--- title: Attio Reviews meta\_title: 'Attio Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 583 reviews by the users' company size, role or industry to find out how Attio works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 583 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools ---

### Attio Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the **ease of use** of Attio, enjoying a smooth setup and intuitive customization for their needs. [(75 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566584&qs=pros-and-cons#reviews)

Users appreciate the **easy setup** of Attio, enabling quick productivity without a steep learning curve. [(43 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2393951&qs=pros-and-cons#reviews)

Users appreciate the **fantastic customizability** of Attio, allowing tailored solutions that enhance lead tracking and management. [(41 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566336&qs=pros-and-cons#reviews)

Users value the **seamless integration** capabilities of Attio, enhancing productivity and simplifying workflows across teams. [(25 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566683&qs=pros-and-cons#reviews)

Users value the **feature richness** of Attio, especially for its intuitive tools and excellent customer support. [(23 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2180666&qs=pros-and-cons#reviews)

Users express frustration with **integration issues** , highlighting the need for more native tool connections and functional enrichment features. [(25 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566484&qs=pros-and-cons#reviews)

Users express concern over **missing features** in Attio, hoping for key improvements and better automation for duplicates. [(23 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566395&qs=pros-and-cons#reviews)

Users experience a **steeper learning curve** at first, feeling overwhelmed by the setup and flexibility of Attio. [(21 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2287568&qs=pros-and-cons#reviews)

Users struggle with **feature issues** in Attio, especially regarding email sharing and limited reporting capabilities. [(19 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2287544&qs=pros-and-cons#reviews)

Users find the **incomplete information** in Attio limits accurate data enrichment and reporting capabilities. [(13 mentions)](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2310349&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Attio

##### 1. Ease of Use

Users appreciate the **ease of use** of Attio, enjoying a smooth setup and intuitive customization for their needs.
[
See 75 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566584&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Nathan D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nathan D.")
ND

Nathan D.

Small-Business (50 or fewer emp.)

4.5/5

"Customizable, Efficient, but Needs Better Workflow Management"

What do you like about Attio?

I really like Attio's custom data model because it allows us to tailor things to our own use case. The MCP is great because it makes it easy for our a

 ![Rajat M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rajat M.")
RM

Rajat M.

Mid-Market (51-1000 emp.)

5.0/5

"A Simpler, More Affordable Alternative CRM"

What do you like about Attio?

What I like best about Attio is how user-friendly and intuitive it is. The interface is clean, navigation is effortless, and it’s easy for the team to

##### 2. Easy Setup

Users appreciate the **easy setup** of Attio, enabling quick productivity without a steep learning curve.
[
See 43 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2393951&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Nathan D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nathan D.")
ND

Nathan D.

Small-Business (50 or fewer emp.)

4.5/5

"Customizable, Efficient, but Needs Better Workflow Management"

What do you like about Attio?

I really like Attio's custom data model because it allows us to tailor things to our own use case. The MCP is great because it makes it easy for our a

 ![Rajat M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rajat M.")
RM

Rajat M.

Mid-Market (51-1000 emp.)

5.0/5

"A Simpler, More Affordable Alternative CRM"

What do you like about Attio?

What I like best about Attio is how user-friendly and intuitive it is. The interface is clean, navigation is effortless, and it’s easy for the team to

##### 3. Easy Customization

Users appreciate the **fantastic customizability** of Attio, allowing tailored solutions that enhance lead tracking and management.
[
See 41 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566336&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Basile C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Basile C.")
BC

Basile C.

Small-Business (50 or fewer emp.)

5.0/5

"Finally a modern CRM!"

What do you like about Attio?

Attio is the most flexible and modern CRM I’ve used. The object-based structure gives us total freedom to model our data exactly the way we need. The

TH

Tom H.

Small-Business (50 or fewer emp.)

4.5/5

"Customizable Platform That Centralizes Our Sales Efforts"

What do you like about Attio?

I like how Attio brings all our lead sources into one place and does a lot of the thinking for me. Its customizability is fantastic as I can pretty mu

##### 4. Integration

Users value the **seamless integration** capabilities of Attio, enhancing productivity and simplifying workflows across teams.
[
See 25 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566683&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Bianca S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bianca S.")
BS

Bianca S.

Small-Business (50 or fewer emp.)

3.5/5

"Solid CRM With Great Integrations, But Pricey"

What do you like about Attio?

I like Attio's website integrations because they help with managing company profiles efficiently, without the need to search for details like the star

DB

Devon B.

Mid-Market (51-1000 emp.)

5.0/5

"Seamless Data Syncing Enhances Workflow"

What do you like about Attio?

