Matador?** Everything is very useful and my favorite one that I loved about medator is making the videos, you can cut, fast forward it, slow motion, and it it created more engagement with my clients **What do you dislike about Matador?** The A.I isn't there yet like talking wise but medator is always updating every month so that problem will be solved soon **What problems is Matador solving and how is that benefiting you?** More engagement and sales, ### 5. Best Platform Ever! **Rating:** 5.0/5.0 stars **Reviewed by:** Dru P. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 28, 2022 **What do you like best about Matador?** Matador has a placement on our site that makes sure that our customers can get the best experience for whatever their needs may be. It has a great widget that enables us to communicate with our customers via SMS to make sure that contact is done quickly. I like that the platform is incredibly user-friendly and quickly links up to contacts in our CRM. **What do you dislike about Matador?** There's nothing much that I can say I dislike about Matador. The platform is frequently updated to bring on new features that are great for growing our Matador use. **What problems is Matador solving and how is that benefiting you?** With matador, we have realized that texting our customers to assist with their needs is invaluable. Most customers would prefer to be texted versus a phone call. We have been able to increase our rate of contact with our customers with Matador. ### 6. i really enjoy using this app to connect with clients. **Rating:** 4.5/5.0 stars **Reviewed by:** Kassy P. | saleperson, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** Most client are more comfortable texting than calling, i like the fact that i can text with my clients without necessary having to give them my personnal phone number **What do you dislike about Matador?** A lot of client think that they can call us with matador, which is not the case, the phone logo should not be there. Sometimes, even if I already read the message and clicked on mark as read, i'll get notification saying that I didnt see the message. **What problems is Matador solving and how is that benefiting you?** there's a lot of benefits for this app, with this app I was able to reach out easily to a few clients, and book appointments with them. ### 7. Very versatile, high-performance sms chatbot **Rating:** 5.0/5.0 stars **Reviewed by:** Noubar T. | Product Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** December 16, 2021 **What do you like best about Matador?** To begin with, the user interface is pretty straightforward, using their SMS widget gives a great conversion boost because people feel like they can connect to a human immediately, and are able to communicate with our business from the comfort of their phones. Matador has allowed us to generate at least 500 5-star google reviews which puts us at the top rank in Google Maps. It's a feature that I could not find anywhere else. In addition that Matador.ai is only software so far that allows our business development team to contact a lead in less than 5 minutes, very consistently and help us minimize the leak of leads. Overall great software, I would recommend it to any auto dealership **What do you dislike about Matador?** Like any new innovative platform, new features are added every week and training our BDR team to use them can be a bit overwhelming, especially with larger organizations. I would also be happier if it had more integrations with third-party software, nonetheless, it does have integrations with major channels such as Facebook leads which is the source for much of our leads. **What problems is Matador solving and how is that benefiting you?** Connect by SMS immediately with our new leads, great automations for repetitive inquiries. Allows us to generate a large number of ewviews.. Great sure interface and actually allows us to generate leads from the chatbot widget directly. ### 8. Excellent tool for our staff **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** March 28, 2022 **What do you like best about Matador?** Matador is very user-friendly and easy for staff to use. I have had tools that seemed good, but our staff never used it. Matador is plug and play and our entire staff used it right away without any issues. The Matador customer support team helped us get setup and is always available for any questions or needs. **What do you dislike about Matador?** There are no dislikes for this tool. Our staff never had an issue and continues to use it at any time. If there are any questions, the Matador team always helps out right away. **What problems is Matador solving and how is that benefiting you?** Our staff needs to communicate with our customers. As people would rather text over talk on the phone or submit an email lead for contact, this tool makes it extremely easy for people to contact us right away. ### 9. Excellent tool for Lead generation and SMS automation **Rating:** 5.0/5.0 stars **Reviewed by:** Marco A. | Marketing Digital Acquisition Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** Is an easy way to stay in touch with prospects and convert them into new leads. Also, the platform is easy to integrate with our CRM which gives us the chance to reimpact by SMS leads that did not finalize the purchase process. **What do you dislike about Matador?