Best Marketing Analytics Tools - Page 34

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 610

Category Stats (Sep 2026)

  • Average Rating: 4.53/5 (↑0.01 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: ClicData (+1.36%) - Among all products in this category, ClicData recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 67,900+ Authentic Reviews
  • 610+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Analytics Software

G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, impact.com, Klaviyo, CleverTap, AgencyAnalytics, and Singular.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=impact-com&focus%5B%5D=klaviyo&focus%5B%5D=clevertap&focus%5B%5D=agencyanalytics&focus%5B%5D=singular)

Metric Magnet

Metric Magnet is the best in class, analytics toolkit for digital marketing. It combines all your analytics data from 30+ digital marketing platforms like social media, SEO, Reviews, Email, PPC and your website so you can effectively manage them.

Who Is the Company Behind Metric Magnet?

Metric Nexus

Stop hunting through multiple dashboards to answer one question. MetricNexus lets you ask your AI assistant about your marketing performance and get instant answers—whether you're checking if a campaign is working, comparing channels, or spotting trends. Why founders and marketing teams choose MetricNexus: - Ask questions, get answers – Talk to your AI about your marketing data in stead of digging through reports. Faster decisions, fewer context switches. - See everything in one place – Stop toggling between Google Analytics, Shopify, Stripe, and your ad platforms. Your data, unified. - Affordable enough to actually use – $30-100/month means you're not paying enterprise prices while bootstrapping. Scales as you grow. - Keep your data yours – No surprise vendor lock-in or hidden data practices. Your marketing insights stay with you. For teams that don't have a full analytics stack but need to understand what's actually working.

Who Is the Company Behind Metric Nexus?

METRIXANA

Connect your marketing data sources and easily manage your data. With METRIXANA, you can also visualize your data with Looker Studio. The tools and systems we use every day are full of useful data. However, these data are often in tables or other formats that are difficult to read (CSV, XML,...). METRIXANA allows you to easily connect this data and then visualize it in Looker Studio so that you can make quick and correct marketing and business decisions based on it. With METRIXANA, you can easily connect your local marketing data sources like Shoptet and Heureka. More sources are coming soon. You do not need any coding skills to use METRIXANA. With just basic computer skills, you can set up everything yourself quickly and easily. METRIXANA is designed for data visualization in Looker Studio. You are just few click away from charts, tables and reports you need. Don't want to waste time creating Looker Studio reports? You don't have to, we have ready-made templates for you.

Who Is the Company Behind METRIXANA?

Mevo Data Platform

The Mevo Data Platform transforms fragmented, slow, and inconsistent marketing data into a unified source of truth. By consolidating paid, owned, earned, and audience data, it delivers clean, enriched, marketing-ready datasets that power instant reporting and advanced modeling. Purpose-built for marketing complexity—with consistent taxonomies, attribution logic, and privacy-safe enrichment—it maximizes the ROI of your existing tech stack while giving you full control of your data foundation, all accessible from our conversational UI.

Who Is the Company Behind Mevo Data Platform?

  • Seller: Marketing Evolution
  • Year Founded: 2000
  • HQ Location: New York, New York, United States
  • Twitter: @MktgEvolution
    1,055 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    321 employees on LinkedIn®

MIA

One-stop solution for marketing and media management, offering advanced tracking and reporting capabilities. It allows companies to manage their media investments across various channels, such as TV, Radio, Meta, Google, Influencers, while providing real-time performance insights and understanding Competitor's Strategies. The software is designed to optimize media spending, automate reporting, and deliver actionable data for customer acquisition strategies.

Who Is the Company Behind MIA?

  • Seller: Pipolhub
  • Year Founded: 2019
  • HQ Location: Buenos Aires, AR
  • LinkedIn® Page: www.linkedin.com
    55 employees on LinkedIn®

