---
title: 123FormBuilder Reviews
meta_title: '123FormBuilder Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 175 reviews by the users' company size, role or industry
  to find out how 123FormBuilder works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 175
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Content Management
  url: https://www.g2.com/categories/content-management
---

# 123FormBuilder Reviews
**Vendor:** 123FormBuilder  
**Category:** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 175
## About 123FormBuilder
123FormBuilder is a versatile and innovative form builder used by over 2 million individuals and businesses around the world to automate data collection processes and workflows. The forms are easy to build and even simpler to maintain, so you never have to worry about how to stay on top of things again. Here’s how it works: the drag &amp; drop interface allows you to easily create forms, surveys, polls, and quizzes, all without ever having to write a single line of code. (Phew, right?) Just add the fields, set up the custom email notifications, and distribute the form... That’s it! Data and payment collection and management have never been easier. And, know what else? 123FormBuilder integrates with more tools than any other online form builder, too. That means no more time spent exporting, importing, and manually entering data! Simply select the app or payment gateway you want, and integrate instantly. No need to worry about privacy, either. 123FormBuilder takes data protection and security seriously and is fully GDPR and HIPAA compliant, so you get both peace of mind and complete control over your data storage. Search through the 1,900+ templates and take what you need. It’s probably in there. If you still have tools all over the screen, this is your sign to put them all aside. 123FormBuilder has rolled it all into one and made it as easy as 1-2-3 to use. Whether you’re part of a small business looking to simplify your internal processes or a large company aiming for a customized Enterprise package, you’re covered now.



## 123FormBuilder Pros & Cons
**What users like:**

- Users value the **ease of creation** with 123FormBuilder, making form design quick and simple without technical challenges. (5 reviews)
- Users appreciate the **ease of use** of 123FormBuilder, allowing quick and straightforward form creation without technical hassles. (5 reviews)
- Users value the **customizability** of 123FormBuilder, allowing tailored solutions and seamless integrations with existing tools. (3 reviews)
- Users commend the **easy integrations** of 123FormBuilder, simplifying lead and data collection effortlessly. (3 reviews)
- Users value the **user-friendly form creation** capabilities of 123FormBuilder, enhancing efficiency in data collection and management. (3 reviews)
- Users value the **s seamless integrations** of 123FormBuilder, enhancing productivity and collaboration with existing tools effortlessly. (3 reviews)
- Users find 123FormBuilder&#39;s **simplicity** in creating forms refreshing, enabling quick setup without technical expertise. (3 reviews)
- Users praise the **responsive customer support** of 123FormBuilder, highlighting its knowledgeable team and prompt assistance. (2 reviews)
- Interface Ease (2 reviews)
- Intuitive (2 reviews)

**What users dislike:**

- Users face **delays** in integration and support, complicating form setup and impacting overall user experience. (2 reviews)
- Users find the **limited flexibility in form design** can restrict custom layouts and lead to occasional bugs. (2 reviews)
- Users find the **learning curve steep** , especially for integrating APIs and managing user setups efficiently. (2 reviews)
- Users find the **difficult customization** options of 123FormBuilder limit their ability to create unique layouts. (1 reviews)
- Users experience **form complexity** with bugs and challenges in URL redirects during updates, affecting development efficiency. (1 reviews)
- Users find **integration difficult** with payment gateways, causing complications and delays during urgent projects. (1 reviews)
- Integration Issues (1 reviews)
- Users find the **lack of guidance** in adding new users frustrating and time-consuming in 123FormBuilder. (1 reviews)
- Layout Issues (1 reviews)
- Limitations (1 reviews)

## 123FormBuilder Reviews
  ### 1. Forms Always Have Issues, but the customization is worth it

**Rating:** 4.0/5.0 stars

**Reviewed by:** Amanda S. | Paid Search Specialists, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2018

**What do you like best about 123FormBuilder?**

The customization of the forms is awesome, I wish I didn't have to dig in to CSS but the end product is worth it.

**What do you dislike about 123FormBuilder?**

The forms have been down multiple times, prompting angry calls from our customers.

**Recommendations to others considering 123FormBuilder:**

It’s a very powerful form tool that’s easy to use once you get the gist of it.  We have had a few bumps with forms going down but their support team is always ready to dive in and fix the problem ASAP.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Easy to create new or duplicate old forms, fast and easy especially when we're on a deadline.

**Official Response from 123FormBuilder Team:**

> Hi Amanda!

We apologize for the downtimes. We do our best to improve our servers, as to avoid this kind of problems from happening again. 

