Top Free Marketing Analytics Software - Page 11

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 639

Category Stats (Oct 2026)

  • Average Rating: 4.53/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Sellforte (+5.56%) - Among all products in this category, Sellforte recorded the largest rating increase compared to last month

Last updated: October 01, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 69,500+ Authentic Reviews
  • 639+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Analytics Software

G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, Klaviyo, impact.com, CleverTap, AgencyAnalytics, and Trackdesk.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=klaviyo&focus%5B%5D=impact-com&focus%5B%5D=clevertap&focus%5B%5D=agencyanalytics&focus%5B%5D=trackdesk)

wehave

One platform to run sponsorship, hospitality and B2B ticketing. wehave is the all-in-one platform built specifically for sports sponsorship and partnership teams, not a generic CRM or spreadsheet stretched to fit sports. It brings pipeline, contracts, rights tracking, hospitality, ticketing, reporting, and partner portals into one connected workspace. Commercial teams use wehave to stop losing rights in spreadsheets, automate guest lists and matchday check-in (no more WhatsApp/email chains), generate branded activation reports automatically, and give every partner a real-time portal of their own rights and deliverables. Coach Vic, wehave's AI commercial director, helps set up workspaces, drafts assets, and answers questions along the way. Trusted by 50+ clubs across Europe including Royal Antwerp FC, Standard de Liege, Tomorrowland, PSV and Feyenoord,

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate wehave?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)

Who Is the Company Behind wehave?

  • Seller: wehave
  • Year Founded: 2023
  • HQ Location: antwerpen, BE
  • LinkedIn® Page: www.linkedin.com
    9 employees on LinkedIn®
  • Phone: +32479797605

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of wehave?

Absolutely Analytics

Absolutely Analytics is cookieless web analytics without the compliance overhead. A 1,270-byte script replaces gtag.js — roughly 117 times smaller — and sets no cookies, writes nothing to localStorage and stores no IP address anywhere. Under GDPR and the ePrivacy Directive that means no consent banner, so visitors land on your content instead of a dialogue. It's a Google Analytics alternative and much more, offering rich heat map/click map analytics and session replay features, while being focussed on user privacy. Core reporting comes with every plan: a realtime dashboard with no processing lag, visitors, pageviews and engaged time, sources and campaigns, countries and cities, devices and browsers, goals, saved segments, scheduled email reports, spike and anomaly alerts, annotations, Google Search Console, CSV export, and a free Google Analytics 4 importer so your charts do not start at zero. Growth adds click, scroll and attention heatmaps — included in the tier, with no second quota and nothing extra to buy — plus rage-click and form analytics, and shared or embedded public dashboards. Business adds funnels, user journeys, custom properties, ecommerce revenue tracking and the full Stats API. Session replay is an optional add-on, on any plan. Every form field is masked in the browser before the recording is transmitted, not redacted on our servers. Bot and AI-crawler traffic is filtered before it is counted, so it never reaches your dashboard or your bill. Page views and custom events share one allowance, and going over never locks your dashboard. Data is retained for 15 months on every plan, and you pin your storage jurisdiction options of EU, UK, Switzerland, Canada, Australia or the US at signup. Thirty-day trial.

Who Is the Company Behind Absolutely Analytics?

Admaxxer

Admaxxer is an AI-powered marketing analytics platform built for DTC brands and performance marketers. It combines revenue attribution, cohort LTV analysis, blended MER tracking, media mix modeling (MMM), incrementality testing, and creative intelligence into a single dashboard — replacing the need for multiple analytics tools. The platform includes a first-party tracking pixel for server-side event collection, cross-platform ad management for Meta and Google Ads, and an AI agent (Maxxer) that can read performance data and take campaign actions through natural language. All plans include unlimited ad accounts, unlimited team seats, and a 14-day free trial with no credit card required. Admaxxer helps marketers answer critical questions: which channels actually drive incremental revenue, what creative concepts are winning, where to allocate budget for maximum ROAS, and how customer lifetime value trends over time. Plans start at $9/month and scale by tracked events and data retention.

