Frase.io Reviews & Product Details

Frase is the always-on agentic SEO and GEO platform. Instead of juggling a writing tool, an SEO suite, an AI-visibility tracker, and a CMS that don't talk to each other, you run one platform with a single agent across the whole loop. It researches, writes, optimizes, publishes, monitors, and drafts fixes for your approval, so your content ranks on Google and gets cited by AI engines. The loop starts with research and writing anchored in your brand's voice, DNA, and metrics, not generic AI output. The work is optimized two ways at once: for Google rankings (SEO) and for citability by AI engines (GEO and AEO). You approve, and the agent publishes to your CMS — WordPress, Sanity, Webflow, Wix, or natively on FraseCMS. Then it watches. AI Search Tracking follows your presence across ChatGPT, Perplexity, Gemini, and Google AI Overviews alongside your Google rankings. When a page starts to decay, Frase catches it, drafts the fix, and republishes once you approve. Frase is agent-native, with an API, MCP server, and CLI, and supports programmatic SEO, content clusters, content atomization, and brand governance. Trusted by thousands of teams and rated 4.8/5 on both G2 and Capterra, with customers including Oracle, GitLab, and Thomson Reuters. SOC 2, GDPR, and HIPAA-BAA compliant. Start a trial here: https://www.frase.io/

Seller

Frase

Discussions

Frase.io Community

Languages Supported

Afrikaans, Arabic, Bengali, Bulgarian, Catalan, Czech, Danish, German, Greek, English, Estonian, Basque, Finnish, French, Galician, Gujarati, Hebrew, Hindi, Croatian, Hungarian, Indonesian, Icelandic, Italian, Japanese, Kannada, Korean, Latvian, Lithuanian, Malayalam, Marathi, Malay, Dutch, Norwegian, Punjabi, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Serbian, Swahili, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Vietnamese, Yoruba, Chinese (Simplified), Chinese (Traditional), Maltese

Solution Type

All-in-One

Overview by

Matt Hurley

Used by OptimizePress and 2 others

Beta

Pricing

Pricing provided by Frase.io.

Starter

$49.00

Per Month

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Frase.io Integrations

(10)

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G2 reviews are authentic and verified.

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Verified User

Small-Business (50 or fewer emp.)

9/28/2026

"Valuable Content Creation, But Lacks Dashboard Clarity"

3/5

What do you like best about Frase.io?

I like Frase.io's suggestions and monitoring features. Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

The homepage of Frase.io is a bit underwhelming for me because it's always empty and quiet, and it gives the impression that nothing is happening. This makes me question whether it's worth the money. I also felt quite confused about what my page is actually doing with Frase.io. Review collected by and hosted on G2.com.

Response from Kyle Neipp of Frase.io

edit

Thank you so much for your feedback and your candor about our homepage! Creating a more useful & actionable homepage/dashboard is on our radar, and we would love to learn more about what your ideal homepage experience would look like. I've reached out to you via email, and I hope we can connect!

Paul M.

Sales Director

Small-Business (50 or fewer emp.)

9/4/2026

"First-Class, Fast Support—But Article Data Accuracy Needs Work"

3.5/5

What do you like best about Frase.io?

The support team are first class and respond within an hour Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

Some of the article data I created wasn't correct and couldn't be used Review collected by and hosted on G2.com.

Response from Kyle Neipp of Frase.io

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Hey Paul—thanks so much for your review and candid feedback. Love to hear that our support team and audit feature are serving you well. Your feedback about article data accuracy is timely, and we just released several updates this week to improve on that front. Next time you're drafting an article and run into any type of data accuracy issue, could you reach out to us at support@frase.io and send that example our way? I'd love to connect and work through the examples you're seeing.

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

6/14/2026

"Great GEO Tracking and Gap Discovery for New Opportunities"

4/5

What do you like best about Frase.io?

GEO function and tracking. also it can look for opportunities for GEO gaps. Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

AI tools. I cannot choose the AI model when writing a blog or article for GEO purpose, and I don't know which model it is using. Its further edit function is not quite efficient, not user friendly. Review collected by and hosted on G2.com.

Response from Kyle Neipp of Frase.io

edit

Thanks so much for your review! We're happy to hear our GEO features and AI visibility tracking are working well for you. We'd love to connect and talk through the challenges you're running into with the AI model and the editing functions, if you could reach out to us at support@frase.io, we'd love to dig into this with you!

Ademola A.

Digital Marketing Strategist

Small-Business (50 or fewer emp.)

5/19/2020

"🔥 Frase 2.0 Is a Game Changer. Don't Wait to Try It."

5/5

What do you like best about Frase.io?

If you haven’t checked out Frase lately, you’re missing out. The Frase team have completely levelled up the platform with Frase 2.0. It’s now one of the most powerful tools out there for content creators, marketers, and SEOs.

From smarter AI writing to enhanced SEO scoring, topic clustering, and better integrations. Frase 2.0 helps you create content that actually performs. It’s not only about writing, it’s about writing with purpose, backed by data and strategy.

The Frase team genuinely listens to user feedback. And they roll out updates based on real requests. You’re not just using a tool, you’re part of a community that’s shaping it. If you hit a snag, they won’t rest until you’re sorted. That kind of dedication is rare.

