---
title: Frosmo Reviews
meta_title: 'Frosmo Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 10 reviews by the users' company size, role or industry to
  find out how Frosmo works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 10
  scale: '5'
date_modified: '2026-06-14'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Frosmo Reviews
**Vendor:** Frosmo  
**Category:** [Personalization Software](https://www.g2.com/categories/personalization)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 10
## About Frosmo
Frosmo is the most versatile personalization and recommendation engine for ecommerce and websites. It is used to enhance user experience, drive conversions and lead generation and increase average order value. The platform provides quick results, adapts to visitor behavioral in real-time and business specific attributes are easy to add. Main functionalities covered are dynamic segmentation, rule-based personalization, AI-driven content and product recommendations and A/B and MAB (bandit) testing. Frosmo works with all ecommerce and CMS platforms and also with a headless or microservice architecture. Contact us for a free trial.




## Frosmo Reviews
  ### 1. Easy to Use personalization tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** lula g. | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 01, 2024

**What do you like best about Frosmo?**

For an experienced user or a well-trained user, it is easy to maximize the productivity of the tool. Frosmo is the best tool for personalization and is very flexible. Frosmo customer support is very friendly, and also a very good user interface, both make Frosmo very reliable and efficient to use.

**What do you dislike about Frosmo?**

Frosmo is not easy to use for a new user, proper training is required for a new user which requires an extra budget and more time to make it productive.

**What problems is Frosmo solving and how is that benefiting you?**

We use Frosmo for personalization and recommendation of our website. This gives quick results and helps us learn visitor behavior in real-time.

  ### 2. "Frosmo works well for main functionalities with increased projects execution. "

**Rating:** 5.0/5.0 stars

**Reviewed by:** Young J. | Training and outsourcing coding expert, Retail, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 17, 2024

**What do you like best about Frosmo?**

Frosmo is offering super impressive solutions in areas like; projects execution is more first. This has raised customers confidence hence credibility in offering more projects which are finished and presented on time. It so impressive how frosmo have enhanced fast implementation rates. The flexibility in ability to configure personalization strategies amazes me.

**What do you dislike about Frosmo?**

Changes on user experience can be of help in increased familiarity.

**What problems is Frosmo solving and how is that benefiting you?**

With Frosmo our users are easily presented with personalized content just like product recommendations/promo teasers.

  ### 3. Useful for specific projects

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Entertainment | Enterprise (> 1000 emp.)

**Reviewed Date:** August 03, 2022

**What do you like best about Frosmo?**

The speed of execution - projects can be brought to reality sooner and this makes it easier to meet deadlines/execute in time for events which require speed of execution

**What do you dislike about Frosmo?**

It is not in-house - for big companies, in-house solutions are still preferable in my view. Third parties are only an option after in-house options are exhausted

**What problems is Frosmo solving and how is that benefiting you?**

Speed of execution for fast-paced marketing campaigns centered around live events and bonus/marketing campaigns. Can help bypass the usual, lengthy development cycle

  ### 4. Powerful personalization and recommendation engine

**Rating:** 5.0/5.0 stars

**Reviewed by:** Denis F. | E-commerce specialist(Responsible Frontend & CMS), Mid-Market (51-1000 emp.)

**Reviewed Date:** November 22, 2021

**What do you like best about Frosmo?**

The very professional and highly competent team at Frosmo provides very useful solutions when it comes to flexible and personalized content. 
We especially appreciate the fast implementation rate and solution-oriented approach of the Frosmo team. 
The Frosmo platform itself is covering all necessary functionalities for dynamic, versatile segmentation and several testing modes.

**What do you dislike about Frosmo?**

We are very happy with the co-operation as well as with the Frosmo Platform(Frosmo Control Panel). 
Maybe only some minor changes regarding the user experience of the Frosmo Control Panel as the various possibilites and functionalities require some time to get familiar with them(but that is complaining on a very high level).

**What problems is Frosmo solving and how is that benefiting you?**

We use Frosmo mainly to show our users personalized content for exemple product recommendations or promo teasers as well as displaying additional navigation elements to improve the user experience. Frosmo allows us to flexibly and quickly implement and test new ideas.

  ### 5. Superb personalization & recommendation platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 08, 2022

**What do you like best about Frosmo?**

Quality of algorithms and ability to configure personalization strategies in a very flexible way.

**What do you dislike about Frosmo?**

Admin user interface could be a bit more modern and easier to use.

**What problems is Frosmo solving and how is that benefiting you?**

With Frosmo we are now able to offer products based on individual users' behaviour which significantly increases conversion and user experience.

  ### 6. Good technological partner

**Rating:** 4.5/5.0 stars

**Reviewed by:** Olalla R. | Head of marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 23, 2021

**What do you like best about Frosmo?**

We personalized the experience of our customers, offering different sorts of events for each one, and we are so happy with the results. 
They did the development quickly. 
The tool is easy to use and it has a lot of possibilities.

**What do you dislike about Frosmo?**

The tool is easy to use, but not very user-friendly.

**What problems is Frosmo solving and how is that benefiting you?**

We personalized the experience of our customers, offering different sorts of events for each one, and we are so happy with the results.