Who Is the Company Behind Admaxxer?

AI can help you find the answers. G2 helps you trust them.

Connect G2 to Claude or ChatGPT for answers grounded in G2's trusted reviews, comparisons, and pricing from real user insights.

How it works

Afdal Analytics

أفضل التحليلات هي منصة لتحليل البيانات التسويقية باللغة العربية؛ تهدف لتطوير مجال التسويق الالكتروني بالعالم العربي ومنح الفرصة لأبنائه لتطوير ونمو أعمالهم. مهمتنا هي توفير مساحة شاملة ومتكاملة لتحليل وقياس كافة البيانات التسويقية مختلفة المصادر، في مكان واحد حيث الوضوح والدقة والاتقان. نوفر لك تحليلات بطرق احترافية وكافية لتغطية كل أعمالك التسويقية بتقرير متكامل يغنيك عن المزيد. منصتنا مصممة باللغة العربية بالكامل وبطريقة جذابة تمنحك الراحة والمرونة في العمل. وتوفر لك مقالات ودروس عالية الجودة متخصصة في مجال التسويق الالكتروني . نحن نربط جميع بياناتك التسويقية من مختلف المصادر: المواقع الالكترونية، منصات التواصل الاجتماعي، البريد الالكتروني، والحملات الاعلانية. ثم نبسط لك البيانات المعقدة والمملة بطريقة سهلة الفهم وواضحة الرؤية، لتساعدك على اتخاذ القرارات أو تعديلها. منصة أفضل التحليلات وجهتك الأولى المثالية والتي تساعدك على تحقيق أعلى عائد استثمار لأعمالك، من خلال تجربة البيانات الفريدة من خلالها.

Who Is the Company Behind Afdal Analytics?

Animo

Animo is a media intelligence platform that brings online and offline marketing measurement together in one place. It is built for marketing managers, media buyers, performance teams and agencies who invest across many channels and need to know what each one really contributes to the business. Most teams jump between ad platforms, each reporting its own success. Animo connects Google Ads, Meta (Facebook and Instagram), TikTok, LinkedIn, Snapchat, YouTube, Outbrain, Taboola, GA4 and Google Search Console in a few clicks, with no code and no spreadsheets. You get a real-time, unified view of spend, conversions and cost per result across every campaign and channel. Online Dashboard (self-service, from $100/month) - All online campaigns in one grid, with cross-channel comparison of spend, results and cost per result - Website analytics from GA4 and an SEO panel from Search Console - Optimization pages per platform with campaign-level recommendations: what to scale, pause or fix - E-commerce analytics, social organic performance, campaign groups and influencer activity - Looker Studio access and an API for your own reporting - AI assistant access through MCP: ask Claude or ChatGPT about your marketing data in plain language Marketing Mix Modeling (MMM) When you are ready to go beyond platform-reported attribution, Animo's MMM measures the incremental contribution of every channel to your own KPIs, such as leads, sales, calls or store visits. Models are reviewed with you every quarter and show saturation points and where the next dollar will work hardest. Offline media Animo measures TV, radio, out-of-home and press side by side with digital, so online and offline finally sit in one evidence-based picture. Every plan starts with a 14-day free trial, no credit card required, and larger accounts get a dedicated success manager.

Who Is the Company Behind Animo?

  • Seller: Animo
  • Year Founded: 2020
  • HQ Location: Tel Aviv, IL
  • LinkedIn® Page: www.linkedin.com
    5 employees on LinkedIn®

