---
title: Boulevard Reviews
meta_title: 'Boulevard Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 122 reviews by the users' company size, role or industry
  to find out how Boulevard works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 122
  scale: '5'
date_modified: '2026-09-16'
parent_category:
  name: Vertical Industry
  url: https://www.g2.com/categories/vertical-industry
---


# Boulevard Reviews
**Vendor:** Boulevard Labs, Inc.  
**Category:** [Spa and Salon Management Software](https://www.g2.com/categories/spa-and-salon-management)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 122  
**AI Enabled:** This product embeds AI to enhance or extend its core functionality.
## About Boulevard
One platform. All the things. Boulevard offers the fastest-growing client experience platform purpose-built for salons, spas, medspas, and other appointment-based, self-care businesses. The modern, intuitive platform empowers business owners and professionals alike to deliver personable, enjoyable experiences to their clients through online appointment scheduling, messaging, marketing, and payments that are simple, elegant, and reliable. Visit joinblvd.com to see a demo.



## Boulevard Pros & Cons
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.

**What users like:**

- Users find Boulevard incredibly **user-friendly** , making it easy for both staff and clients to navigate and use. (19 reviews)
- Users value the **easy online booking** of Boulevard, making the process seamless even for non-tech savvy clients. (9 reviews)
- Users appreciate the **helpful and prompt customer support** of Boulevard, enhancing their overall experience and ease of use. (8 reviews)
- Users love the **user-friendly interface and exceptional customer service** , making it easy to manage diverse features effectively. (8 reviews)
- Users find the **customer support helpful** and appreciate the intuitive design and easy-to-use features of Boulevard. (8 reviews)
- Users love the **clean and simple online booking** , making client management easy and efficient with a user-friendly dashboard. (7 reviews)
- Simple (7 reviews)
- Users love the **easy access to schedules** and valuable insights provided by Boulevard, enhancing overall efficiency. (6 reviews)
- Customization (6 reviews)
- Customer Satisfaction (5 reviews)

**What users dislike:**

- Users find Boulevard lacking in **customization options** , noting important missing features that affect operational efficiency. (7 reviews)
- Users often face **communication issues** with Boulevard, experiencing delays in reaching live support and resolving urgent problems. (4 reviews)
- Users experience significant **payment issues** with Boulevard, including delays and lack of third-party integration options. (4 reviews)
- Users find several **feature issues** with Boulevard, lacking essential integrations and flexibility for service management. (3 reviews)
- Users find the **inaccurate reporting** of Boulevard challenging, as it complicates tracking and record-keeping. (3 reviews)
- Insufficient Features (3 reviews)
- Users experience **integration issues** with Boulevard, finding limitations in backbar fees, bookings, and report functionalities. (3 reviews)
- Limited Features (3 reviews)
- Poor Customer Support (3 reviews)
- App Limitations (2 reviews)

## Boulevard Reviews
  ### 1. Effective Scheduling but Steep Learning Curve

**Rating:** 1.5/5.0 stars

**Reviewed by:** theBeazzKneezz . | Small-Business (50 or fewer emp.)

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 21, 2026

**What do you like best about Boulevard?**

I like how Boulevard stores client information and details, providing great detail about each client, their visits, and their vouchers. This makes it helpful for me in managing client interactions.

**What do you dislike about Boulevard?**

I'm still learning how to use Boulevard, so it's hard to tell if the issues are with the software or just my lack of experience. There are lots of little things I'm still trying to catch on to, and the initial setup was probably around a five out of 10 in terms of difficulty. It's still confusing to me because of my newness

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard solves prebooking and rescheduling issues. It helps store detailed client information, including vouchers and visit history, which is helpful for me. But going in and manually having to remove vouchers when sometimes things aren’t working it’s confusing, especially if I forget and then a client could possibly have an extra voucher or one less one if I messed up on anything.

**Official Response from Ashley Kim:**

> Hi! Thank you for taking the time to leave a review. We're happy to hear that Boulevard has helped solve prebooking and rescheduling issues. We've passed your feedback about vouchers along to our product team. The Help Chat on your Dashboard can answer any questions you have. Thank you again! 

  ### 2. Comprehensive Booking Solution, Needs Payment Dispute Fix

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sofia B. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 20, 2026

**What do you like best about Boulevard?**

I think Boulevard is very helpful because it keeps everything really organized. I love having a view of the appointments, and it's great how complete the software is with features like blocks, tags, and notes, all saved in one place. The reports and summaries are really useful, and having all of that in just one place means I don't have to use other websites or tools. I like how it looks and how organized it is. It's great to have everything, like reports, bookings, notes, and transaction details, all centralized, and I absolutely love their customer support since they are very nice, knowledgeable, and comprehensive. The reports are very nice to see, and I can't choose just one favorite feature because everything is interconnected and valuable. The way bookings are handled in the calendar and the ease of rescheduling are vital. Plus, having client names configured with the Hello Sugar website through Boulevard is really important. It's great that Boulevard is available not just for me but for all Hello Sugar employees across many salons.

**What do you dislike about Boulevard?**

I've been having an issue with the payment dispute system. It seems like after I contest a payment dispute for a client, a couple of weeks later it appears as if I didn't take any action. This has happened with two disputes for the same client. I had to submit a response again, and even when someone else tried, they saw the same issue. After contesting, it still went into pre-arbitration, which we wanted to avoid due to the $500 fee for the merchant. Although Boulevard support has been helping and mentioned they would cover the fee if we lose because it was their issue, I think the payment dispute system could really be improved.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard organizes everything in one place, from client bookings and notes to payment details and reports, making it easy to manage multiple salons. I love how complete the software is with features like tags, notes, and the ability to reschedule bookings effortlessly.

**Official Response from Ashley Kim:**

> Hi Sofia! Thank you so much for this thoughtful and thorough review. We love hearing that Boulevard has helped you stay organized. It's exciting to hear that it's helping your entire team at Hello Sugar! 

We're sorry for any inconvenience with the payment dispute system, and you're right that this should work better. It's good to hear that our support team has resolved the issue with you, but we've still passed this feedback along to our product team. Thank you for being part of the Boulevard community!

