--- title: Leadfwd Reviews meta_title: 'Leadfwd Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 57 reviews by the users' company size, role or industry to find out how Leadfwd works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 57 scale: '5' date_modified: '2026-10-19' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Leadfwd Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

User Insights

Average based on 57 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Leadfwd Reviews (57)

Reviews

Leadfwd Reviews (57)

4.4
57 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the product for its ease of use and strong integration with SugarCRM, which simplifies marketing automation tasks. Many appreciate the responsive customer support that assists with setup and troubleshooting, enhancing the overall experience. However, some users note a steep learning curve, particularly for advanced features.

Pros & Cons

Generated from real user reviews
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Breinilen G.
BG
Breinilen G.
Associate MetaExpert - GLOBAL
Management Consulting
Small-Business (50 or fewer emp.)
"Best Solution to Creating Complex Email Automations"
5/5
What do you like best about Leadfwd?

There are a couple of things I like best about InBOX25. First, the product itself is outstanding. Since we got InBOX25 to integrate with SuiteCRM, I have been able to dramatically save time an effort in sending out timely emails and having data tracked in our CRM. Secondly, I must commend the InBOX25 Team who are great to work with. They have been very accommodating and prompt to answer all my questions. I'm not much of a techie so their approach to teaching me about the system was easy to understand. Although the team can create automations for you, I have been empowered to learn the system and eventually have the confidence to create customized automations with less supervision. Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

At first attempt, creating a complex email campaign can be intimidating, but that's just part of the learning curve. It does take practice and testing to get it right. The possibilities with InBOX25 seems endless. I only wish I have the time and need to utilize this to its full potential. Review collected by and hosted on G2.com.

Matt G. K.
MK
Matt G. K.
Builder Services Div.
Real Estate
Mid-Market (51-1000 emp.)
"Marketing Automation Strategy"
4.5/5
What do you like best about Leadfwd?

Once we engaged their professional services team, our assigned representative has been extremely helpful and engaged with understanding our business and assisting with strategy and implementation. Open to our business model and willing to offer suggestions and alternative views to improve. Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

It took too long for us as the client and them as the supplier to understand each other and determine that professional services was required for us to succeed with Marketing Automation. Review collected by and hosted on G2.com.

Jeff D.
JD
Jeff D.
Digital Marketing Manager
Mid-Market (51-1000 emp.)
"High value marketing automation solution"
5/5
What do you like best about Leadfwd?

The inbox25 team have a deep knowledge of SugarCRM and real world experience in implementing practical automation solutions.

Amazing support team who are always on hand to assist us with set up, implementation and on-going development.

Dedicated account manager to assist our team with any aspect of implementation.

Very patient with on-boarding knowledge to our team. Nothing is too much trouble.

The real time metrics are incredibly useful and provide added insights.

Constant improvements being added to the system.

Flexible payment model.

Easy to use WSYWG creator for developing marketing automation workflows

Availability of third party integration modules

Lead pages, SMS and Live chat integration Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

Initial integration took a little longer than expected to set up due to the complexity of our CRM set up but once it was up and running everything worked perfectly.

Inability to customize alert emails for our specific requirements (although we have been advised that this feature is on the product road map). Review collected by and hosted on G2.com.

John L.
JL
John L.
Software Development Manager
Financial Services
Mid-Market (51-1000 emp.)
"Our best SugarCRM Integration"
5/5
What do you like best about Leadfwd?

1. It just works. Inbox 25 sends emails when they need to go out, and it tracks the data changes that happen in our system. Because Inbox25 runs on its own server, it doesn't rely upon the available processing power of SugarCRM to execute tasks. Thus, it can dependably sync 300,000+ leads and send out 40,000+ emails because it has a stable amount of dedicated computing resources. This is an enterprise-level production.

2. Inbox25 Support = Helpful Engineers. Filing a support ticket puts you in touch with an engineer, and I was able to work directly with them to code logic hook augmentations to customize how SugarCRM sent their system data. Support is also on the ball and responds quickly. My ticket was answered at 9PM EST, fifteen minutes after I filed it.

3. This vendor has it together. Everyone knows how to use their product effectively and how it works. They follow up on emails and check in on support tickets. They remember deadlines and they help you meet them. Inbox25 is a well-run company.

4. Twilio Integration. Inbox25 has the best out-of-the-box Twilio integration for SugarCRM, and it is outstanding. Automating and tracking the returns of our SMS efforts has been a snap, and messages go out when they need to go out every single time. Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

Cannot yet specify time windows for SMS send as we can with email campaigns. However, I have been told this feature is in development, and I believe it. Review collected by and hosted on G2.com.

Sreyas D.
SD
Sreyas D.
VP - Client Operations
Information Technology and Services
Small-Business (50 or fewer emp.)
"The best direct integration marketing automation for SugarCRM"
5/5
What do you like best about Leadfwd?

Great team of people deploying a solution that cleanly integrates with Sugar/SuiteCRM, we're especially thrilled about inbound lead management for content campaigns + outbound email management for sales teams, it's a clean way to keep SugarCRM as the center focal point of our CRM efforts while still making up for some of the deficiencies of that system. Future steps in the system are features to be used so there is a lot of room for us to grow in using it. We especially like: -Ability to run automated marketing/sales campaigns -Super friendly sales + implementation team, make sure you're never left behind -A huge suite of features, it's like constantly discovering new things -Direct integration with SugarCRM/live sync -Newsletter/outbound marketing features -Livechat integration -Complex scoring & campaigns Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

-Interfaces a little clunky (getting better update by update) -Email performance can get a big convoluted if you constantly iterate -Lack of 1 to 1 email sending monitoring, templating or deployment Review collected by and hosted on G2.com.