Mirabel's Marketing Manager

Marketing Manager by Mirabel Technologies is an all-in-one audience development and marketing automation platform built specifically for publishers and media companies. Fully integrated with Mirabel’s CRM platforms—Magazine Manager, Newspaper Manager, and Digital Media Manager—it helps streamline marketing campaigns, grow subscriber databases, and drive advertising revenue with smarter data, automation, and insights. Designed to eliminate silos between marketing, sales, and audience development, Marketing Manager offers a centralized hub to execute, track, and optimize every touchpoint in the customer journey. It’s ideal for media professionals looking to simplify outreach, improve engagement, and consolidate tech stacks. Marketing Automation Meets CRM Efficiency At the heart of Marketing Manager is a powerful email marketing and workflow engine that supports everything from basic email blasts to complex nurture sequences and lead qualification workflows. Segment your lists by over 100 properties—such as behavior, demographics, ad spend, industry, or geography—and personalize outreach for maximum relevance. The Workflows Engine includes 80+ prebuilt automations for sales, billing, marketing, and production. You can also create custom workflow triggers to send alerts, update records, assign reps, or initiate campaigns based on criteria you define. The Sales Sequencing System takes prospecting one step further, automating sales tasks like email sends, meeting scheduling, field updates, and lead stage transitions—perfect for managing outbound campaigns without manual effort. Expanded Audience Development Features Mirabel has recently expanded its audience development capabilities within Marketing Manager to help publishers collect more data, engage users more meaningfully, and convert more leads—all without third-party tools or manual importing. Third-Party Data Collection Integration Import and manage subscriber or ad sales data from external sources directly into the CRM. Custom Surveys & Dynamic Forms Build branded forms using an intuitive form builder. Use conditional logic to tailor questions based on prior responses and embed them on landing pages or in emails. Poll Campaigns Run quick polls in newsletters or campaigns. Display instant results or redirect to targeted landing pages to gather feedback and re-engage users. Popup Landing Pages Launch popups triggered by user behavior on your site to collect emails, drive downloads, or promote offers. Progressive Forms Collect data gradually over time, building robust user profiles without overwhelming visitors. Website Tags & Subtags with AI Assistance Tag website content manually or use Media Mate, Mirabel’s AI assistant, to analyze and auto-tag site content. Tags feed directly into Marketing Manager to drive segmentation, personalization, and content targeting. Campaign Tracking, Web Behavior, and Reporting With integrated website visitor tracking, Marketing Manager identifies anonymous traffic, matches it to CRM records, and appends detailed firmographic data. Use this insight to score leads, personalize outreach, and route contacts to the right teams. Advanced email analytics, A/B testing, and a drag-and-drop Landing Page Builder allow you to measure, optimize, and refine campaign performance in real time. Integration Across the Mirabel Ecosystem Marketing Manager connects seamlessly to ChargeBrite, Mirabel’s subscription and recurring revenue platform, allowing users to manage email campaigns, newsletter audiences, and subscriber lifecycles in one system. This tight integration with your CRM, subscription, and ad sales data eliminates the need for multiple tools and manual processes. From form submissions and site visits to ad clicks and payments, everything updates in real time. Smarter Tools, Simpler Execution Marketing Manager brings enterprise-grade tools to mid-sized publishers at an affordable price point. Whether you’re managing marketing for a regional magazine or running digital campaigns across multiple properties, the platform scales to support your growth. With tools to support automation, segmentation, personalization, subscription growth, and sales prospecting, Marketing Manager gives you complete control over your audience development and campaign execution—all from one platform.

Average Rating: 4.5/5.0

Total Reviews: 1

Who Is the Company Behind Mirabel's Marketing Manager?

  • Seller: Mirabel Technologies
  • Year Founded: 2003
  • HQ Location: Fort Lauderdale, Florida
  • Twitter: @MirabelTech
    540 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    135 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Mirabel's Marketing Manager?

What Are G2 Users Discussing About Mirabel's Marketing Manager?

MMM Labs

MMM Labs is a cloud-based Marketing Mix Modeling (MMM) platform that runs multiple independent modeling engines, Robyn, Meridian, PyMC, and ScanmarQED's proprietary engine, side by side in a single interface. Teams use MMM Labs to build, compare, and validate complete MMM models across methodologies without switching between tools, reconciling outputs manually, or committing to a single engine before the data has guided that decision. The core insight behind MMM Labs is epistemic: single-engine MMM gives you an answer. Multi-engine MMM gives you confidence in the answer. When independent frequentist, Bayesian, and proprietary methodologies converge on the same result, you have evidence rather than output — a result that holds up under CFO scrutiny, board review, and agency client challenge. MMM Labs is built for marketing analytics leads, data science teams, and agency measurement practitioners who want powerful modeling capability without the operational complexity that has historically made multi-engine MMM impractical. Building across multiple engines previously meant multiple tools, multiple exports, and weeks of manual reconciliation. MMM Labs eliminates that entirely — model building, output comparison, and validation all happen in one platform. Key capabilities: - Multi-engine modeling: build and run complete MMM models in Robyn, Meridian, PyMC, and proprietary engines simultaneously - Single-interface comparison: compare model outputs across methodologies without manual reconciliation - Data diagnostics: validate data quality before modeling, spot issues instantly, avoid wasted runs - Pooled and cross-sectional modeling: model across markets, regions, and brands with shared variance Cloud-based: no installation, no IT provisioning, no version management — access from day one Built for collaboration: invite team members, share results and assumptions transparently Methodology guided by evidence: the data guides the engine selection — not the analyst's prior preference or the vendor's architecture MMM Labs is part of ScanmarQED's broader MMM offering, which spans data management, model building, and planning. It complements strataQED, ScanmarQED's established MMM modeling platform, and Pulse Planner, the MMM planning and optimization tool. Supported by structured onboarding, training, and ScanmarQED's global analytics consulting team.