I like the automatic syncing with other tools with Attio, especially how it seamlessly integrates with apps like Slack, Gmail, MailChimp, and Zapier f

##### 5. Feature Richness

Users value the **feature richness** of Attio, especially for its intuitive tools and excellent customer support.
[
See 23 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2180666&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Basile C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Basile C.")
BC

Basile C.

Small-Business (50 or fewer emp.)

5.0/5

"Finally a modern CRM!"

What do you like about Attio?

Attio is the most flexible and modern CRM I’ve used. The object-based structure gives us total freedom to model our data exactly the way we need. The

 ![Michelle S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michelle S.")
MS

Michelle S.

Mid-Market (51-1000 emp.)

4.5/5

"Intuitive CRM with Customization Opportunities"

What do you like about Attio?

I love the related fields in Attio because they're clean and simple. The API is super easy to use, which is a big plus for me. When I use Attio, it fe

### 5 Cons or Disadvantages of Attio

##### 1. Integration Issues

Users express frustration with **integration issues** , highlighting the need for more native tool connections and functional enrichment features.
[
See 25 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566484&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Rajat M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rajat M.")
RM

Rajat M.

Mid-Market (51-1000 emp.)

5.0/5

"A Simpler, More Affordable Alternative CRM"

What do you dislike about Attio?

There isn’t much to dislike overall. One area for improvement would be deeper and broader integrations with other tools. While integrations with platf

TH

Tom H.

Small-Business (50 or fewer emp.)

4.5/5

"Customizable Platform That Centralizes Our Sales Efforts"

What do you dislike about Attio?

Some more native integrations would be good so I don't have to use Zapier.

##### 2. Missing Features

Users express concern over **missing features** in Attio, hoping for key improvements and better automation for duplicates.
[
See 23 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=1566395&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Basile C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Basile C.")
BC

Basile C.

Small-Business (50 or fewer emp.)

5.0/5

"Finally a modern CRM!"

What do you dislike about Attio?

There’s currently no way to rename system object attributes (e.g., “Companies”, “People”, etc.), which can be a bit limiting when modeling niche workf

 ![Michelle S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michelle S.")
MS

Michelle S.

Mid-Market (51-1000 emp.)

4.5/5

"Intuitive CRM with Customization Opportunities"

What do you dislike about Attio?

The way you can share emails is tough. My teammates are sensitive to sharing and Attio doesn't have a whitelisting option. HubSpot allowed you to shar

##### 3. Learning Curve

Users experience a **steeper learning curve** at first, feeling overwhelmed by the setup and flexibility of Attio.
[
See 21 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2287568&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Intuitive Interface and Effortless Ease of Use"

What do you dislike about Attio?

There seems to be a lot of limitations if you aren't good at building automations.

 ![Brian L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brian L.")
BL

Brian L.

Small-Business (50 or fewer emp.)

4.5/5

"User-Friendly CRM with Fast Updates"

What do you dislike about Attio?

I do think that some of the reporting components could be a little bit simpler. Creating a couple of different advanced filters, sometimes they cancel

##### 4. Feature Issues

Users struggle with **feature issues** in Attio, especially regarding email sharing and limited reporting capabilities.
[
See 19 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2287544&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Michelle S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michelle S.")
MS

Michelle S.

Mid-Market (51-1000 emp.)

4.5/5

"Intuitive CRM with Customization Opportunities"

What do you dislike about Attio?

The way you can share emails is tough. My teammates are sensitive to sharing and Attio doesn't have a whitelisting option. HubSpot allowed you to shar

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
I

Verified User

Small-Business (50 or fewer emp.)

3.5/5

"Great Meeting Recordings, but Search Could Be Easier"

What do you dislike about Attio?

There’s a steeper learning curve at the start. The flexibility is powerful, but it can feel overwhelming when you’re first setting up your data model

##### 5. Incomplete Information

Users find the **incomplete information** in Attio limits accurate data enrichment and reporting capabilities.
[
See 13 mentions
](https://www.g2.com/products/attio/reviews?filters%5Bsentiment_snippet%5D=2310349&qs=pros-and-cons#reviews)

See Related User Reviews

 ![George M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "George M.")
GM

George M.

Small-Business (50 or fewer emp.)

4.5/5

"Love it, but there are more directions to improve, not only AI features"

What do you dislike about Attio?

Very weak reporting function, and the lack of a date trigger in automation. You need to come up with a workaround for it

DP

Dragos P.

Small-Business (50 or fewer emp.)

4.0/5

"Modern CRM with Room for Reporting Improvements"

What do you dislike about Attio?

I think in some places, it feels unfinished. A very small example, which is not a massive problem, is copying the name of a record in Attio. Because i

 ![Pasqualino D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pasqualino D.")
PD

Pasqualino D.

Technical Account Manager

Small-Business (50 or fewer emp.)

