---
title: 123FormBuilder Reviews
meta_title: '123FormBuilder Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 175 reviews by the users' company size, role or industry
  to find out how 123FormBuilder works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 175
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Content Management
  url: https://www.g2.com/categories/content-management
---

# 123FormBuilder Reviews
**Vendor:** 123FormBuilder  
**Category:** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 175
## About 123FormBuilder
123FormBuilder is a versatile and innovative form builder used by over 2 million individuals and businesses around the world to automate data collection processes and workflows. The forms are easy to build and even simpler to maintain, so you never have to worry about how to stay on top of things again. Here’s how it works: the drag &amp; drop interface allows you to easily create forms, surveys, polls, and quizzes, all without ever having to write a single line of code. (Phew, right?) Just add the fields, set up the custom email notifications, and distribute the form... That’s it! Data and payment collection and management have never been easier. And, know what else? 123FormBuilder integrates with more tools than any other online form builder, too. That means no more time spent exporting, importing, and manually entering data! Simply select the app or payment gateway you want, and integrate instantly. No need to worry about privacy, either. 123FormBuilder takes data protection and security seriously and is fully GDPR and HIPAA compliant, so you get both peace of mind and complete control over your data storage. Search through the 1,900+ templates and take what you need. It’s probably in there. If you still have tools all over the screen, this is your sign to put them all aside. 123FormBuilder has rolled it all into one and made it as easy as 1-2-3 to use. Whether you’re part of a small business looking to simplify your internal processes or a large company aiming for a customized Enterprise package, you’re covered now.



## 123FormBuilder Pros & Cons
**What users like:**

- Users value the **ease of creation** with 123FormBuilder, making form design quick and simple without technical challenges. (5 reviews)
- Users appreciate the **ease of use** of 123FormBuilder, allowing quick and straightforward form creation without technical hassles. (5 reviews)
- Users value the **customizability** of 123FormBuilder, allowing tailored solutions and seamless integrations with existing tools. (3 reviews)
- Users commend the **easy integrations** of 123FormBuilder, simplifying lead and data collection effortlessly. (3 reviews)
- Users value the **user-friendly form creation** capabilities of 123FormBuilder, enhancing efficiency in data collection and management. (3 reviews)
- Users value the **s seamless integrations** of 123FormBuilder, enhancing productivity and collaboration with existing tools effortlessly. (3 reviews)
- Users find 123FormBuilder&#39;s **simplicity** in creating forms refreshing, enabling quick setup without technical expertise. (3 reviews)
- Users praise the **responsive customer support** of 123FormBuilder, highlighting its knowledgeable team and prompt assistance. (2 reviews)
- Interface Ease (2 reviews)
- Intuitive (2 reviews)

**What users dislike:**

- Users face **delays** in integration and support, complicating form setup and impacting overall user experience. (2 reviews)
- Users find the **limited flexibility in form design** can restrict custom layouts and lead to occasional bugs. (2 reviews)
- Users find the **learning curve steep** , especially for integrating APIs and managing user setups efficiently. (2 reviews)
- Users find the **difficult customization** options of 123FormBuilder limit their ability to create unique layouts. (1 reviews)
- Users experience **form complexity** with bugs and challenges in URL redirects during updates, affecting development efficiency. (1 reviews)
- Users find **integration difficult** with payment gateways, causing complications and delays during urgent projects. (1 reviews)
- Integration Issues (1 reviews)
- Users find the **lack of guidance** in adding new users frustrating and time-consuming in 123FormBuilder. (1 reviews)
- Layout Issues (1 reviews)
- Limitations (1 reviews)

## 123FormBuilder Reviews
  ### 1. Excellent for customer service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2022

**What do you like best about 123FormBuilder?**

123FormBuilder is an incredible tool for companies of all sizes. It has helped us tremendously with our customer service, as we are able to collect feedback and opinions that were otherwise inaccessible before. We love its user-friendly design and how quickly we can get our forms up on the website. I'd say it's one of the best form builders in the market!

**What do you dislike about 123FormBuilder?**

The learning curve for advanced features.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Contact forms and data collection.

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 2. Easy to use for non-technical users

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 25, 2022

**What do you like best about 123FormBuilder?**

123FormBuilder is a great form builder for any size business. I own a small business, so building my forms from scratch was always the most time-consuming and difficult task that I would have to take on. 123FormBuilder has never failed to satisfy any of my needs. The prices are competitive and you can get your forms up in minutes with the templates available. I’ve been using it for the last year and I couldn’t be happier.

**What do you dislike about 123FormBuilder?**

That it’s not as popular as it deserves.	PROBLEM IT SOLVES: all-across the company data collection

**Recommendations to others considering 123FormBuilder:**

You must try it !

