--- title: Kevel Audience Reviews meta_title: 'Kevel Audience Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter reviews by the users' company size, role or industry to find out how Kevel Audience works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 1 scale: '5' date_modified: '2026-06-15' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Kevel Audience Reviews **Vendor:** Velocidi **Category:** [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Average Rating:** 4.5/5.0 **Total Reviews:** 1 ## About Kevel Audience Kevel Audience (previously Velocidi) is a unique CDP that is built for retailers, built private and secure, and built by a team that understands and cares about your success. Our retail focused CDP has helped companies like yours increase average revenue per session by 20% and conversion rates by 16% by creating audiences using behavioral data for personalized onsite promotions. Unlike other CDP’s, ours is built specifically for retail with over 95+ retail specific attributes to segment customers by out-of-the-box. Brands use these retail specific events and our machine learning predictive algorithms to automatically recommend and create segments that would be impossible to create by simple historical analysis. Kevel Audience is prepared for a privacy-first future, which is why we dedicate an individual data infrastructure that your team can own. This ensures your company is ready for a privacy-first future and puts your legal and security teams at ease. And we make it easy too: our team will be there every step of the way from onboarding, to testing, to consultative recommendations to get you and your partners taking full advantage of our retail-ready solution. ## Kevel Audience Reviews ### 1. Leveraging 1st party data to tune audiences and deliver incremental growth. **Rating:** 4.5/5.0 stars **Reviewed by:** Angus J. | Mid-Market (51-1000 emp.) **Reviewed Date:** December 23, 2020 **What do you like best about Kevel Audience?** Building a CDP and long term first-party data strategy is almost just a bi-product of the work Velocidi has done to develop and tune audience targeting through our performance marketing channels. That we're able to utilise these audiences as references for lookalikes gives us the opportunity to scale marketing reach whilst AI derived segmentation has allowed us to optimise remarketing campaigns. The platform's constantly evolving with frequent functional improvements. **What do you dislike about Kevel Audience?** In a perfect world we would have more analytical resources within our organisation to drive testing and platform utilisation faster. Some channels are easier to integrate than others. This is a fast-evolving area of performance marketing and is better suited working with channels, platforms and agencies that are of a similar mindset. **Recommendations to others considering Kevel Audience:** You will need to integrate the insights provided by Velocidi with other agencies and vendors. They need to be comfortable incrementality testing and reactive to the technical requirements for integrating this new data asset with their channels. **What problems is Kevel Audience solving and how is that benefiting you?** We needed a 1st party-data strategy... done. We need better control of our remarketing activities - particularly within walled gardens... done. As marketers we need to get to grips with how to use data to develop and refine audiences... this helps train those muscles. We need to work out how to generate the best opportunities for developing scale/reach with lookalike audiences - with a strong testing mindset - that's fixed as well. We need to improve marketing spend effectiveness and understand the incremental value of our activities... that's done too. ## Kevel Audience Discussions - [What is Velocidi used for?](https://www.g2.com/discussions/what-is-velocidi-used-for) - [View Kevel Audience pricing details and edition comparison](https://www.g2.com/products/kevel-audience/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-19+19%3A10%3A15+-0500&secure%5Bsession_id%5D=23d71991-42bf-4212-b08a-47ce80a3c0ac&secure%5Btoken%5D=5d6344bdeaa20064517233984b39840172a76f2380046eadcdf4477322007a8c&format=llm_user) ## Kevel Audience Features **Data Sourcing** - Data Enrichment - Expandability - Multiple Devices **Intelligence** - Marketing Metrics - Predictive Modeling - Recommendation Engine ## Top Kevel Audience Alternatives - [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) - 4.5/5.0 (556 reviews) - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) - 4.6/5.0 (766 reviews) - [Insider One](https://www.g2.com/products/insider-one/reviews) - 4.8/5.0 (1,395 reviews)