  ### 3. Seamless Booking, Great Client Communication

**Rating:** 4.0/5.0 stars

**Reviewed by:** Traci O. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 28, 2026

**What do you like best about Boulevard?**

I like that Boulevard is seamless and it's easy for my clients to book as well as myself. I really like all the different options of marketing and think that the email feature is pretty seamless. I also appreciate having the availability to look up anything when I have a problem. I really like the text reminders and the communication between clients. I think it's nice that clients can contact me without using my personal line but through Boulevard. I also really like the calendar that they put out with events, as it serves as a gentle reminder and a better way to market my business. Lastly, the initial setup was really nice, and the support was excellent with staff being patient and helpful.

**What do you dislike about Boulevard?**

I seem to have a lot of problems with my swipe machine, and although it hasn't been happening lately, figuring that out would be nice. I think better pictures for email marketing would also be helpful.

**What problems is Boulevard solving and how is that benefiting you?**

I use Boulevard for clientele booking and marketing, which simplifies scheduling and client communication.

**Official Response from Ashley Kim:**

> Hi Traci! Thank you so much for taking the time to leave a thoughtful review. We're thrilled that booking feels seamless on both sides, and that the marketing tools, text reminders, and two-way messaging are helping you stay connected while keeping your personal line personal. Glad the events calendar is a useful marketing nudge too. We'll pass your kind words along to the support team! 

Regarding the card reader, we'd love to get to the bottom of that. Even if it's been quiet lately, please feel free to reach out to support and they can dig into your setup. And your note about better email marketing imagery is great feedback as well! We'll share that with our product team. 

  ### 4. Streamlined Salon Scheduling with Effective Checkout

**Rating:** 5.0/5.0 stars

**Reviewed by:** Diane B. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 26, 2026

**What do you like best about Boulevard?**

I like the efficient checkout process with Boulevard, especially because my old system couldn't check out multiple stylists at the same time but now with Boulevard, I can. I love that you can have multiple merchant accounts associated with the salon. I also love the marketing side that Boulevard offers. Behind the scenes, they're going after clients that I haven't seen in a while and getting more bookings, which makes me feel like I don't have to work as hard. Even when I'm not working at the salon, I know that Boulevard is working for me.

**What do you dislike about Boulevard?**

I think their app needs major upgrading. Gloss Genius has an amazing app.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard solves the issue of checking out multiple stylists at once and offers efficient checkout. I love that it manages client bookings through marketing, making it feel like it's working for me even when I'm not at the salon.

**Official Response from Ashley Kim:**

> Hi Diane! Thank you so much for taking the time to share your experience with Boulevard. We love to hear that our platform is helping you run your business more efficiently! We value your feedback and we've passed along your note about the app to our product team.  

  ### 5. Second-to-None Support and a Streamlined Boulevard Experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** West Medical A. | Practice Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 07, 2026

**What do you like best about Boulevard?**

The support center and help chat have been second to none. The ease to find answers in those two places really makes the maneuvering through Boulevard streamlined. The listening to actual users and making adjustments in the software to streamline services is also top notch.

**What do you dislike about Boulevard?**

The software does seem to frequently have wide spread issues checking out. It usually is fixed quickly but has caused more than a disruption or two with clients.

**What problems is Boulevard solving and how is that benefiting you?**

Streamlining payments and payment options. The quicker we can get clients taken care of the better and Boulevard is really great about that.

**Official Response from Ashley Kim:**

> Hi there! We appreciate you taking the time to leave us a review. We're thrilled that you've found the support center and help chat useful. We're always open to hearing about how we can improve the platform, so thank you for pointing out issues with checking out. We've passed this feedback along to our product team. Thank you! 

  ### 6. Boulevard Is User-Friendly and Easy to Learn—Great On-the-Go Access

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 06, 2026

**What do you like best about Boulevard?**

Boulevard is very user-friendly! It was easy for me to learn how to use the website. I also like that I have access to Boulevard on my phone if I am on the go!

**What do you dislike about Boulevard?**

The only downside to Boulevard is that you don't get as much access on your phone as you do on your laptop. Although it is nice to have access to it on your phone, I wish you could have full access through the app.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard is able to make booking our clients an easy experience. We book, check in, and check out our clients through Boulevard. We are also able to contact them through messages on Boulevard. Since my office is not open on the weekends, Boulevard makes it easy for clients to book themselves online.

**Official Response from Ashley Kim:**

> Hi - thank you for your review! Thank you for your feedback about the app and desktop versions. We hear you and we've passed this feedback along to our product team. 

  ### 7. Highly Customizable Services with Helpful Calendar View and Backend Reporting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stacy R. | Aesthetics coordinator, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 27, 2026

**What do you like best about Boulevard?**

The ability to truly customize services, the calendar view, and reports on the backend is extremely helpful.

**What do you dislike about Boulevard?**

There are a few parts of the checkout process that I wish were easier to complete, and I also don’t like that I can’t create a quote or convert a quote into an invoice.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard is solving the problem of creating a smooth client experience. We used to have issues sending forms over to clients, but with its easy process for sending them to the client, it’s allowing us to provide a better overall client experience.

**Official Response from Ashley Kim:**

> Hi Stacy! We're glad to hear that Boulevard has helped you and your team improve workflows and your client experience. We appreciate your feedback about the checkout process and invoicing, and we've passed it along to our product team! Thank you for taking the time to share your experience with Boulevard.

  ### 8. Essential Booking and Management Tool with Outstanding Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kim J. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 24, 2026

**What do you like best about Boulevard?**

I really appreciate how Boulevard makes doing business easier and the support we get from our account manager is invaluable. The client notifications are streamlined and customizable, which saves us time as they are sent automatically. Also, the initial setup of Boulevard was very efficient.

**What do you dislike about Boulevard?**

I wish there was a way to have a testing site for training new staff, a hands-on template to go through all the steps from booking to checkout would be a game changer.

