I love the immense amount of data Dreamdata provides, offering a level of insight we've never had before and allowing us to truly understand the impact of our marketing activity. The reports and dashboards are intuitive and easy to use, with the Deals report being particularly valuable for understanding channel performance and conversion. The ease of implementation for Offline Conversion Imports into media platforms is fantastic, enhancing our view of marketing channel attribution and providing detailed insights into lead qualification processes and buyer journey interactions. Additionally, several elements of the setup were incredibly easy, like plug and play, making it straightforward despite our complex internal data structures. Review collected by and hosted on G2.com.

The amount of data can be overwhelming for certain people in the business if they don't know exactly what they're looking for. Dreamdata isn't a platform that will put the answers right in front of you but if you know what to look for and how to analyze the data it's invaluable. Review collected by and hosted on G2.com.

Dreamdata provides the ability to visualize extended complex B2B buyer journey in a simple to understand journey map. Over the last year we have started using DD to tweak campaigns midstream and get a proper ROI for every activity type. For us this has been is a game-changer. We also visualize every touchpoint a prospect makes, even ages ago, before converting to an opportunity, thanks to the detailed person, account and opportunity journey mapping visualization. This granular data, ease of presentation, combined with multi-touch attribution in any model possible, allows us to optimize our marketing efforts and allocate resources to activities where they are more effective.

The LinkedIn CAPI integration has been upgraded significantly and it now captures way more engagements / interactions thereby improving our ad targeting, and saving us time and resources.

We have many an integrations with DD namely MA, CRM, website, all ad platforms etc, and that has enabled a single window view of all marketing touch points Review collected by and hosted on G2.com.

Some of the naming conventions in the platform are not the same in the company and that causes some confusion. Yes a ready reckoner would help Review collected by and hosted on G2.com.

Dreamdata provides us with unique insights into how our marketing channels are performing. It cleans all of our scattered data from multiple paid and non-paid marketing channels and then connects it all together so we can quickly see what's working, which channels are profitable and which are not. Our CSM manager is very supportive. To start, you simply need to add a line of code to your website and connect your marketing platforms via native integrations (Google Ads, Microsoft Ads, Capterra, LinkedIn...), and you could immediately see data in the system. Dreamdata allows us to visualize complete customer journeys and make smarter decisions about how to allocate our ad budget. With it, we can fine-tune our marketing tactics and run more targeted, effective campaigns. Review collected by and hosted on G2.com.

The user interface feels a bit outdated and not as intuitive as it could be. Simplifying navigation and improving data visualization would make the overall experience much smoother. Review collected by and hosted on G2.com.

Simple to attribute data - understand value Review collected by and hosted on G2.com.

No easy integration with Eloqua CRM, reliant on some manual uploads Review collected by and hosted on G2.com.

Hands down, the best feature of Dreamdata is the account journey view. It provides my team and complete overview of the customer journey across all touchpoints including ad engagements, website visits, meetings, events, and more in an easy to use timeline. It has been instrumental in showing my leadership team how complicated the buyer journey is and how attribution is never a silver bullet. It was extremely easy to set up and the team has been extremely helpful. Review collected by and hosted on G2.com.

The only thing I can think off would be more dashboard type visuals regarding revenue and pipeline. However, this is a bit outside of their scope, so not a big deal. Review collected by and hosted on G2.com.

Dreamdata has become an essential part of our revenue attribution. As a strategist managing multiple enterprise LinkedIn Ads accounts, I love how seamlessly it connects CRMs and ad data to show a clear, unified view of the customer journey map. It translates complex multi-touch data into actionable insights for clients and annual growth mapping, enabling us to measure ROI with precision and make confident resource allocation decisions. The visual reporting dashboards, attribution across near every channel and pipeline visibility make it far easier to prove marketing’s revenue impact to C-suite stakeholders! It makes the dreamwork. Review collected by and hosted on G2.com.

The learning curve can be steep for non-technical users, especially when setting up data integrations or understanding attribution logic. Review collected by and hosted on G2.com.

Clean UI with good integrations, and overall solid performance. Review collected by and hosted on G2.com.

The pricing is a bit steep, but there’s also a free version available, which works as an alternative to Google Analytics. Review collected by and hosted on G2.com.

I love how detailed Dreamdata is. I can use filters to see different buying journeys and patterns across channels, and also what content is bringing in leads campaigns based on our own data sources. It matches how people actually buy using data-driven modeling instead of just using last click. I recommend this to other marketers and will continue to do so. Review collected by and hosted on G2.com.

I would love to be able to link up employee LinkedIn accounts to track organic engagements and impressions so we can also measure their importance against customer journeys. Review collected by and hosted on G2.com.

Dreamdata is very intuitive to use and provides lots of super valuable data. The team have been very helpful, onboarding has been smooth and we've already integrated it into our workflows for both Marketing and Sales. Review collected by and hosted on G2.com.

The pricing isn't super accessible for small businesses, it's a shame they removed their more lightweight plan. Review collected by and hosted on G2.com.

It is all in one platform, where we can track both marketing and sales related data in one place. Easy, convenient, the team is great and always ready to help and there are educational sessions. I recommend to any B2B marketer struggling with attribution. Review collected by and hosted on G2.com.

Implementation took us some time, but other than that - no issues so far. Review collected by and hosted on G2.com.