We've made some updates since then and the forms should be working better.

If there's anything else we can help you with, you know where to find us. 

Thank you for your review & for choosing 123FormBuilder!

  ### 2. Some good features, not as user-friendly as would like

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 25, 2018

**What do you like best about 123FormBuilder?**

We used this formbuilder for event registrations. Compared to our previous registration software, this on had much lower reg fees and we were happy to pay so much less. Building a form is pretty straightforward and easy to figure out, and we were able to get registrations up and running very quickly.

**What do you dislike about 123FormBuilder?**

There are so many features that are lacking or made our registrations annoying. For example, there is no way to search through a list of form submissions for specific registrations or attendees. If  needed to look up a specific attendee's registration, there is no way to do that without generating a whole list. Generating a list of attendees was much more complicated than it should be. It also had some weird feature where our attendees could register without paying, which should have been an easy fix, but we found that there wasn't a way to change this and make payment mandatory.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We were able to use a registration software for much cheaper than our previous software, and it saved us a lot of money. Unfortunately it did not have all the features we needed and we will be switching to a different system again.

  ### 3. Easy, quick, efficiente form builder

**Rating:** 5.0/5.0 stars

**Reviewed by:** Janna P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

I have little computer skills, yet with this form builder, I was able to create a reservation form for my tour operator and collect information to send out payments and have my tours sold online without having to hire a professional to do it.

**What do you dislike about 123FormBuilder?**

I have no complaints about the form builder.

**Recommendations to others considering 123FormBuilder:**

I recommend this product, especially if you are handling your website yourself and dont want to hire a pro to do it . I have competitors that have hired professionals to do their webpage and yet cannot collect payment from their clients till the day they arrive,  a lot of times they are left hanging, simply because they do not collect payment for their tours. This form allows me to add multiple sections to collect information and to clarify everything in order to send out an invoice to collect payment using paypal. Very eaasy for small business like myself to operate.

**What problems is 123FormBuilder solving and how is that benefiting you?**

I use it to collect information from clients wanting to book a shore excursion while visiting their cruise port where I supply tours to them.

  ### 4. Great app that’s integrated into Wix

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sean J. | Founder, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

Easy setup and understanding is the primary thing. The free version is all what most small businesses need, but I hope that when the time is right for my company that I become their paying customer.

**What do you dislike about 123FormBuilder?**

Exporting, or sharing, the gathered submissions wasn’t as clear as I would prefer. However, even this aspect was easily figured out.

**Recommendations to others considering 123FormBuilder:**

Great for small busi

**What problems is 123FormBuilder solving and how is that benefiting you?**

Thankfully Form123 offers the creation of three forms under the free version. We use currently them for:

1) gathering vendor information 
2) gathering customer information 
3) (limited) ratings and reviews to our industry 

  ### 5. Expensive and limited

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Photography | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

At first, when I started with WIX, they have a special of 5$ for a limited "bronze" version of 123 contact forms. I used it for a long time... but I always hated it.

**What do you dislike about 123FormBuilder?**

missing features that make forms interactive and fun.
cheap on things... 

*MIssing "picture selection" was big for me... I want my user to select a picture as a choice.
with 123form, you can't do that, you need to add a picture (which counts as one of your items) and then make another multi choice of dropdown and ask what picture they want to use. not very elegant.

everytime I contact support... they were no help, sometimes even rude.

oh, and RULES! very limited, you need to pay so much more for a few rules.

JOTFORM, CHEAPER, UNLIMITED RULES, HAS INFINITE AMOUNT OF MORE OPTIONS!

**Recommendations to others considering 123FormBuilder:**

Jotform, cheaper, better, easier, prettier. (what I switched too)
Typeform.... OMG... typeform > 123contact.

**What problems is 123FormBuilder solving and how is that benefiting you?**

all I need was 1 form on my website to collect client information for an event.
123form was too limited in 1) the options I needed, and 2) the amount of "items"/questions I could add.
I need to pay MORE, which was almost 20X the price simply for a few more additional fields... 

  ### 6. Great, but could be better

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

The ease of use when building a form- everything is pretty straight forward.
Very simple and extremely useful

Can Upload multiple forms- which is very very helpful.



**What do you dislike about 123FormBuilder?**

How long the load times are on mobile devices( granted worth the wait, but still...could be an issue with wix and not the form builder thou ? ) and how old school it looks- would really like something a bit more sleek or "non- Html looking"  

**Recommendations to others considering 123FormBuilder:**

Should spend some time playing with the feilds and fonts- gives everything a different look and Feel

**What problems is 123FormBuilder solving and how is that benefiting you?**

Getting applications from candidates as a recruitment company is very difficult online- but this makes it very  helpful and easy.