**What problems is 123FormBuilder solving and how is that benefiting you?**

Internal forms

  ### 3. Extremely user friendly and intuitive

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anirban R. | Salesforce Architect, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 14, 2022

**What do you like best about 123FormBuilder?**

UX and overall experience, easy to integrate

**What do you dislike about 123FormBuilder?**

No features as such, I find this quite fulfilling

**Recommendations to others considering 123FormBuilder:**

Highly user friendly and works really good

**What problems is 123FormBuilder solving and how is that benefiting you?**

Building forms, connecting with SF, solving customer lead acquisition

  ### 4. Simple to implement, easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mark W. | D, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 04, 2022

**What do you like best about 123FormBuilder?**

Easy to get started and to have it up and running fast

**What do you dislike about 123FormBuilder?**

We don't have any dislikes at this stage

**What problems is 123FormBuilder solving and how is that benefiting you?**

Allows the pre-population of fields so my clients don't have to repeat themselves when entering data

**Official Response from Jennifer:**

> Thank you so much for your kind words, Mark. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you.


  ### 5. Best form builder...hands down!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Austen W. | PRINCIAL CONSULTANT, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 02, 2022

**What do you like best about 123FormBuilder?**

123 Form Builder has many great features! The key features for my companies include Salesforce integration, submission notifications, and antispam protection. Allow each team member to have access to 123 Form Builder is great, but what's better is the permission options and the ability to share forms with other team members, allowing them to edit something existing instead of starting from scratch.  It is a time saver!

**What do you dislike about 123FormBuilder?**

As of now there is nothing that would suggest. Its truly feature rich and serves the needs of my business.

**What problems is 123FormBuilder solving and how is that benefiting you?**

It allows us to collect key information from our customers during the onboarding and post-engagement phase and then have that data integrated right into Salesforce.  Such a timesaver!

  ### 6. Appreciated by everyone in my company!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 31, 2022

**What do you like best about 123FormBuilder?**

I have been using 123FormBuilder for a couple of months now and I am very impressed with the product. It is up-to-date with all of the latest features and it’s very easy to use. I never have any challenges setting up forms, even if they’re complicated, and my colleagues love how we can send out updates instantly through the app. 

**What do you dislike about 123FormBuilder?**

It took me a while to get used to everything, but once I did it was worth it because this app has all the features I need and more!

**What problems is 123FormBuilder solving and how is that benefiting you?**

integration with Salesforce and data collection via website

  ### 7. Excellent compliance, security and support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maria G. | Growth Consultant, Enterprise (> 1000 emp.)

**Reviewed Date:** May 10, 2022

**What do you like best about 123FormBuilder?**

123FormBuilder is the best form builder out there. I tried a few other competitors, but 123FormBuilder's interface is just so much more user-friendly and intuitive. Now that I've switched to 123FormBuilder, I am confident that my forms are going to be compliant with all of the current regulations and it will save me so much time!

**What do you dislike about 123FormBuilder?**

I'm sorry, at the moment I can't think of anything.

**What problems is 123FormBuilder solving and how is that benefiting you?**

compliant data collection

**Official Response from Jennifer:**

> Thank you so much for your kind words, Maria. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 8. a very strong and easy to work form builder

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Enterprise (> 1000 emp.)

**Reviewed Date:** March 31, 2022

**What do you like best about 123FormBuilder?**

I use 123FormBuilder for many projects. We digitized different workflows from internal events registrations to various surveys. It's very easy to use and I keep discovering new options every time. I've been using it for 3+ years and every time I needed ideas about how to approach a new scenario I got help from my account manager.

**What do you dislike about 123FormBuilder?**

Some advanced features are too complicated in the beginning. But, usually, the support team is helping a lot to understand how they work.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Internal events registrations
Surveys
Application form

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 9. 123FormBuilder is the best form builder I have used so far.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ioana D. | Agent de Asigurare Allianz Țiriac, Enterprise (> 1000 emp.)

**Reviewed Date:** May 09, 2022

**What do you like best about 123FormBuilder?**

123FormBuilder is the best form builder I have used so far. It has a sleek and intuitive interface and it's super easy to drag and drop fields. It also has a ton of features like conditional logic, custom validation rules, and password strength requirements. I recommend 123FormBuilder for anyone looking for a great form builder.

**What do you dislike about 123FormBuilder?**

There's nothing to complain about at this moment.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Lead Generation

**Official Response from Jennifer:**

> Thank you so much for your kind words, Ioana. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!


  ### 10. Excellent for syncing with multiple teams

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Enterprise (> 1000 emp.)

**Reviewed Date:** May 31, 2022

**What do you like best about 123FormBuilder?**

I have been using 123FormBuilder for a year now and it has made aligning with my other teams so much easier! With the different access levels and the company branding, I am able to share the form with my team of four and get their input, which is something that I have never been able to do before.

