Knock Features
Administration (10)
Template Creation
Process for administrator to create personalized email templates from scratch or incorporate and leverage existing templates.
Preset Template Availability
Quantity and quality of preset email templates for administrators to construct their own emails.
Custom Unsubscribe
Able to customize the unsubscribe templates, handler, and tracking.
Email Segmentation
Able to segment transactional emails based on their purpose.
Detailed Server Logs
Detailed logs for tracking and debugging mail server activity.
Notifications
Alerts administrator whenever a pre-set event occurs.
Scheduling
Ability to schedule push notifications at a specific date and time, or set an expiration for time-bound messages
Triggered Notifications
Provides the ability to automate notifications based on user behavior
Segmentation
Ability to segment audiences based on device type, location, demographics, customer behavior, etc.
Integrations
Ability to integrate with other software that stores customer data to generate reminders (i.e. CRM software)
Integrations (4)
Webhooks
Integrates webhooks into emails to signal email status (i.e. sent, bounced, opened, etc.)
Event Tracking API
API used to track the status of emails.
Mail Send API
API used to send emails (e.g. Web API, SMTP API)
Spam Filter Testing
Testing to ensure emails do not go to recipient's spam folder.
Platform (8)
Custom Tracking Domain
Ability to define a custom domain from which emails are sent.
Multiple Domains
Able to send emails from multiple domains.
Dedicated IP
Ability to use a dedicated IP for deliverability.
Documentation
Availability and quality of documentation for API, code library, implementation, and set up.
Sender Reputation Management
Ability for the platform to manage individual domain reputations. That way, senders with good sending practices are not penalized based on the sending practices of others.
Tracking & Reporting
Tracks emails sent and delivery rates and compiles them into standard reports.
Enterprise Scalability
Provides features and infrastructure to allow scaling for large organizations.
Performance and Reliability
Emails are consistently received and software performs reliably.
Campaigns (5)
Customize
Allow users to customize their messages.
Scheduling
Schedule push notifications to be delivered at a specific date and time, or set an expiration for time-bound messages
Retarget
Retarget your messages based on previous user engagement.
Segmentation
Segment audience based on device type, location, demographics, customer behavior, etc.
Triggered Notifications
Automate notifications based on user behavior
Analytics (2)
Campaign Performance
Track and report on performance metrics and conversions
Audience Insights
Report on audience demographics and engagement
Optimization (4)
A/B Testing
Test variations of a push notification on a portion of users and track conversions
Personalization
Personalize messages with contextual data such as customer names or product recommendations
Rich Notifications
Enhance messages with images, emojis, animated gifs, or videos
Integrations
Integrate with third-party marketing or e-commerce software
Functionality (3)
Ease Of Integration
Empowers developers to intuitively integrate cloud communications functionality for their applications.
API Call Speed
Grants high speed API calls for fast communications.
Communication Varieties
Enables a wide variety of communication types such as SMS, voice, video, etc.
Support (3)
Documentation
Provides clear, effective documentation for API integrations.
Community Support
Provides public user forums for support questions and help.
Professional Support
Connects users with professional support teams to troubleshoot and finetune integrations.
Messaging Channels (2)
SMS Messaging
Ability to send reminders via SMS messaging to a mobile device
Email
Ability to send proactive notifications via email
Consolidation - Notification Infrastructure (3)
Automation
Includes pre-built workflow and automation capabilities
API Integration
Offers multichannel and multi product API integration
Template
Features template Engine/ template repository
Customization - Notification Infrastructure (3)
User Preference
Allows users to set their own notification preferences
Analytics
Measures notification performance with analytics and actionable insights
Drag and Drop
Users can use drag and drop filters to make adjustments as needed
Agentic AI - Push Notification (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Technology Glossary Features
View definitions of the features and discover new technology terms.
Email segmentation is the process of segregating a contact database to create email segments with shared and similar characteristics. Learn more about email segmentation, best practices, and how email marketers can perform email segmentation.
What is dedicated IP and how does it help organizations? Our G2 guide can help you understand dedicated IP and the benefits it offers.
What are webhooks and why are they useful? Our G2 guide can help you understand webhooks and their use cases.