  ### 7. Easy and customizable

**Rating:** 4.5/5.0 stars

**Reviewed by:** Heidi F. | marketing manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 02, 2018

**What do you like best about 123FormBuilder?**

The platform has a lot of customizable options and implements well into wordpress

**What do you dislike about 123FormBuilder?**

can get confusing when you first start out if you want a more complex for and get into customizing rules 

**Recommendations to others considering 123FormBuilder:**

use the 123form wordpress plugin to easily integrate into your website.  research all the hidden options--the autoresponse customization etc.

**What problems is 123FormBuilder solving and how is that benefiting you?**

we mostly use this for online contact forms in our wordpress sites but also create forms to use internally and for customer satisfaction surveys

  ### 8. Effortless and effective!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Melissa M. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 08, 2018

**What do you like best about 123FormBuilder?**

Set up was super easy. Sharing the link on digital flyers and/or alone in  a text, email, etc to register for my events is even easier. Clicking on my email to retrieve, view, and share the incoming registrations...easiest part of the process. VERY happy with this product. 

**What do you dislike about 123FormBuilder?**

I guess,....nothing!  I have not encountered any problems or roadblocks. 

**What problems is 123FormBuilder solving and how is that benefiting you?**

I am able to coordinate events without an extra person and/or extra step. 

  ### 9. 123 Formbuilder - intuitive, feature-rich, excellent!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Julian W. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2018

**What do you like best about 123FormBuilder?**

I love how intuitive the interface is, how easily configurable it is. The best bit is that you can pre-populate the contact form fields when you link to it.

123 Formbuilder was exactly what I was looking for. An excellent site indeed.

**What do you dislike about 123FormBuilder?**

There is nothing I dislike. Highly recommended.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Ease of customer use. 

  ### 10. Great way of let my clients customize their own contact info

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Graphic Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

the UI is dumbproof basically, which saves me hours of boring explanaitions

**What do you dislike about 123FormBuilder?**

its been only a couple of times, but when the server goes down :(

**Recommendations to others considering 123FormBuilder:**

implement analytics, dont let the all mighty google take the credit

**What problems is 123FormBuilder solving and how is that benefiting you?**

I have a couple of clients that changes contact info like undewear, so i created them a single account. They still call me to "let me know" that contact info was modified. And one of the main benefits is that when I use PHP forms sometimes the mails are treated as spam, but with 123FormBuilder that has never happened

  ### 11. Easy to learn use and edit.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Civic & Social Organization | Enterprise (> 1000 emp.)

**Reviewed Date:** February 02, 2018

**What do you like best about 123FormBuilder?**

I needed to make forms for employees to report activity and data. With 123 I can edit one form to use for other, similar uses.

**What do you dislike about 123FormBuilder?**

The lack of a 'look up' function to pull employee information off a database. My employee enters a unique ID and the form populates many of the fields. I have to use Caspio then link it to my form.

**What problems is 123FormBuilder solving and how is that benefiting you?**

It enables our employees to report data from many devices.

  ### 12. Easy form creator with lots of options

**Rating:** 4.0/5.0 stars

**Reviewed by:** Markus E. | Founder Markus Eichenberger Photo & Film Productions, Photography, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

The integration with WIX is very well done

**What do you dislike about 123FormBuilder?**

MailChimp integration could be improved by allowing several rules for data import.

**Recommendations to others considering 123FormBuilder:**

Easy to use, improves workflows

**What problems is 123FormBuilder solving and how is that benefiting you?**

Bookings of Workshops. Easy to export to excel. Workflow has improved

  ### 13. Excelent page

**Rating:** 2.5/5.0 stars

**Reviewed by:** lilia berenice o. | investigador, Enterprise (> 1000 emp.)

**Reviewed Date:** February 05, 2018

**What do you like best about 123FormBuilder?**

It is easy to créate questions, and easy to handle. Also it sends an e-mail with the answers not needing to upload and see the answers.

**What do you dislike about 123FormBuilder?**

If i want to change the questionare I have to do many savings in different places  in order to conect titles with the question identification. it should conect the information from the form

**What problems is 123FormBuilder solving and how is that benefiting you?**

is just for grading the Service we offer.