Appranking

Appranking is now Foxdata! New Brand, New Features. Appranking is an all-in-one data analytics platform for improving app visibility and leveling up app marketing performance. Our variety of smart insights tools can help app marketers who need the following service: ASO intelligence, ASA intelligence, Market Intelligence, Keyword research, Competitor research, and so on. Whether you are an app developer, app operator, or app marketer, Appranking provides premium intelligence and reliable customer support at Google Play & iOS app market. For more information about Appranking, please visit the website: appranking.com and start your free trial. Why Appranking? ➢All-in-one Platform: Data analysis and app marketing performance management solution. Fuel your apps and games growth, maximize global traffic, boost conversion, lower install cost, and level up competitiveness. ➢Cost-Effective: We offer affordable prices and professional services to help you quickly make your app promotion decisions smarter, faster, and more measurable. Appranking provides you with a super cost-effective experience. ➢Easy-To-Use: We pursue the simplest mode of operation. It can meet the needs of companies and teams of different sizes, and for improving the app growth results you can get the most information with the least amount of action. Appranking's Main Features Market Intelligence: Actionable app market intelligence to get your up-to-date markets crucial metrics, and growth insights by monitoring top-ranked apps’ strategies in your category. Global market analysis, new trends detection, and segment performance metrics monitor accelerate valuable insights into the greater app economy. ASA Intelligence: Turn insights into actions to drive your paid traffic acquisition progress, simplifies complex data, and empower you with a unified view of ASA campaign performance. Deep into top bidding apps' ads strategies in your industry, allowing your ads campaigns for maximum results. Metadata Insights: Analyze data changes of metadata under different versions of your app and see exactly how the competitor has made a metadata update to compare the content of your application title, subtitle, description, and keyword fields for creating effective metadata and driving traffic. Keyword Tools: From keyword discovery to subsequent tracking, Appranking has a variety of keyword tools to assist you, which include Keyword Suggestions, Keyword Research, Keyword Optimization, Keyword Monitoring, etc. Maximize the global reach in App Store search results and enlarge app discoverability with these keyword optimization tools. Competitor Analysis: Add your competitors' apps, then easily spy on the traffic performance and keyword distribution of their apps in real time for uncovering competitors' targeting strategies. Appranking also provides Aso Report through your choice which will present the comparison between your app and your competitors in all aspects. Ratings & Reviews: Monitor your app's ratings and reviews within a set time period and the latest and most comprehensive professional data analysis will be presented according to the different iterations of your app and countries, providing you with an integrated tool to manage your app's ratings and reviews.

Who Is the Company Behind Appranking?

Cascade

Cascade is a digital advertising optimization platform built for teams who want agency-level performance without agency-level overhead. Connect your ad accounts and website analytics, then ask questions in plain English. Cascade’s AI surfaces what’s driving results, flags issues, and turns insights into concrete next actions. Instead of stopping at dashboards or spreadsheets, Cascade is designed for analysis to action. It recommends budget reallocations, experiment ideas, targeting changes, and creative next steps, then helps you execute quickly so your team isn’t stuck in endless manual checks and back-and-forth. Cascade supports multi-channel ad operations, including Google, Meta, TikTok, Apple Search Ads, and Amazon Ads, alongside web analytics. You get a single view of performance across channels, with explanations of tradeoffs and a clear history of what changed and why. Over time, every decision and outcome feeds a data-learning-execution loop that improves future recommendations. Cascade is ideal for D2C and growth-focused businesses running paid acquisition across multiple channels and trying to scale with a lean in-house team. It helps you move faster on weekly optimization, new campaign launches, and budget planning, while reducing the specialist time required to maintain performance. Teams use Cascade to: - unify web and ad data in one place - find wasted spend and scaling opportunities faster - optimize budgets based on ROAS, CAC, and conversion signals - bring key ad operations in-house and cut operational costs Early pilots have shown meaningful efficiency and performance improvements, including lower CPC and higher clicks, and Cascade has already secured strong early customer interest.

Who Is the Company Behind Cascade?

  • Seller: Cascade
  • Year Founded: 2025
  • HQ Location: Shibuya, JP
  • LinkedIn® Page: www.linkedin.com
    4 employees on LinkedIn®

CIMS

Meet Your New Best Friend CIMS is your go-to tool for influencer marketing, designed to manage all stages of your campaign. Discover, analyse, and assess over 200 million profiles across Instagram, TikTok, and YouTube. Set goals, monitor progress in real-time, adapt messaging, and handle secure payments. When the campaign wraps up? Dive into your results by profile, activation, market, or social media – easily comparing outcomes and gathering insights to refine your next campaign. See you at https://getcims.com

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind CIMS?