**What do you dislike about 123FormBuilder?**

At first I was complaining about the pricing, but I've realized how much time it saves me, so I appreciate it so much now.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Forms for internal alignment with multiple teams

  ### 11. 123FormBuilder is a lifesaver for my team

**Rating:** 4.5/5.0 stars

**Reviewed by:** Radu E. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2022

**What do you like best about 123FormBuilder?**

123FormBuilder is a lifesaver for my team. We are constantly creating new forms for our clients and without 123FormBuilder, it would be impossible to keep up. It's the perfect tool for form creation and designing.

**What do you dislike about 123FormBuilder?**

Advanced customisation requires a bit of technical support, but their team is always helpful.

**What problems is 123FormBuilder solving and how is that benefiting you?**

lead forms

  ### 12. So powerful!!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospitality | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 29, 2022

**What do you like best about 123FormBuilder?**

Doing the same in a custom way would take you 30x time this. It's incredible to see how powerful it is!

**What do you dislike about 123FormBuilder?**

The default UIs do not look good for your forms. I would like it if we could connect a db to their solution so it would update informations on our side! But it would be complex!

**What problems is 123FormBuilder solving and how is that benefiting you?**

Developping a form and setting up a simple db

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!


  ### 13. Great product

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Accounting | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 12, 2022

**What do you like best about 123FormBuilder?**

This is a product that helps me everyday to save time and it is really user friendly. Even if it's the first time I am using this, i was really impressed of how easy was to get everything I need

**What do you dislike about 123FormBuilder?**

Nothing I can think of, keep on the good work!

**What problems is 123FormBuilder solving and how is that benefiting you?**

organizational data collection

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 14. 123 conversions

**Rating:** 5.0/5.0 stars

**Reviewed by:** Malaescu S. | Referent Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2022

**What do you like best about 123FormBuilder?**

I have been using 123FormBuilder for the last few months and it has been a great tool. I have incorporated it into my marketing strategy, and it has helped me increase website conversions by over 15%. It’s easy to use and a great tool!

**What do you dislike about 123FormBuilder?**

Hard to customise without technical knowledge

**What problems is 123FormBuilder solving and how is that benefiting you?**

marketing forms

  ### 15. Highly recommend it!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adrian C. | Account Executive, Enterprise (> 1000 emp.)

**Reviewed Date:** May 08, 2022

**What do you like best about 123FormBuilder?**

The app is very reliable and easy to use. The support is top notch and the product is often updated.

**What do you dislike about 123FormBuilder?**

Nothing to note here really. Maybe it would help to have a few additional features in the free version.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Collecting data with digital forms in a secure way and integrate it with other apps to create a smooth workflow.

**Official Response from Jennifer:**

> Thank you so much for your kind words, Adrian. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!


  ### 16. Very well designed form builder.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 14, 2022

**What do you like best about 123FormBuilder?**

The form builder is filled with great features that allow you to create rich form, especially to gather feedback from users in forms such as surveys. It also provides many integration with different systems  which makes it helpfull to get the data gathered from the forms and it into information

**What do you dislike about 123FormBuilder?**

The layout options are not as flexible as they should be ( number of columns of form page ...

**What problems is 123FormBuilder solving and how is that benefiting you?**

The main issue 123 Form Builder helped me with is surveys and integration with salesforce, with this solution it costs less to gather customer feedback other than standard solutions

  ### 17. The easiest embeddable forms creator!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ryan M. | Licensed Realtor, Real Estate, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 16, 2021

**What do you like best about 123FormBuilder?**

It is straightforward to create and embed forms on our intranet site. 123FormBuilder also has handy features for their forms, like mapping, uploading files to the form for submission, and very useful rules for notification.

**What do you dislike about 123FormBuilder?**

Our company's cybersecurity policies currently block TLS 1.3 which means we have to run Chrome with "disable html2" in order to access the 123FormBuilder site, but our embedded forms work without issue.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We use 123FormBuilder for the secure submission of information. We have so many different forms for various reasons that it is hard to say for sure, but we have drastically improved numerous features in our company through the use of 123FormBuilder. One easy to mention benefit was that we could transition to online, virtual training sessions for a class that required sign-in, out, and an anonymous course evaluation.

**Official Response from 123FormBuilder Team:**

> Hi Ryan,

Thank you for taking the time to share with us your review, we greatly appreciate it! 

Your feedback has also been forwarded to our team for further investigation, but we're glad to know that the embedded forms are working great.

Have an amazing day!

  ### 18. Simple, intuitive, powerful form builder

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 10, 2022

**What do you like best about 123FormBuilder?**

123FormBuilder makes it easy for non-technical users to create sleek and powerful forms without leveraging traditional development resources.  The drag and drop interface makes it simple to construct the form, and the app takes care of the form hosting and Salesforce integration with a few clicks.

**What do you dislike about 123FormBuilder?**

The form could use some more advanced form widgets, like a range selector

**What problems is 123FormBuilder solving and how is that benefiting you?**

This app makes it easy to create customer-facing web forms that can quickly and easily integrate in to Salesforce

  ### 19. Better than the alternatives

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Hardware | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 25, 2022

**What do you like best about 123FormBuilder?**

I have found a new best friend in 123FormBuilder.
Previously, I was unsure about which form builder would work for my business and pushed my forms over to other competitors.
I finally decided to try 123FormBuilder and am now so grateful I did! It's been so easy to create surveys and forms (and the templates are really good!) that it's hard not to recommend it!