Helen D.
HD
Helen D.
Marketing & Business Development
Information Technology and Services
Small-Business (50 or fewer emp.)
"The Many Benefits of Marketing Automation thanks to INBOX25"
5/5
What do you like best about Leadfwd?

INBOX25 is an all inclusive marketing automation software suite. We can use it to accomplish a single task or to facilitate an integrated marketing campaign. The Integration with SugarCRM is of significant benefit to us and from our perspective it's been seamless since the 1st day we started using INBOX25. We use SiteMonitor, the Automated Campaigns and the email creation tool the most but we recognize that there is so much more we can do with INBOX25. I love being able to monitor the success of our various automated campaigns with the reporting capabilities. It's very beneficial to have the real time dashboard showing the results of our campaigns as they are running. The staff at INBOX25 provided us very practical and targeted training on the features we felt would benefit us the best. Once our training ended, the INBOX25 support team has addressed every question and provided above excellent support. Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

There's so many capabilities! I'd like to have more time to devote to using INBOX25 to drive automated marketing campaigns but as a small marketing organization we are pulled in many directions. Review collected by and hosted on G2.com.

Verified User in Human Resources
AH
Verified User in Human Resources
Mid-Market (51-1000 emp.)
"Accelerate Sales and Generating New Deals Seamlessly with Inbox25"
5/5
What do you like best about Leadfwd?

We had a wonderful experience with Inbox25 and our customer support representative, Alex. From his attitude and enthusiasm to his knowledge and experience with the program, Alex proved to be the perfect support representative. Whenever we would send him a message or request his insight, he would always respond in a very timely matter and have an easy solution for us. Even if some functionality in Inbox25 was missing for what we were aiming to do, Alex always found a solution or a work-around that would be successful for us. Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

Platform sometimes takes some time to load, but it's understandable since Inbox25 is constantly communicating with our CRM and storing so much information, including data that is constantly being updated. Review collected by and hosted on G2.com.

Paulino R.
PR
Paulino R.
Head of Operations
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Simply powerful"
5/5
What do you like best about Leadfwd?

It's great having the flexibility to create different automations, each one tailored for the specific type of communication you want to have with a user, account or prospect. Allows you to identify and reach out to the people you really need to engage with at the right time. Great tool and great service, always prompt to respond when you need any help. Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

Landing page builder is ok, but could be a lot better. Sometimes we end up using a different platform for building our landing pages. Review collected by and hosted on G2.com.

Rebecca C.
RC
Rebecca C.
Associate
Capital Markets
Small-Business (50 or fewer emp.)
"A Product that Allows Meaningful SugarCRM Interactions"
4/5
What do you like best about Leadfwd?

Knowledgeable and intelligent staff not only about Inbox25, but SugarCRM and CRMs/coding/html in general

Availability of staff to help you complete tasks on a consistent ongoing basis until you know how to do it yourself, for no extra charge - the willingness to help and patience also make a difference!

Partakes in brainstorm and configuring new systems

Real time metrics of campaigns (not static).

Flexibility with payments

Online chat is useful and always available

Updates to the system - constant improvements

In NYC - same time zone Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

Little non-working items on formatting dashboard - kinks of things not being the appropriate sizes or the same sizes as the boxes below (nothing major).

Campaign metrics are campaign specific only - do not go across multiple campaigns (to my knowledge) to give you a company wide marketing analysis. Review collected by and hosted on G2.com.

Kim C.
KC
Kim C.
President, Owner
Management Consulting
Small-Business (50 or fewer emp.)
"Easy and Affordable"
5/5
What do you like best about Leadfwd?

Inbox has amazing features that other platforms do not - particularly in their price range. I really appreciate the integration and workflows with SugarCRM and SuiteCRM. We were using Act-on and decided to look for something more affordable and in doing so found Inbox25 which is so much more robust than Act-on in the way it integrates with Sugar. Act-on has a big selling feature of how great their support staff is - and yes it is - but Inbox25 will actually do the set up for you. That was a real selling point for me because I didn't have time to rebuild our sequences in a new platform.

I'm sure that holds back others from switching. My recommendation - don't let the fact you have to rebuild stop you from upgrading your marketing automation, Inbox25 has great people to support you and actually do the work. Review collected by and hosted on G2.com.

What do you dislike about Leadfwd?

Actually I haven't found much I dislike. If I have to pick something - I'd say it is a lack of folders in the email list - it can get a little overwhelming. I'll figure out a way to keep track of it though because the system is great. Review collected by and hosted on G2.com.

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GU
Guest User
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Last activity almost 2 years ago

What is Leadfwd used for?

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Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

Average Discount

9%

Leadfwd Comparisons
Leadfwd Features
Workflow Capability
User, Role, and Access Management
Building and Personalizing Emails
Sending Outbound Emails
Manage Email Deliverability
Landing Pages and Forms
Mobile Optimized
Marketing Lead Database
Segmentation
Lead Nurturing