Who Is the Company Behind MMM Labs?

  • Seller: ScanmarQED
  • Year Founded: 1995
  • HQ Location: Houten, Utrecht
  • Twitter: @ScanmarQED
    37 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    52 employees on LinkedIn®

MM-Promoter

MM-Promoter is marketing intelligence software that transforms scattered marketing data into evidence-based decisions. It brings performance data, campaign insights, competitive research, content signals, SEO, and AI search visibility into one system. By synthesizing cross-channel information, MM-Promoter provides contextual understanding of marketing performance and prioritizes recommendations around the areas that need attention. SEO and AEO tools identify visibility and brand-perception gaps across traditional and AI-powered search. Competitive intelligence analyzes rival strategies and uncovers market opportunities, while campaign intelligence connects marketing efforts to outcomes and future planning. Content intelligence uses performance data and market signals to identify opportunities, including high-performing content worth reusing. MM-Promoter then helps turn those insights into campaigns, content, and marketing actions. Built around a continuous learning loop, MM-Promoter co

Who Is the Company Behind MM-Promoter?

MorningAI

MorningAI is an AI-powered marketing platform built for the job of marketing - not design. We provide ambitious brands the strategic intelligence and mult-channel capabilities to compete with industry giants.

Who Is the Company Behind MorningAI?

Mperativ Revenue Marketing Platform

Mperativ is the leading Agentic AI-powered revenue marketing platform—built to automate insights, deliver accurate revenue attribution, connect GTM activities to real revenue, and empower marketers to lead with intelligence, not intuition. Unlike traditional AI tools that simply execute tasks, Mperativ’s Agentic AI redefines marketing analytics—uncovering hidden patterns, predicting outcomes, and guiding strategy with precision. With Mperativ, you move beyond fragmented metrics, manual dashboards, and reactive reporting—unlocking a faster, smarter path to measurable marketing impact and executive credibility. Who Uses Mperativ? Mperativ powers B2B marketing leaders and revenue marketing teams who are ready to move beyond fragmented attribution and reactive reporting. Our platform is built for marketing professionals who need to demonstrate clear revenue impact, defend budgets with confidence, and lead strategic conversations at the executive level—helping them stay ahead in the Agentic AI era. Like AskNicely, who transformed their GTM engine and achieved $84,000 in annual platform savings while gaining AI-powered executive insights and end-to-end visibility across campaigns, accounts, and revenue performance. Why Mperativ Is Different — and Why Teams Choose It: Agentic AI Built for Marketers, Not Just Machines Turn overwhelming data into clear, actionable executive narratives. Mperativ’s Agentic AI doesn’t just automate tasks—it automates strategic understanding, giving you real-time, executive-ready insights. Revenue-First Focus, Not Vanity Metrics Track marketing’s true contribution to pipeline, sales acceleration, and revenue growth. Mperativ connects every GTM activity to business outcomes that matter. Full Demand Engine Visibility Integrate seamlessly with your MarTech stack to uncover what’s driving engagement, pipeline, and conversion—at both the lead and account level. Real-Time Campaign Optimization Scale high-performing activities and cut waste instantly with AI-powered, up-to-the-minute recommendations. Proactive Pipeline Forecasting Move from reactive reporting to proactive control with AI-driven pipeline predictions that help you course-correct before problems arise. Clear, Credible Revenue Attribution Prove marketing’s influence across the funnel with precision attribution, making it easy to win executive trust and secure future investment

Who Is the Company Behind Mperativ Revenue Marketing Platform?

  • Seller: Mperativ
  • Year Founded: 2021
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    19 employees on LinkedIn®

My Data Ninja

Simplify Your Data. Amplify Your Growth with MyDataNinja. With our one click integrations with Shopify, Woocommerce, Facebook ads, Google ads, Bing Ads and Tiktok ads, you can Start measuring the TRUE ROAS of your campaigns, not only what the networks tell you and be able to optimize your ad spend understanding the sales it brings you Turn complex marketing data into clear, actionable insights—no expertise needed. Spend less time analyzing and more time growing your business with MyDataNinja's unified dashboard.

Who Is the Company Behind My Data Ninja?

MyTelescope

MyTelescope is the intelligence layer for your AI. It connects Claude (and any MCP-compatible LLM) to real, monthly-updated demand signals from the biggest platforms, Google, TikTok, YouTube, Amazon, Pinterest, Bing, Instagram, X, eBay, Perplexity, App Store, Google Play and Etsy. Marketing teams ask about a brand, category or competitor and get answers grounded in what people are actually searching for, not training data or guesswork. Track share of search, forecast demand, spot emerging trends, audit AI visibility, and build custom agents with your own documents and strategy. Start free with 500 credits.

Who Is the Company Behind MyTelescope?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026