5/5/2026

"Intuitive, Economical, and Excellent Support"

4/5

What do you like best about Attio?

Attio's support is well done and always provides feedback for requests made promptly, often within the day. I also appreciate the good documentation available, which makes it possible to learn how to use the software independently without necessarily having to attend formal courses, thanks also to some tutorial videos available. Furthermore, the product is quite intuitive and offers high potential. Review collected by and hosted on G2.com.

What do you dislike about Attio?

There are some areas for improvement related to certain indicators that need to be constructed with complex formulas. It is necessary to work on these indicators for those who use Attio intensively. Additionally, having some KPIs at first glance when opening certain pages would be useful. I believe these elements are still on the roadmap. It might also be useful to have some more advanced dashboards. Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

Attio automates the management of the pipeline, integrates marketing with sales and technical, and organizes information with tags to work on prospects and leads effectively. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller inviteAI Translated

 ![Bakhtawar N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bakhtawar N.")
BN

Bakhtawar N.

Sales Development Manager

Small-Business (50 or fewer emp.)

7/2/2026

"Sleek CRM with Stellar Integrations"

5/5

What do you like best about Attio?

I use Attio for outbound sales and it really helps with CRM capabilities, lead tracking, workflow automation, and deal management. I like the UI/UX and the ease of access to features, which makes everything seamless. The native integrations with tools like Aircall and Apollo are also fantastic. I find every layout very advanced and modern with simplified categories and segments. The initial setup was amazing for my team. Review collected by and hosted on G2.com.

What do you dislike about Attio?

I think the onboarding could be slightly improved to understand the full capacity of automation workflows. It'd be great to get product demo videos for each segment, like how to import leads, how to automate deals, how to integrate, etc. Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

I use Attio for CRM capabilities, lead tracking, workflow automation, and deal management. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

 ![Azim K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Azim K.")
AK

Azim K.

Founder &amp; CEO

Small-Business (50 or fewer emp.)

6/9/2026

"Flexible CRM with AI Automation, API Improvement"

4.5/5

What do you like best about Attio?

I like the flexibility and ease of use that Attio offers. It allows me to connect things to Claude code, which really makes everything easier. I can use the API to create and fetch contact data, and stay informed about my pipeline. The initial setup was quite easy, and though there's a learning curve with everything, it wasn't as bad here. Additionally, I use Attio's CRM for storing client data seamlessly with its robust features and AI flexibility. Review collected by and hosted on G2.com.

What do you dislike about Attio?

I think I just have high expectations but their API could be better. Overall efficiency, I feel like sometimes it takes too long to perform certain API actions. Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

Attio stores client data seamlessly with robust CRM features and AI flexibility. I connect things to Claude, making tasks like creating and fetching contact data easier. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

 ![Peter H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Peter H.")
PH

Peter H.

Customer Understanding Advocate

Mid-Market (51-1000 emp.)

7/28/2026

"Limited AI Features, Needs Improvement"

2/5

What do you like best about Attio?

I find Attio's AI functionality useful for quickly looking up account history on potential prospects. As an end user, it was easy to start using Attio, as I simply accepted my invite. Review collected by and hosted on G2.com.

What do you dislike about Attio?

I'm not the biggest fan of Attio. I'm used to HubSpot and Salesforce, and Attio feels pretty clunky compared to those. Its search functionality seems pretty limited, and I sometimes just want to easily find a contact or company, but it feels like it's missing a lot of options. Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

Attio's AI helps me quickly look up account histories for prospecting, but the search functionality feels limited, making it tough to find contacts or companies easily. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Varun A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Varun A.")
VA

Varun A.

CEO

Small-Business (50 or fewer emp.)

8/4/2026

"Intuitive Once You’re Up to Speed—Exactly What I’d Build"

4.5/5

What do you like best about Attio?

Once up to speed, seems very intuitive and just what I would want to build myself for this Review collected by and hosted on G2.com.

What do you dislike about Attio?

Learning curve takes time at first but to be expected Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

CRM is tough, no matter what. It is especially tough for a business like ours, where we are selling across different channels constantly. Attio made it easy and intuitive to create multiple pipeline builds in a few minutes Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Nicholas N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nicholas N.")
NN

Nicholas N.

Analyst

Small-Business (50 or fewer emp.)

5/1/2026

"Flexible, Modern, Yet Needs More AI Enhancement"

4/5

What do you like best about Attio?

I use Attio to manage our entire pipeline, and it's our source of truth for data. I think it's cleaner and much more flexible than Salesforce. It's more modern, which is great. I really like their AI features. While I think they could use some work, they've been pretty good. The AI chat has been really helpful when I need to input pieces of data. Using AI has been a lifesaver for us. I also found the initial setup easy. Review collected by and hosted on G2.com.

What do you dislike about Attio?

