# Browntape Reviews **Vendor:** Browntape **Category:** [Order Management Software](https://www.g2.com/categories/order-management) **Average Rating:** 4.2/5.0 **Total Reviews:** 6 ## About Browntape Browntape, a key component of the Ginesys One ecosystem, is an innovative order and inventory management system (OMS) that plays a pivotal role in enhancing e-commerce operations. It excels in its ability to seamlessly integrate with a wide array of popular online marketplaces and web platforms, creating a unified hub for managing inventory and orders. What sets Browntape apart is the fact that it synchronizes all crucial aspects of e-commerce operations within a single ecosystem. This includes tight integration with your preferred shopping cart, ecommerce marketplace, ensuring a smooth and harmonious shopping experience for customers. It is truly omnichannel as well, with automatic order routing across multiple locations. The latest version has a payment reconciliation module as well. The warehouse management system for e-commerce is provided through the Ginesys ERP integration. The Ginesys One suite, with the ERP and POS, along with Browntape OMS provide a complete omnichannel and multichannel ready suite with fast time to market and a host of integrations. Moreover, the Browntape ecommerce team also has a dedicated team to help with ecommerce marketing on marketplaces and ecommerce site development and maintenance. ## Browntape Reviews ### 1. Exclusive Software to integrate all the ecommerce platform **Rating:** 4.0/5.0 stars **Reviewed by:** Poonam K. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** August 17, 2023 **What do you like best about Browntape?** Single window ro manage all the ecommerce platforms, Inventory, Sales and sales return. what the charges has been added by vendors and whats the payout. **What do you dislike about Browntape?** Nothing such like I have observed as of now but i appreciate if quick support on phonecall can be provided. **What problems is Browntape solving and how is that benefiting you?** Single window Less time to manage all the platforms. Track Inventory and Procurment can be done accordingly. Showcase charges and payments received in easy way. ### 2. Product Quality and Efficiency **Rating:** 5.0/5.0 stars **Reviewed by:** Devesh G. | Brand Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 01, 2022 **What do you like best about Browntape?** It helps to manage the whole business need like Inventory management | it helps for payments and reconciliations **What do you dislike about Browntape?** Customer support is not so good, they need to work on this. **Recommendations to others considering Browntape:** More work on client support **What problems is Browntape solving and how is that benefiting you?** Following points solving this software. 1. Inventory Management 2. Payment Reconciliations 3. Bulk Product Upload 4. Easy to Integrate many of marketplaces. ### 3. Experience with BrownTape was awsm as it managed my all the inventory and products in one place **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** November 25, 2021 **What do you like best about Browntape?** Managing my all the inventory and products in one place as well as controllingg the product stock is easy **What do you dislike about Browntape?** There are not many issue with the BT as it is self sufficient to handle all the multichannel operations but it still lag in speed and some glitches **What problems is Browntape solving and how is that benefiting you?** BT has made my multichannel selling easy as well as managing the products have become handy, integration with other platform is easy ### 4. Simple yet intuitive E-Commerce and Inventory management software **Rating:** 4.5/5.0 stars **Reviewed by:** Anirudh S. | Operations manager, Education Management, Small-Business (50 or fewer emp.) **Reviewed Date:** June 17, 2020 **What do you like best about Browntape?** Its simple interface helps the user to track and update the real time inventory. SKU can be added as simple or in bundle format. Order integrations from multichannel also helps in managing the supply chain efficiently. Its integrations with logistics partners helps in tracking of the details and delivery status. Returns management also efficient. **What do you dislike about Browntape?** Its integrations with few of logistics partners in India. Like India Post and DTDC is not preinstalled. Api integrations is required but its very technical process and take time. Support team working but not provided the final results. Internet availability is also required for management of order and track. **Recommendations to others considering Browntape:** Good to go if want to manage real time inventory and order fulfillment process. It provide pick list Pack list order list and many sort of reports for managing the system. Support staff is good but delayed in responding. Integrations work is in progress but already have many integrations with courier partners and channels. **What problems is Browntape solving and how is that benefiting you?** We have books stock and deal in Distance Learning Program. We need to manage the real time inventory of the Books so that the proper supply and demand can be take. It helps in both terms. It manages the Order system by entering all the student details and track the delivery status till the item reached. ### 5. Average support for multiple channels. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** September 17, 2018 **What do you like best about Browntape?** This software is helpful to centralised multiple marketplaces. It synchronise the inventory at one place and give users an environment which supports to manage their stock easily. Customer support is great in response. One need training for the UI and they provide the same with trail. **What do you dislike about Browntape?** However it is good in performance but with some limitations. Mapping is easy only when you are using same SKU in various marketplaces. In addition to this, you can not create removal orders for Amazon FBA. Although it decreases the quantity from seller central but can not remove from prime. **What problems is Browntape solving and how is that benefiting you?** Managed inventory for multiple retail marketplaces. Learned through training and worked for my previous employer. ### 6. Useful for integration different marketplaces **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** January 08, 2019 **What do you like best about Browntape?** Intergration of various marktplaces in one software where user can pull the inventory, orders, logistic support and print the labels. Although, user use different SKU’s in different marketplaces yet they can intergrate the listing by using mapping. **What do you dislike about Browntape?** Its is quite difficult to inbound and removal for FBA products in browntape **What problems is Browntape solving and how is that benefiting you?** Time and econmy saving ## Browntape Discussions - [What is Browntape used for?](https://www.g2.com/discussions/what-is-browntape-used-for) - [View Browntape pricing details and edition comparison](https://www.g2.com/products/browntape/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+17%3A19%3A46+-0500&secure%5Bsession_id%5D=b91275b1-87e5-4acb-a3a8-7f23c19a8313&secure%5Btoken%5D=ca4d57037a3bf381a0831bc9de5cca8ac813321c4f2ffca9cc08b363c7f188d3&format=llm_user) ## Browntape Features **Order Entry** - Entry - Register - Notifications **Agentic AI - Accounting & Finance** - Autonomous Task Execution **Operations** - Optimized Business Operations - Data Synchronization **Order Tracking** - Shipping - Tracking - Backorder **Inventory** - Order Fulfillment - Catalog Management - Product Intelligence **Inventory Management** - Stock Levels - Flow Of Goods - Reserving Goods **Platform** - Regulation Compliance - Multichannel Publishing - Accounting Reports - Marketplace Integration **Customer Management** - Order Status - Information Access - Email Notifications **Processing** - Internationalization - Order Management - Scan and Ship **Subscription Management** - Payment Data - Payment Gateway - Billing - Automatic Payments **Agentic AI - Order Management** - Adaptive Learning - Natural Language Interaction ## Top Browntape Alternatives - [Feedonomics](https://www.g2.com/products/feedonomics/reviews) - 4.4/5.0 (367 reviews) - [Webgility](https://www.g2.com/products/webgility/reviews) - 4.6/5.0 (369 reviews) - [QuickBooks Online](https://www.g2.com/products/quickbooks-online/reviews) - 4.0/5.0 (3,710 reviews)