--- title: Gather Reviews meta_title: 'Gather Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter reviews by the users' company size, role or industry to find out how Gather works for a business like yours. aggregate_rating: rating_value: 4.9 review_count: 8 scale: '5' date_modified: '2026-09-02' parent_category: name: Artificial Intelligence url: https://www.g2.com/categories/artificial-intelligence --- # Gather Reviews **Vendor:** Gather (Formerly BeHeard) **Category:** [Conversational AI Survey Platforms](https://www.g2.com/categories/conversational-ai-survey-platforms) **Average Rating:** 4.9/5.0 **Total Reviews:** 8 **AI Enabled:** This product embeds AI to enhance or extend its core functionality. ## About Gather Gather is a sophisticated AI-driven research solution designed to assist users in achieving their research objectives efficiently. This innovative platform leverages artificial intelligence to streamline the process of conducting interviews, gathering qualitative and quantitative data, and generating comprehensive reports. By automating these tasks, Gather enables researchers, marketers, and brand strategists to focus on interpreting insights rather than getting bogged down in the logistics of data collection. The target audience for Gather includes market researchers, brand managers, and content strategists who require in-depth insights to inform their decision-making processes. These professionals often face challenges in managing large-scale interviews and synthesizing data quickly. Gather addresses these needs by providing a user-friendly interface that allows users to set research goals, create tailored interview guides, and conduct interviews with ideal customer profiles (ICPs) autonomously. This capability is particularly beneficial for organizations looking to scale their research efforts without sacrificing quality or depth of analysis. Key features of Gather include its ability to autonomously conduct interviews, analyze data in real-time, and produce production-ready reports. The AI interviewer is designed to extract valuable insights by engaging respondents in a conversational manner, ensuring that both qualitative and quantitative information is captured effectively. This dual approach not only enhances the richness of the data collected but also accelerates the reporting process, with insights available within hours rather than days or weeks. Moreover, Gather supports various use cases such as brand health tracking, persona analysis, and message positioning testing. By providing actionable insights, it empowers organizations to refine their marketing strategies, develop thought leadership content, and make informed decisions based on robust data. The platform's ability to deliver insights quickly and efficiently positions it as a valuable tool for any organization seeking to enhance its research capabilities and drive data-informed strategies. In summary, Gather stands out in the research software category by combining advanced AI technology with user-centric design, making it an essential resource for professionals looking to optimize their research processes and derive meaningful insights from their data. ## Gather Reviews ### 1. Effortless Market Research with Intuitive Insights **Rating:** 4.5/5.0 stars **Reviewed by:** Jessica S. | Chief Marketing Officer, Enterprise (> 1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review. **Reviewed Date:** January 05, 2026 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Gather?** I love using Gather for market research because it's incredibly efficient. It doesn't require a lot of overhead, and I can quickly open a project and get answers faster than with traditional methods. I appreciate how intuitive it is for guests, allowing us to understand the nuances of consumer feedback that we wouldn't get from static NPS results or traditional surveys. Gather automates a lot of the heavy lifting, so I just need to share the question I'm trying to answer. Additionally, the initial setup was very easy, and it allows us to efficiently deploy research across all our locations. **What do you dislike about Gather?** Like any other research tool, you still have to ensure that you are asking the right questions. The quality of the inputs does matter. **What problems is Gather solving and how is that benefiting you?** I use Gather to efficiently gather market research feedback on product launches and track brand health, saving time and reducing overhead compared to traditional methods. ### 2. A Smart, Modern Approach to Market Research **Rating:** 5.0/5.0 stars **Reviewed by:** Angela H. | Chief Marketing Officer, Computer Software, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** August 20, 2026 **What do you like best about Gather?