SideShift
SideShift is the operating system for user-generated content (UGC) and influencer/creator marketing. Brands use SideShift to recruit creators from a network of 700,000+, brief and manage campaigns end to end, collect and license UGC, track performance across social channels, and automate creator payouts - all in one platform. Trusted by 1,500+ brands. Marketing and social teams typically stitch together spreadsheets, DMs, contracts, and manual payments to run creator programs. SideShift replaces that with a single workflow: search and filter creators by audience, niche, engagement, and past performance; send briefs and offers; approve content; and pay creators automatically once deliverables are accepted. Campaign dashboards report on reach, engagement, conversions, and cost per asset so teams can prove ROI on creator spend. Key capabilities include creator discovery and recruitment, application and roster management, campaign and brief builders, content approval workflows, UGC rights and licensing, whitelisting and paid amplification support, performance analytics, and automated global payouts. Integrations connect SideShift to the social platforms, ecommerce stores, and ad accounts brands already use, so creator content and results flow back into existing marketing reporting. SideShift is built for ecommerce, DTC, and consumer brands as well as agencies running creator programs on behalf of clients. Teams get faster time to first content, lower cost per asset, and a repeatable process for scaling always-on UGC and influencer campaigns without adding headcount.
Average Rating: 5.0/5.0
Total Reviews: 1
Who Is the Company Behind SideShift?
- Seller: SideShift
- Year Founded: 2024
- HQ Location: New York, US
- Twitter: @sideshift_app
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LinkedIn® Page: www.linkedin.com
113 employees on LinkedIn®
Who Uses This Product?
- Company Size: 100% Small
What Are Recent G2 Reviews of SideShift?
"Great platform for running UGC at scale, easy AI-onboarding"
Rating: 5.0/5.0 stars
— Nikolai G.