  • Seller: CIMS
  • HQ Location: Gothenburg, SE
  • LinkedIn® Page: www.linkedin.com
    4 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About CIMS?

AI-generated summary from verified user reviews

Pros
  • Users praise CIMS for its real-time analytics, significantly enhancing their efficiency and effectiveness in influencer campaigns.
  • Users commend CIMS for its automation capabilities, significantly enhancing efficiency in managing influencer campaigns.
  • Users praise the efficiency and comprehensive tools of CIMS, dramatically enhancing influencer campaign management and analysis.
  • Users value the centralized management of CIMS, enhancing efficiency and streamlining influencer campaign processes.
  • Users value the convenience of CIMS, as it centralizes everything needed for efficient influencer campaign management.
Cons
  • Users find the lack of customization limited, wishing for options to select features tailored to their needs.
  • Users desire limited customization options in CIMS, wishing to select features that better suit their specific needs.
  • Users desire more customization options for CIMS, wishing to choose functions that better suit their needs.
  • Users desire more limited options in CIMS, seeking the ability to customize functionality as per their needs.

What Are Recent G2 Reviews of CIMS?

ConnectQR

ConnectQR is a customizable QR code generator and URL shortener developed by Codeifai Limited, specializing in brand protection and consumer engagement solutions. Generate, manage, customize, and download static or dynamic QR codes while gathering and analyzing valuable insights into consumer engagement and behaviour.

Who Is the Company Behind ConnectQR?

  • Seller: Codeifai Ltd.
  • Year Founded: 2011
  • HQ Location: Sydney
  • Twitter: @codeifai
    171 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    24 employees on LinkedIn®
  • Ownership: ASX:CDE

Who Uses This Product?

  • Company Size: 100% Medium

dashflow

Dashflow is a cutting-edge marketing optimization platform designed to streamline and enhance your marketing efforts from initial reach to maximizing customer lifetime value. By effortlessly unifying and harmonizing marketing data across all major paid and organic channels, Dashflow empowers businesses to integrate their web and CRM data seamlessly. The platform automates marketing governance, providing actionable insights that drive smarter decision-making and maximize return on investment (ROI). With Dashflow, businesses can optimize their marketing activities, ensuring efficiency and effectiveness at every stage of the customer journey.

Who Is the Company Behind dashflow?

  • Seller: dashflow
  • Year Founded: 2025
  • HQ Location: Zurich, CH
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

DiGGrowth

DiGGrowth is one of the leading analytics and attribution platforms widely used by CMOs, Marketers, Performance Marketers, and other marketing professionals. It is specifically designed to help marketers make data-driven decisions and strategies that will yield the desired results and numbers. This AI-driven, no-code analytics platform dives deep into marketing metrics to make calculative predictions and solve issues related to data integrity and hygiene. The accuracy of DiGGrowth’s analytics features makes revenue tracking easy and accessible for marketers and allows them to pipeline their marketing expenditures effectively. Moreover, it extracts and combines customer data from various sources to offer a comprehensive insight into the customers’ behavior, preferences, pain points, and more. This insightful analytics allows marketers to make their efforts more precise and targeted towards the needs of their customer base. DiGGrowth’s out-of-the-box reporting and ML-driven attribution help marketers make the right decisions regarding the budgets, expenses, and revenue generation capability of their marketing endeavors. It allows the marketing head to have a comprehensive view of the marketing campaigns, their efficacy, ROI, KPIs and all the other aspects requisite for impactful marketing. Data integration and visualization are other highly advantageous features that DiGGrowth offers, and they enhance the quality, accuracy, and predictability of results obtained after thorough data analysis. It consolidates data from across various platforms like CRM, website analytics, and marketing attribution platforms almost instantly and saves a lot of time spent on data integration and analysis. The consistent data quality offered by DiGGrowth has made it popular among CMOs. It enables them to have custom dashboards that specifically cater to and represent the performance of their marketing efforts. It also provides a sweeping view of the customer journey, highlights the touchpoints leading to conversion, and streamlines predictive lead scoring for marketers. All in all, DiGGrowth is a one-stop inclusive platform that caters to the diverse needs of marketing professionals and CMOs and helps them manage their marketing as well as analytical operations with considerably enhanced ease and efficiency.

