Recommendations to others considering Leadfwd:
Think strategically, not tactically, when you evaluate the platform. Some competitors may have a slicker, easier user interface, but don't have the reporting and integration capabilities that allow you to truly evaluate your return on marketing. If you're using SugarCRM, this is the best platform to consider. Review collected by and hosted on G2.com.
What problems is Leadfwd solving and how is that benefiting you?
Our product category isn't growing by leaps and bounds, so we're very focused on using Inbox25 to take market share, generate new customers, and nurture existing customers so they buy more. We also use it to have more frequent communication with our distribution channels (and can see who is engaged and who isn't). We also send all of our press releases to media contacts using Inbox25. It's also a great vehicle for launching and introducing new products and generating sales leads for them. Perhaps the biggest change since we started using Inbox25 is we no longer send out our quarterly newsletter in hard copy. It's entirely sent using Target Lists and Marketing Lists in Inbox25. Review collected by and hosted on G2.com.