  ### 14. Good product, but has flaws and terrible support

**Rating:** 1.0/5.0 stars

**Reviewed by:** Michael B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

Ease of use, good integration, nice features

**What do you dislike about 123FormBuilder?**

The rules have flaws and support is always offline. Very slow in responding and resolving issues. 

**What problems is 123FormBuilder solving and how is that benefiting you?**

Booking

  ### 15. Very flexible costumer approach.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Spyros S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 06, 2018

**What do you like best about 123FormBuilder?**

Data Security, Time-saving, Data management. These are three core elements that our business need to cover and eventually we found a proper partner.

**What do you dislike about 123FormBuilder?**

I would like to see more design instruments.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Time saving and data collection.

  ### 16. 123FormBuilder did what it said it would do

**Rating:** 4.5/5.0 stars

**Reviewed by:** Matt S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

I liked that the app was intuitive. It was easy to set up and use. 

**What do you dislike about 123FormBuilder?**

Nothing really. I suppose if I had to choose, I'd say it wasn't free. :)

**What problems is 123FormBuilder solving and how is that benefiting you?**

We are gathering the all important contact info, employment, and quote data needed to help grow our business.

  ### 17. Perfect for my small form requirements

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adrian P. | Mentor, Automotive, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

I like the free option that suits my requirements.

**What do you dislike about 123FormBuilder?**

I was not able to generate a professional page look, but it's ok.

**Recommendations to others considering 123FormBuilder:**

Have a look at ActiveCampaigns and what they are doing as I have to use both services for my needs.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Email marketing. 

  ### 18. Easy to use. Quick reporting

**Rating:** 4.5/5.0 stars

**Reviewed by:** michael s. | Teacher, Religious Institutions, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2018

**What do you like best about 123FormBuilder?**

I love that I get feedback immediately and that I can make various types of forms.

**What do you dislike about 123FormBuilder?**

I'd like to be able to integrate the form using a qr code from your site.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We are registering for meetings. We know who is coming.

  ### 19. Very user-friendly and yet powerful tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Insurance | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 12, 2018

**What do you like best about 123FormBuilder?**

very intuitive interface. 
easy to use and to design forms

**What do you dislike about 123FormBuilder?**

some additional uses are available only in the paid version

**What problems is 123FormBuilder solving and how is that benefiting you?**

notification of urgent information on a standard form

  ### 20. simple, quick

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Sporting Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 27, 2018

**What do you like best about 123FormBuilder?**

Simplicity, ease of use

**What do you dislike about 123FormBuilder?**

the poverty of the graphics and the follow-up emails

**What problems is 123FormBuilder solving and how is that benefiting you?**

registration for an event

  ### 21. My experience with 123Form Builder has been really good. It's been very easy to use.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 14, 2018

**What do you like best about 123FormBuilder?**

For now I'm a very small business so it's great to have a free platform to use and once I grow, i'll have the need and funds to upgrade. 

**What do you dislike about 123FormBuilder?**

I haven't experienced anything I have liked. 

**What problems is 123FormBuilder solving and how is that benefiting you?**

I has allowed me a way to capture registration for workshops.  It's so much better than having to do it all via email. 

  ### 22. Good form builder with lots of integrations

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Environmental Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 23, 2017

**What do you like best about 123FormBuilder?**

123contactform offers a cost effective form builder that is extremely versatile.  You can use it for a simple survey, event sign up, online merchandise sales, contact forms, or sign ups for email newsletters, just to name a few possible uses.  There are tons of integrations with other services including payment processors, Google services, email marketing services, and more.

**What do you dislike about 123FormBuilder?**

The software is occasionally buggy and has odd errors.  Sometimes they self correct, sometimes the 123contactform support staff needs to address it.

**What problems is 123FormBuilder solving and how is that benefiting you?**

This software lets me do a lot for my small nonprofit - events exhibitor registration, membership renewals, donations, online sales, inquiry tracking, and much much more.  It ultimately saves us a lot of time.

  ### 23. Gets the hob done

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 02, 2017

**What do you like best about 123FormBuilder?**

App for wix - is somewhat limited in features. 

**What do you dislike about 123FormBuilder?**

I started using Jotform, has more features and templates then 123contactform 

**Recommendations to others considering 123FormBuilder:**

If you are using there plugin app for Wix and all you need is a simple contact us - it is good 

**What problems is 123FormBuilder solving and how is that benefiting you?**

contact forms and signup forms

  ### 24. Quick and Easy.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Janna G. | President &amp; Co-Founder, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 22, 2016

**What do you like best about 123FormBuilder?**

There are many templates to choose from and there is the ability to copy forms (so that you don't have to rebuild - great for clients with multiple locations).  Decent field options.  We use these forms with many of our clients: order forms, special offers, employee applications, etc.n  For each form you build - it tracks the submissions and you can generate reports and export data - that is a great feature.