**What problems is Boulevard solving and how is that benefiting you?**

I use Boulevard for booking and business management in our salons. It simplifies reporting and record keeping, supports client communication with customizable notifications, and makes business operations easier with great support from our account manager.

**Official Response from Ashley Kim:**

> Hi Kim, thank you for your review! We're happy to hear that Boulevard has helped you and your business! We appreciate your feedback about training. That's a great callout for making training new staff easier, and we've passed that along to our product team. Thanks again! 

  ### 9. Streamlined Scheduling, Easy to Use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 25, 2026

**What do you like best about Boulevard?**

I like using Boulevard because it's easy to use and navigate. It helps tremendously with scheduling, managing client times, and adding a fifteen-minute buffer, all of which makes my workday smoother. I also find the client tags very useful, allowing us to identify new clients and members quickly. The internal appointment notes are a great feature for team communication, making it easier and faster to get the information I need just by looking at my iPad. Boulevard is also the least complicated and most affordable option for scheduling needs.

**What do you dislike about Boulevard?**

Sometimes scheduling is hard because it double books a fifteen-minute flip time instead. It would be easier if there was only one fifteen-minute period blocked out when I have two appointments back to back with the same person.

**What problems is Boulevard solving and how is that benefiting you?**

I manage client schedules better with Boulevard, solving scheduling conflicts and making it easier for clients to book appointments. The client tags and internal notes enhance team communication, saving time and simplifying my workflow.

**Official Response from Ashley Kim:**

> Hi - Thank you for taking the time to write a review! Really glad to hear Boulevard is making your day-to-day easier. Also appreciate you flagging the double booking. Totally hear you, and we've passed this feedback along to our product team. Thank you again! 

  ### 10. Easy Booking and Checkout with Powerful Campaign Marketing Perks

**Rating:** 4.5/5.0 stars

**Reviewed by:** Collene J. | Nurse Practitioner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 08, 2026

**What do you like best about Boulevard?**

The easy booking and checkout process. I am also starting to use the campaign marketing and it seems to have a lot of perks

**What do you dislike about Boulevard?**

That there is no way to send invoices at this time.

**What problems is Boulevard solving and how is that benefiting you?**

Helping me to retain clients and rescue lost clients to gain revenue

**Official Response from Ashley Kim:**

> Hi Collene, 

Thank you for taking the time to leave us a review! We're happy to hear that you're finding the booking and checkout processes helpful as well as the campaign marketing. We've shared your feedback about invoices with our product team. 

  ### 11. Effortless Spa Management with Boulevard

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carolyn C. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 20, 2026

**What do you like best about Boulevard?**

I use Boulevard for spa appointments, check-ins, and checkout. It's an easier system to use, especially because the client can check in even if I'm tied up or on the telephone. The check-in and checkout feature is the best part.

**What do you dislike about Boulevard?**

I wish we had a personal connection rather than AI. Sometimes it's difficult to explain what problem you're having to AI where you can do it easily to a person.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard makes managing spa appointments, check-ins, and checkouts easier. The system allows clients to check in themselves, freeing me up when I'm occupied.

**Official Response from Ashley Kim:**

> Hi Carolyn! Thank you for taking the time to write this review. We love to hear that Boulevard has been easy for you to use and that you're enjoying the check-in and checkout features. We totally hear you about the AI functionality. Our Help Chat AI should direct you to a human if it's unable to answer your question. 

  ### 12. Robust Client Data and Custom Charting with Seamless Phone Calendar Integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laura A. | Business Management, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 26, 2026

**What do you like best about Boulevard?**

Calendar integration with phones, robust client data capabilities and customization for chart creation and client messaging.

**What do you dislike about Boulevard?**

When we imported all our clients that had signed off YES for text messaging, Boulevard required an entirely new sign off for our clients. To date, we have only recaptured 10% of those clients. Not a good surprise 
!!

**What problems is Boulevard solving and how is that benefiting you?**

Automated messaging and reminders to clients, I LOVE the help chat!

**Official Response from Ashley Kim:**

> Hi Laura! Thank you for taking the time to leave a thoughtful review. We're thrilled to hear that you are enjoying our calendar and client management features! We apologize for the inconvenience with client texts. We understanding how frustrating that must be, and we're working on building a more seamless process for the future. Thanks again! 

  ### 13. Clean Interface and Comprehensive Features for Managing My Salon Remotely

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jeremy S. | Controller, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 24, 2026

**What do you like best about Boulevard?**

I like its clean interface and the comprehensive set of features it offers, which helps me manage my salon remotely.

**What do you dislike about Boulevard?**

I feel like it’s lighter on features than many other suites, and it also seems slow to improve.

**What problems is Boulevard solving and how is that benefiting you?**

It’s a POS system that handles appointments well. The staff like the professional app, and I usually don’t have to audit to make sure things are being done correctly.

**Official Response from Ashley Kim:**

> Hi Jeremy! We're happy to hear that you and your staff are enjoying Boulevard! Thank you for sharing your feedback! 

  ### 14. Easy to Use and Great for Keeping Appointments on Track

**Rating:** 5.0/5.0 stars

**Reviewed by:** madi g. | Hairstylist, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 25, 2026

**What do you like best about Boulevard?**

It’s very easy to use! It is great at keeping track of my appointments and schedule.

**What do you dislike about Boulevard?**

Sometimes boulevard has tech/bug issues that can be hard to work with.

**What problems is Boulevard solving and how is that benefiting you?**

It benefits me by reaching out to my clients to remind them of their appointments, saving me time and helping me stay organized

**Official Response from Ashley Kim:**

> Hi Madi! Thank you for taking the time to write a review. We love that you're finding the platform easy to use and that it's helping you save time and stay organized. We've passed your feedback about the tech issues to our product team! If you have any issues, please don't hesitate to use the Help Chat on your Dashboard. Thank you again.

  ### 15. User-Friendly Form Builder with Great Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Luminescense M. | Owner, provider, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 30, 2026

**What do you like best about Boulevard?**

It is very user friendly, I can easily create forms, the support is great.

