HELLO by MSG91 has helped us streamline our customer communication across multiple channels in a very efficient way. The UI/UX is clean, modern, and easy to navigate, which makes onboarding new team members much smoother without heavy training.

From an integrations perspective, it connects well with our existing marketing and CRM tools, allowing us to build more connected workflows. Performance has been stable even when handling large volumes of messages during campaigns, which is important for our growth marketing operations.

The automation and AI-driven features are particularly useful for segmenting users and handling repetitive messaging workflows. This has improved both speed and consistency in our communication strategy.

In terms of pricing, it offers solid value considering the range of features available. The ROI is clear as it reduces manual workload and improves engagement efficiency. Support has also been responsive and helpful during onboarding and initial setup. Review collected by and hosted on G2.com.

While the platform is powerful, some of the advanced automation and workflow configuration options take time to fully understand. More guided onboarding for complex use cases would make the experience even better. Review collected by and hosted on G2.com.

HELLO by MSG91 has been a valuable tool for streamlining our customer and stakeholder communication across multiple channels. The UI/UX is clean and intuitive, making it easy for our team to adopt without heavy training. Dashboards are well organized, and navigating between conversations feels smooth.

In terms of integrations, it connects well with our existing systems, which helped us quickly align it with our internal workflow. Performance-wise, the platform is stable and responsive even during high message volumes.

The automation and AI-driven features help reduce repetitive tasks and improve response efficiency. This has saved time for our team and improved consistency in communication.

Pricing feels reasonable considering the range of features offered, and the ROI is clear in terms of time saved and improved response management. Support has also been helpful during onboarding, with quick responses and guidance when needed. Review collected by and hosted on G2.com.

The onboarding process could be improved with more detailed step-by-step guidance for advanced automation and workflow setup. While the platform is powerful, it takes some time to fully explore all features. Review collected by and hosted on G2.com.

We mainly used HELLO By MSG91 to handle OTP authentication and some transactional messaging from the backend. The API integration was relatively straightforward, and we didn't have much trouble connecting it to our existing system.

Message logs can be viewed from the dashboard, which is useful during debugging. The UI isn't very complex; basic tasks can be carried out quickly. In terms of performance, it was also stable most of the time we didn't encounter any major issues with the user login or verification flow. In our case, the login OTP flow was critical, and it worked properly most of the time, so we didn't have to open many support tickets. Review collected by and hosted on G2.com.

In some cases, there have been delays in OTP delivery, particularly internationally or on certain specific networks. Although this is rare, it is noticeable.

Also, error handling isn't always very clear to understand some responses, we had to do extra logging or testing.

The reporting section is a bit basic; to carry out a more in-depth analysis, you have to export the data. Improving these areas would make the developer experience even better. Review collected by and hosted on G2.com.

As a backend developer, I mainly look at API reliability and integration flexibility, and MSG91 has performed reasonably well in those areas. We used it to implement OTP verification in the authentication flow, and the API responses were very consistent. Looking at the documentation, the integration didn't seem very difficult, especially when working in a Node.js environment. You can track logs from the dashboard, which is useful when debugging. Even though there was a high request load on our system, message delivery was successful in most cases. Even during a user login spike, the OTP flow didn't break down completely – this was important for backend stability. Review collected by and hosted on G2.com.

In some exceptional cases, there have been delays in message delivery, particularly to international numbers. It took a bit longer than expected to debug this. Another issue is that the error responses are not always very descriptive; in some cases, we had to rely on logs or support to understand the exact problem. Overall, the documentation is usable, but it would be better if it included more detailed examples for advanced use cases. Review collected by and hosted on G2.com.

Storyblok provides a very flexible and developer-friendly headless CMS experience. As a backend developer, I work with its API-first architecture to manage and deliver content across different applications. The component-based structure makes it easy to organize content models, while the visual editor helps non-technical teams collaborate efficiently. It significantly reduces the gap between developers and content teams. Review collected by and hosted on G2.com.

While the platform is powerful, some advanced configurations and custom workflows require additional setup time. Also, clearer documentation for complex use cases would help speed up development. Review collected by and hosted on G2.com.

One of HELLO By MSG91’s strengths is its wide range of AI-powered messaging and automation features that streamline communication with all of our clients, making our processes more user-friendly and personalized to each customer’s needs.

I can also mention that HELLO integrates smoothly with our existing systems and workflows, which has improved our customer communication and engagement, ultimately enhancing Realbricks’ reputation and client satisfaction. Review collected by and hosted on G2.com.

Honestly, HELLO By MSG91 is straightforward and professional. Its digital tools are intuitive, and I haven’t experienced any major issues. Review collected by and hosted on G2.com.

The biggest win for us is having all customer messages in one place. Before, our team was constantly switching between WhatsApp, Instagram, and email, and some requests inevitably slipped through the cracks. Now every conversation is tracked and can be assigned, which creates clear ownership and makes follow-ups much easier. The chatbot flows also handle basic queries well—especially order status and FAQs—and that has reduced a lot of manual effort for our support team. Review collected by and hosted on G2.com.

Getting the chatbot flows set up initially took me a bit of time to get right. It wasn’t especially difficult, but it did require some upfront planning and thought to make everything work smoothly. Review collected by and hosted on G2.com.

The assignment and tracking system is really practical. Each conversation has a clear owner, so nothing falls through the cracks or gets confusing. I also appreciate that it works alongside our CRM rather than trying to replace it. It feels like a clean first layer, keeping things organized before the data moves further into our workflow. Review collected by and hosted on G2.com.

Some integrations required help from support to get set up correctly. I’d prefer it if more of them were truly plug-and-play, without extra steps or additional assistance. Review collected by and hosted on G2.com.

HELLO by MSG91 makes it easy to manage customer conversations across multiple channels. As part of our IT services workflow, we handle client queries, service updates, and notifications. The shared inbox helps our team collaborate efficiently and respond faster. Review collected by and hosted on G2.com.

Some advanced automation features require initial setup time. More ready-to-use templates for IT service workflows would make onboarding easier. Review collected by and hosted on G2.com.

The platform is straightforward and doesn’t feel like a traditional helpdesk. I especially like that conversations are assigned automatically, which helps avoid confusion across the team. The integration options are solid, particularly with our internal tools, and it fits smoothly into our workflow without requiring any major changes. Review collected by and hosted on G2.com.

Some of the more advanced automation features take a bit of trial and error to fine-tune and optimize. The documentation could also be a little clearer, especially for first-time users. Review collected by and hosted on G2.com.