Best Marketing Analytics Tools - Page 50

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 791

Category Stats (Nov 2026)

  • Average Rating: 4.53/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Oviond (+10.4%) - Among all products in this category, Oviond recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 75,900+ Authentic Reviews
  • 791+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Analytics Software

G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, impact.com, Klaviyo, CleverTap, Singular, and LocaliQ.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=impact-com&focus%5B%5D=klaviyo&focus%5B%5D=clevertap&focus%5B%5D=singular&focus%5B%5D=localiq)

stratEDGE

a blend of advertising and financial technology that is specifically used to optimize an online campaign's return on digital advertising spend (RODAS)

Who Is the Company Behind stratEDGE?

SuperScale Stack

The SuperScale Stack is the software SuperScale licenses to mobile-game publishers. One stack, three layers: - SuperVYZR, the app layer. One app, built from widgets, where publishing teams run the stack. - SuperAI, the agent layer. An autonomous AI workforce executing 80–90% of publishing ops inside guardrails, 24/7. Not a chatbot. - SuperPlatform, the semantic layer. 30+ no-SDK integrations into one gaming-native source of truth, deployed in your own BigQuery. You own the data. Point an LLM at raw tables and it hallucinates. Point it at a validated semantic layer and it reasons. A pilot runs on one game with one team. SuperScale (Bratislava, founded 2016) also runs SuperMedia, a managed UA service powered by the SuperScale Stack, and has worked with 70+ publishers and 200+ games, including EA, LEGO and Stillfront. Not affiliated with superscale.ai.

Who Is the Company Behind SuperScale Stack?

Tactycs

A virtual marketing director software that help you stay ahead of the curve. Give Tactycs some basic information about your team, organization, objective, and resources and receive a full marketing plan & continuous marketing calendar. Exactly what platforms you should use and how often to use them. Then get access to a full social media scheduler, AI content, and analytics to continuously improve your marketing performance. Try for free today!

Who Is the Company Behind Tactycs?

AI can help you find the answers. G2 helps you trust them.

Connect G2 to Claude or ChatGPT for answers grounded in G2's trusted reviews, comparisons, and pricing from real user insights.

How it works

TapTarget

Who Is the Company Behind TapTarget?

TEA Software

TEA Software is for companies who are concerned about website traffic, TEA Software is a traffic quality management solution that provides actionable insights for click traffic performance.

Who Is the Company Behind TEA Software?

Tenovos Glass

AI-powered content intelligence platform providing cross-system content visibility, performance insights, and analytics to optimize content impact and business results.

Who Is the Company Behind Tenovos Glass?

  • Seller: Tenovos
  • Year Founded: 2018
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    44 employees on LinkedIn®

Tenovos Orchestration - DAM Platform

Modern, data-first digital asset management (DAM) for enterprise teams—AI-powered enrichment, intelligent search, and workflow automation to organize, govern, and deliver content faster, cutting manual work and improving marketing and content operations end-to-end.

Who Is the Company Behind Tenovos Orchestration - DAM Platform?

  • Seller: Tenovos
  • Year Founded: 2018
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    44 employees on LinkedIn®

Thalox

thalox provides a software as an integration for HubSpot, to help marketers identify the right audience to target in their email campaigns, deliver personalised messages, and bring more qualified leads to sales. All this is possible thanks to predictive analytics. Based on their past activity, Thalox can predict how a contact is likely to engage with email marketing campaigns. Each contact has a Thalox Engagement Score - an AI powered predictive scoring for email engagement.

Who Is the Company Behind Thalox?

The Ad Spend

The Ad Spend builds advertising intelligence software to help businesses understand and improve their marketing. Used by startups and enterprise companies alike, it connects advertising performance to broader marketing efforts & business goals. Co-founded by Ani Bisaria, Jerome Illgner and Alexander Lyon in 2025.

Who Is the Company Behind The Ad Spend?

  • Seller: The Ad Spend
  • Year Founded: 2024
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    4 employees on LinkedIn®
  • Phone: (213) 642-4577

The Data Refinery

Uniting data from marketing, sales, operations and finance systems and gluing it together with public datasets to create an enriched, trustworthy single view; Used by the next generation of British ecommerce retailers, The Data Refinery is designed to help everyone in ecommerce understand what is driving good and bad performance, and make better decisions in a really simple way.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind The Data Refinery?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of The Data Refinery?

the quantic factory

Quanticfy is a revolutionary application designed exclusively for Shopify e-merchants who are determined to achieve maximum profitability in their advertising campaigns. With Quanticfy, you can effortlessly discover the most valuable channels to target your high-end customers in the short, medium, and long-term. Our innovative technology ensures that your ROAS is true. Say goodbye to wasted advertising budgets and hello to unparalleled success with Quanticfy.

Average Rating: 4.3/5.0

Total Reviews: 2

Who Is the Company Behind the quantic factory?

Who Uses This Product?

  • Company Size: 50% Large, 50% Medium

What Do G2 Reviewers Say About the quantic factory?

AI-generated summary from verified user reviews

Pros
  • Users find the automation capabilities of Quantic Factory invaluable for enhancing email marketing and reaching targeted audiences.
  • Users value the detailed customer insights provided by Quantic Factory, enhancing their business growth and marketing strategies.
  • Users find Email Marketing of Quantic Factory essential for automating messages and reaching targeted audiences effectively.
  • Users find the helpfulness of Quantic Factory in email marketing essential for reaching targeted audiences effectively.
Cons
  • Users feel that the lack of custom data set mapping limits the flexibility in managing their data effectively.
  • Users find the product expensive while also noting the need for better customization and internal communication features.
  • Users find the limited customization options of Quantic Factory restricting and in need of improvement.

What Are Recent G2 Reviews of the quantic factory?

TikTok Shop Profit Calculator

TikTok Shop Profit Calculator is a browser-based tool that helps sellers estimate fees, shipping costs, and net profit before listing products on TikTok Shop. The calculator requires no downloads or account creation, operating entirely within the browser to maintain data privacy. Supporting TikTok Shop USA and UK, the platform provides currency-specific calculations in dollars and pounds. Sellers input selling price, product cost, and shipping cost to calculate profits, factoring in platform commissions and payment processing fees. The tool is regularly updated to reflect current fee rates. It provides financial projections to help prevent margin erosion and establishes competitive pricing strategies while accounting for fees, shipping, and break-even thresholds. Results are estimates based on standard rates, with disclaimers noting that variations may occur depending on product categories, promotions, or TikTok policy updates.

Who Is the Company Behind TikTok Shop Profit Calculator?

Tontine

Tontine is the #1 pioneer in price testing for 1,500+ Shopify stores. Why? Because Tontine is the only platform that's built just for Shopify -- this means no-fuss setup, native integrations with third-party apps/APIs, unlimited features & seats, real-time charts & metrics, and customizable reports; all built by data scientists for non-experts. Finally, answer questions such as "will my customers care if I raise my prices?" or "will I generate more sales if I lower my prices?" in 3 mins or less.

Who Is the Company Behind Tontine?

TrackingInk

TrackingInk is an author intelligence app that consolidates book sales, royalties, KENP page reads, ratings, and reviews from Amazon KDP, Apple Books, and Google Play into one dashboard, with an AI Analyst that turns the numbers into plain-language insight. Built for self-published and indie authors who sell across multiple stores. Available on iPhone and web, with a free plan to start.

Who Is the Company Behind TrackingInk?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026