  ### 7. Frosmo Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 01, 2021

**What do you like best about Frosmo?**

The ease and the ability to navigate Frosmo.

**What do you dislike about Frosmo?**

It can sometimes be difficult getting a response back from customer services.

**Recommendations to others considering Frosmo:**

Frosmo is great for those who are looking to be versatile with their products. You can get your products across and make changes as they come up. It is a platform that is easy to use and helps make your business stand out. As for the prices, please make sure to consult with your team regarding how long you want to use them. Keep in mind the implementation of the product and if there are any other follow-up questions while launching. During our performance, we had several meetings before to get to know the outcome, during the undertaking, and then after. You

**What problems is Frosmo solving and how is that benefiting you?**

Helps personalize our products.

  ### 8. Immensely powerful and flexible personalization capabilities

**Rating:** 4.5/5.0 stars

**Reviewed by:** Moritz G. | Senior Manager, Web Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 25, 2021

**What do you like best about Frosmo?**

Frosmo provides an excellent basis for personalization and experimentation that is completely flexible but still works great using out-of-the-box presets and functionalities.

**What do you dislike about Frosmo?**

Because of its versatility, the Frosmo platform comes with a bit of a learning curve. However, that isn't much of an issue once you get the gist of how things work.

**What problems is Frosmo solving and how is that benefiting you?**

We're solving various problems directly and indirectly connected to providing website visitors with a relevant personalized experience in order to drive higher conversion rates in a B2B SaaS context. 
We also use Frosmo's segmentation features to learn more about our different audience subgroups and their behavioural patterns and statistics (such as average conversion rate).

  ### 9. Hands-on help easily

**Rating:** 4.5/5.0 stars

**Reviewed by:** Suvi P. | Head of marketing communication, Enterprise (> 1000 emp.)

**Reviewed Date:** November 08, 2021

**What do you like best about Frosmo?**

Frosmo has a helpful team to innovate services to better your customer experience on your website.

**What do you dislike about Frosmo?**

Our co-operation has been working as it should, so nothing negative to say.

**What problems is Frosmo solving and how is that benefiting you?**

Frosmo has services in A/B testing and website personalization. The data is beneficial for content planning and website development

  ### 10. A powerful tool for personalization and CRO

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Gambling & Casinos | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 09, 2021

**What do you like best about Frosmo?**

From a Marketing and UI/UX perspective, Frosmo enables you to tailor-fit your site at the exact moment to improve your customer's experience. This increases the likelihood for conversion.

**What do you dislike about Frosmo?**

None. Frosmo continuously improves their technology.

**What problems is Frosmo solving and how is that benefiting you?**

Time-to-market. Capability to enhance the website to improve customer journey.


## Frosmo Discussions
  - [What is Frosmo used for?](https://www.g2.com/discussions/what-is-frosmo-used-for)

- [View Frosmo pricing details and edition comparison](https://www.g2.com/products/frosmo/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-24+00%3A05%3A25+-0500&secure%5Bsession_id%5D=813c957b-dbee-41d7-8fc3-277b26a2d597&secure%5Btoken%5D=69f658dcae46ccde615bc45e979282bfadf71d52deb253cc66841c8df6667e4c&format=llm_user)

## Frosmo Features
**Visitor Behavior**
- Monitoring
- Targeting
- Guided Selling

**Segmentation**
- A/B Testing
- Customer Profiles

**Merchandising**
- Product Recommendations
- Product Search
- Product Display
- Media File Storage
- Web Content Management

**Computing**
- WYSIWYG
- AI/Machine Learning
- Little to No Coding

**Agentic AI - Personalization**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Templates**
- Library
- Customization
- Optimization

**Targeting**
- Behavioral Targeting
- Contextual Targeting

**Analytics**
- Reports & Analytics
- Customer Data

**Experimental Design**
- Multivariate testing capacities
- Concurrent Testing
- Mobile Testing
- AI Assisted Testing
- AI Generated Variations

**Personalization**
- Recommendation
- Content
- Cart Abandonment
- Search
- Personalization Engine
- Product Recommendations
- A/B Testing
- Personalized Messaging

**Triggered Content**
- Geofencing
- Triggered Emails
- Triggered Messages

**Administration**
- Integrations
- Dashboard

**Analytics**
- Reporting and Analytics
- Heatmaps

**Multichannel**
- Web
- Email
- Mobile

**Personalized Content**
- Recommendation Engine
- Personalized Discounts
- Website Personalization

**Agentic AI - A/B Testing**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance

**Administration **
- Marketing Campaigns
- Reports & Analytics
- User Data
- Integrations

**Agentic AI - Personalization Engines**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - E-Commerce Personalization**
- Natural Language Interaction
- Proactive Assistance

## Top Frosmo Alternatives
  - [Algolia](https://www.g2.com/products/algolia/reviews) - 4.5/5.0 (429 reviews)
  - [AB Tasty](https://www.g2.com/products/ab-tasty/reviews) - 4.4/5.0 (404 reviews)
  - [Moosend](https://www.g2.com/products/moosend/reviews) - 4.6/5.0 (720 reviews)

