Crayon

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386 reviews
  • 1 profiles
  • 3 categories
Average star rating
4.6
Serving customers since
2015
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Crayon Reviews

Review Filters
Profile Name
Star Rating
292
89
2
1
2
Arnav S.
AS
Arnav S.
Product Marketing Manager, Competitive IntelligenceMid-Market (51-1000 emp.)
07/24/2025
Validated Reviewer
Verified Current User
Review source: Organic

Crayon is the backbone of our CI program

Crayon makes it easy for admins to build competitor battlecards and newsletters using the built-in templates. It is also a great tool for CI professionals to monitor competitive developments through Insights and automate research with Sparks. The newly launched Slack integration with AI Answers is a welcome feature that makes it super easy to ask questions about a competitor within the flow of work. Our Customer Success Manager is also extremely supportive and always available to help troubleshoot any issues or brainstorm ideas to drive engagement with the platform.
Jason K.
JK
Jason K.
Technical Marketing ManagerMid-Market (51-1000 emp.)
07/20/2025
Validated Reviewer
Verified Current User
Review source: Organic

great product service and support for competitive intelligence

the tooling works fairly well and the support is great, always learning something more to do with the product. it was easy to setup and the onboarding process went smoothly, i use this product daily and still trying to learn on the nuances of the product
Verified User in Financial Services
EF
Verified User in Financial Services
Enterprise (> 1000 emp.)
01/14/2025
Validated Reviewer
Review source: Organic

A Power Tool and Partner via Crayon

Crayon has been incredibly helpful in obtaining unseen insights on key competitors, and more importantly, being able to look at large sets of data for trends via their new AI tool.

About

Contact

HQ Location:
Boston, Massachusetts

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Crayon is on a mission to help companies compete better.

Crayon is the competitive enablement platform that helps B2B SaaS companies win more head-to-head deals. With Crayon, product marketers, compete pros, and sales teams get real-time insights — from across the web as well as from buyers, sellers, and deals — turning competitive pressure into revenue opportunity.

Details

Year Founded
2015
Website
www.crayon.co