Funnel does the work of several people, we now couldn't run our business without it. It's easy to set-up, learn, use and over the last year has never had any downtime. It's functionality is laser focused on making the management of marketing data easy. Once set up it can automatically fix errors in naming conventions, merge data-sets and create streamlined data-shares to Looker/Excel/Sheets which automatically update all client and team reports each night. It's enabled us to create 24/7 reporting for clients. Custom data requests/reporting tasks which would have taken hours/days before, are now quick and easy As the platform doesn't require a degree in data-science (or even a maths GCSE), you don't need to be a technical whizz to instantly get value from it. When you don't get something the customer support via chat/email/help centre articles and guides answer your question. It's perhaps the best support I've had from any platform in 18 years. For us as an SME the pricing structure works well too :)

I love the plug and play nature of funnel and how it allows me to automate all of the data cleaning and manipulations that used to take up my time.

The ease of use and implementation is great when using Funnel. The interface is clearly designed with friendly UX in mind. Customer service is great too! My tickets are dealt with within just a few mins/hours usually. Above all that, data reliability is excellent.