** I did not have really issues so far and the Matador team is easy to contact if I have any questions about the platform. **What problems is Matador solving and how is that benefiting you?** Improve the user experience and generate leads in an easy way. Also, recaptures lost leads and drive them to the process of purchase again. ### 10. Love the product! **Rating:** 5.0/5.0 stars **Reviewed by:** Jeffrey S. | Internet BDC Director, Mid-Market (51-1000 emp.) **Reviewed Date:** June 20, 2022 **What do you like best about Matador?** Automations make everything for my team so much easier! **What do you dislike about Matador?** None that I can find at this time! Any issues that I have had have been fixed right away! **What problems is Matador solving and how is that benefiting you?** Creating meaningful conversations with our guests. ### 11. Matador is an excellent tool **Rating:** 5.0/5.0 stars **Reviewed by:** Fausto B. | Sales Manager - New and Pre-Owned, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** That we can communicate with our leads in record speed with sms . The leads are easily handled and we can distritube them with no hassle to the sales staff **What do you dislike about Matador?** If the filters for unread messages can be slotted in service and sales it would be really helpful. **What problems is Matador solving and how is that benefiting you?** We are solving sms texting needs, the tool is excellent. 1 clear benefit is the response time, its almost instant froma clients' text ### 12. Easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2022 **What do you like best about Matador?** easy communication with the customers, also there is a higher reach rate now by texting then trying to reach them by email. other than that haven't seen something similar. **What do you dislike about Matador?** I would like to be able to put my cellphone number so i can have a direct reach of my customers and conversations, other than always openning the app through a link that keeps popping up every time a customer answers. **What problems is Matador solving and how is that benefiting you?** The only thing that i like from it is that i have there phone numbers so i call just call them directly since i know he just answered. this makes the contact rate much higher. ### 13. Matador: The new way to communicate with your customers **Rating:** 5.0/5.0 stars **Reviewed by:** Pierre L. | Director of Performances, Mid-Market (51-1000 emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** The integration with our CRM (DelerSocket) makes it very easy to write a text message to our customers. They have added a Google extension that opens a small chat window directly from our CRM. **What do you dislike about Matador?** Matador is fairly new and is in constant development. Their reporting features are getting better every day. **What problems is Matador solving and how is that benefiting you?** The level of engagement really exploded with our customers. More engagement equals more appointments equals more sales. ### 14. AWESOME EXPERIENCE WTH THIS PLATEFORM **Rating:** 5.0/5.0 stars **Reviewed by:** William H. | Sales Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** BE ABLE TO TALK WITH THE CUSTUMER BY TEXT WITHOUT USING OUR OWN CELLPHONE NUMBER **What do you dislike about Matador?** iT'S DIFFICULT SOMETIMES TO COMMUNICATE WITH THEM, ESPECIALLY WHEN THEY WANT TO TALK BY TELEPHONE. **Recommendations to others considering Matador:** nothing **What problems is Matador solving and how is that benefiting you?** BUSINESS WISE, IT IS A GOOD TOOL FOR THE MANAGERS TO MAKE SURE THAT EVERY CUSTUMER HAVE BEEN RESPOND AND IT'S EASY TO SEE ALL THE CONVERSATIONS. ### 15. Where was this tool 10 years ago!! **Rating:** 5.0/5.0 stars **Reviewed by:** Charles D. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** The ability to customize, tailor to my business model and dig deep on the analytics side to adapt to my audience's behavior! **What do you dislike about Matador?** That I didn't discover this tool prior to this year!! **What problems is Matador solving and how is that benefiting you?** I've brought more efficiencies to my spend, I'm converting at a higher rate which is increasing my sales. ### 16. Matador: An intuitive and effective platform **Rating:** 4.5/5.0 stars **Reviewed by:** Philippe L. | General Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** Great system to work with! Very intuitive! **What do you dislike about Matador?** There isn't much I dislike about it. The system really operates well. **Recommendations to others considering Matador:** I would use it for all customer touchpoints. **What problems is Matador solving and how is that benefiting you?** Helps us communicate and track conversations. It ensures we reply to all customers in a timely manner. ### 17. amazing work tool **Rating:** 5.0/5.0 stars **Reviewed by:** Philippe V. | General Manager Infiniti Laval, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** easier follow ups with customers and facilitate communication with them **What do you dislike about Matador?** to be honest i didn't see a downside yet **Recommendations to others considering Matador:** Get it its a great help to communicate/sell/follow up **What problems is Matador solving and how is that benefiting you?