**What do you dislike about 123FormBuilder?**

It would be nice to have some more advanced analytics for the submissions.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Complex forms for data collection.

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 20. 123FormBuilder + Salesforce = AMAZING

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 25, 2022

**What do you like best about 123FormBuilder?**

The best part about 123FormBuilder is that it integrates seamlessly with Salesforce. I don't have to worry about mapping data between two different platforms and can focus on other things in my day.

**What do you dislike about 123FormBuilder?**

Can't complain so far, they've been great.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Salesforce mapping and integration.

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 21. Their service is the best in the market

**Rating:** 5.0/5.0 stars

**Reviewed by:** Denisa B. | Growth Consultant, Professional Services, Europe & US, Enterprise (> 1000 emp.)

**Reviewed Date:** March 09, 2022

**What do you like best about 123FormBuilder?**

I have been using 123FormBuilder for over 5 years now. They are reliable and it's with no doubt that their service is the best in the market. I am very happy with my results and I am more than happy to use 123FormBuilder again in future projects.

**What do you dislike about 123FormBuilder?**

The only thing that would make it better is if the learning curve was less steep. Once you get the hang of it, it's a breeze to use.

**What problems is 123FormBuilder solving and how is that benefiting you?**

forms with conditional logic

**Official Response from Jennifer:**

> Thank you so much for your kind words, Denisa. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 22. Easy to use, highly recommend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 01, 2022

**What do you like best about 123FormBuilder?**

Easy to use, great customer support. Didn't have any problems.

**What do you dislike about 123FormBuilder?**

I would like to see more integrations with other apps.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Easy to create forms and collect the data.

  ### 23. Easy Peasey

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tom S. | Azure Cloud Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 24, 2022

**What do you like best about 123FormBuilder?**

The ease of getting a form up and running

**What do you dislike about 123FormBuilder?**

That I haven't used this earlier in life.

**Recommendations to others considering 123FormBuilder:**

If you need an easy, complete form that builds in minutes, choose 123FormBuilder.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Enabling users to contact me via a web form.

  ### 24. Form builder for my needs

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Enterprise (> 1000 emp.)

**Reviewed Date:** May 24, 2022

**What do you like best about 123FormBuilder?**

123FormBuilder is a great form builder for my specific website needs. It offers me just what I need and the customer support is phenomenal. I have contacted them with questions or concerns in the past, and they were always quick to respond. I would highly recommend this product to anyone looking for a form builder that is easy to use and doesn't require any coding.

**What do you dislike about 123FormBuilder?**

It needs some more documentation for advanced use cases

**What problems is 123FormBuilder solving and how is that benefiting you?**

no-code forms

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 25. Powerful tool at a reasonable price for everything it offers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** May 09, 2022

**What do you like best about 123FormBuilder?**

123FormBuilder is the perfect tool for those of us who are in charge of managing a ton of contact information. It's an invaluable resource for us to have on our side and I'm so happy that it's available. It does exactly what we need, at a price point that makes it manageable for us to do our jobs without breaking the bank :D 

**What do you dislike about 123FormBuilder?**

I have been using 123FormBuilder for a few months now and I can't find any fault with it.

**What problems is 123FormBuilder solving and how is that benefiting you?**

smart forms

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!


  ### 26. All employees records within reachies of all sizes

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 13, 2022

**What do you like best about 123FormBuilder?**

I've been using 123FormBuilder for my HR needs and it has helped me a lot. It's not perfect, but it produces great results and makes life so much easier. I was looking for a solution to manage all of my employees' records, and 123FormBuilder is the best I've seen in this category.

**What do you dislike about 123FormBuilder?**

The support team is excellent, but it would be great to have more industry-oriented documentation so I don't ask for help so often

**What problems is 123FormBuilder solving and how is that benefiting you?**

Organizational data collection

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 27. Very Customisable but a little clunky

**Rating:** 3.5/5.0 stars

**Reviewed by:** Aaron R. | S, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 19, 2021

**What do you like best about 123FormBuilder?**

The ability to create rules to show/hide values based on inputs is great, it allows you to use one form easily with multiple streams based on inputs of users.

**What do you dislike about 123FormBuilder?**

The tool does not handle repeatable containers very well, especially if you are exporting data to a tool like Zapier or Google Sheets.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We used to use google forms, but I found that they were very straightforward and it was very hard to create a branched form. Because our forms are somewhat complex and require multiple branches in some cases, 123 Form Builder has been great at easily providing this for us.

**Official Response from 123FormBuilder Team:**

> Hi Aaron,

Thank you for your review! Here at 123 Form Builder, we believe that complex forms shouldn't be complicated to achieve, and we're glad that you have chosen us for the ease of use of our platform.

