--- title: Apex Loyalty Reviews meta\_title: 'Apex Loyalty Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 12 reviews by the users' company size, role or industry to find out how Apex Loyalty works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 12 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Demand Generation url: https://www.g2.com/categories/demand-generation ---

# Apex Loyalty Reviews & Product Details

Apex Loyalty is an award winning, api-driven loyalty platform to implement next generation end-to-end customer journeys both on channel (B2B) & consumer (B2C) side of your business. Trusted by companies around the globe (PepsiCo, BAT, Bridgestone, Royal Canin, SAB Miller and many more), Apex Loyalty offers an enterprise-ready yet fully customisable solution to deliver the correct loyalty mechanics for the success. If you plan to revamp your existing loyalty program or start a new one, we can connect to arrange a discovery call with our consultants to understand your needs & come up with the most engaging mechanics blended with best-in-class practices.

* * *

Seller
[360DRC Marketing Technologies Inc.](https://www.g2.com/sellers/360drc-marketing-technologies-inc)
Discussions
[Apex Loyalty Community](https://www.g2.com/products/360drc-marketing-technologies-inc-apex-loyalty/discuss)
Languages Supported

Arabic, Azerbaijani, Danish, German, English, French, Italian, Portuguese, Romanian, Russian, Spanish, Turkish, Ukrainian, Chinese (Simplified)

Overview by
Pelin Öztürk

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

9 months

[
View More Pricing Information
](https://www.g2.com/products/360drc-marketing-technologies-inc-apex-loyalty/pricing)

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## User Insights

Average based on 12 real user reviews.

Implementation Time

9 months

[Log in to unlock pricing and user insights](/login)

LN

Laura N.

Mid-Market (51-1000 emp.)

11/9/2023

"Great implementation team and product"

5/5

What do you like best about Apex Loyalty?

We appreciated the expertise the Apex Loyalty team brought to the table. The implementation team were experts in their field and asked lots of questions during the discovery process. They also were incredibly flexible in putting together custom code for a complex implementation. Additionally, they met with our team regularly during somewhat crazy hours for this implementation.

Love that the product is in Salesforce so that our teams can access the product without logging into another application. Additionally, can use my existing team to support development + reporting requests made by the business. Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

It wasn't a problem for us, but it may not work for everyone if they don't already have Salesforce. Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

Apex is able to support our B2B loyalty program and our B2B2C program. They were one of the only vendors during our analysis that could do this. Review collected by and hosted on G2.com.

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11/10/2023
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods")
AC

Verified User in Consumer Goods

Enterprise (\> 1000 emp.)

7/14/2023

"Reliable Service And Support All Time"

4.5/5

What do you like best about Apex Loyalty?

Having command over every detail in the frontend and backend, managing the process with all its intricacies. Taking urgent action and resolving the issue in possible crisis moments. An agile working structure and consistently providing supportive, high-quality service. They are extremely knowledgeable about Salesforce and they help us improve in this regard. We receive admin services and project management services. Every team member is well-versed in customer communication and product management. We have always been satisfied with their professionalism. Working with a team that performs their job with such professionalism and control is gratifying. Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

In new development projects, they want to take guaranteed steps to ensure smooth progress when the agenda is tight. In the fast-moving consumer goods industry, everything moves very quickly, which can disrupt this agenda. At the beginning of our work, we struggled with this working style. However, APEX adapted to it over time, and now we are jointly managing this process in a much more agile structure. Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

We receive support for customer-related issues that may arise with the product, problems related to integration, and potential system issues (such as internet connection, OTP systems, etc.). Additionally, we also receive support in opening and tracking campaigns, informing the call center, and handling customer communication when there are no issues. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Consumer Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Services")
IC

Verified User in Consumer Services

Mid-Market (51-1000 emp.)

11/10/2023

"Custom Loyalty Platform Solution"

5/5

What do you like best about Apex Loyalty?

From start to finish, the Apex team behaved professionally, fully understood our needs and accommodated all of our requests. Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

Due to the complexity of the custom implementation, contract negotiations took longer than expected. To be fair, this was on both sides. Apex, however continued to work in good faith throughout. Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

Utilizing Apex's domain and API development expertise, we developed a custom loyalty solution overlaying Salesforce and seamlessly integratng our marketing, ERP, eCommerce, data warehouse, and front-end platforms. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

KR

Koray R.

Mid-Market (51-1000 emp.)

8/10/2023

"Great company to work with"

5/5

What do you like best about Apex Loyalty?