Bottom line: Frase 2.0 isn’t just an upgrade—it’s a whole new experience. If you’re still procrastinating, now’s the time to dive in. Your content (and your sanity) will thank you. Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

I wish they could accept subscriptions in local currency through Google Play, etc. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

7/6/2026

Guest users or non-business users of the software, not included in G2 scores.

"Review"

3.5/5

What do you like best about Frase.io?

It finds SEO terms really well and can get creative with writing Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

The delete feature duplicates pictures; sometimes the AI doesn't understand what I'm asking it Review collected by and hosted on G2.com.

Response from Kyle Neipp of Frase.io

edit

Thank you so much for your feedback! We'd love to look into the issues you reported around duplicate pictures and them not understanding what you're asking about. If you could reach out to us at support@frase.io with a few additional details about what you're experiencing, we'll look into this ASAP.

Pam M.

Search Engine Optimization Team Lead

Small-Business (50 or fewer emp.)

8/19/2025

"Best SEO Tool for Content Writers"

5/5

What do you like best about Frase.io?

I love how Frase scrapes the top 20 listings for you! Saves a great deal of work for those of us who used to have to manually search for the best titles, headers, and keywords. Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

I wish Frase would update their formatting so you can easily copy and paste from a Google Doc. Currently, you need to go in and clear the formatting from Google and restructure your articles for proper hierarchy. Review collected by and hosted on G2.com.

Response from Kyle Neipp of Frase.io

edit

Appreciate you, Pam! Glad to hear that our SERP analysis is serving you well and saving you time. I hear your feedback about copying & pasting from a Google Doc as well. I'll send that feedback over to our team now!

Evelina M.

Growth manager

Small-Business (50 or fewer emp.)

7/30/2025

"East to start from day 1"

4.5/5

What do you like best about Frase.io?

My favorite feature is building article outlines. It allows me to see what ranking articles are doing at a glance and structure our content logically.

I also use it for SEO optimization to make sure we're covering the main topic themes and using relevant keywords.

Another thing is that the Frase team is constantly working on improving the tool and introducing new features.

The tool is very easy to start with, and the customer support has been helpful every time. Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

Nothing I can think of at the time of writing this review. Review collected by and hosted on G2.com.

Parsa M.

Digital Marketing and Workflow Automation Manager

Marketing and Advertising

Small-Business (50 or fewer emp.)

5/26/2025

Guest users or non-business users of the software, not included in G2 scores.

"The Ultimate Content Optimization Platform That’s Easy and Effective"

5/5

What do you like best about Frase.io?

The brief builder and topic research features are incredibly helpful and easy to use. The SERP analysis saves a ton of time, and the AI writer feels like a real productivity boost without sounding robotic. Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

The interface can feel a little cluttered at times, especially with so many features packed in. That said, support has been helpful whenever we had questions or needed guidance. Review collected by and hosted on G2.com.

What problems is Frase.io solving and how is that benefiting you?

Frase.io helps us research, outline, and optimize content much faster than before. It eliminates the guesswork in SEO and gives our team actionable insights to improve rankings. The AI writing and brief generation tools save hours every week and help us create better-performing content consistently. Review collected by and hosted on G2.com.

Jeremy A.

Digital Marketing Consultant

Small-Business (50 or fewer emp.)

6/9/2021

"Fiendishly clever software lurking behind a welcoming user-interface"

5/5

What do you like best about Frase.io?

As a content creator, 2 things jump right out at me in Frase.io: Firstly, no more Fear Of A Blank Document - whoop whoop! The simple and fast way I can go from literally just ONE keyword phrase eg. "construction supplies" to a whole document outline so fast, is just phenomenal! Invest just 5 mins for "OK, that will do" to 30 mins for "And the winner is...!"

The second thing has to be the ease with which I can segment and reshuffle my outlines - even if I've started off with a prewritten piece to begin with (this happen a lot) - and then pass it back up/down the approval chain for approval/comment - without having to juggle account memberships. Yes, that's right: I can share outlines outside the paid user group - which is just incredibly practical all around. Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

It's hard to fault the software, actually. I guess the onboarding could be a little snazzier, with guided overlays or such. This would help not only first-time writers discover the power at their fingertips faster/more intuitively. However, the video tutorials and webinars are very informative. Review collected by and hosted on G2.com.

Recommendations to others considering Frase.io:

Don't sit on the fence - jump right in. Seeing is believing - but DOING is where it's at ;) Review collected by and hosted on G2.com.

What problems is Frase.io solving and how is that benefiting you?

I use Frase.io to outline and structure larger blog posts for an information-hungry B2B audience - and need several pairs of eyes on the formative stage of the work too - before we hone the piece prior to publication. The major benefit (other than being able to demonstrate the content is indeed being created for a real audience, not just an idea of what we think an audience might like...) is being able to cross-reference peer information around the topics we are covering, and then deciding on the lifetime of the piece, and/or what follow-up pieces can also be generated in the initial process. This saves us a lot of time (money!) and also guarantees great storytelling for our audience. Win/win, right? Review collected by and hosted on G2.com.

Pablo A.

Especialista em TI

Small-Business (50 or fewer emp.)

1/31/2025

"Quick and intuitive search"

5/5

What do you like best about Frase.io?

Way to create a document based on internet research and the number of resources the tool offers fully integrated with the internet and ease of understanding the tool. Review collected by and hosted on G2.com.

What do you dislike about Frase.io?

there could be more tutorials and in other languages Review collected by and hosted on G2.com.