** follow ups with customers made to be much more efficient ### 18. Amazing tool to communicate with customers for any business! **Rating:** 5.0/5.0 stars **Reviewed by:** Michael G. | General Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** user friendly and easy to broadcast a promo or message to all your clients **What do you dislike about Matador?** should have a tab that seperates each users own messages once assigned **What problems is Matador solving and how is that benefiting you?** giving another option of communication to the client to speak to us ### 19. I use it every day to follow up with clients on there satisfaction **Rating:** 4.5/5.0 stars **Reviewed by:** Richard T. | Client experience manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** I like the script messaging system, very pratical. **What do you dislike about Matador?** It's not organized and not user-friendly to start with. **Recommendations to others considering Matador:** Understand its purpose **What problems is Matador solving and how is that benefiting you?** Avoid making multiple phone calls by reaching clients without disturbing them. ### 20. SALES DIRECTOR **Rating:** 5.0/5.0 stars **Reviewed by:** MICHEL S. | DIRECTEUR VENTES NEUF, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** MESSAGES IS EASY TO WORK WITH CUSTOMER SERVICES **What do you dislike about Matador?** THE CONNECTION OF THE FIRST CONTACT DOES NOT CONNECT **What problems is Matador solving and how is that benefiting you?** CUSTOMERS DO NOT HAVE TIME TO COME TO DEALERS TO DISCUSS THE HELP ### 21. excellent tool to help you manage your customers! **Rating:** 5.0/5.0 stars **Reviewed by:** Alexandre J. | sales manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** the payment system is very efficient for working in a virtual market like today **What do you dislike about Matador?** too many notifications on cell phone , email etc **What problems is Matador solving and how is that benefiting you?** easier to regroup our facebook chat ### 22. Great add on to your business **Rating:** 5.0/5.0 stars **Reviewed by:** Jonathan C. | General Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 01, 2021 **What do you like best about Matador?** i would say the most a like about Matador it's a very user-friendly system **What do you dislike about Matador?** nothing really about the product everything is great **What problems is Matador solving and how is that benefiting you?** better accessibilty to clients ### 23. GREAT SYSTEM THAT PROVIDES A WIDE RANGE OF OPTIONS. **Rating:** 5.0/5.0 stars **Reviewed by:** Gabriel D. | General Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** The fact that clients do not have your number and the mass texting you can use for many departments **What do you dislike about Matador?** When you have a conversation with a client a few days after the original text it starts a new text and Convo. **What problems is Matador solving and how is that benefiting you?** Customer service issue, Great tool for follow ups and mass targeting of clients for promo,initatives etc ### 24. Best way to reach out a client **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** It is easy for us to contact the client after a delivery, make sure that he knows when his next appointment is! **What do you dislike about Matador?** I don't think there is something missing with matador **What problems is Matador solving and how is that benefiting you?** Contacting clients for their appointment, texting them after the day of the delivery to see if everything is good with their car ### 25. The engagement platform we've been needing! **Rating:** 5.0/5.0 stars **Reviewed by:** Rana K. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** June 14, 2021 **What do you like best about Matador?** The interface is very attractive and easy to use. We have been able to send out SMS broadcasts to clients, which have led to many conversions and sales ultimately. I wish I had Matador integrated into my website years ago, it would have helped me a great deal. It's been very convenient for my staff and the clients to communicate their needs and quickly cater to them efficiently, leading to more sales more rapidly. The support team at Matador is also very responsive and is open to new ideas and implementations which is a big plus! **What do you dislike about Matador?** Media attachments are available but it would be great if we could drag and drop them straight in the message box. **What problems is Matador solving and how is that benefiting you?** We've been using Matador to collect all our clients and users on one platform by uploading CSV files and it has helped a lot. We can now section our clients by category and add details for each of them so we can better target them during our broadcasts. **Official Response from Sam Lalonde:** > Hi Rana - thanks for taking the time to leave a review! We've passed your request for attachment drag & drops onto our development team. ### 26. unique and extremely useful tool **Rating:** 5.0/5.0 stars **Reviewed by:** Kevin M. | a, Enterprise (> 1000 emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** it makes it extremely easy to communicate and keep track of conversations with my clients. **What do you dislike about Matador?** there is not a single thing that i dislike. **Recommendations to others considering Matador:** use this fantastic platform **What problems is Matador solving and how is that benefiting you?