--- title: GRIN Reviews meta_title: 'GRIN Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 483 reviews by the users' company size, role or industry to find out how GRIN works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 483 scale: '5' date_modified: '2026-09-28' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

GRIN Reviews & Product Details

Profile Status

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

13 months

User Insights

Average based on 483 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

GRIN Reviews (483)

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Reviews

GRIN Reviews (483)

View 1 Video Reviews
4.5
483 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise GRIN for its ease of use and streamlined management of influencer campaigns, which significantly reduces the time spent on tasks like tracking and payments. The platform's intuitive design and responsive customer support enhance the overall experience, making it a valuable tool for managing influencer relationships. However, some users note that the creator database lacks quality, requiring additional effort to find suitable influencers.

Pros & Cons

Generated from real user reviews
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Verified User in Retail
UR
Verified User in Retail
Mid-Market (51-1000 emp.)
"GRIN simplified creator payments, but offers so much more"
4.5/5
What do you like best about GRIN?

We are so happy to be on GRIN to help manage our internal creator program. We used to pay creators with a 10 step manual process that included physical checks being sent and lost. With GRIN, payments are simplified, no loss checks, and it handles the tax forms. Not only does GRIN handle payments easily, it's also a great tracker for content performance and correspondence tracking. Review collected by and hosted on G2.com.

What do you dislike about GRIN?

There is a slight learning curve to get use to the platform that I am still getting used to. Review collected by and hosted on G2.com.

Response from Mackenzie Mesford of GRIN

Thank you for sharing your positive experience with GRIN! We're glad to hear that the platform has streamlined your influencer payment process and saved you and your team valuable time.

Allen .
A
Allen .
Influencer Marketing Specialist
Mid-Market (51-1000 emp.)
"Good and gets the job done but there are some adjustments to make it better"
2.5/5
What do you like best about GRIN?

I like how grin has mostly everything built within the platform making it a one stop shop. It also has numerous features and updates them frequently. Review collected by and hosted on G2.com.

What do you dislike about GRIN?

I think the ease of use for both the influencer and company side needs some work. There are some aspects and tools that would make it better like being able to move the parts in a live URL around or being able to add specific things for one specific creator to accept. Review collected by and hosted on G2.com.

Response from Mackenzie Mesford of GRIN

We're glad to hear that you appreciate the comprehensive features and frequent updates of GRIN! We understand your feedback about the ease of use and we are constantly working to improve the platform for both influencers and brands.

Ashlynn H.
AH
Ashlynn H.
Marketing Director
Small-Business (50 or fewer emp.)
"Easy Way to Manage Affiliates and Influencers"
4/5
What do you like best about GRIN?

GRIN allows us to easily manage all communications, affiliate codes, prospects, and influencer partners in one place. Review collected by and hosted on G2.com.

What do you dislike about GRIN?

We've had some integration issues with WooCommerce. Review collected by and hosted on G2.com.

Response from Mackenzie Mesford of GRIN

We're glad to hear that GRIN is helping you easily manage your communications, affiliate codes, prospects, and influencer partners in one place! Thanks for leaving a review!

Verified User in Leisure, Travel & Tourism
AL
Verified User in Leisure, Travel & Tourism
Small-Business (50 or fewer emp.)
"Great Platform for Influencer Campaign Management"
4/5
What do you like best about GRIN?

GRIN has been a game-changer for our agency -- allowing us to elevate our influencer campaigns from reporting, discovering new creators and even expanding the types of campaigns we can run/clients we can serve.

From capturing content to tracking link clicks and conversions, GRIN is a one-stop-shop for all you need to manage an influencer marketing campaign.

The team is very transparent about changes and are very open to customer feedback to improve the platform. Review collected by and hosted on G2.com.

What do you dislike about GRIN?

As a long-time GRIN customer, there have been a lot of changes -- especially on the reporting side. But, to be fair, it is generally due to changes on the social networking side that are out of GRIN's control.

The support team can be slow to respond, which is tough when some queries are pertaining to content that expires (i.e. IG Stories). But overall, they are generally helpful with troubleshooting and resolving issues. Review collected by and hosted on G2.com.

Response from Mackenzie Mesford of GRIN

Thank you for your feedback! We're glad to hear GRIN has been a game-changer for your agency and are committed to continuously improving our platform to better serve your needs.

Jazmen .
J
Jazmen .
Amazon Specialist
Mid-Market (51-1000 emp.)
"Grin is one of the best"
5/5
What do you like best about GRIN?