Advanced automation module allows us to set customer based business purchase targets & it really creates incremental sales for our company Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

So far so good! Never faced anything concerned me. Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

Segmenting customer / consumer database and providing automated, end to end customised journey's. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Food & Beverages](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Food & Beverages")
UF

Verified User in Food & Beverages

Enterprise (\> 1000 emp.)

7/13/2023

"Tough beginning"

3/5

What do you like best about Apex Loyalty?

After some time of cooperation Apex Loyalty employees started to make almost no mistakes, almost all updates were done promptly and in a good manner. Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

In the beginning of a cooperation there were many errors on Apex side. We needed to many incidents to resolve the issues regarding incorrectly done updates, etc. Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

Loyalty application allowed customers to know their targets, do some activities in the platform, gather points for targets and activities. After gathering some points customer were able to redeem a voucher. Review collected by and hosted on G2.com.

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7/26/2023
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Seçkin A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Seçkin A.")
SA

Seçkin A.

TM&D Systems & Planning Manager

Enterprise (\> 1000 emp.)

8/10/2023

"Best CRM Solution Ever!"

5/5

What do you like best about Apex Loyalty?

Flexible platform, they can provide custom solutions depending on your needs. You can engage with different customer types via segmented content & campaign management. Highly recommended! Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

Exactly none. System became perfect year by year. Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

Flexibility of the company is the main driver. Besides, incentive automation module helped us to increase our engagement level with our customers. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

CI

Candan i.

Enterprise (\> 1000 emp.)

8/10/2023

"Smart Solution"

5/5

What do you like best about Apex Loyalty?

- Very innovative & flexible consumer centric solution.

- Problem free bir solution

- Custom development can be done easily if required. Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

Actually there is no such a point that causes headache. Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

Loyalty and eCommerce embedded solution, Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

CD

Cuneyt D.

Small-Business (50 or fewer emp.)

7/14/2023

"Responsible and Innovator Tech Company"

5/5

What do you like best about Apex Loyalty?

The company develops herself and accomodates technological developlent quickly. User interface is powerful. Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

Sometimes we have very little techinal problems but the commany interferes and solves the problems very quickly. Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

They can reach the customers quickly and understandbly. They care our consultancy and directing them to developlemnt of services. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Food & Beverages](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Food & Beverages")
EF

Verified User in Food & Beverages

Enterprise (\> 1000 emp.)

5/3/2023

"Apex Loyalty solution has been implemented into several Europe entities with a wide-range scope"

5/5

What do you like best about Apex Loyalty?

Apex Loyalty is a flexible, innovative solution that enables you to design an advanced-level loyalty program based on your company, market and customers' needs.

And also, it is always possible to track KPIs, customers' reactions and, to adapt and improve the program accordingly by using loyalty dashboards Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

There is not any specific item that can be described as "least helpful" Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

-customer campaigns are managed more effectively and generate more benefit

-growth/ sales volume increase obtains with well-designed targets

-customer engagement is increased Review collected by and hosted on G2.com.

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5/25/2023
Validated ReviewerSource: Organic

 ![Verified User in Food & Beverages](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Food & Beverages")
UF

Verified User in Food & Beverages

Enterprise (\> 1000 emp.)

7/21/2023

"Professional"

5/5

What do you like best about Apex Loyalty?

Strong support, perfect knowledge of the market needs, aply DevSecOps, apply Agile, friendly and creative environment Review collected by and hosted on G2.com.

What do you dislike about Apex Loyalty?

at the beginning of the project we realized that we need more communication between POs and Dev team. After this communication was organized properly, quality of the Releases increased. Review collected by and hosted on G2.com.

What problems is Apex Loyalty solving and how is that benefiting you?

Apex implemented and supported B2B platform Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

##### Pricing

Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more.

[
View More Pricing Information
](https://www.g2.com/products/360drc-marketing-technologies-inc-apex-loyalty/pricing)

##### 
##### Apex Loyalty Features

Loyalty Experience

Loyalty Engine

Rewards

Membership

Loyalty Platform

Communication Tools

Customer Relationship Management (CRM)

Loyalty Analytics

[
View More Features
](https://www.g2.com/products/360drc-marketing-technologies-inc-apex-loyalty/features)

##### Categories on G2

[Loyalty Management](https://www.g2.com/categories/loyalty-management)[Gamification](https://www.g2.com/categories/gamification)[Channel Incentives Management (CIM)](https://www.g2.com/categories/channel-incentives-management-cim)

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