** i realized that i needed this application to properly communicate with my clients ### 27. Incroyable!!! **Rating:** 5.0/5.0 stars **Reviewed by:** Sebastien P. | U, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** I can track my clients' responses in real-time with notifications in my email!! **What do you dislike about Matador?** The customers are all mixed up (service/part/sale) **What problems is Matador solving and how is that benefiting you?** I am less likely to lose a sale ### 28. Glitchy, doesn't seem to create any more engagement than eLeads messaging **Rating:** 1.5/5.0 stars **Reviewed by:** Laura B. | Client Advisor, Small-Business (50 or fewer emp.) **Reviewed Date:** March 17, 2021 **What do you like best about Matador?** I think the platform itself is easy enough to maneuver, not a huge learning curve, I like that I don't have to have an app. **What do you dislike about Matador?** I just don't think it is effective. It often doesn't kick in quickly enough. It doesn't kick in immediately after I get a lead, and when it usually kicks in is when the client is sitting in my chair. While it's great that it will (supposedly) text my client over and over until they engage, I haven't noticed any of mine actually engage. It just doesn't seem to be any more effective than the platform we are already using. Great concept though. **What problems is Matador solving and how is that benefiting you?** Sending out mass marketing texts for sales events is wonderful. We never did that before and being able to let several people know about an event without me having to call everyone is really nice. That's the one thing about Matador that I like. If the app can kick in at the right time, this will be very helpful. Just needs a little troubleshooting and improvement. **Official Response from Sam Lalonde:** > Hi Laura, Thank you for taking the time to leave a review. We take everyone's feedback very seriously and strive to make sure the product meets or exceeds everyone's expectations. We're happy to see that you've seen the power of texting! As for how quickly Matador responds: we have made considerable changes to the Matador platform that allows for more customization and personalization for how quickly the platform responds to responses. At any rate, we greatly appreciate you for taking the time to try Matador! Kind regards, The Matador Team ### 29. Good Automotive Marketing Software **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Matador?** The Auto replies from IA Bot are really helpful. **What do you dislike about Matador?** That the Auto replies from IA Bot don't always send. **What problems is Matador solving and how is that benefiting you?** Helps reach customers by txt when they don't answer calls or emails ### 30. Love Matador! **Rating:** 5.0/5.0 stars **Reviewed by:** Cody B. | Sales Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 13, 2021 **What do you like best about Matador?** Love the product and the team is by far the most helpful I have worked with. Everyone is super prompt and helpful when we have questions. **What do you dislike about Matador?** The product is always growing and changing so while there is a bit of a learning curve from time to time, all changes are relevant and help us provide a better serivce. **Recommendations to others considering Matador:** The amount that his product will contribute to your follow-up will be suprising. Plus with integration I don't have to chase people for information anymore. **What problems is Matador solving and how is that benefiting you?** Long term follow up has been a cakewalk, as well as confirming appointments has greatly improved for us. ### 31. Highly Reccomend **Rating:** 5.0/5.0 stars **Reviewed by:** Courtney Y. | Internet Sales Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 05, 2021 **What do you like best about Matador?** Love how it is a super easy interface to use. The Automated text setting save an incredible amount of time when comes to making initial contact with customers. I normally have 200-300 leads I am qualifying at a time and Matador was a huge help in ensuring I was able to handle this myself without a team. With all the uses of Matador you can easily have 1 full time person tackle the job of a small BDC department. The Matador team is also amazing to deal with. **What do you dislike about Matador?** The platform is always growing. So things that I was not a fan of were quickly updated, changed or added when I would contact the Development team in regard to it. So nothing bad to say. **Recommendations to others considering Matador:** Communicate with the Matador team and Utilize all it has to offer **What problems is Matador solving and how is that benefiting you?** The Automated text setting save an incredible amount of time, The ability to send SMS broadcast's for marketing is also great ### 32. Great way to manage leads **Rating:** 5.0/5.0 stars **Reviewed by:** Noemia L. | Communications Coordinator, Enterprise (> 1000 emp.) **Reviewed Date:** May 12, 2021 **What do you like best about Matador?** Matador has helped our brand manage the leads we received from Facebook with their Facebook integration. Now, we can chat we customers directly on our platform and see the conversations our customers have with our agents. It is much more efficient this way. **What do you dislike about Matador?