Grin is great because they have a lot of great features to help manage and organize creators. They have tags which allow for more organization, email sequences that streamline communication, and options to source new creators. Review collected by and hosted on G2.com.

What do you dislike about GRIN?

Grin only has the ability to make payments through PayPal, but it would be helpful if payments could also be made to a creators connected bank account. Review collected by and hosted on G2.com.

Response from Mackenzie Mesford of GRIN

It's great to hear that GRIN is helping you easily manage your program. We appreciate your support!

Alexis C.
AC
Alexis C.
Influencer Marketing Manager
Enterprise (> 1000 emp.)
"Keeping up with creator/creative video demand thanks to GRIN. No one is doing it quite like them."
5/5
What do you like best about GRIN?

• UI could be a bit more streamlined but overall, very easy to navigate once you get the hang of it.

• The sourcing of creators to meet specific briefs is impeccable, go as niche or broad and the turnaround of the list is 5 business days or less.

• Quick insight overview for KPI on approving prospects to creators.

• Making payments, our creators are so happy to find out that I can pay them day of for their creative, it builds not only a great rapport but it also builds foundational trust amongst us the business and them the creator, Net30, Net60 should be a thing of the past! Review collected by and hosted on G2.com.

What do you dislike about GRIN?

• I can't multiple select prospects and mass disqualify or approve.

• I can't mass export the approved prospects into a neat pptx. format, we have an robust internal review process so in the future if this capability were to exist it would cut my worktime in half.

• When sending out mass emails to prospects, there is no way to add CC's unless it done on a individual by individual basis. Review collected by and hosted on G2.com.

Holly V.
HV
Holly V.
Influencer Marketing Manager
Small-Business (50 or fewer emp.)
"I love Grin!"
5/5
What do you like best about GRIN?

Grin makes it extremely easy to import creators with their extension- I am able to add creators directly from Instagram into Grin. I also love their Curated Lists feature, it helps to find creators in the niche I am looking for! Review collected by and hosted on G2.com.

What do you dislike about GRIN?

You are limited to the number of active creators you can have, which I wish we were able to increase to a higher number! Review collected by and hosted on G2.com.

Response from Mackenzie Mesford of GRIN

It's great to hear that GRIN is helping you organize your marketing campaign efficiently. We strive to provide a comprehensive solution for your influencer marketing needs!

KD
Katherine D.
CMO
Small-Business (50 or fewer emp.)
"Great Experience with Grin!"
4.5/5
What do you like best about GRIN?

We love that Grin is so dynamic and offers a solution for almost every custom need that we when it comes to managing our partners. Review collected by and hosted on G2.com.

What do you dislike about GRIN?

The UI/UX interface could use some improvements. It isn't always an intuitive experience. Review collected by and hosted on G2.com.

Response from Mackenzie Mesford of GRIN

It's great to hear that GRIN is helping you scale your partner program and meet your custom needs! Thanks for leaving a review.

Verified User in Food & Beverages
UF
Verified User in Food & Beverages
Small-Business (50 or fewer emp.)
"GRIN is a fantastic tool!"
4.5/5
What do you like best about GRIN?

I love that I am able to get into the weeds when it comes to data and reporting. I also love all of the organizational tools that GRIN offers, it would probably take me 2-3 softwares to complete what I complete through GRIN alone. Review collected by and hosted on G2.com.

What do you dislike about GRIN?

It would be harder for me to recommend GRIN to someone new (and at my budget-point), as most of the features I have locked into my account are now upcharges or different packages. Review collected by and hosted on G2.com.

CS
Chloe S.
Consultant
Small-Business (50 or fewer emp.)
"Grin for efficiency with creator outreach"
4.5/5
What do you like best about GRIN?

I like that it makes researching creators easier and makes the process of reaching out to them more efficient and organized compared to if I manually did all those. Review collected by and hosted on G2.com.

What do you dislike about GRIN?

The interface is sometimes hard to learn and there is a learning curve at the beginning to get used to the processes. Review collected by and hosted on G2.com.

Response from Mackenzie Mesford of GRIN

Thank you for sharing your positive experience with GRIN! We appreciate your feedback about the interface, and we're committed to enhancing the user experience to make it more intuitive for our users.

Questions about GRIN? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

GU
Guest User
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Last activity about 3 years ago

What is influencer marketing software?

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GU
Guest User

What is GRIN used for?

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Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

13 months

Average Discount

9%

GRIN Comparisons
GRIN Features
Influencer Recruitment
Influencer Scoring
Audience Analysis