HubSpot Academy Reviews & Product Details

HubSpot Academy is the worldwide leader in inbound marketing, sales, content management, and customer service management education. Since 2012, HubSpot Academy has been on a mission to transform the way people and companies grow, offering online training for the digital age: certification courses, boot camps, accreditations, lessons, and more! Now, HubSpot Academy's Inbound Certification has become the official badge of the inbound movement, with over 112,000 awarded annually. The online courses developed by Academy’s students and teachers are translated into five languages, and the award-winning certifications are completed by hundreds of people each day all over the world. Today, over 450,000+ professionals have been trained and certified by HubSpot Academy. As HubSpot’s (NYSE: HUBS) official learning resource, HubSpot Academy aims to educate and inspire people everywhere, helping them learn how to market, sell, and grow an inbound business.

Seller

HubSpot

Discussions

HubSpot Academy Community

Languages Supported

German, English, Japanese, Portuguese, Spanish

Solution Type

Best-of-Breed

Overview by

Courtney Sembler

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

12 months

View More Pricing Information

Top-Rated Alternatives

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User Insights

Average based on 692 real user reviews.

Implementation Time

2 months

Perceived Cost

$$$$$

HubSpot Academy Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is HubSpot Academy, and what problem is it built to solve?

HubSpot Academy is an online learning resource for building practical knowledge of HubSpot and topics such as marketing, sales, and inbound strategy. Users work through structured lessons and courses to develop skills and earn certifications.

What languages does HubSpot Academy support?

HubSpot Academy supports 5 languages: English, German, Japanese, Portuguese, and Spanish.

What company sizes and industries is HubSpot Academy the best fit for?

HubSpot Academy appears to suit small businesses and mid-market organizations, with users across several industries. The strongest fit signals are in these segments:

Company size — Small business: Teams with 50 or fewer employees.
Company size — Mid-market: Organizations with 51–1,000 employees.
Industry — Marketing and advertising: A prominent use case for learning marketing and digital strategy.
Industry — Information technology and services: Users build marketing, sales, and product knowledge.

How long does it take to implement HubSpot Academy across a team?

Getting started is often quick, with the most common reported time to go live being less than a day. Other reported timelines range from under a month to several months.

What customer support options does HubSpot Academy provide, and how do users find the overall support experience?

HubSpot Academy is used primarily as a self-serve learning resource. The support experience comes across as mixed: users value the guidance and help available, while some find course materials less satisfying than getting a direct human response when they have a specific issue.

What features or capabilities could make HubSpot Academy even more useful?

HubSpot Academy could be more useful with more opportunities to practice skills and clearer ways to find the right learning path. Recurring improvement ideas include:

Add more hands-on practice: Include practical exercises, simulations, and real-world case studies that help learners apply concepts.
Expand advanced and specialized courses: Offer deeper content for experienced users and more industry-specific examples.
Make lessons easier to fit into busy schedules: Break up longer videos and course sections into shorter, focused units.
Improve course discovery: Make search, filters, and learning paths clearer so users can identify where to start and find relevant material.

G2 reviews are authentic and verified.

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Richard P.

Affiliate Marketing

Small-Business (50 or fewer emp.)

6/24/2024

"My Review About Hubspot Academy"

4.5/5

What do you like best about HubSpot Academy?

I like the most about Hubspot Academy are all the learning tools offered by the website. I am a social media marketing by this academy I learned so much thing about how marketing works to different social media platforms. I got my certifications being certified for social media marketing by taking social media strategy and others courses related to advertising and marketing. It was a big help to me to reach all possible customers or audiences because of the lessons. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

Maybe some courses or lessons are too long. I need patience and proper understanding about the lessons to pass all necessary tests to be certified. Review collected by and hosted on G2.com.

Ritesh M.

IEC Manager

Small-Business (50 or fewer emp.)

3/28/2025

Guest users or non-business users of the software, not included in G2 scores.

"I really liked their course on Social Media Marketing."

5/5

What do you like best about HubSpot Academy?

Both the video lecture and presentations were very engrossing. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

Mobile interface can be improved. Some practical session on social media posts with examples can be included. Review collected by and hosted on G2.com.

Verified User in Financial Services

Small-Business (50 or fewer emp.)

9/4/2024

Guest users or non-business users of the software, not included in G2 scores.