Also, please contact us at customercare@123formbuilder.com or on live chat whenever you find that the data from your Repeatable container fields is not being passed properly. We'd like to look further into this matter and make sure that you're not missing out on any data collected through your forms.

Thank you and have a great day!

  ### 28. Very good tool to implement our requirements for forms

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nicole F. | Digital Marketing Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** March 23, 2022

**What do you like best about 123FormBuilder?**

Easy creation of forms and very good support. Group and user management is very easy to handle.

**What do you dislike about 123FormBuilder?**

Automated tracking is not readily available. There is no option for textblocks, which can be used in confirmation emails to guarantee e.g. legal conformity (imprint).

**What problems is 123FormBuilder solving and how is that benefiting you?**

We use 123formbuilder to create custom forms for our subsidiary websites. You can check every submission at any time.

**Official Response from Jennifer:**

> Thank you so much for your kind words, Nicole. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 29. Great tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bogdan I. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 04, 2022

**What do you like best about 123FormBuilder?**

Very easy to use, and very flexible tool to use. I like the multiple options for answers

**What do you dislike about 123FormBuilder?**

It's great for anything desktop, haven't used it so much on mobile.

**What problems is 123FormBuilder solving and how is that benefiting you?**

I'm creating forms for events - speaker application, volunteers aplications etc.

**Official Response from Jennifer:**

> Thank you so much for your kind words, Bogdan. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!


  ### 30. I am so glad that I purchased 123FormBuilder

**Rating:** 5.0/5.0 stars

**Reviewed by:** Raluca C. | Inside Channel Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** March 09, 2022

**What do you like best about 123FormBuilder?**

123FormBuilder is the best form builder that I have come across so far. The service and features are excellent, and it's easy to use. I am so glad that I purchased it!

**What do you dislike about 123FormBuilder?**

So far I didn't come across things I dislike.  Can't think of anything. I am a complete novice and have had no problems in the process - from designing to publishing.

**What problems is 123FormBuilder solving and how is that benefiting you?**

custom forms for website

**Official Response from Jennifer:**

> Thank you so much for your kind words, Raluca. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 31. Help desk service incredibly competent and available every day

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joel L. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 20, 2021

**What do you like best about 123FormBuilder?**

When I need help to understand or adjust a script, for instance, the help desk guides me step by step. No need to wait hours for an answer. Then I receive a transcript of my cordial exchange with the knowledgeable 123formbuilder expert. Truly exceptional.

**What do you dislike about 123FormBuilder?**

Sometimes, I wonder if the forms are getting too complicated, requiring updates every 8-12 months. But the Help Desk is always there to guide you as required.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We run a medium-sized Chess Club. The forms have helped automate the registration and membership dues processes. It's a breeze compared to previous manual and semi-automated approaches.

**Official Response from 123FormBuilder Team:**

> Hi Joel,

Thank you so much for your review! Our Customer Care team is especially grateful for your kind words. We're glad that our form building solution has proven so useful for your Chess Club and we're always here if you need help with anything.

All the best!

  ### 32. Great for GDPR compliance

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 25, 2022

**What do you like best about 123FormBuilder?**

I am a huge fan of 123FormBuilder. As a non-tech savvy person, it's so easy to use and understand. I love the pre-set templates for any purpose I need (such as booking forms or feedback forms) and the intuitive design makes it really simple to customize from there with my logo, colors, and content.

**What do you dislike about 123FormBuilder?**

Not all templates are as relevant for my use cases

**What problems is 123FormBuilder solving and how is that benefiting you?**

GDPR forms

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 33. Very good tool to have for any business.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 16, 2021

**What do you like best about 123FormBuilder?**

Allows me to do pretty much whatever I need when creating forms for our customers and has helped us gain more business with the form's functionality. It enabled us to do things we weren't able to do with our regular sites. It is nice that the forms can easily embed into our website so we can add user friendly and helpful forms to our site to better the customer experience and gain new business.

**What do you dislike about 123FormBuilder?**

I would like to see a little more integration if possible. We make a lot of order forms for our customers, so it would be nice to integrate with our order management system for the orders to download into the system automatically.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Being able to embed the forms into our website has made our site much more user-friendly when trying to contact us, apply for a job, request a quote, etc. Before this we had nothing on our site for this so we were missing out on potential business or leads.

**Official Response from 123FormBuilder Team:**

> We're so happy that our form building solution has helped you grow your business and we appreciate your review!

We also encourage you to contact us at customercare@123formbuilder.com and share your ideas for future integrations. Perhaps we might be able to find a workaround in the meantime to help you achieve the desired connection.

Looking forward to hearing from you!

  ### 34. Great customizable solution for higher education institutions

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.)

