Crayon is a great platform for competitive intelligence and includes a ton of amazing features, to include real-time news feeds, abilities to use AI in many facets, Win/Loss Analyses, integrations with Highspot, Salesforce, and more, great sharing and collaboration features, and last but not least, amazing customer success folks. 🙌🏼

Salesforce integration is helpful for a high level view of Win/Loss, as long as sales is inputting competitive information into Salesforce. Gong mentions are also helpful.

making it easier to share logs across the teams and allowing us to adjust quickly