Buried Wins Pricing Overview

Buried Wins Pricing Key Insights

Last updated on Jul 30, 2026

Buried Wins offers 1 pricing edition, starting at $15,000. Buried Wins pricing tiers are designed to support different usage levels and team sizes. Compare the Buried Wins pricing table below to figure out the best fit for your needs. Some plans may require you to contact Buried Wins for custom pricing.

Win-Loss Pilot — $15,000 / With One-Time Purchase

Rated 5.0 / 5

*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Win-Loss Pilot

Starting at $15,000.00

With One-Time Purchase

6-week sprint. 8–10 buyer interviews, internal alignment sessions, done-for-you outreach, weekly video highlights, executive report, and live readout.

8–10 one-on-one buyer interviews (closed-won and closed-lost)

Internal alignment interviews with your GTM and sales leadership

Done-for-you buyer outreach, scheduling, and incentives

Same-day transcripts after each interview

Weekly video highlight reels during the research phase

Buried Insights dashboard access — 24/7, all transcripts and clips

Executive report with video segments, buyer patterns, and competitor takeaways

Specific GTM recommendations your team can act on immediately

Live readout with your leadership team

20-minute research roadmap session at close

Buried Wins prices per interview, not per seat or per month. A 6-week win/loss analysis pilot starts at $15,000 and includes 8–10 one-on-one buyer interviews, done-for-you outreach and scheduling, weekly video highlight reels, full synthesis, and a live executive readout with your leadership team. Ongoing programs start at $4,000/month with a 3-interview minimum. Pilots are available for teams evaluating win/loss analysis for the first time — no long-term commitment required to start.

Pricing information for Buried Wins is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Buried Wins must be conducted with the seller.

Per-interview pricing: $1,200/interview for buyers sourced from your contact list; $1,400/interview for buyers Buried Wins sources independently, including competitor customers and former competitor sales reps. All pricing includes buyer incentives ($75–150 per interview) and 24/7 Buried Insights dashboard access throughout the engagement.

Pricing information was last updated on May 28, 2026

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Buried Wins Alternatives Pricing

The following is a quick overview of editions offered by other Win-Loss Analysis Services Providers

Product	Price	Features
Kaptify Proof of Concept	Free Trial	Up to 3 Interviews Full software access for your team Loss Insights Win Insights Churn Insights Competition Insights Pricing Insights Onboarding Insights Sales Insights Marketing Insights Participant Recruiting Interview Transcription Weekly Check-in Calls
Growth Velocity Growth Velocity Advanced	$105,000.00	One year program that supplies continuous CI and win/loss insight Work directly with the founder, Willem Maas, and a team of senior consultants Quarterly readout and Q&A sessions. We explain the latest findings and recommended actions. Mixed methods qual-quant methodology that includes unlimited buyer surveys Includes dashboard and repository with on-demand access
WON Win-Loss Interview	$440.001 Win-Loss Interview With One-Time Purchase	Experience affordable, high quality win-loss interviews with pay-as-you-go pricing. Quick and easy setup – with no CRM integrations required. $2,400 program development. $440 per interview. $2,500 executive readouts. Up to 30 minute interview Follow up thank you note for the interviewee Detailed interview notes 60-minute monthly meeting to review themes Video recording & transcript of each interview No contract – cancel anytime

Various alternatives pricing & plans

Pricing information for the above various Buried Wins alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

Buried Wins Pricing Reviews

(1)

Aaron O.

Vice President of People

Mid-Market (51-1000 emp.)

6/23/2026

"More Than Win-Loss Analysis"

5/5

What do you like best about Buried Wins?

The biggest differentiator is their ability to reach buyers beyond your existing customer base. We evaluated other options, but Buried Wins was uniquely positioned to speak with both people in our pipeline and the audiences we wanted to grow into. They interviewed a mix of closed-won customers, closed-lost opportunities, and target personas we had not previously engaged. That broader perspective made the findings significantly more actionable than a traditional win-loss program. The buyer quotes and insights were detailed enough to use directly in product, messaging, and GTM discussions. Review collected by and hosted on G2.com.

What do you dislike about Buried Wins?

I don't have any major criticisms. Like any research engagement, the value depends on having clear objectives and being willing to act on the findings. The team delivered high-quality insights and a process that was easy to work with. Review collected by and hosted on G2.com.

Recommendations to others considering Buried Wins:

If you're evaluating Buried Wins solely as a win-loss provider, you're underselling what they can do. Their ability to conduct research across both current buyers and future target audiences is where the biggest value comes from. I'd recommend defining the strategic questions you want answered up front and using the engagement to inform segmentation, positioning, and growth strategy - not just sales feedback. Review collected by and hosted on G2.com.

What problems is Buried Wins solving and how is that benefiting you?

Buried Wins helped us understand why adoption was accelerating in some legal segments and stalling in others. We initially engaged them for win-loss analysis, but the real value was broader buyer research across both existing customers and prospective audiences. The research gave us a clear segmentation model, uncovered jobs-to-be-done insights, and helped us identify where our biggest growth opportunities existed. As a result, we were able to make more informed decisions around product strategy, positioning, and go-to-market execution. Review collected by and hosted on G2.com.

Categories on G2

Win-Loss Analysis Services

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