**Reviewed Date:** May 31, 2022

**What do you like best about 123FormBuilder?**

I have worked for over a decade in higher education and I know the value of each form. Universities need forms that are easy to use, custom, and save time. 123FormBuilder is a great solution because it meets all of those needs!

**What do you dislike about 123FormBuilder?**

More built-in themes and styles for the templates would be nice.

**What problems is 123FormBuilder solving and how is that benefiting you?**

forms for admissions, feedback, evaluation and more

  ### 35. Great Form Building Tool!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jamie M. | IT Director

**Reviewed Date:** April 22, 2022

**What do you like best about 123FormBuilder?**

It is very easy to use and has great flexibility. The forms drop seamlessly into my website.

**What do you dislike about 123FormBuilder?**

Sometimes the submission results are inconsistent.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We use 123 Form Builder for scholarship applications, donations and program registrations. All of the applications work well.

**Official Response from Jennifer:**

> Thank you so much for your kind words, Jamie. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!


  ### 36. 123FormBuilder Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Laura W. | Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 10, 2022

**What do you like best about 123FormBuilder?**

How easy it is to create professional looking forms.

**What do you dislike about 123FormBuilder?**

That I can no longer gain access to my existing account, which makes me lose prepared forms.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Meeting registrations etc.

**Official Response from Jennifer:**

> Hi Laura!

We're sorry to find out you can't access your account - it will be fixed swiftly. Send us a line at customercare@123formbuilder.com to identify your account and we'd be glad to help restore it. 

All the best,
Jennifer

  ### 37. Highly recommend it!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Market Research | Enterprise (> 1000 emp.)

**Reviewed Date:** March 10, 2022

**What do you like best about 123FormBuilder?**

I've been in the software industry for 10 years and I have never seen a form builder as powerful as 123FormBuilder. It has the most feature-rich pricing plan out there, the best customer service team, and is more than sufficient for handling enterprise level projects. I highly recommend checking it out--you won't be disappointed!

**What do you dislike about 123FormBuilder?**

I recommended it to a friend that needed just two forms, and I wish there would be more options in the free plan for people who just need basic functionality of their site.

**What problems is 123FormBuilder solving and how is that benefiting you?**

data collection forms integrated with more tools

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 38. Easy tool for contact form

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** May 20, 2022

**What do you like best about 123FormBuilder?**

I'm a developer, but I've had to build my fair share of contact forms in the past few years. 123FormBuilder has been an invaluable tool for me and I am really excited about all the new features that are coming out!


**What do you dislike about 123FormBuilder?**

It could not be easy to customise if non-technical, but it does the trick.

**What problems is 123FormBuilder solving and how is that benefiting you?**

contact form for enterprise

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 39. Easy to use & effective system

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 24, 2021

**What do you like best about 123FormBuilder?**

123 Form builder has helped us to create great-looking and easy-to-use forms across a variety of different pages on our sites, including competition sign-up forms. The system is easy to use and implement on our pages.

**What do you dislike about 123FormBuilder?**

So far, we haven't come across any features that are missing or don't work correctly. It fits our current business needs ideally.

**What problems is 123FormBuilder solving and how is that benefiting you?**

123 Form builder is so easy to use and lets us create visually appealing forms quickly that are on-brand with our company. We can manipulate forms to suit various needs from competition sign-ups and are currently looking into how we can apply form builder to create surveys for our customers.

**Official Response from 123FormBuilder Team:**

> Thank you so much for sharing your review and for using 123 Form Builder for your business! 
If you need any assistance creating the surveys, we are always ready to help, so please feel free to reach out.
Have a wonderful day!

  ### 40. Great for data collection

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 27, 2022

**What do you like best about 123FormBuilder?**

I am a financial advisor and use 123FormBuilder to build all of my contracts. I found it very easy to use and it’s flexible enough for any type of document.

**What do you dislike about 123FormBuilder?**

More analytics and pdf export options. You can improve it continously.

**What problems is 123FormBuilder solving and how is that benefiting you?**

form builder for financial services. It was very useful in our activities.

  ### 41. Smooth and easy session discussing 123FormBuilder usage by out company.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 08, 2022

**What do you like best about 123FormBuilder?**

It is an easy yo use system and has a lot of potential uses which have yet to try.

**What do you dislike about 123FormBuilder?**

Sorry, there wasn't any. Fitting the word count.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We need to be compliant with GDPR rules when processing peoples information, and this service allows us to be compliant.

  ### 42. Easily Capture Data from Your Internal and External Users

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jordan R. | Senior Salesforce Administrator, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 16, 2021

**What do you like best about 123FormBuilder?**

The interface is comprehensive and user-friendly; I like that changes to the form fields are saved without clicking a button.

**What do you dislike about 123FormBuilder?**

The supported file extensions can be finicky--especially when they need to be added manually. The Salesforce integration could be more user-friendly, as it can be challenging to figure out independently. The automatic-saving functionality for form fields is inconsistent.

