EmbedReviews Pricing Overview

EmbedReviews does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

EmbedReviews's pricing is best suited for small businesses, which represent the dominant segment among G2 reviewers across industries including retail, real estate, legal services, health and wellness, construction, and marketing. The PRO plan at $29 suits solo operators or single-location businesses needing Google and Facebook review widgets on one site. PRO Plus at $49 fits small businesses managing up to 6 locations. The Premium tier at $99, with API access and team sub-accounts, suits agencies and multi-location operators — G2 agency reviewers specifically highlight managing 15-plus client sources. Mid-market and enterprise users appear in G2 reviews but are less common, typically using EmbedReviews for multi-site or multi-language deployments.

EmbedReviews offers a free trial rather than a permanent free tier. G2 reviewers describe the free offering as too limited for real business use, with one noting it feels like a paywall designed to push users toward paid plans. EmbedReviews's paid plans start at $29 per month for the PRO tier, which includes 2 sources, unlimited widgets, moderation, and email review requests. PRO Plus at $49 expands to 6 sources, while the Premium tier at $99 unlocks 15 sources plus team sub-accounts and API access. Source count — covering Facebook Pages and Google My Business locations — is the primary differentiator driving upgrades across EmbedReviews's pricing tiers.

G2 reviewers overwhelmingly rate EmbedReviews at 4.5–5.0 out of 5, with value sentiment strongly positive across small businesses. Multiple G2 users explicitly cite switching from Trustpilot due to cost, calling EmbedReviews significantly cheaper while delivering comparable or superior functionality. A Canadian reviewer noted pricing feels slightly expensive but concluded you get what you pay for. A few G2 reviewers flag the $30 jump between PRO and PRO Plus as steep, and one noted the free tier feels too restricted to be useful. Agency users managing multiple client sites consistently describe EmbedReviews's pricing as fair given the automation, widget flexibility, and support quality delivered.