** I wish we could integrate other social media for lead management (instagram). **What problems is Matador solving and how is that benefiting you?** We have improved our cost per lead on Facebook ads once we started using their lead management tool through Facebook integration. ### 33. Dealership Manager **Rating:** 4.5/5.0 stars **Reviewed by:** Varun G. | D, Mid-Market (51-1000 emp.) **Reviewed Date:** May 12, 2021 **What do you like best about Matador?** This platform provides the easiest way to communicate with Facebook use leads in the most user-friendly way possible. I found it one of the best CRM for the automotive industry out there in the market. Highly recommended! **What do you dislike about Matador?** I would love to see the email integration support on the platform to follow up with leads which doesn't provide phone numbers. **What problems is Matador solving and how is that benefiting you?** The platform has saved us a lot of time in following up with the different audiences on different platforms (Like Facebook, SMS, third parties, store-visits etc.). The auto engagement of a customer and automatic follow-up have helped us a lot while communicating and engaging our audience. ### 34. Outstanding Platform to Increase Contact % **Rating:** 4.0/5.0 stars **Reviewed by:** Dianne P. | Business Development Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 17, 2021 **What do you like best about Matador?** This is a great platform to make contacts with your customers. Text is the way our customers prefer to communicate. **What do you dislike about Matador?** Needs a easier method to sort the messages that communication is transpiring and those waiting for an initial response. **What problems is Matador solving and how is that benefiting you?** No problems at this time. ### 35. Outstanding Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Erin W. | Director of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** March 08, 2021 **What do you like best about Matador?** Matador is an easy way for us to stay in touch with our customers and gain new customers. The simplicity and ease of the product are hands down one of the best aspects. **What do you dislike about Matador?** I would love to be able to incorporate videos and or images. Other than that we love Matador. **What problems is Matador solving and how is that benefiting you?** Matador gives back time in our busy days. We can easily reach out to customers through mass broadcast text. It's a truly efficient and essential addition to our marketing department. ### 36. Good management of reviews **Rating:** 5.0/5.0 stars **Reviewed by:** Aurore P. | Marketing Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** May 13, 2021 **What do you like best about Matador?** Matador offers a good tool for review generation. It's a very effective tool, and they also provide a good support service. **What do you dislike about Matador?** I can't think of anything I dislike from Matador. **What problems is Matador solving and how is that benefiting you?** A system that saves us a lot of time in the review management on Google. It allows us to contact the less satisfied customers to understand why they weren't 100% satisfied. ### 37. Best investment. **Rating:** 5.0/5.0 stars **Reviewed by:** Raul G. | BDC Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 08, 2021 **What do you like best about Matador?** By far the best and most effective tool that my department has. The results speak for itself. **What do you dislike about Matador?** No dislikes, their dev team take our feedback and adjust accordingly. **What problems is Matador solving and how is that benefiting you?** Texting has always been a huge issue for our department as we are volume based. This has definitely made it easier for us. ### 38. Simple, helpful, user friendly **Rating:** 5.0/5.0 stars **Reviewed by:** Aren B. | President, Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2021 **What do you like best about Matador?** Well-designed and incredible customer support, only great things to say about Matador. Highly recommend it! Best feature was mass texting and managing my pipeline of clients. Helped me increase sales, target my audience. **What do you dislike about Matador?** None, all Matador features were helpful for my purpose. **What problems is Matador solving and how is that benefiting you?** increase client leads and facilitate contact interface. Mass texting. Managing my pipeline of clients ### 39. Very friendly and easy to use **Rating:** 4.5/5.0 stars **Reviewed by:** Jocelyn J. | General Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 01, 2021 **What do you like best about Matador?** We can texte our customer fast and easy to use **What do you dislike about Matador?** we have to split all stats by our selves **Recommendations to others considering Matador:** Yes recommended to all that can use that app easy and help increase the buiseness ! **What problems is Matador solving and how is that benefiting you?** We can contact the customer at anytime and they answer when they want ### 40. Allows us to stay in constant contact with our clients **Rating:** 5.0/5.0 stars **Reviewed by:** Ryan H. | General Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 01, 2021 **What do you like best about Matador?** The automated responses. Keeps clients engaged **What do you dislike about Matador?