** What I like best about Gather is that the research is usable. For our State of Continuous Security Validation study, Gather helped us uncover clear market insights that we could turn into a strong point of view, not just another set of survey results. The output gave us credible data for thought leadership, content, PR and demand generation, and ultimately helped us create a much stronger market story. The speed alone makes it good value for me. Gather lets us get from a research question to real customer insights much faster than traditional research methods. **What do you dislike about Gather?** There is very little I would change. If anything, a bit more visibility into progress and emerging themes during the research process could be helpful. **What problems is Gather solving and how is that benefiting you?** Gather helps us turn market questions into credible, data-backed insights that we can use across thought leadership, PR, content and demand generation. For us, that meant validating the need for continuous security validation with real market data and creating a strong research foundation that could be activated across multiple channels. **Official Response from Mayank Mehta:** > Thank you for the detailed review Angela, it means a lot to us! ### 3. Effortless Surveys with Speed and Efficiency **Rating:** 5.0/5.0 stars **Reviewed by:** Sandy P. | Computer Software, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** August 25, 2026 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Gather?** I really appreciate the speed and efficiency of Gather compared to traditional survey vendors. Gather provides a modern platform that leans on AI to efficiently pull survey respondents from our target audience, allowing us to customize the respondents extensively and get real-time insights quickly. I also like that they give us a pool of respondent data we can mine later for insights and buyer-intent opportunities. The initial setup was easy, as Gather offered a white-glove treatment. **What do you dislike about Gather?** So far, no issues. Even when we had minor issues on development of the microsite, they worked with us on a fast fix. **What problems is Gather solving and how is that benefiting you?** Gather gives us a modern platform for quickly pulling survey respondents from our target audience using AI. It's faster than previous vendors, allows us to customize respondents, provides a data pool for insights, and offers excellent customer service. ### 4. Super Easy, Customizable, and User-Friendly for Event Planning **Rating:** 5.0/5.0 stars **Reviewed by:** Mai M. | Director of Events, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review. **Reviewed Date:** July 30, 2026 **What do you like best about Gather?** I love how Gather is easier to use than Google Forms and find it super customizable, which allows me to brand surveys depending on my client's aesthetic. It's super user-friendly, especially with sending out surveys directly through the CRM, and I am able to monitor responses in real-time. It's the easiest platform I've used for surveys, which means a lot of convenience for me. I also appreciate its reminder email feature, which helps ensure that surveys are completed. The initial setup of Gather was super easy, and I use it with other platforms like HubSpot and TripleSeat seamlessly. **What do you dislike about Gather?** No complaints here! **What problems is Gather solving and how is that benefiting you?** I use Gather for post-event feedback, finding it easier than Google Forms. It's customizable and user-friendly, allows branding to match client aesthetics, and sends surveys via CRM. I can monitor responses in real-time, send reminders, and it provides a polished experience for clients. ### 5. Smart, Easy Surveys with Real-Time Analytics and Strong Security **Rating:** 5.0/5.0 stars **Reviewed by:** Bansee B. | BDR, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review. **G2 Icon:** Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise. **Reviewed Date:** August 06, 2026 **What do you like best about Gather?** The Gather Survey is very smart and easy to use and surveys get created quickly without much hassle. Also gives real time analytics and along with proper security and confidentiality. I use it for a lot of feedbacks and for customer detail collection because it is accurate. **What do you dislike about Gather?** There is nothing that i dislike about Gather. **What problems is Gather solving and how is that benefiting you?** It eliminates the entire manual efforts and intervention which saves time and efforts. Proper summaries and analytics access which helps to classify between the data properly. Helps me understand client requirements in a better form. ### 6. Innovative Guided Workflows That Make Primary Research Fast and Interactive **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** August 21, 2026 **What do you like best about Gather?** I have enjoyed the ability to spin up research quickly on my own with their guided workflows, as well as being able to interact with the research once it's complete. It's a very innovative way to conduct and experience primary research. **What do you dislike about Gather?