**What do you dislike about Boulevard?**

That client messages don’t come through on the phone app and that reviews aren’t linked to google

**What problems is Boulevard solving and how is that benefiting you?**

They just added e-prescribing, and it’s been really good not having to use a separate EMR for that

**Official Response from Ashley Kim:**

> Hi there! Thank you for taking the time to leave us a review. We love to hear that you're finding it user-friendly! We've passed along your feedback about the app functionality and reviews. Thank you again! 

  ### 16. User-Friendly for Customers and Staff

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 09, 2026

**What do you like best about Boulevard?**

Its user friendly and easy for customers to navigate as well as staff.

**What do you dislike about Boulevard?**

The only thing that I find to be troubling is when we are assisting clients with setting up appointments its does not have a prompt to save credit card information. That only happens when creating a profile. That could be very helpful if it was added.

**What problems is Boulevard solving and how is that benefiting you?**

Time Management issues.

  ### 17. Streamlined Appointment Management, Despite Initial Bugs

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 21, 2026

**What do you like best about Boulevard?**

I like Boulevard's ability to schedule and reschedule appointments because it's seamless. I also appreciate the ease of separating out providers based on the visit types. Plus, the ability to correct mistakes without having to re-book patients is really helpful.

**What do you dislike about Boulevard?**

I find it frustrating that there's no ability to correct mistakes without having to re-book patients. The initial setup had lots of bugs, which was a bit annoying, but eventually everything worked out.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard helps keep the medical side separate from cosmetics, and eases provider separation based on visit type. Scheduling is seamless, and I can correct mistakes without rebooking patients.

**Official Response from Ashley Kim:**

> Hi there - Thank you for taking the time to write a review! We're happy to hear that you're finding Boulevard helpful and seamless! We appreciate your feedback about re-booking as well. We've passed this feedback along to our product team. Please don't hesitate to reach out on our help chat if you continue to run into any issues. 

  ### 18. Boulevard: Intuitive, User-Friendly, and Always Improving

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Fine Art | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 20, 2026

**What do you like best about Boulevard?**

Boulevard is very intuitive to use. It is user friendly and simple for both the business and the customer. great system overall with frequent updates that improve the experience every time. great value !

**What do you dislike about Boulevard?**

not much! There are certain things that as a team we have had to workshop

**What problems is Boulevard solving and how is that benefiting you?**

Didnt aspects of the checkout and messaging have been improved

**Official Response from Ashley Kim:**

> Hi there! We're happy to hear that you're finding that Boulevard is easy to use! If you or your team ever have questions, please don't hesitate to reach out through the Help Chat on your Dashboard. 

  ### 19. Organized Clinic

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shunta B. | Finance Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 23, 2026

**What do you like best about Boulevard?**

I love how Boulevard keeps our clinic organized

**What do you dislike about Boulevard?**

I dislike that Boulevard only allows blast text to be sent from certain employees

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard is solving all of our pricing, integrations and performance needs

**Official Response from Ashley Kim:**

> Hi Shunta! Thank you for taking the time to write your review. We appreciate your input about text blasts and we've passed it along to our product team. 

  ### 20. Unified Platform, Smooth Transition

**Rating:** 5.0/5.0 stars

**Reviewed by:** Natascha R. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** April 16, 2026

**What do you like best about Boulevard?**

Switching to Boulevard has been one of the best decisions we made for the studio. It helps us wear a lot of hats and makes everything cohesive. I love that everything is under one program, unlike before when we needed separate solutions for waivers, payments, and scheduling. Also, the initial setup was smooth from what I can remember.

**What do you dislike about Boulevard?**

I think some of the reporting things are still a bit glitchy, and commission cuts don't always show accurately when looking at a larger time frame.

**What problems is Boulevard solving and how is that benefiting you?**

I use Boulevard as my CRM. Switching to Boulevard was one of the best decisions for our studio, making everything cohesive. It's great having waivers, payments, and scheduling all under one program.

**Official Response from Ashley Kim:**

> Hi Natascha, thank you so much for taking the time to leave us a review. We're thrilled to hear that Boulevard has been such a positive addition to your studio! We appreciate your feedback about the reporting and commission cuts, and we'll share your feedback with our product team. 

  ### 21. Simplifies Scheduling with Ease, but Prone to Crashes

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 21, 2026

**What do you like best about Boulevard?**

I like that Boulevard makes it super easy for me to do things like prebooking and managing future dates. I appreciate that it's very easy to use, which is a significant improvement from the software I used previously, Millennial. The prebooking feature and how it helps with setting up future dates are particularly helpful. Setting up Boulevard was very easy as well, which has been great for my team.

**What do you dislike about Boulevard?**

I find that it sometimes crashes a little too often.

**What problems is Boulevard solving and how is that benefiting you?**

I find Boulevard makes it really easy for me to prebook set future dates and chart information in a patient's profile.

**Official Response from Ashley Kim:**

> Hi! Thank you for taking the time to leave a thoughtful review. We're happy to hear that you're enjoying Boulevard and that it was easy to get you and your team set up on the platform. We appreciate the feedback about crashes. We've passed that along to our product team!  

  ### 22. Responsive, Continuously Improving Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**AI Translated:** This review has been translated from English using AI.

**Reviewed Date:** September 15, 2026

**What do you like best about Boulevard?**

The responsiveness and continual upgrades and improvements

**What do you dislike about Boulevard?**

Could be a bit more geared towards med spa/ aesthetic medical practice needs

**What problems is Boulevard solving and how is that benefiting you?**

Adding AI reception for one. Helps us with after hours calls

  ### 23. Easy Client Communication That Keeps Everyone Aligned

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 24, 2026

**What do you like best about Boulevard?**

I LIKE HOW EASY IT IS TO COMMUNICATE W CLIENTS

**What do you dislike about Boulevard?**

how if you read a clients message, it shows unread on all ends for coworkers

**What problems is Boulevard solving and how is that benefiting you?**

it helps with fast and easy checkout so it takes a load off of me

**Official Response from Ashley Kim:**

> Hi - Thank you for taking the time to leave a review! We're glad to hear you're enjoying how easy it is to communicate with your clients. Completely understand about the messages. We know how important it is to have seamless communication across your team. We've passed your feedback along to our product team. Thank you again! 