**What do you dislike about 123FormBuilder?**

Looks and feels a little "old school" in comparison to our sites we use the forms on.  When adding a field - it "adds" it to the bottom of the form and you have to drag it back up - that is incredibly annoying.  Limited in the  design although there is an html block field.

**Recommendations to others considering 123FormBuilder:**

There are some workarounds you have to figure out on your own to get the best use out of this product - but it is worth it.  Definitely upgrade from the free version to get the most out of this (very affordable) and be sure to utilize the apps!

**What problems is 123FormBuilder solving and how is that benefiting you?**

Providing an easy, "no muss, no fuss" option for building forms for our clients.  Provides excellent tracking & reporting and utilizes google analytics.  

**Official Response from 123FormBuilder Team:**

> Hi Janna!

We do offer the functionality to drag fields where you need them on the form, without having to go through the scenario that you have described. 

Regarding the design aspect, we're continuously working on improving it. And we like receiving feature suggestions from our users. 

So, if there's anything you'd like to add more on this topic, we'd love to hear your ideas. Just drop us an email or contact our Support team.

Happy to help you achieve your results.

Thank you for choosing 123FormBuilder.


  ### 25. Generally works well

**Rating:** 3.5/5.0 stars

**Reviewed by:** Michael S. | Partner, Political Organization, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 23, 2016

**What do you like best about 123FormBuilder?**

Easy to embed forms; lots of options for form fields.

**What do you dislike about 123FormBuilder?**

It is sometimes buggy and difficult to fix (especially with field validation). Also not the best with mobile.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Collecting information from email subscribers.


## 123FormBuilder Discussions
  - [Microsoft block](https://www.g2.com/discussions/microsoft-block) - 1 comment, 1 upvote
  - [Is it possible to &quot;try&quot; or see examples of file upload functionality before committing to an upgrade](https://www.g2.com/discussions/is-it-possible-to-try-or-see-examples-of-file-upload-functionality-before-committing-to-an-upgrade) - 1 comment, 1 upvote
  - [Why does this company think it&#39;s cool to scam people](https://www.g2.com/discussions/39365-why-does-this-company-think-it-s-cool-to-scam-people) - 1 comment, 1 upvote
  - [What is 123FormBuilder used for?](https://www.g2.com/discussions/what-is-123formbuilder-used-for) - 1 comment

- [View 123FormBuilder pricing details and edition comparison](https://www.g2.com/products/123formbuilder/reviews?page=4&section=pricing&secure%5Bexpires_at%5D=2026-07-19+19%3A14%3A19+-0500&secure%5Bsession_id%5D=2158de20-71f6-4b92-b4fe-db6556fcac3f&secure%5Btoken%5D=c9298212558c031f35804f45d6dd7ab02a4df1d5fb420ca5d6afbd9f94e8c66d&format=llm_user)
## 123FormBuilder Integrations
  - [PayPal Payments](https://www.g2.com/products/paypal/reviews)

## 123FormBuilder Features
**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Lead Monitoring**
- Features
- Performance
- Identification

**Survey Management**
- Survey Builder
- Question Types
- Templates
- Survey Distribution

**Customization**
- Custom Fields
- Conditional Logic
- Multi-page Forms
- Design

**Agentic AI - Lead Capture**
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Salesforce AppExchange Apps**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Data Capture**
- Mobile
- Websites
- Social Media
- Data

**Survey Customization**
- Branching/Skip Logic
- Branding
- Multimedia Support
- Multilingual Surveys

**Additional Functionality**
- Embedded Forms
- Offline Capability
- Notifications
- Payments
- Mobile Forms

**Analytics**
- Export/Import
- Reporting

**Survey Insights**
- Reporting & Analytics
- BI Tools Integration
- Data Exporting
- Permissions

**Customization**
- Forms
- Personalization
- Templates
- Integration

**Agentic AI - Survey**
- Adaptive Learning
- Proactive Assistance
- Decision Making

## Top 123FormBuilder Alternatives
  - [Jotform](https://www.g2.com/products/jotform/reviews) - 4.7/5.0 (5,078 reviews)
  - [FormAssembly](https://www.g2.com/products/formassembly/reviews) - 4.4/5.0 (388 reviews)
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