** Needs more functionality to incorporate fixed operations declined services, first service reminders and due for service **What problems is Matador solving and how is that benefiting you?** System allows us save deals we may have lost without the constant communication ### 41. Simple and productive **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** April 16, 2021 **What do you like best about Matador?** Easy to setup. Great team to work with. Anytime I need support there are there to help. **What do you dislike about Matador?** I can't think of anything that I dislike. **Recommendations to others considering Matador:** If you are thinking about adding text communication you have found the right solution. **What problems is Matador solving and how is that benefiting you?** Faster communication in the way our customers want to communicate. Text. ### 42. An AI-Based automation platform for dealerships **Rating:** 5.0/5.0 stars **Reviewed by:** Paulo M. | Lead Team - Communication, Small-Business (50 or fewer emp.) **Reviewed Date:** May 13, 2021 **What do you like best about Matador?** A great platform for lead management for dealerships **What do you dislike about Matador?** Nothing so far - features are continuously being developed **What problems is Matador solving and how is that benefiting you?** Helping determine lead engagement, automatic contacts and smart nudges for old conversations ### 43. AMAZING **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** March 17, 2021 **What do you like best about Matador?** I love matador ! it is very simple to use and reminds me of a cell phone **What do you dislike about Matador?** I dislike the fact that you have to put all the information in yourself **Recommendations to others considering Matador:** Use It ! Best service ! I really love using it it makes my job so much easier ! **What problems is Matador solving and how is that benefiting you?** It is way easier to communicate with customers. Customers dont think its spam which makes it soooooo much easier . Customers like to text ! ### 44. Good **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Textiles | Small-Business (50 or fewer emp.) **Reviewed Date:** April 20, 2021 **What do you like best about Matador?** It is a good system, and I would recommend it to a friend. If there is always an issue they get it fixed as soon as possible **What do you dislike about Matador?** I like it because people respond quicker to it . **Recommendations to others considering Matador:** GOOD **What problems is Matador solving and how is that benefiting you?** Not much they seem to get a problem fixed if there is one ### 45. Reliable and userfriendly communication system **Rating:** 5.0/5.0 stars **Reviewed by:** Armand L. | BDC Manager **Reviewed Date:** March 01, 2021 **What do you like best about Matador?** user friendly , fast service . **What do you dislike about Matador?** Matador is perfect for everything we need... **What problems is Matador solving and how is that benefiting you?** the texting service, is a lot for my departement. We are faster to respond our customers ### 46. Revolutionary way to manage client communication and follow up. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** March 08, 2021 **What do you like best about Matador?** User Friendly interface and seamless transition from one point to another. Functionality is great as well. Will implement into Real Estate business. **What do you dislike about Matador?** Nothing so far, will update if I find something. **What problems is Matador solving and how is that benefiting you?** Client follow ups simplified, relaying relevant information in a seamless matter, while keeping it personalized. Increase in client activity, increase in sales. ### 47. User friendly and effective **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** March 26, 2021 **What do you like best about Matador?** The platform is very user friendly, simple and effective for our sms campaigns. We're able to reach even more people by adding Matador sms campaigns to our projects. **What do you dislike about Matador?** we'd like to be able to identify cell phones **What problems is Matador solving and how is that benefiting you?** n.a. ## Matador Discussions - [What is Matador used for?](https://www.g2.com/discussions/what-is-matador-used-for) - [View Matador pricing details and edition comparison](https://www.g2.com/products/matador/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-17+01%3A51%3A01+-0500&secure%5Bsession_id%5D=74d32c6e-9ce4-434c-8322-4cb567330298&secure%5Btoken%5D=126a329ef7ef3f4fed57ca4df1d77d6235b82112c8eb0b9e388f7e51f30e85fc&format=llm_user) ## Matador Integrations - [VinSolutions Connect CRM](https://www.g2.com/products/vinsolutions-connect-crm/reviews) ## Matador Features **Platform Basics** - Reporting - Interoperability - Performance **Platform Data** - Dashboard - Alerts and Notifications **Platform Additional Functionality** - Cloud - Mobility - Messaging **Platform Content** - Automation **Agentic AI - Automotive Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making ## Top Matador Alternatives - [Podium](https://www.g2.com/products/podium/reviews) - 4.6/5.0 (2,012 reviews) - [The Ansira platform](https://www.g2.com/products/the-ansira-platform/reviews) - 4.9/5.0 (280 reviews) - [CDK CRM](https://www.g2.com/products/cdk-crm/reviews) - 4.4/5.0 (71 reviews)