**Recommendations to others considering 123FormBuilder:**

I demoed Formstack before 123FormBuilder, and I find the latter's interface and functionality vastly superior--especially when integrating Saleforce.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We capture essential information from both internal and external users, which helps us provide a more consistent level of service and make better business decisions.

**Official Response from 123FormBuilder Team:**

> Hi Jordan,

Thank you for the review and honest feedback! 

Our team is always working on improving our platform and make it even easier to use and we're always open to suggestions. If you have ideas on how we could make the Salesforce integration a better experience for you, please feel free to drop us an email at customercare@123formbuilder.com.

Thank you for choosing 123 Form Builder and have a wonderful day!

  ### 43. It takes care of everything I need and the pricing is great too!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Enterprise (> 1000 emp.)

**Reviewed Date:** March 10, 2022

**What do you like best about 123FormBuilder?**

I have been using 123FormBuilder for three years now and the experience has been nothing short of great. The customer service is always on standby, the product is highly customizable, and there are no disadvantages that I can think of right now. I would absolutely recommend this software for anyone who is looking for a better way to build dynamic forms!

**What do you dislike about 123FormBuilder?**

I can't think of a single disadvantage for 123FormBuilder. The service is great in every way.

**What problems is 123FormBuilder solving and how is that benefiting you?**

dynamic forms

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 44. The Best Forms build in the cosmos!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 21, 2021

**What do you like best about 123FormBuilder?**

We use 123 Form builder for tons of our forms which collect data every day. It is easy to use, highly functional and configurable, and never fails.
We especially like that it has a built-in publishing  component that can be used to publish in multiple ways. Another great feature is the way it works to build reply emails automatically.
They also have the best most responsive support too! We love it - it's the best!

**What do you dislike about 123FormBuilder?**

We can't fault 123 Form Builder in any way.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We collect data from tons of form which helps us to process quotes each day. Without 123 Form Builder we would not be able to do that.
We process over 1,000 quotes a year!

**Official Response from 123FormBuilder Team:**

> Thank you for this stellar review! It makes us happy to know that our forms are so helpful for your business and this drives us to be even better! Our Customer Care team also greatly appreciates your feedback and they are here for you whenever you need any assistance with your forms.

  ### 45. Portfolio Manager, Cost controller, Bidding specialist

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Package/Freight Delivery | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 24, 2022

**What do you like best about 123FormBuilder?**

It is very user-friendly and also very easy to adopt.

**What do you dislike about 123FormBuilder?**

It is not available in other foreign languages (French).

**Recommendations to others considering 123FormBuilder:**

When you have issues contact their support, they are very effective.

**What problems is 123FormBuilder solving and how is that benefiting you?**

Issues related to insurance.

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 46. Dynamic, easy to use software which I really couldn't go without!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sue B. | Operations Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** September 17, 2021

**What do you like best about 123FormBuilder?**

I like the ease with which I can generate links to collect information and that these can be shared on any platform.

**What do you dislike about 123FormBuilder?**

I don't like the link's appearance (i.e, what's written) and would like this to be customizable. As things stand, I recreate it using Bitly!

**Recommendations to others considering 123FormBuilder:**

There is no other product on the market which is as easy to use.

**What problems is 123FormBuilder solving and how is that benefiting you?**

By using 123Formbuilder, I can efficiently collate information that I need to collect from the network of 10K users.

**Official Response from 123FormBuilder Team:**

> Hi Sue,

We're always happy to know that our services are easy to use and efficient. Thank you very much for sharing your experience with 123 Form Builder!

The links to your forms can be customized by replacing our domain (123formbuilder.com) with your own, by using the domain alias feature. You can read more about this feature here: https://www.123formbuilder.com/docs/domain-aliasing/. The only element that cannot be removed is the form ID, which is necessary in order to identify the form.

I hope this helps and if you have any questions or require any assistance with your forms, please don't hesitate to contact us at customercare@123formbuilder.com.

Have a wonderful day!

  ### 47. Forms solution with responsive customer support

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Civil Engineering | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 22, 2022

**What do you like best about 123FormBuilder?**

The business contacts are always reachable, the customer services provide quality support, the tool is easy to use and reliable.

**What do you dislike about 123FormBuilder?**

The technical support is fast at reacting to outages but has a collective backlog when custom implementation is required.

**What problems is 123FormBuilder solving and how is that benefiting you?**

We are able to provide an easy-to-use tool to our users so that they could collect the required information from the customers.

**Official Response from Jennifer:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience with us. We count ourselves lucky for customers like you!

  ### 48. Zero Customer service

**Rating:** 0.5/5.0 stars

**Reviewed by:** Andy B. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2021

**What do you like best about 123FormBuilder?**

The product suite looked like something that I could use however I asked a question to the support email and never once received a reply. Not even an acknowledgement

**What do you dislike about 123FormBuilder?**

Customer attentiveness and total lack of customer care.