  ### 24. User-Friendly Dashboard and Support, But Some Features Need Tweaks

**Rating:** 4.5/5.0 stars

**Reviewed by:** Philippe I. | General Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 03, 2025

**What do you like best about Boulevard?**

Its very user friendly and having a single dashboard for all clients makes it easier to manage. The only booking portal is also great for clients. Customer support is also really good and timely in their response and friendly.

**What do you dislike about Boulevard?**

Sometimes I feel some of the features though great fall short. For example, the Phrases section of the Messages tab is great but when you go to a client profile where I need the phrases the most its not there? Why?

**What problems is Boulevard solving and how is that benefiting you?**

Having a central dashboard for managing our clients was key. Even though our clients don't go between locations all that much its been a great feature to have. I also love the Tagging system and being able to track client habits via tabs. Love love this one.

**Official Response from Rebecca Cramer:**

> Hi Philippe, thank you for taking the time to leave a review and for your thoughtful feedback. We are glad to hear that you like so many features of Boulevard along with our support, and we will pass on your input about the Phrases section to our product team!

  ### 25. Streamlined Scheduling with Room for Integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Office S.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 10, 2025

**What do you like best about Boulevard?**

I really appreciate Boulevard for its ease of use and robustness, which are crucial for efficiently managing our Med Spa. The software excels in streamlining scheduling and enhancing patient engagement through advanced communication tools like email and text blasts. I love how patient forms are handled in advance, making check-ins a breeze. The checkout process is awesome, and the marketing tools are impressive, especially the bespoke touches for patient interaction. Additionally, Boulevard's comprehensive features like memberships, packages with vouchers, and rewards programs all in one place make it a powerful tool for our spa. The experience of setting it up was very easy, much simpler compared to PatientNow Pro, and it offers far better functionality, which overall enhances the workflow in our practice.

**What do you dislike about Boulevard?**

I don't like the lack of integration with RXPhoto, VISIA, Cherry, and CareCredit because it leads to duplicated information and multiple touchpoints, which complicates our workflow. It's frustrating that Boulevard isn't electronically integrated with these services. While setting up Boulevard was easier than PatientNow Pro, I wish there was more support during setup to help us ask the right questions and test the system thoroughly.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard simplifies scheduling, improves patient engagement, and offers robust marketing tools, enhancing the Med Spa's efficiency. It supports ease of use, streamlines check-ins and checkouts, and manages memberships and rewards seamlessly.

  ### 26. So happy we made the switch!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mai S. | Owner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 01, 2025

**What do you like best about Boulevard?**

We moved over to boulevard from another booking software a couple of months ago - and it was such a smooth transition. Having used the same booking software and POS for over 6 years at that point, we really dreaded it - but the onboarding team at Boulevard made it so easy. We’ve seen a ton of new clients on our books because of the easy online booking, and it’s such a smooth, fast loading, and good looking software. We are so happy we switched!

**What do you dislike about Boulevard?**

Nothing so far really - there are a couple of features that I’ve requested and hope to see soon, but we’ve found ways to work around it.

**What problems is Boulevard solving and how is that benefiting you?**

Our old booking software put our first time clients through hell before they were able to book. Two different verifications, crashing, etc. We see a lot more new clients on the books now.

  ### 27. Such a game changer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stephanie Marie B. | CEO/ Aesthetic Nurse Practitioner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 01, 2025

**What do you like best about Boulevard?**

I love how easy it is for my patients to make an appointment with Boulevard which makes my life so much easier. I love the consents & paperwork are buildable & automatically sent to my patients. I love being able to customize my forms & treatment records. If I had to pick, what I like best is the option to make my experience my own.

**What do you dislike about Boulevard?**

I’m not a fan of not being able to auto populate the amount of units of each product into the checkout area from the treatment record. & this would help with traceability in terms of how many units used for the purposes of tracking in both reports & inventory.

**What problems is Boulevard solving and how is that benefiting you?**

I appreciate the updates and announcements of said updates. I appreciate the ability to send in suggestions as a Medspa owner. Billie is AWESOME as well

  ### 28. Effortless Scheduling, Personalized Experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adriana C.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 08, 2025

**What do you like best about Boulevard?**

I really appreciate Boulevard for allowing me to personalize my day, which makes organizing my schedule much more manageable and tailored to my specific needs. It effectively keeps track of my clients and my daily tasks, providing a reliable and efficient way to handle timing and services. The straightforward setup process was also a highlight, as I found it to be easy and hassle-free, making the transition to using Boulevard smooth and quick. My positive experience is further reflected in my likelihood to recommend Boulevard to others, scoring it a 10 out of 10 for recommendation.

**What do you dislike about Boulevard?**

It takes a second to update

**What problems is Boulevard solving and how is that benefiting you?**

I use Boulevard to track clients and manage timing, personalizing my day efficiently.

  ### 29. Exceptionally User-Friendly and Easy to Learn

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** January 12, 2026

**What do you like best about Boulevard?**

Very user friendly and easy to learn and saves us a lot of time.

**What do you dislike about Boulevard?**

Have to wait to speak to a live person, sometimes days or weeks before you can schedule a time for a zoom call. So if you have a pressing issue it may have to wait. Also, the fact that you can only void same day makes fixing errors tricky.

**What problems is Boulevard solving and how is that benefiting you?**

Saves a lot of time and time is money.

  ### 30. Everything You Could Need for your Salon/Spa

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 04, 2025

**What do you like best about Boulevard?**

The support portal is one of the most helpful that I have dealt with in my time using support portals! Aside from that, they offer so many great features from client accounts to have them accrue points over time, or automatic package linkages to other websites. It’s all intuitive and support can help you through every step of setting up until you’re ready to take it on yourself.

