AFUM Reviews & Product Details

AFUM is a customer relationship management and messaging automation platform that unifies conversations across WhatsApp, Instagram, and Facebook via a single interface. As a verified Meta Tech Provider, it connects through official Meta APIs for secure communication. The unified inbox consolidates messages, enabling teams to assign agents, track unread messages, and send media files. A visual flow builder allows automated conversation paths without coding, while AI agents trained on business documents provide 24/7 support. Appointment booking integrates with WhatsApp, offering calendar sync, reminders, and custom fields. The campaign broadcaster supports targeted WhatsApp campaigns with audience segmentation and tracking. The sales pipeline uses a Kanban board for lead management, and the online store includes product catalogs, discount codes, and order management. Security features include encrypted API tokens, data isolation, and PCI DSS Level 1 compliant payment processing.