---
title: Lasso CRM Reviews
meta_title: 'Lasso CRM Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 14 reviews by the users' company size, role or industry to
  find out how Lasso CRM works for a business like yours.
aggregate_rating:
  rating_value: 4.1
  review_count: 14
  scale: '5'
date_modified: '2026-08-04'
parent_category:
  name: Real Estate
  url: https://www.g2.com/categories/real-estate
---

# Lasso CRM Reviews
**Vendor:** Lasso CRM  
**Category:** [Real Estate CRM Software](https://www.g2.com/categories/real-estate-crm)  
**Average Rating:** 4.1/5.0  
**Total Reviews:** 14
## About Lasso CRM
Lasso is the #1 CRM for new home sales, used by over 500 home builders and developers in North America. Improve lead management, convert more prospects to buyers, and sell communities faster, easier, and more profitably with CRM software designed exclusively for new home marketing and sales. Built for the way people buy and sell new homes today, Lasso is the leading cloud- based CRM for home builders, real estate developers, and new home agencies. Lasso is a member of the ECI Software Solutions Residential Home Construction's suite of products.





## Lasso CRM Discussions
  - [What does Lasso Crm do?](https://www.g2.com/discussions/what-does-lasso-crm-do)
  - [What is a CRM tool?](https://www.g2.com/discussions/what-is-a-crm-tool)
  - [What are key features of a CRM system?](https://www.g2.com/discussions/lasso-crm-what-are-key-features-of-a-crm-system)
  - [What is Lasso software?](https://www.g2.com/discussions/what-is-lasso-software)

- [View Lasso CRM pricing details and edition comparison](https://www.g2.com/products/lasso-crm/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-06+05%3A22%3A42+-0500&secure%5Bsession_id%5D=d8fcb632-e8b7-4dcd-aa18-0d85947828b0&secure%5Btoken%5D=935fef395b4e434d9abca434b6ec4d293384dcc0529061a9fe03e810450cc071&format=llm_user)

## Lasso CRM Features
**Client Management**
- Lead Scoring
- Contact Management
- Lead Generation

**Task Management**
- Marketing Automation
- Document Management
- Third-Party Integration

**Platform Features**
- Contact & Account Management
- Opportunity & Pipeline Management
- Task / Activity Management
- Listing Management
- Email Marketing
- Transaction Management
- Lead Management
- CMA Management
- Forecasting & Reporting
- Dashboards
- Workflow Management
- Template Management
- Appointment Management
- Client Management
- Campaign Management
- Commission Management
- Calendar Management

**Agentic AI - Real Estate CRM**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Proactive Assistance
- Natural Language Interaction
- Decision Making

**Additional Functionality**
- Reporting/Analytics
- Interaction Tracking
- Access Controls/Permissions
- Real-Time Data
- Segmentation
- Data Import/Export
- Alerts/Notifications
- Lead Qualification
- Mobile Access
- Customer Database
- Contact Database
- Lead Distribution
- Lead Capture
- Property Database
- AI Copilot
- Reminders
- For Real Estate
- Client/Property Matching
- Email Templates
- Drag & Drop
- Data Synchronization
- Lead Nurturing
- Generative AI
- API
- Referral Tracking
- Customizable Fields
- Email Tracking
- Activity Tracking

## Top Lasso CRM Alternatives
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