**What do you dislike about Boulevard?**

There definitely is a learning curve. Previously, I used Vagaro, and I never really ventured into the intricacies of the software. My time with Boulevard though has allowed me to really dive in to all they have to offer, but it has taken me a bit to get used to.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard has integrated packages and subscriptions. These are two things that my spa thrives on. The fact that we can easily create and distribute the packages and manage subscriptions in the app are a godsend.

  ### 31. Boulevard Is The Best Booking System In The World!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gena H. | Sales Manager, Enterprise (> 1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 05, 2025

**What do you like best about Boulevard?**

Boulevard is the most user friendly booking app I've ever used. As someone whose been in the spa industry for over 10 years, this app by far has taken a huge weight off my shoulders when it comes to; customer satisfaction, booking appointments, & meeting overall monthly revenue goals. I would recommend this app to any spa or medical office to run their business with smoothness & professionalism!

**What do you dislike about Boulevard?**

I honestly don't have any complaints about this app.

**What problems is Boulevard solving and how is that benefiting you?**

I haven't had any problems. Customer Support has always been super easy to reach & resolve any questions I had about the app.

  ### 32. Switching to Boulevard was the best thing we did!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jennifer J. | Owner, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2025

**What do you like best about Boulevard?**

It's so user friendly! They've thought through most things and they are constantly improving and adding useful tools. It also almost never goes down. The few times it has, they have it back up and running right away. We love it!

**What do you dislike about Boulevard?**

The app could use some work. And there are a few small features I wish they'd incorporate. Otherwise it's great.

**What problems is Boulevard solving and how is that benefiting you?**

I love how customizable the reports are. And booking, client database and on board/off board is a breeze.

**Official Response from Rebecca Cramer:**

> Thanks Jennifer, we are so glad to hear you're getting so much out of Boulevard! 

  ### 33. Luxury Experience and Effortless Booking for Clients

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shelly B. | Owner/RN, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 12, 2025

**What do you like best about Boulevard?**

The luxury feel of the program and the simplicity of it for clients to navigate and book appointments.

**What do you dislike about Boulevard?**

They do not have an app that can be downloaded onto your phone so you can collect payment for products when away from your Med spa for things like products.

**What problems is Boulevard solving and how is that benefiting you?**

I had issues with how my profile was set up and my Medical Director was not able to co-sign my advanced medical charts. This is a regulatory requirement.

**Official Response from Rebecca Cramer:**

> Hi Shelly, thank you so much for taking the time to share your experience with Boulevard! We actually do have an app for our service providers. Search for "Boulevard Professional" on the app store to find it. Hope this helps you! 

  ### 34. Extremely Easy to Navigate and Well-Organized

**Rating:** 5.0/5.0 stars

**Reviewed by:** Serena O. | Administrator, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 14, 2025

**What do you like best about Boulevard?**

I love that it is extremely easy to navigate and is very organized

**What do you dislike about Boulevard?**

It takes more than 15 minutes to get a response from the chat box when help is needed urgently.

**What problems is Boulevard solving and how is that benefiting you?**

This platform offers everything I need. I can adjust product prices, add promotions, upload consent forms, and include credit card surcharges. It also supports booking, notifications, and note-taking, and provides access to client names and contact information.

  ### 35. Always Innovating and Improving

**Rating:** 5.0/5.0 stars

**Reviewed by:** Twyla P. | Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** March 11, 2025

**What do you like best about Boulevard?**

This is the most customizable and user-friendly software I've used in this business. We transitioned from another software two years ago and making the move was so easy we only needed one training session to implement it. We didn't even need to transition our client base over, they took care of that. I utilize both the desktop and Android app every single day seamlessly without any issue. New features come up every month that make using Boulevard stress free (ideas WE as users get to suggest, not just the quick fixes they think we want). And every time there has been a bug or error that needs updated, customer support lets us know so fast we never need to reach out to them and let them know there's a problem.

**What do you dislike about Boulevard?**

We have yet to find something in the software that is a hinderance.

**What problems is Boulevard solving and how is that benefiting you?**

I haven't seen any issues that we need fixed, usually any software bugs that come to our attention are from the Boulevard team and they're fixed so fast we barely even notice they're there.

**Official Response from Rebecca Cramer:**

> Twyla, thank you for your review of Boulevard! We're so glad you're getting value out of it. 

  ### 36. Exceptionally User-Friendly with Outstanding Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** December 12, 2025

**What do you like best about Boulevard?**

So user friendly, great customer service, reports and client profiles, and how there is multiple ways to do one thing

**What do you dislike about Boulevard?**

There’s nothing I can think of that I dislike about BLVD

**What problems is Boulevard solving and how is that benefiting you?**

Client portal is so so so user friendly and our views make our days flow smoothly

  ### 37. Great support for growing business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jess P. | Director of Operations, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 04, 2025

**What do you like best about Boulevard?**

They helped us customize a platform for our unique business model and have provided great support from day one.

**What do you dislike about Boulevard?**

Wish we could have more customized reporting since our business is not a salon or a business with service providers and we use mostly vouchers.

**What problems is Boulevard solving and how is that benefiting you?**

It allows ease of booking for our clients and our team with streamlined payment processing and all of the features we needed.

  ### 38. User Friendly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karen P. | Owner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 04, 2025

**What do you like best about Boulevard?**

My clients love it. Online booking is clean and simple to do, even for clients that are not tech savvy!

**What do you dislike about Boulevard?**

Not integrated with Tippy. Have to use their payment processing- no option to integrate 3rd party payment processing…2-3 days to receive deposits which is a long time for businesses.

**What problems is Boulevard solving and how is that benefiting you?**

Easy to use and train new people to use. It’s very clean and simple to use

  ### 39. Efficient scheduling and charting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Aluma A. | Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 05, 2025

**What do you like best about Boulevard?**

Boulevard has so many great features it’s hard to choose one. I think our favorite is the instant chart creation once clients book services.

**What do you dislike about Boulevard?**

I wish the receipts were more comprehensive showing our clients the service products that were used.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard is making the process from scheduling to chart creation to charting very efficient and saving us tons of time.