Who Is the Company Behind DiGGrowth?

Who Uses This Product?

  • Company Size: 100% Medium

Digital Manager Guru

Stop losing sales to friction and fees. Start managing your revenue like a Guru. Digital Manager Guru is the operating system for digital creators, SaaS founders, and event organizers who have outgrown basic tools. We replace fragmented software stacks with a single, powerful platform designed to maximize Lifetime Value (LTV) and operational efficiency. Unlike other platforms that tax your growth, Digital Manager Guru operates on a transparent, fixed-fee model with Zero Transaction Fees. Key Capabilities: High-Conversion Checkout: Eliminate cart abandonment with optimized checkout pages that load fast and convert. Implement one-click upsells and order bumps without needing a developer. Subscription Management & Recurring Billing: Automate your entire subscriber lifecycle. From recurring revenue management to dunning (payment recovery), we handle the complexity so you can focus on retention. Marketing Attribution & Analytics: Stop guessing your ROI. Our integrated analytics dashboard connects every sale to its traffic source, giving you crystal-clear data on campaign performance and sales results. * Event Ticketing: Manage registrations and ticket sales for online or in-person events directly within the platform. * Unified Operations: Integrate your payment gateways, e-commerce data, and marketing tools in one place to simplify daily management. Whether you are a solopreneur validating a product or a consolidated company processing high volumes, our platform scales with your ambition. No coding required.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Digital Manager Guru?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Digital Manager Guru?

Fluent

Fluent is a natural language querying solution built by a startup team based in London. We solve two problems: Reducing ad-hoc query time for data teams, and enabling anyone to query data in plain English. Using LLMs, Fluent adds a conversational layer to structured data, making insights easily accessible.

Who Is the Company Behind Fluent?

  • Seller: Fluent
  • Year Founded: 2021
  • HQ Location: Holborn, London, GB
  • LinkedIn® Page: www.linkedin.com
    19 employees on LinkedIn®

fullthrottle.ai™

fullthrottle.ai™️ generates first-party data for a cookieless world. Powered by patented technology, the fullthrottle.ai™️ platform enables agencies, media companies, brands, publishers, and AdTech vendors to effectively identify, market, and measure everything to business transactions and incremental value. We help clients identify and resolve website visitors into first-party addressable households of real, in-market leads. These audiences can then be marketed to instantly and these first-party data sets used to measure true sales attribution for a complete loop marketing solution. fullthrottle.ai is trusted by over 6,000 businesses across the United States and differentiates from traditional third-party data companies by empowering brands to own and transform their data.

Who Is the Company Behind fullthrottle.ai™?

  • Seller: fullthrottle.ai™
  • Year Founded: 2014
  • HQ Location: Philadelphia, Pennsylvania, United States
  • Twitter: @fullthrottleAI
    77 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    116 employees on LinkedIn®

Hardal

Hardal is a server-side data analytics platform that connects your accurate first-party (1PD) data from your website and mobile apps to any destination.

Average Rating: 4.5/5.0

Total Reviews: 1

Who Is the Company Behind Hardal?

Who Uses This Product?

  • Company Size: 100% Medium

What Do G2 Reviewers Say About Hardal?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Hardal, appreciating its user-friendly interface and lightweight design for insights.
  • Users value the privacy-focused insights of Hardal, finding it user-friendly and efficient for web analysis.
  • Users value the privacy-focused features of Hardal, appreciating its cookieless analytics for web 2 and 3.
  • Users value the user-friendly interface of Hardal, which simplifies web and UX analytics for enhanced insights.

What Are Recent G2 Reviews of Hardal?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026