Frigade has changed the product experience we deliver. We are shipping features faster than ever, and we can rely on Frigade to help our users get up to speed without having to maintain a knowledge base in parallel. Our customers appreciate getting answers on the spot without switching tabs or hunting through documentation, and our team has been just as grateful to offload the tedious work of keeping that documentation current. For a small team, that kind of leverage matters. It's also opened up more interactive ways to engage with customers and introduce the latest updates in context. The Frigade team has been a genuine differentiator as well. They're receptive to feedback, respond quickly, and actually act on suggestions, which has made the partnership feel collaborative from day one.

We were looking for a solution that would reduce support tickets and drive self-serve enablement. Frigade is an innovative product to solve for enablement needs in a way that keeps up with product releases. Have seen very little in the market that compares. Extremely easy to set up and onboard and very little maintenance required.

The Frigade Assistant handles the bulk of our user onboarding for new Chefs joining Hotplate. We run a marketplace where creators set up everything from menus to pickup windows to payments, and our makers used to come to us with the same questions over and over. What we've leaned on hardest is the combination of Suggestions and on-demand AI-generated product tours. Suggestions surface proactively at the right moment for each Chef, and the Assistant runs the AI-generated walkthrough live with UI highlighting and form-fills, even taking actions on the maker's behalf where it can. The tours re-adapt automatically as our product ships, which is the piece that sets Frigade apart from the digital adoption platforms that came before. Beyond the activation lift, we get auto-categorized Insights from every Chef conversation. We can see where the friction actually sits in our product, not just patch over it. The result is faster user activation for our new makers and broader feature adoption across our existing creator base. The Frigade team has also been responsive every time we've needed to dig into a specific case.