  ### 40. Easiest,Fastest way to Book

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yesenia V. | Manager Receptionist, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** April 10, 2025

**What do you like best about Boulevard?**

There's so many things i like about boulevard. It was super fast to get use to. Everything is self explanatory. I like that different people have different color blocks to make things organized and love how it is so easy for clients to book online, reschedule/cancel. Also when thinking they cant get better, they always keep updating for a better experience. Their customer support is incredibly fast to any questions or concerns. If they don't know the answer they will email you after. I use boulevard every day of the week. I wouldn't change it.

**What do you dislike about Boulevard?**

The least thing i like about boulevard is the front desk option. I don't really care for it or use it.

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard is making it ease to schedule online appointments. For example when i am not by the phone to answer calls, they can go online at whatever time to make an appointment.

**Official Response from Rebecca Cramer:**

> We're delighted to hear that Boulevard has made online appointment scheduling easy and convenient for you and your clients. We appreciate your feedback about the front desk option, and we'll take it into consideration as we continue to improve our platform. Thank you for choosing Boulevard for your daily scheduling needs!

  ### 41. Blvd is the most user friendly and innovative salon software I’ve ever come across.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joel F. | Salon Owner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 01, 2025

**What do you like best about Boulevard?**

How willing they are as a company to keep improving the experience for those of us owners and stylists who need to keep up with an ever changing industry.

**What do you dislike about Boulevard?**

I’d love to have the option to send invoices. I’ve been able to do that with POS systems in the past.

**What problems is Boulevard solving and how is that benefiting you?**

Data tracking to truly understand business behind the chair as far as reports and targeted demographic.

  ### 42. It gets the job done.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** March 18, 2025

**What do you like best about Boulevard?**

Boulevard is a decent booking software with some nice integrations. Its booking feature is easy to use and train new team members on. Its online client self booking is easy for our clients to use. The reports are also easily customizable. These are the two most important functions for my company and Boulevard does them well, so we stick with Boulevard.

**What do you dislike about Boulevard?**

Missing some features that would be helpful such as AI integration into messages. Missing some small but helpful tools such as being able to close the company for a day to prevent booking, instead each individual service provider has to be marked off. It also does not let the company decide how to (or not to) pay service providers when a client uses reward points. With automatic text and email confirmations/communications, you cannot tell it not to confirm/contact a particular service provider's clients. These are a few things I have wanted or needed to do in the past 24 hours and can't do. They are small, but sometimes it's in the details.

**What problems is Boulevard solving and how is that benefiting you?**

Booking client appointments. Primarily allowing clients to self book.

**Official Response from Rebecca Cramer:**

> We're glad to hear that you find Boulevard's booking feature easy to use and that it meets your company's needs. We appreciate your feedback about the features you'd like to see added, and we'll definitely take it into consideration for future updates.

  ### 43. Solid reporting capabilities with a nice booking engine

**Rating:** 4.5/5.0 stars

**Reviewed by:** Garrett V. | Co-Founder and CTO, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** June 24, 2025

**What do you like best about Boulevard?**

I like the robust set of reporting that is available in the tool for completed appointments

**What do you dislike about Boulevard?**

Some actions, such as completing group bookings, are poorly designed in the user interface and prone to user error

**What problems is Boulevard solving and how is that benefiting you?**

Boulevard allows me to do online bookings, manage payments from customers, and run reports to see studio performance. These are essential for a digitally present studio like mine.

  ### 44. Office Manager

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 03, 2025

**What do you like best about Boulevard?**

I love how easy it is to use and that there are videos to watch for just about anything you have questions about! Customer support is helpful and prompt!

**What do you dislike about Boulevard?**

I wish the checkout process for patients showed the amount they are actually paying and not the total before discounts/other payment methods. It's very confusing for patients.

**What problems is Boulevard solving and how is that benefiting you?**

Scheduling & Checkout

  ### 45. Lots of great capabilities, but missing some key features

**Rating:** 4.0/5.0 stars

**Reviewed by:** Gwendolyn D. | Practice Manager, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 05, 2025

**What do you like best about Boulevard?**

The live help we can get when needed, which is often as we are figuring out all the system can do.

**What do you dislike about Boulevard?**

Standard Reports seem a lot harder than they should be

**What problems is Boulevard solving and how is that benefiting you?**

Minor issues we run into, they usually have a simple solution - but we are having a recurring issue with monthly reports being hard to pull and report accuracy

  ### 46. User friendly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stephanie  J. | Owner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 01, 2025

**What do you like best about Boulevard?**

Easy for staff and clients alike to use.

**What do you dislike about Boulevard?**

The fees for texting between staff and clients

**What problems is Boulevard solving and how is that benefiting you?**

Seamless booking after hours

  ### 47. Effortless to Use and Customize

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 03, 2025

**What do you like best about Boulevard?**

Easy to use and customize.  Beautiful experience for the client,

**What do you dislike about Boulevard?**

Not set up for medical so creating consultation notes with history and physical for my weight loss  program required a bit of creativity.

**What problems is Boulevard solving and how is that benefiting you?**

Easy to use

**Official Response from Rebecca Cramer:**

> Thank you for taking the time to leave a review, and we're glad you're enjoying the client experience that Boulevard provides! 

  ### 48. Highly Recommended

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 05, 2025

**What do you like best about Boulevard?**

The software is intuitive and easy to use, and it has significantly streamlined our scheduling, payment processing, and client management

**What do you dislike about Boulevard?**

Would love the option to mark messages as "unread" once they've been opened, or "star" or "pin" them, so other employees can view them, without them getting lost.

**What problems is Boulevard solving and how is that benefiting you?**

Ability to view clients appointments and charts, and message directly from the same platform.

  ### 49. LOVE Boulevard!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 31, 2025

**What do you like best about Boulevard?**

Easy to use, lots of features that help with the day to day tasks and overall customer experience.

**What do you dislike about Boulevard?**

I wish there were better short cuts and updated features. An example - sending a text message, there is no way to edit it, delete it, etc.

**What problems is Boulevard solving and how is that benefiting you?**

It helps with inventory control, payroll, etc.