** I was an early adopter, so I've been using it long enough to experience the early kinks from a performance and experience perspective. Early on, things that were meant to be automated had to be done manually. **What problems is Gather solving and how is that benefiting you?** We are conducting primary research to compliment our own research and reports. We have used it to message test and develop a better understanding of key personas. And we have used it to gain insights into a rapidly evolving market. ### 7. Surveys simplified **Rating:** 5.0/5.0 stars **Reviewed by:** Michelle D. | Vice President Marketing **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** August 19, 2026 **What do you like best about Gather?** Surveys are a super powerful tool for understanding your audience and creating meaningful content to engage that audience. However, they are equally as painful to create, especially without easy access to that audience. Gather made the process of running our first survey stupid simple. We needed responses from a pretty specific target audience, and they were able to get us quality responses quickly. But I've been just as impressed with the team. They don't just take a survey and run it. They help with the entire process from survey design to report creation. We had dedicated partners throughout the process. The Gather team genuinely feels like an extension of our team. **What do you dislike about Gather?** I honestly can't think of anything **What problems is Gather solving and how is that benefiting you?** n/a **Official Response from Mayank Mehta:** > Thank you Michelle! ### 8. Sleek AI-Powered Competitive Intelligence with High ROI **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** August 24, 2026 **What do you like best about Gather?** A few things: 1. Competitive intel at the speed and optimized price that yields high RoI 2. Amazing and very knowledgeable team that always goes above and beyond 3. Marketing and GTM specific research insights 4. Gather portal and slack integration where I can get competitive and market intelligence in one place at my fingertips. 5. Adhoc and regular reporting (win-loss or NPS). Overall sleek UI/UX and leveraging AI /Intelligence to drive business performance **What do you dislike about Gather?** nothing comes to mind. love this product. **What problems is Gather solving and how is that benefiting you?** 1. Market and competitive intelligence at fingertips in a smarter, faster, n cheaper way 2. Global customer research to drive business decisions 3. Marketing focused output like thought leadership content, PR/Comm i **Official Response from Mayank Mehta:** > Thank you for the feedback and review! - [View Gather pricing details and edition comparison](https://www.g2.com/products/beheard-gather/reviews?section=pricing&secure%5Bexpires_at%5D=2026-09-04+12%3A10%3A44+-0500&secure%5Bsession_id%5D=258ae6c3-526f-4ab6-ab94-59191224a66b&secure%5Btoken%5D=8701a904704789dd83512dc81b492514ccbe6e5b84ba203da1aa0a764188901a&format=llm_user) ## Gather Features **Additional Functionality** - Tagging - Natural Language Processing - Data Extraction - Multi-Language - Predictive Analytics - Drag & Drop - Speech Recognition - Reporting/Analytics - Data Storage Management - Virtual Personal Assistant (VPA) - AI Copilot - Customer Segmentation - Collaboration Tools - Data Import/Export - Generative AI - For eCommerce - Role-Based Permissions - Customizable Branding - Search/Filter - Monitoring - Document Management - API - Data Visualization - Trend Analysis - Machine Learning - Access Controls/Permissions - Alerts/Escalation - Performance Metrics - Real-Time Data - Third-Party Integrations - Mobile App - Multiple Data Sources - For Sales Teams/Organizations - Sentiment Analysis - Activity Dashboard - Chatbot - Workflow Automation **Study Creation & Design - Conversational AI Survey Platforms** - AI-Powered Question Generation - Research Objective Optimization - Cross-Platform Study Design - Multi-Modal Study Templates - Adaptive Survey Logic **Participant Management & Recruitment - Conversational AI Survey Platforms** - Incentive Automation - Intelligent Screener Management - Global Participant Access - Automated Panel Recruitment **Data Collection & Interview Moderation - Conversational AI Survey Platforms** - Embed and present various media types including images, videos, prototypes, or websites for participant evaluation - AI Interview Moderation - Create natural conversation flows that feel like human interactions rather than traditional form-based surveys ## Top Gather Alternatives - [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) - 4.6/5.0 (5,451 reviews) - [ElevenLabs](https://www.g2.com/products/elevenlabsio/reviews) - 4.5/5.0 (1,207 reviews) - [Zonka Feedback](https://www.g2.com/products/zonka-feedback/reviews) - 4.7/5.0 (80 reviews)