**Recommendations to others considering 123FormBuilder:**

Don't ask any questions as you probably won't receive a reply

**What problems is 123FormBuilder solving and how is that benefiting you?**

I was trying to see if the form builder coukd help with an order page with a customer file upload. Zero benefits realised as tge support question I asked was completely ignored along with the follow question.

**Official Response from 123FormBuilder Team:**

> Hello Andy,

Thank you for your interest in using 123 Form Builder and for leaving us your feedback, we always appreciate it, whether it is positive or not.

We are sorry to hear this issue, especially since it involves our Customer Care services. One of our core values is that we are Customer-centric, we treat everyone that reaches out to us with the same care and attention and no request is ever left unanswered.

We would greatly appreciate you giving us more details on your unanswered request so we can identify it and solve it. Please reach out to us at customercare@123formbuilder.com or on live chat for faster communication. 

Thank you and we look forward to hearing from you.

  ### 49. Great form builder and amazing support!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Art D. | Owner/Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 25, 2021

**What do you like best about 123FormBuilder?**

Depth of building forms that include features other form building platforms do not include.

**What do you dislike about 123FormBuilder?**

I would like to see more examples of CSS for form customization.

**Recommendations to others considering 123FormBuilder:**

Again, great support and product!

**What problems is 123FormBuilder solving and how is that benefiting you?**

Building custom forms with an ample amount of conditional logic available. Also, includes adding custom CSS and plenty more.

**Official Response from 123FormBuilder Team:**

> Hi Art,

We appreciate your positive feedback, thank you so much for leaving us your review! 

In our Knowledge Base, we have a dedicated section for CSS tricks that you can add to your form. If you are looking for anything specific that can't be found in our KB, please reach out to us at customercare@123formbuilder.com and share with us your ideas. 

Thank you once again and have a wonderful day!

  ### 50. Great software and extra fast customer service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jan J. | Marketing Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2021

**What do you like best about 123FormBuilder?**

Customer Service chat - I've been using the software for around 3 years now and each time I had a problem, it was quickly fixed by CS team.

**What do you dislike about 123FormBuilder?**

That I can't open a form in a new window by the right mouse click :)

**What problems is 123FormBuilder solving and how is that benefiting you?**

I needed a custom form solution to manage multiple forms for a big client of ours.

**Official Response from 123FormBuilder Team:**

> Hi Jan,

Thank you so much for your trust and support over these years and we greatly appreciate your review!


## 123FormBuilder Discussions
  - [Microsoft block](https://www.g2.com/discussions/microsoft-block) - 1 comment, 1 upvote
  - [Is it possible to &quot;try&quot; or see examples of file upload functionality before committing to an upgrade](https://www.g2.com/discussions/is-it-possible-to-try-or-see-examples-of-file-upload-functionality-before-committing-to-an-upgrade) - 1 comment, 1 upvote
  - [Why does this company think it&#39;s cool to scam people](https://www.g2.com/discussions/39365-why-does-this-company-think-it-s-cool-to-scam-people) - 1 comment, 1 upvote
  - [What is 123FormBuilder used for?](https://www.g2.com/discussions/what-is-123formbuilder-used-for) - 1 comment

- [View 123FormBuilder pricing details and edition comparison](https://www.g2.com/products/123formbuilder/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-07-17+17%3A14%3A27+-0500&secure%5Bsession_id%5D=7b9b46b4-b5d8-413e-9382-c33d0100f935&secure%5Btoken%5D=2eb00739338ad7a5431647090bbdcb320e430d6f84e7b45d979250820756f731&format=llm_user)
## 123FormBuilder Integrations
  - [PayPal Payments](https://www.g2.com/products/paypal/reviews)

## 123FormBuilder Features
**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Lead Monitoring**
- Features
- Performance
- Identification

**Survey Management**
- Survey Builder
- Question Types
- Templates
- Survey Distribution

**Customization**
- Custom Fields
- Conditional Logic
- Multi-page Forms
- Design

**Agentic AI - Lead Capture**
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Salesforce AppExchange Apps**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Data Capture**
- Mobile
- Websites
- Social Media
- Data

**Survey Customization**
- Branching/Skip Logic
- Branding
- Multimedia Support
- Multilingual Surveys

**Additional Functionality**
- Embedded Forms
- Offline Capability
- Notifications
- Payments
- Mobile Forms

**Analytics**
- Export/Import
- Reporting

**Survey Insights**
- Reporting & Analytics
- BI Tools Integration
- Data Exporting
- Permissions

**Customization**
- Forms
- Personalization
- Templates
- Integration

**Agentic AI - Survey**
- Adaptive Learning
- Proactive Assistance
- Decision Making

## Top 123FormBuilder Alternatives
  - [Jotform](https://www.g2.com/products/jotform/reviews) - 4.7/5.0 (5,076 reviews)
  - [FormAssembly](https://www.g2.com/products/formassembly/reviews) - 4.4/5.0 (388 reviews)
  - [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) - 4.3/5.0 (462 reviews)