"Very informative and full of real-world examples to see theories in action"

5/5

What do you like best about HubSpot Academy?

easy to access and navigate; all materials are provided to make following along and reviewing/referencing the information quick after the course is over and I need a refresher on something; being able to adjust playback speed was very helpful Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

there were two pop-ups in the corner of my screen on mobile (when not in full-screen video mode, Android OS) that were annoying because there was no option to close them, one was for chat and I think one was a 'contact us' button Review collected by and hosted on G2.com.

Verified User in Computer Software

Small-Business (50 or fewer emp.)

4/6/2025

"Go to CRM for sales"

5/5

What do you like best about HubSpot Academy?

Intuitive UI, Comprehensive feature set for sales teams. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

Nothing to dislike about Hubspot. No matter what the size of the company - they can use Hubspot Review collected by and hosted on G2.com.

Verified User in Architecture & Planning

Small-Business (50 or fewer emp.)

2/23/2025

"HubSpot Academy"

5/5

What do you like best about HubSpot Academy?

Helpful information and introduction to Social Media Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

Nothing, everything was very helpful and informative. Review collected by and hosted on G2.com.

Nadia S.

Learning and Mastering Productivity

Small-Business (50 or fewer emp.)

9/23/2024

Guest users or non-business users of the software, not included in G2 scores.

"Valuable, precise and engaging"

5/5

What do you like best about HubSpot Academy?

I appreciate the wide range of courses, certifications, and resources that cover the essentials of each lesson. I'm extremely grateful for the opportunity to learn from these skilled marketers! Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

Some videos within lessons could have better quality and sound, but generally, it isn't crucial. Review collected by and hosted on G2.com.

Rodolfo G.

Finance Manager

Mid-Market (51-1000 emp.)

7/16/2024

Guest users or non-business users of the software, not included in G2 scores.

"Social Media Marketing certificate an excellent step towards a career in Digital Marketing"

5/5

What do you like best about HubSpot Academy?

Videos are clear and easy to follow. They provide real life examples to better understand the concepts being discussed. Thay even elicit content from outside sources to better explain the topics. They also conducted quizzes in between to make sure you are actually grasping the concepts discussed. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

Some videos are a bit lengthy. For easier retention you can consider to split it to concentrate one big idea per video. I would also like more industry examples to better understand the concepts. Review collected by and hosted on G2.com.

Aminat A.

Digital Marketing Specialist

Small-Business (50 or fewer emp.)

7/27/2024

Guest users or non-business users of the software, not included in G2 scores.

"I learnt a lot about content marketing"

4.5/5

What do you like best about HubSpot Academy?

The course was easy to understand yet in-depth. It covers contemporary content marketing topics and has many downloadable resources to help you understand the subject further. You can reference those resources whenever you need to. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

I am satisfied with the course overall. Though some of the lectures could do better with more infographics. Review collected by and hosted on G2.com.

Hemant K.

Small-Business (50 or fewer emp.)

Originally submitted 3/10/2024

"HubSpot Academy provides a huge selection of training program"

4.5/5

What do you like best about HubSpot Academy?

The best I like about HubSpot Academy is that it offers the different types of training program such as digital marketing, sales, customer service and company management. The course provided by hubspot is suitable for both new person and the experienced one.

The user-interface is simple and easy to use and implement. The course material contained within the HubSpot Academy are created by skilled professionals

We can get in touch with customer support via email easily. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

Although HubSpot Academy contains a variety of topics, but some users who are more experienced might find the content somewhat limited for them. Review collected by and hosted on G2.com.

What problems is HubSpot Academy solving and how is that benefiting you?

HubSpot Academy stands apart as a useful source of digital marketers trying to grow their skills and knowledge. Using its wide-ranging course library, high-quality content, interactive learning experience, certification programs, and free access, HubSpot Academy enables users to keep ahead in the ever-evolving area of digital marketing. Review collected by and hosted on G2.com.

Ami G.

Owner

Small-Business (50 or fewer emp.)

8/28/2024

"Student-Single Mom-Super Grateful"

5/5

What do you like best about HubSpot Academy?

Social media is constantly evolving and it's expensive to keep up, but HubSpot supports the content we share with our followers by offering free educational resources. I'm so grateful for them doing so. It's broken down into terms people can understand and relate to. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Academy?

I would say the login system across devices is a bit annoying. Review collected by and hosted on G2.com.