---
title: Influx Data Reviews
meta_title: 'Influx Data Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Influx Data works for a business like yours.
date_modified: '2026-05-07'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---


# Influx Data Reviews
**Vendor:** Influx Data  
**Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)
## About Influx Data
Influx Data is a full-service platform that optimises the process and results of influencer marketing through the use of data. Founded in 2025 and based in London, UK, the platform serves brands, agencies, and large holding groups who want measurable ROI on their media spend. The platform provides AI-powered influencer discovery, real-time campaign analytics, post-campaign insights, and ROI reporting made simple. The platform includes a proprietary influencer performance score (the 'InfluenScore'), a real-time metric that combines KPIs like engagement rate, reach, consistency and sentiment into a single 10-point score. Influx Data solves the measurement and accountability gap in influencer marketing. Brands have infamously waited up to three months for performance reports on campaigns that only last one or two. Built by ad tech veterans from Google and Microsoft, with over 8 years of campaign data covering over 9 million creator profiles and 1300 brands, Influx Data gives the same level of data rigour as programmatic/ other addressable media channels to influencer marketing.






- [View Influx Data pricing details and edition comparison](https://www.g2.com/products/influx-data/reviews?section=pricing&secure%5Bexpires_at%5D=2026-09-04+11%3A56%3A44+-0500&secure%5Bsession_id%5D=22870cef-139d-40bc-be74-4a27dd5a5f5c&secure%5Btoken%5D=05b4236b7c5b3df6bdc8a8d8f39abfe714c2d3a4f83b8e13c9a269822256f045&format=llm_user)

## Influx Data Features
**Additional Functionality**
- Customer Segmentation
- Conversion Tracking
- Post Scheduling
- Automated Scheduling
- Content Management
- Campaign Planning
- Content Library
- Multi-Channel Management
- Campaign Management
- Trend Analysis
- Drag & Drop
- Activity Dashboard
- Customizable Reports
- Multi-Channel Marketing
- Social Promotion
- Data Import/Export
- Contact Management
- Social Media Monitoring
- A/B Testing
- Generative AI
- Customizable Branding
- Email Marketing
- Automated Publishing
- Image Library
- AI Copilot
- Tagging
- Campaign Analytics
- Reporting/Analytics
- Keyword Filtering
- Customizable Templates
- Real-Time Data
- Workflow Management
- Calendar Management
- Data Visualization
- Multi-Campaign
- Social Media Integration
- Multi-Account Management
- Commenting/Notes
- Engagement Tracking
- Third-Party Integrations
- Performance Metrics
- Click Tracking

**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Influencer Whitelisting
- Influencer Compensation
- Social Commerce
- E-Commerce Integration
- Trend Analysis
- Real-Time Analytics
- Multi-Campaign
- Demographic Data
- Social Media Integration
- Campaign Segmentation
- Communication Management
- Influencer Relationship Management
- Social Performance Management
- Campaign Management
- Multi-Channel Management
- Contact Management
- Content Management
- Rewards Management
- Workflow Management
- Activity Dashboard

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Third-Party Integrations
- Campaign Planning

**Additional Functionality**
- Data Visualization
- Keyword Tracking
- Search/Filter
- Social Advertising
- Influencer Tracking
- Social Promotion
- Conversion Tracking
- Payment Tracking
- Customizable Reports
- Email Marketing
- Approval Process Control
- Alerts/Notifications
- Performance Metrics
- Data Import/Export
- Campaign Scheduling
- Engagement Tracking
- Monitoring
- Contact Database
- Influencer Discovery
- Multi-Channel Marketing
- Social Media Monitoring
- Activity Tracking
- Customizable Branding
- ROI Tracking
- AI Copilot
- Reporting & Statistics
- CRM
- Faceted Search/Filter
- Categorization/Grouping
- Filtering
- Generative AI
- API

## Top Influx Data Alternatives
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