I think there needs to be a better MCP connector. There are definitely some limitations on the things that we can use it for. I also wish it was a little more opinionated. There's a kind of mix of lack of structure, but also structure at the same time. Either more opinionated or just pure flexibility, I think, would be really amazing. The initial setup is easy but trying to set it up in an optimal way is a little tricky. Data migration and not having clean data is not the easiest thing. It's a little too much manual work on our end to figure out what the right process is. Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

I use Attio to manage our entire pipeline. It's our source of truth for data, providing a much cleaner and more flexible solution than previous tools like Salesforce. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

 ![Anna F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anna F.")
AF

Anna F.

Head of Platform and Fund Operations

Small-Business (50 or fewer emp.)

2/12/2026

"Highly Customizable Lists & Funnels with Great Gmail, LinkedIn, and Zapier Integrations"

4.5/5

What do you like best about Attio?

It is highly perosnalisable for specific needs. i prepared many different lists and funnels for both investment and fundraising. and i use it for all my events. i also love the workflow features to automate certain things, specifically the tags for each type pf person or company. The intergation with gmail, LinkedIn, and Zapier are great. Review collected by and hosted on G2.com.

What do you dislike about Attio?

I think the Notetaker can be improved. I use fireflies and unfrtuantely the Zapier integration to add the AI summary notes after a call to each person and company record breaks a lot. It was working super well for about 8-10 motnhs. I noticed it satrted breaking in October or so 2025. Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

The most important I think is that it has improved a lot how everyone in the team is informed about every aspect of the fund. I send summaries evey week about all deals on the table and all follow ups and action points needed to keep track of our fundraising efforts. Everyone knows what they need to do. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Nicole Beatriz S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nicole Beatriz S.")
NS

Nicole Beatriz S.

Digital Marketing Manager -VA

Small-Business (50 or fewer emp.)

6/18/2026

"Streamlines Lead Management with Exceptional Support"

5/5

What do you like best about Attio?

I love that new leads popping to our email automatically go straight to Attio, which is the start of our success. I like sending and receiving everything in just one platform. I value the reports, contacts, templates, and checking team's tasks features. The good thing about Attio is that their team is very helpful; whenever we need someone, they are ready for a quick video call! Review collected by and hosted on G2.com.

What do you dislike about Attio?

I think the important one is like a reminder? we usually add it as a task but no popping or reminder to that person who we tagg Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

I use Attio because it automatically adds new leads from our email, which is the start of our success. I love that it lets me send and receive everything on one platform. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Shubham G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shubham G.")
SG

Shubham G.

Partnerships Intern

Small-Business (50 or fewer emp.)

4/27/2026

"Effective CRM with Room for Workflow Improvements"

3/5

What do you like best about Attio?

I use Attio for CRM purposes, notably for tracking our deal flow and ensuring we know which salesperson is associated with each account. Attio helps by creating a platform where we can keep everything in one place. I appreciate how different lists and records can interact with each other. I think it does a decent job collecting some key data, or suggesting it upfront, given it is a CRM platform. I like the look and feel of it; I think it is quite nice and makes intuitive sense at least in that regard. Review collected by and hosted on G2.com.

What do you dislike about Attio?

The automation and workflows in Attio are hard to use and don't make intuitive sense. It takes a long time to understand them, and I still struggle to grasp how they work. There aren't enough explanations for the automation workflows, and more hands-on support from the Attio team is needed. It's not as intuitive as other CRMs like Salesforce. The process of deciding which inputs to use is confusing and sometimes errors occur without clear explanations. The learning curve is quite steep, which affects my overall favorability towards it. Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

Attio helps keep all CRM data in one place and does a decent job collecting key data and suggesting it upfront. I appreciate how different lists and records can interact. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Tzlil G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tzlil G.")
TG

Tzlil G.

Small-Business (50 or fewer emp.)

5/13/2026

"Intuitive CRM with Great Support team"

4/5

What do you like best about Attio?

I find Attio very easy to use, with its intuitive design allowing me to work with the system quickly. The implementation process was straightforward and fast; it reads through emails and calendar invites, making it simple to start using from the first week. I also appreciate the very good support and onboarding team available to answer every question we have. Additionally, Attio integrates well with tools like Gmail, Google Calendar, MixMax, and CircleBack, which enhances its usability for managing our CRM effectively. Review collected by and hosted on G2.com.

What do you dislike about Attio?

Since the system is pretty young, there are some things that are still pending as feature requests, like deleting a CSV once uploaded or having mandatory fields such as a reason to decline a deal. I feel the need for more features to ease daily use. Review collected by and hosted on G2.com.

What problems is Attio solving and how is that benefiting you?

I use Attio to keep track of relationships and manage our pipeline effectively. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

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[CRM](https://www.g2.com/categories/crm)

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