  ### 50. Easy to use!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Desirae T. | Client Experience Lead, Health, Wellness and Fitness, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 31, 2024

**What do you like best about Boulevard?**

It is one of the easiest systems I've used and I've used so many in the past years. We use it everyday and it is a vital part of our business! It has rebooking features, retail, and add on features! Customer support is also prompt to respond! Over all a great pos system.

**What do you dislike about Boulevard?**

No dislikes. Only one I may say is when ringing out a membership, it does not auto assign the membership to the host that is ringing it up so we have to go back and manually add the commission. At times we may forget to add it and the host will not get the commission for the sale. Other than that, I love BLVD.

**What problems is Boulevard solving and how is that benefiting you?**

It helps us as a pos and with keeping track of appointments and client history. Keeps us all up to date!


## Boulevard Discussions
  - [What is Boulevard used for?](https://www.g2.com/discussions/what-is-boulevard-used-for)

- [View Boulevard pricing details and edition comparison](https://www.g2.com/products/boulevard-labs-inc-boulevard/reviews?section=pricing&secure%5Bexpires_at%5D=2026-09-16+22%3A48%3A14+-0500&secure%5Bsession_id%5D=4d78860b-386d-4f9c-a5a6-d8933781eac0&secure%5Btoken%5D=5bbd3681a976a34416dfd1af5bdddb960067bf47a5f9282890169c8d8ed87c77&format=llm_user)

## Boulevard Features
**Business Administration - Spa Management**
- Inventory Management
- Billing & Sales
- Employee Management
- Commission Management
- Booth Rental Management
- Reputation Management
- Marketing Management
- Reviews Management
- Discount Management
- Calendar Management
- Client Management
- Payroll Management
- Gift Card Management
- Wait List Management
- Promotions Management
- Availability Management
- Appointment Management
- Booking Management
- Credit Card Management
- Email Management
- Practice Management
- Staff Management

**Messaging Channels**
- SMS Messaging
- Email
- Two way messaging

**Business Management**
- Inventory Management
- Merchant Services
- Appointment Scheduling
- Employee Management
- Event Scheduling
- Automated Scheduling
- Client Management
- Forms Management

**Marketing - Spa Management**
- Membership
- Automated Campaigns

**Administration**
- Scheduling
- Triggered Notifications
- Segmentation
- Integrations

**Marketing**
- Client Communications
- Loyalty Management
- CRM

**Guest Experience - Spa Management**
- Scheduling
- Surveys
- Customer Trends
- Task Scheduling
- Automated Scheduling

**Practice Management**
- Patient Records
- Photo Management
- E-Prescribing and Lab Orders
- Patient Portal
- Insurance Billing
- Faculty/Staff Management
- Appointment Management
- Discount Management
- Promotions Management
- Gift Card Management
- Calendar Management
- Medical Billing
- Records Management
- Reputation Management
- Practice Management
- Lab Order Management
- Revenue Management
- Compliance Management
- Insurance Management
- Document Management
- Marketing Management
- Workflow Management
- Registration Management
- Claims Management
- Communication Management

**Additional Functionality**
- Online Booking
- Point of Sale (POS)
- Customizable Forms
- Email Reminders
- Email Marketing
- Third-Party Integrations
- SMS Messaging
- For Barbershops
- Social Media Integration
- Customizable Reports
- Loyalty Program
- Mobile Alerts
- Calendar Sync
- Credit Card Processing
- Customer History
- Generative AI
- Performance Metrics
- Alerts/Notifications
- Customizable Templates
- Confirmations/Reminders
- Referral Tracking
- Real-Time Reporting
- Customizable Branding
- Website Integration
- Activity Dashboard
- API
- AI Copilot
- Customer Database
- Electronic Payments
- SMS Marketing
- Inventory Tracking
- Client Profiles
- Multi-Location
- Reporting & Statistics
- Client Portal
- Data Import/Export
- SOAP notes
- In-Person Payments
- Reporting/Analytics
- Contact Database
- Reminders
- Debit/Credit Card Processing
- Multiple User Accounts
- Availability Indicator
- Payment Processing
- Transaction History
- SMS Reminders
- Recurring Appointments
- Billing & Invoicing
- Customer Mobile App
- Waitlist Status Tracking
- Electronic Forms
- For Salons and Spas
- Mobile Access
- Online Store
- Drag & Drop
- Client Database
- Barcode/Ticket Scanning
- Payroll & Commissions

**Platform Tools**
- Reporting and Analytics
- Healthtech Integrations
- Mobile App
- Social Media Integration
- Website Integration
- Third-Party Integrations
- Customer Mobile App

**Additional Functionality**
- Marketing Automation
- HIPAA Compliant
- Customer Database
- Activity Dashboard
- Payment Processing
- Before & After Pictures
- Billing & Invoicing
- AI Copilot
- Reminders
- Customizable Templates
- Electronic Payments
- Customizable Reports
- Reporting & Statistics
- Alerts/Notifications
- Loyalty Program
- SMS Messaging
- Online Booking
- Sales Reports
- Treatment Packages
- Customizable Forms
- API
- Generative AI
- Email Marketing
- Customizable Branding
- Transaction History
- For Medical Spas
- Multi-Location
- For Plastic Surgery Practices
- Patient Engagement
- Telemedicine
- Electronic Faxes
- Point of Sale (POS)
- Customer Surveys
- Charting
- Medical Coding
- Consent Forms
- Live Chat
- kiosk
- Plastic Surgery Simulator
- E-Prescribing
- SMS Reminders
- Referral Tracking
- Mobile Alerts
- Automated Quoting
- EMR/EHR
- Digital Signature

## Top Boulevard Alternatives
  - [Zenoti](https://www.g2.com/products/zenoti/reviews) - 4.5/5.0 (305 reviews)
  - [Mangomint](https://www.g2.com/products/mangomint/reviews) - 4.9/5.0 (113 reviews)
  - [Vagaro](https://www.g2.com/products/vagaro/reviews) - 4.6/5.0 (391 reviews)